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IBM Software Group © 2003 IBM Corporation WebSphere Business Integration Integrating Your Business Brett Ison – IBM WebSphere Business Integration – Asia Pacific.

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Page 1: Integrating Your Business Brett Ison – IBM WebSphere ... · PDF fileBrett Ison – IBM WebSphere Business Integration ... Siebel 40% over P2P (113 integration points) Leading Beverage

IBM Software Group

© 2003 IBM Corporation

WebSphere Business IntegrationIntegrating Your BusinessBrett Ison – IBM WebSphere Business Integration – Asia Pacific.

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Agenda

1. e-Business On Demand2. Introduction to WebSphere Business Integration3. Fusing the agenda’s of IT and Business.4. Customer Examples5. IBM Leadership and Differentiators6. Business Process Modelling Demonstration

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

on demandon demand businessbusiness

business

Pricing Pressures

Security Threats

Capital and Asset Utilization

Customer Preferences

EconomyGovernanceProductivity

technology

Open Movement Commoditization

Clusters

GridsAutonomic Computing Web Services

Blades Virtualization Standards

Constantly Changing EnvironmentRequires constant improvement in business design and business process

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

e-business on demand is Powered by WebSphere

e-business on demand: An enterprise whose business processes —integrated end-to-end across the company and with key partners, suppliers and customers— can respond with speed to any customer demand, market opportunity or external threat

Sam Palmisano, IBM Chairman, Oct 2002

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Buying, not brow sing...w orking, not surfing...

Integrate Internally

Get on the Net

Access Publish Transact Integrate Externally Adapt Dynam ically

Access Enterprise Integration On Dem and

Optim ize operations...

Variable

Focused

Resilient

Responsive

Moving from e-business to on-demand

Processes bounded Processes bounded by functions by functions

Function A

Function B

Function C

Processes integrated across Processes integrated across internal functions internal functions

Function A

Function B

Function C

Processes integratedProcesses integratedacross businessacross business

Develop Services & ProductsDevelop Services & Products

Provide Financial ManagementProvide Financial Management

Manage Supply Chain & LogisticsManage Supply Chain & Logistics

Function A

Function B

Function C

Project based –reactive integration

End-to-end –planned integration

No integration

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Integration is top tactical priority for 2003

Top 2003 Application Initiative

10%12%12%

13%15%15%15%

16%16%

29%31%

37%39%

0% 10% 20% 30% 40% 50%

Outsource ServicesTraining

Wireless TechnologySystems Integrators

Head Count Web Services

MaintenanceEDI

Know ledge ManagementSecurity & Business Continuity

Physical Infrastructure

Data Warehouse / OLAPIntegration

Source: AMR Conference Presentation (11/02)

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

WebSphere Business Integration is the basis of the on-demand business transformation.

•Product Lifecycle Management•Collaborative Product Design•OSS/BSS Transformation•Total Asset Visibility

•ERP Integration•Merger & Acuisitions•Homeland Defense

•e-Procurement•Market Places•Exchanges•Supply Chain

Management•e-Logistics

•Customer Relationship Management

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Business Process Model

Implementation Model Doing the Work

Measuring the

Outcomes

Optimize

Integration Model

Business Analyst Model

Completed without the need of a Java

programmerProcess Actual Data

Compare& Adjust

Process Simulation

Data Role Based Dashboard

Business Operations Data

Getting to on demand

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

WebSphere Business Integration

OfferingsWebSphere WebSphere

BusinessBusinessIntegrationIntegration

for Financialfor FinancialNetworksNetworks

B2BB2BPrivatePrivate

ProcurementProcurementSolutionSolution

WebSphereWebSphereBusiness Business IntegrationIntegration

for Insurance, for Insurance, Telco Telco

CustomersPartnersCGEYCGEY

IGSIGSIBM BCSIBM BCS

BearingPointBearingPoint

SiebelSiebelI2I2

PeoplesoftPeoplesoft......

Business MonitoringBusiness Monitoringand Analyticsand AnalyticsBusiness ObjectsBusiness Objects Business FlowsBusiness Flows Business Business

ConnectConnect ToolsTools

WebSphere Business IntegrationIndustry Processes, B2B, Analyst Tools

Example of Manifestation of SWG Strategy

WindowsLinux AIX Solaris HP-UX OS/400 OS/390 z/OS

SiemensSiemensNortelNortel

WhirlpoolWhirlpool......

e-business integration Delivering industry value Partnering

Building on open standards Leveraging shared capabilities Platform independent deliverables

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Integrating IT and Business Agenda’s

WebSphere Business Integration helps redefine the value of IT by providing solutions at the intersection of the technology and business agenda’s

WebSphere Business Integration more tightly links business and IT interests by delivering five key capabilities

– Model– Integrate– Connect– Monitor– Manage

WebSphere Business Integration provides significant value through lower total cost of ownership and ability to significantly reduce process costs

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

The Power of WebSphere Business Integration:Five Key Capabilities …

WebSphereBusiness

Integration

Connect

IntegrateManage

Monitor

Model

…delivered through a comprehensive architecture…

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Process Integration Services

CommonBusiness

ObjectModel

Partner ServicesUser Interaction Services

Business Partner Application

ExchangeHubs

Browser

WAP

Process Automation

Human Activity

Events

HR Legacy Finance ERP CRM . . .

Business Modeling and Monitoring

Services

WebSphere Business Integration Reference Architecture

Application Connectivity Services

Functions and Services Expand with Business Needs

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Process Integration Services

CommonBusiness

ObjectModel

WebSphereBusiness

IntegrationConnect

WebSpherePortal

Partner ServicesUser Interaction Services

Business Partner Application

ExchangeHubs

Browser

WAP

Process Automation

Human Activity

Events

HR Legacy Finance ERP CRM . . .

WebSphere Business Integration Adapters

WebSphere Business Integration Server

WebSphere Business Integration Modeler and Monitor

WebSphere Business Integration: Well Architected Offerings

Application Connectivity Services

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

WebSphere Business Integration By Vertical Industry

Business Process Models

Industry Specific Adapters

Industry Business

Event Dashboards

Industry Business Process

Templates

Pre-defined Monitors

WebSphereBusiness

Integration

Connect

IntegrateManage

Monitor

Model

•Telecom•Financial Markets

•Financial Networks•Retail •Consumer Goods•Insurance•HIPAA•Electronics•Automotive

•Banking•Healthcare•Energy & Utilities•Government•Chemical & Petroleum•Pharmaceuticals•Airlines

WebSphere Business Integration for:

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

WebSphere Business Integration for Telecommunications

Wireless Provisioning

Integrated Customer

Care & Billing

Service Assurance

Value Added Service

Activation

DSL ProvisioningProcesses

Value Propositions

StreamlineProvisioning/ Reducing Lag Times & Costs

Asset Usage Optimization

Quality of Service

Enhance CustomerExperience

Rapidly Introduce New Services

IntegrationArchitecture

* * * Internet Data Center

Provisioning

*

* Currently offered

IBM Confidential

Applications/Infrastructures

SelectraAscendant OneCastekSolcorpSelectra

ACORD XML(interchange)

SAP

ChordiantDWLPeopleSoftSieble

CastekFiservTIG

ChordiantDWL

ApplicationsWESM

Integrate Connect MonitorModel Manage

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Business Value through pre-built WBI Adapters

e-Business AdaptersƒData Handler for XMLƒData Handler for EDIƒJCA Connection to

InterChange ServerƒiSoft Peer to Peer AgentƒTrading Partner Interchange

Trading NetworksƒTrading Partner Interchange

SoloƒWeb Services

Technology AdaptersƒAdapter for e-mailƒFIX ProtocolƒJMSƒJTextƒJDBCƒMQƒMQ IntegratorƒMQ WorkflowƒSWIFTƒXML

Mainframe AdaptersƒADABASƒCICSƒDB2 DatabasesƒIMS Transaction ManagerƒIMS Database ManagerƒVSAM

IBM WebSphere Business Integration Adapters support

■ Multiple releases of the Application

■ Multiple Application Transactions types

Application AdaptersƒBroadVision CommerceƒClarify CRMƒeMatrixƒI2ƒI2 Active Data WarehouseƒMetaSolv TBSƒNightFire ApplicationsƒOracle ApplicationsƒPeopleSoftƒPortal InfranetƒRetekƒSAPƒSiebel eBusiness ApplicationsƒSpirent ApplicationsƒTelcordia ApplicationsƒVantiveƒWebSphere Commerce

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Business Value through pre-built Business Processes

Common Business Areas addressed:· Customer Relationship Management (CRM)· Enterprise Resource Planning (ERP)· Supply Chain Management (SCM)· Straight-Through Processing (STP)· Mergers and Acquisitions (M&A)· Web Exploitation Account Status

BOM ManagerCustomer ManagerCustomer OrdersDemand ForecastDemand HistoryInventory AdjustmentsInventory LevelInventory ManagerInvoice GenerationItem ManagerOn-Hand InventoryPlanned OrdersPurchase Order ProcessingPurchase Order StatusPurchase OrdersSales Order ProcessingTransfer OrdersVendor ManagerWork Orders

STP

Account ReceivableAccount StatusBOM ManagerContact ManagerCustomer ManagerCustomer OrdersDemand ForecastDemand HistoryDepartment ManagerEmployee ManagerGeneral Ledger MovementInstalled ProductInventory AdjustmentsInventory LevelInventory ManagerInvoice GenerationItem ManagerOn-Hand InventoryPlanned OrdersPurchase Order ProcessingPurchase Order StatusPurchase OrdersSales Order ProcessingSales Order StatusService ContractTransfer OrdersVendor ManagerWork Orders

M&A

Account StatusContact ManagerCustomer ManagerInstalled ProductInvoice GenerationItem ManagerOn-Hand InventorySales Order ProcessingSales Order StatusService Contract

CRM

Account StatusContact ManagerCustomer ManagerDepartment ManagerEmployee ManagerInstalled ProductInventory LevelInvoice GenerationItem ManagerPurchase Order ProcessingPurchase Order StatusSales Order ProcessingSales Order StatusVendor Manager

SCMAccount StatusContact ManagerCustomer ManagerInstalled ProductInventory LevelInvoice GenerationItem ManagerOn-Hand InventoryPurchase Order ProcessingPurchase Order StatusSales Order ProcessingSales Order StatusService ContractVendor Manager

ERP

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

IBM Software Group | WebSphere software

WebSphere Business Integration ? 2003 IBM Corporation

Customers are embracing our self funding model because of accountability and a virtuous cycle between Business and IT

IT SophisticationBasic AdvancedIntegrated

On DemandModel

Busi

ness

Pro

cess

Sop

hist

icat

ion

Business Transformation

Savings Reinvested

IT Transformation

Savings Reinvested

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Business Value through lower TCO• Patented architecture and open standards platform

• The only architecture based on a Common Business Object Model to separate cross-application business logic from data representation

– Reduces number of integration points– Enables greater re-use than any of our competition

• Pre-built, industry-focused content• Business Process Modules (Collaborations)• Adapters for specific technology platforms and packaged applications• Re-usable objects (ASBO’s, GBO, Maps, Collaborations)• WebSphere Business Integration for industry solutions

• Integrated development environment • Process Designer, Map Designer, Adapter Development Toolkit• Reduces upfront development costs• Faster time to benefit

• Significantly reduced maintenance and upgrade costs• Fewer integration points and higher reuse means less to maintain• Central repository of integration points, monitoring tools and improved failure logic

reduces uncontrolled errors and associated systems administration costs• Isolation layer reduces time/cost/risk for future enhancements and upgrades

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Building a compelling business case ?

IBM’s Business Integration Value Assessment(BIVA) can be used to build your business case for

investment in integration around operational and efficiency

improvements

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WebSphere Business Integration © 2003 IBM Corporation

Sample TCO successes

30% over TIBCO, 50% over P2P

JDE, Great Plains(300+ integration points)

Life Sciences Company

40% over P2PJDE, JBA, Oracle, Siebel(113 integration points)

Leading Beverage Distributor

30% over P2PSAP, Legacy(650 integration points)

Global Oil Industry

60% over WebMethodsSAP, Clarify, Legacy(240 integration points)

Leading Consumer & Industrial Products Manufacturer

36% over TIBCOOracle to Legacy, 3 projects(267 integration points)

Leading Medical Equipment Manufacturer

36% over Oracle Consulting P2P

Oracle 11i to Siebel 2000 and Portal (12 integration points)

Consumer Packaged Goods Distributor

42% over P2P with MercatorGlobal SAP to Legacy, 7 Divisions (125 integration points)

Global Automotive Parts Manufacturer

SavingsProjectClient

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

The Future……Our goal is to drive a business insight management platform for the enterprise

provide predictive analysisprovide alerting mechanisms and exception pathsenable hooks for multiple event sources (pervasive devices, etc.)

To provide BAM, IBM needs to: extend monitoringadd analyticscorrelate events

ƒVertically integrated dashboardsƒRole Based LOB and IT interfacesƒMonitoring across IT and Business ProcessesƒRole Based Modeling ƒAnalysis & SimulationƒDistributed Role Based ReportingƒOptimized Results for Enhanced Decision Making

BAM

ƒIT Process Monitoring and Management

ƒSystem and Resource Mgmt.ƒRecommend IT Actions ƒAutonomic Self-Healing

ƒBusiness Process Integration, modeling, monitoring, management, simulation and analysis

ƒRecommend Process Actions

ƒAnalytics EngineƒMetrics AnalysisƒData warehousingƒFederated Data StoresƒAnalyze/Optimize potential

solutions

IBM Confidential

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

The WebSphere Platform… delivering comprehensive capabilities for …

Delivering ROI and attractive TCO

Modeling and Simulating business processes

Integrating existing applications

Automating business processes

Monitoring systems and processes

Managing for continuous improvement

… today and in the future

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

In Retail, Wal-Mart has mandated 2 key standards to its 16,000 suppliers... First EDI over the Internet

$millions per year inEDI costs for both retailer & its suppliers

And Thousands of OthersAnd Thousands of Others

MexicoCanada

ArgentinaBrazil

Germany

United KingdomMexicoCanada

ArgentinaBrazil

Germany

United Kingdom

Value AddedNetworks

Value AddedNetworks

Direct

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Second, UCCNet for Item Synchronization...

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WebSphere Business Integration © 2003 IBM Corporation

Sara Lee chooses WebSphere Business Integration to Automate their Item Synchronization Process and Enable EDI Over the Internet (EDI INT)

Sara Lee Obtains Immediate Benefits“”We help retailers cut costs. By doing this, we develop closer partnerships to become a preferred supplier, which gives us a leg up on competitors,” Mahaffey says. “All that being said, we also believe we will see considerable cost savings for ourselves.”“From a vision standpoint, the pieces we added to the WebSphere Business Integration architecture fit exactly in terms of where we wanted to go with electronic trading. Ultimately, using WebSphere Business Integration, we have started changing the way we do business.”— Executive Director, Sara Lee

Business Problem:-Quickly accommodate customer requests and distribution industry requirements for item synchronization - Achieve EDIINT data communication protocol in compliance with Wal-Mart supplier specifications. - In addition, Sara Lee needed and infrastructure to fulfill other retailer collaboration processes

Why IBM:•Industry focus and experience•Subject Matter Expertise•Flexibility and ability to enable internal and external item synchronization processes and EDI INT•Leader in Business Process Integration

bSolution: Deployed a process integration hub using WebSphere Business Integration (WBI) which synchronizes their item data with UCCnet and within their own enterprise.

The same WBI solution was used to move Sara Lee’s move Sara Lee's current EDI method over to EDI INT (AS2) for transaction trading with Wal-Mart and other key retailers.

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Large Asian Bank

Branch BOF•TAP access

TPC•Adaptor

Spoke BOF•TAP access

HUB BOF•TAP access•Repairaccess

A strategy of channels and spokes for in country, front of house processing coupled with regional hubs for consolidated, low cost, back of house processing requires a sophisticated solution topology

Branch•Fax in•Net scan in

HUB TOP•Input control•ICR engine•Application engine•Document store•Document index•Workflow store•Workflow engine•Message engine

Spoke•Fax gateway •Net scan in

TPC•Adaptor

Document flows

Data flows

Persistentdata stores

11 c

ount

ries

2 hu

bs

12-15 LoBTPC

sch

anne

ls

300

bran

ches

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Credit Lyonnais

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

NextelBusiness Challenge:

Reduce enterprise integration costs Deliver FCC mandated “wireless number portability” applicationIntegrate with IVR call center systemsProvide “single view of customer” across enterprise applications (Billing & CRM)

Solution:WebSphere Business Integration (ICS, Peoplesoft/Vantive, JDBC & Web Services pre-built adapters)IBM SWG WebSphere Business Integration Services

Business Value:Reduce integration costs by 70% and speed time to deployment by 2/3Provide consistent single view of customer dataEnable seamless integration w/ IVR and Amdocs billing systemPoC proved 180k Trans/hr (25cc users – 1.2sec avg response) Production currently performing over 500k day

Nextel transaction was closed Q2, estimated cost savings 70% over planned Amdocs approach and deployed in third the time.

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WebSphere Business Integration © 2003 IBM Corporation

Model for e-Government Transformation

INFRASTRUCTURE

Security /Privacy

SystemsManagement

Audit /Logging

DirectoryServices Network Hardware

SystemsOperatingSystems

ApplicationSupport Sys

Citizens

Employees

PrivateSector

Governm

ents

ExternalSystems

InternetKiosk

Telephony

Forms

Wireless

e-MailLetters

FaxBrochure

s

Face to Face

Information MgmtAnalysis / Mining

Search of Structured& unstructured data

IntelligenceEnterpriseContent Mgmt

DocumentRich Media

Web Content

PortalFramework

MailDocs

Imaging

e-Services

Authenti-cation

EnterpriseServiceDelivery

email

Enrollment /Registration

Other…•ERP•HR•Etc….

Enterprise Applications

GO

VERN

MEN

TAL SYSTEM

S

InternalA

pplicationServices

ExternalizedC

oordinationServices

PublicSector

BU

SINESS SYSTEM

S

Adaptor

InternalA

pplicationServices

ExternalizedC

oordinationServices

PrivateSector

Integration &Connectivity Svcs.

•Workflow•Web Services•Publish / Subscribe•Transform / Routing

Services & BusinessLogicProcesses

Collab.Services

Presen-tation

Logic

Person-alization

Custom-ization

ContactCenter

Payment &CollectionServices

Adaptor

Access

TransactExternally

TransactInternally

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WebSphere Business Integration © 2003 IBM Corporation

More than 1 million active componentsOver $6 Billion purchased annuallyOver 10 Million transactions per dayExecuted with over 600 suppliersReceived into 23 warehousesServing 150,000 sites in 40 countries

Arrow Overview - Powering The Supply ChainArrow runs one of the world’s most complex supply chains

OEMs

End Customers

Arrow

ContractManufacturers

ComponentSuppliers

Copyright © 2003 Arrow Electronics, Inc. All rights reserved.

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Scalability, security, data validity and integrityLeverage existing infrastructures, applications, and SC solutionsCertification of trading partnersBuild/maintain thousands of mapsReal-time/automation…state management capabilityDeal with evolving protocols/ standards while meeting needsPosition IT to manage operations while continuing to innovateLeverage one model Minimize risk & investment

Application IntegrationCentralized integration suiteSupport for EDI, RosettaNet, and Web Services applications Any to any capabilities

Arrow Connects! Powered by Viacore’s BusinessTonePrivate, single point of entryExtended partner servicesManaged services, incorporating proven Viacore technology and servicesAllows us to scale and accelerate implementationAbility to handle wide range of electronic exchanges

Arrow’s SolutionCommunity Integration Experience at Arrow

Copyright © 2003 Arrow Electronics, Inc. All rights reserved.

Arrow’s SolutionObjectives/Challenges

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Traditional Model Order Batch

ProcessingError

ReworkSub lineRework

Post ship Rework

40% 2-4 hrs 60% in 24 hrs

2-4 days 2-4 days

• Schedule dates in 24 hrs at best• Manual process on split line items• Many acknowledgement failures• Never ending cycle of reschedules

Up to 2 weeks

Advanced SC Model

• Acknowledgements within minutes; rapid exception resolution

• Immediate visibility to all ship dates• No acknowledgement failures• Stabilized schedules, improved productivity

Order Real-time Rework

80% 2-4 min 20% in 24 hrs

Over 90% Reduction

Arrow Case For Real-time Community Integration Example: Order Management

Copyright © 2003 Arrow Electronics, Inc. All rights reserved.

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

WebSphere Business Integration Customers

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Nobody invests more• $1 billion annual investment • Over 7,000 developers• Acquisition of CrossWorlds• Acquisition of Holosofx• Community Integration Solution

Continued success• 10,000 customer sites rely on

WebSphere MQ• 2,000 customers rely on WebSphere

Business Integration • 9 out of 10 Fortune 100 customers have

chosen WebSphere Business Integration• 4 out of 5 companies buying messaging

choose WebSphere MQ

IBM delivers the investment protection of business integration

with long-term viability

Why IBM Is the Business Integration Leader

WebSphere Business Integration delivers:

• The lowest Total Cost of Ownership• The most comprehensive range of

business improvement capabilities through integration

• Proven the business value

IBM has the most comprehensive proven technical capability and capacity to solve your integration requirements.

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IBM Software Group

© 2003 IBM Corporation

THANK YOU FOR YOUR TIME !

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IBM Software Group | WebSphere software

WebSphere Business Integration © 2003 IBM Corporation

Enabling Process Improvements After Dow and Union Merger

• Integration: Reduced integration time from 600 hours to 60 hours per process• on demand: Product Introduction down to 10 days from 30 days

ProcessesItem

ManagementCustomer Management

VendorManagement

ConsolidatedPurchasing

Process Hub

WebSphere Business Integration Solution for Process Industry

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E2open Evolutionizes Business Process IntegrationMeta Group - 3 April 2003

News Item: IBM recently announced a strategic partnership with process integration network E2open and the release of its first "e-business on demand" offering (a joint IBM/E2open solution for high-tech manufacturing). This is a comprehensive solution that addresses the high-tech market's demand for more collaborative business process integration (BPI) solutions at a lower cost per trading partner.

Situation Analysis: We believe the real value of the IBM/E2open solution derives from the degree of choice offered to enterprises, which can now reduce the cost and remove the complexity of value chain integration by using "mass customization" for business process integration efforts.

Instead of the lofty goal of complete value chain onboarding, the IBM/E2open offering creates a utilitarian approach to integration. We believe this solution presages the future of commodity-class B2B integration, and enables enterprises with an existing BPI infrastructure to leverage and optimize that infrastructure for cost reduction and rapid response. For late adopters in high-tech markets, the solution is a wholly outsourced BPI alternative.

By supporting multi-enterprise business process integration in a robust and secure hosted environment, we believe E2open and IBM will succeed where Ariba and Commerce One failed. The IBM/E2open solution is a smart combination of E2open's collaborative BPI applications, its mature Web services-based process integration network, and IBM's Integrated Information Systems. Together, IBM and E2open have created a unique approach for the high-tech industry, and in the process have presented the first tangible evidence that Web services technology and emerging Web services standards can be used to solve real BPI problems across an industry.

"Although relatively unknown outside its founders group, E2open has been in operation for the past couple of years, working behind the scenes proving its technology platform and building a 1,000+ customer footprint in the high-tech manufacturing sector," says META Group analyst Joanne Friedman. "The E2open network is the result of a collaborative consortium of some of the largest high-tech OEMs and electronic manufacturing outsourcing providers.

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Sample BIVA Results

65% over TIBCO, SAP, Legacy, Supply Chain(281 integration points)

Incumbent Telco

40% over P2PJDE, JBA, ERP, Siebel(113 integration points)

Leading Beverage Distributor

30% over P2PERP, Legacy(650 integration points)

Global Oil Industry

60% over WebMethodsERP, Clarify, Legacy(240 integration points)

Leading Consumer & Industrial Products Manufacturer

36% over TIBCOERP to Legacy, 3 projects(267 integration points)

Leading Medical Equipment Manufacturer

36% over ERP Consulting P2P

ERP 11i to Siebel 2000 and Portal (12 integration points)

Consumer Packaged Goods Distributor

42% over P2P using MercatorGlobal ERP to Legacy, 7 Divisions (125 integration points)

Global Automotive Parts Manufacturer

SavingsProjectClient

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WebSphere Business Integration Accelerators for Business Partners

Education through the IBM WebSphere Innovation Centers to help you enable your application on WebSphere Business IntegrationDevelopment Software and Framework for enabling your applications on WebSphere Business IntegrationDesign and Development Support by phone, email, online teaming and in person competency center in California.Marketing through WebSphere Business Integration Business Partner catalog available online

ibm.com/websphere/[email protected]

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MODEL: For Designing Business Processes

•Single system view for all integration components

•Business Models•Collaborations•Business Objects•Maps•….

Business Model

• What does it mean to a business?• Design the way processes will work

– Model current processes – Plan future processes

• Simulate the processes

• Move them into production

• Little to no Java coding necessary

• IBM Products • WebSphere Business Integration

Modeler

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Business Week, January, 2003

What the Market Is Saying

"As you talk to CIOs, you hear they've accumulated an awful lot of technology over the last 12 years," says Rick Sherlund, managingdirector at Goldman, Sachs & Co. "Their top priority is still cost-

cutting. After that, it's integrating it all together."………..

“Sales of integration software are expected to grow twice as fast as the rest of the market ... IBM is already the top seller of such

software …according to Gartner“

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Analysis / Simulation View

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Creating and analyzing business processes

Business Modeling functions allow customers to:

• Graphically build business processes requiring little to no coding

• Simulate processes and determine ROI prior to deployment

• Enhance flexibility and ability to manage change at business levels

• Use actual data from the runtime system to refine and enhance existing process implementations

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Process Modeling View

• Select process collaboration from drop-down list in WBI Modeler

• Drill down for more detail

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Has it been a tough year ?