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International Motor Show 23 rd

International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

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Page 1: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

International Motor Show23rd

Page 2: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

International Motor Show

- Durable reputation of selling Motor Show!

- An ideal platform for premieres presentation to maximum number of prospects

- The best attended event in the Northwestern part of RussiaThe only specialized motor show in Russia at the beginning of the car season

- The only specialized motor show in Russia at the beginning of the car season

AUTO WORLD 2014CUSTOMERS ARE

HERE!

23rd

Page 3: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

Results

International Motor ShowAUTO WORLD 2013

Exhibitors: 134 COMPANIES FROM 9 COUNTRIES

Visitors: 70 000 PEOPLE 67,1% has come to make their car choice

828 top-managers of leading enterprises in Saint Petersburg and surrounding areas

22rd

Page 4: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

According to call center poll of Auto World 2012-2013 visitors

Effect surpasses expectations!

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CAMECHOSE BOUGHT!

Came: Chose:

Total number of visitors

2012 2013

+16%

Inter alia came to chose

a car

2012 г. 2013 г.

+27%

Chose a car2012 2013

+13%

Bought a car2012 2013

+15,1%

Bought:

Page 5: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

Efficiently-run companies chose

Russian premieres of world bestsellers

VW Golf VII

LADA KALINA 2 New design

by Steve Mattin

KIA QUORIS

Skoda Yeti Soсhi

Edition

at the МА Motor Show 2013

AUTO WORLD

Page 6: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

Why- On-line sales and reservations are made directly at the show

stands. Saint Petersburg – Northern capital of Russia and number of passengers cars here exceeds 295 per 1000 people!

- Volume of premium class cars sales constantly grows. In Saint Petersburg market premium-brands share throughout 5 month period in amounted to 11% (it was +3% to compare with 2012results). AUTO WORLD Show only provides special invitation-only event – VIP car show – for well off and buying audience.

- Wide coverage of your target audience within 5 days. 70 000 customers of cars in different market segments in 2013.

828 VIP visitors in 2013.

CHOOSE AUTO WORLD?

- Conjointly with its exhibitors AUTO WORLD Motor Show organizing committee specifically tailors and prepares events, focused on maximum effect gaining for the exhibitors, customers retention rate, budget refining in accordance with exact exhibitor’s targets.

Page 7: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

- Canvassing of new customers (including B2B segment) focused on different segments cars purchasing.

- Creating favorable conditions for the exhibitors’ to demonstrate their automobiles’ competitive advantages and for dealerships to form a choice of a buyer.

MISSIONAUTO WORLD

OBJECTIVES

- Contributing to exhibitors’ sales growth.

- Helping customers choosing a new car.

- Promoting exhibitors’ goods and services in the market of Saint Petersburg and surrounding areas.

Page 8: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

TARGET AUDIENCE- Automobiles buyers in various segments - 25-55 years

old.

- Owners & TOP-managers of enterprises, salons, car fleets, service stations.

- Specialists and experts of automotive industry.

- Government authorities. - Mass Media representatives.

Page 9: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

- TUNING SHOW

- ALL ROAD DAY

- WORK-SHOPS

- AUTOMOBILE LOTTERY

MASS EVENT PROGRAMME

- BODY ART SHOW, CONTESTS

- AUTOMOBILE PREMIERES

GRAND-PRIX

Page 10: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

«One day in the hands of a single person!»ALL ROAD

DAY

During AUTO WORLD«Motor Show 2014»Saint Petersburg, SCC

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3 000 sq. m for one EXHIBITOR from 10.00 till 20.00!

- 3 routs of artificial obstacles (is constructed in accordance with exhibitor’s requirements) + special Test Drive field

- To favorably demonstrate your brand intellectual and technical specifications

- Visitors test the cars themselves and evaluate its technical specifications by being observers as well.

- Professional operators - the  best instructors in each car

stronger!

Nature is

NOT /

Page 11: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

INVITATION-ONLY VIP-SHOW

- VIP – presentation of premieres and special offers

- VIP- tuning

- VIP- ALL ROAD DRIVE

- Charity auction- AUTO WORLD – to disabled children

Page 12: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

Motor Show Profile

Passanger cars Commercial and freight transport

Special vehicles

Auto partsElectronics and car accessories

Auto chemistry

Equipment for repair and service

Tuning and auto sound

Autosport

Car insurance, automobile lending, extreme driving schools, car rent, and logistics services

Page 13: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

NOT to exhibit…?- Prospective customer goes to your

competitors

- The next market meeting is in a year – there is no viable alternative (target audience exposure) to the Motor Show participation по целевому охвату:

- The beginning of maximum car demand автомобили- Client here and now tries and chooses a car!

- Passive waiting for the market response to your ads

- Growth of expenses for seeking new clients

Page 14: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

Participation Costs:1 sq. m. unequipped space = 75 Euro

1 sq. m. equipped space = 110 Euro

Registration fee = 200 Euro

ALL ROAD DAY: 3 000 sq. m of open space, 3 unique routs (helpful instructors), test-drive areas.

One day с 10.00-20.00 = 5115 Euro

*VAT 18 % is not included

Sponsor Package:General Sponsor = 1 000 000 рублей

Official Motor Show Sponsor = 500 000 рублей

Conference Programme Sponsor= 150 000 рублей

Find more details at:: WWW.FAREXPO.RU

We are opened to your ideas and initiatives +7 (812) 777 - 04 - 07

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Call us:

Page 15: International Motor Show 23 rd - Durable reputation of selling Motor Show! - An ideal platform for premieres presentation to maximum number of prospects

International Motor Show23rd

AUTO WORLD 2014

Organizer:

www. FAREXPO.RU

Venue: Contacts:

196 105, Russia, Saint Petersburg,Y. Gagarina ave., 8,Park Pobedy subway, SCC

[email protected]+7 (812) 777 0407, +7(812) 718 3537