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Intellectual Property A Franchised IP is intellectual property that’s material is licensed in some way. Either to T.V shows or for merchandise and films. An example of this would be Batman. Batman originally started out as a character for a graphic novel in 1939 but then went on to get his own novel during 1940’s. The first example of franchising Batman was in 1966 when the first television series was launched to help boost the popularity of Batman. In the television series, all the characters along with the setting of Gotham city were licensed to be used as well as introducing new characters and villains. The series lasted 2 years. The next major franchising of batman was in 1989, Batman returned to movie theaters in director Tim Burton's Batman The film was a huge success; not only was it the top-grossing film of the year, but at the time was the fifth highest-grossing film in history. The film spawned three sequels: Batman Returns in 1992 Batman Forever in 1995, and Batman & Robin 1997. The franchise has become popular because it has been something that has always been seen by many generations since 1939 and has been passed down and shared throughout. Also I believe the franchise became popular because Batman has always been very different compared to other superheroes that have been around as he does not have any super powers as he relies on technology, something that will spark people’s imaginations. Serialised Property

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Page 1: Intellectual property

Intellectual Property

A Franchised IP is intellectual property that’s material is licensed in some way. Either to T.V shows or for merchandise and films. An example of this would be Batman.

Batman originally started out as a character for a graphic novel in 1939 but then went on to get his own novel during 1940’s. The first example of franchising Batman was in 1966 when the first

television series was launched to help boost the popularity of Batman. In the television series, all the characters along with the setting of Gotham city were licensed to be used as well as introducing new characters and villains. The series lasted 2 years.

The next major franchising of batman was in 1989, Batman returned to movie theaters in director Tim Burton's Batman The film was a huge success; not only was it the top-grossing film of the year, but at the time was the fifth highest-grossing film in history. The film spawned three sequels: Batman Returns in 1992 Batman Forever in 1995, and Batman & Robin 1997.

The franchise has become popular because it has been something that has always been seen by many generations since 1939 and has been passed down and shared throughout. Also I believe the franchise became popular because Batman has always been very different compared to other superheroes that have been around as he does not have any super powers as he relies on technology, something that will spark people’s imaginations.

Serialised Property

A serialised IP is something that is created from scratch and is often inspired by other copyrighted material which is then used to build it up into a series. An example of this is the Max Payne series.

Max Payne was originally inspired by crime novels that focused around detectives. The developers of Max Payne were inspired by people like mickey Spillane. This led to a game about a new york undercover cop who was acting as a fugitive.

The game was well received as it was a very dark game with a lot of action involved, because of this another Max Payne was made a few years later than carries on from the original.