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ON
Integrated Market ing Solut ions
Advertising | Marketing | Interactive Multimedia | Web Development
2
3 Corporate Overview
5 Integrated Marketing Solutions
7 Interactive Multimedia
9 Services
11 Strategy
www.global-design.com
integrated marketing solut ions
captivating resultscreat ive problem solvers
v isual interpretation
Corporate Overview
3
www.global-design.com
Corporate Overview
4
Founded in 1995, Global Design is an integratedmarketing solutions firm specializing in interactivemultimedia. As creative problem solvers, weincorporate strategic planning with various visual solutions for captivating results.
Global Design insures the success for our clientsthrough consistently creating suitable channels. We go beyond providing traditional communications,and extend into the innovation and growth ofInteractive Media. Our division, Global DesignInteractive, handles all aspects of this arenaincluding multimedia, CD-ROM, DVD, online services, and touch screen kiosks, to name a few. We incorporate motion video, sound, animation,text, photography and graphics to capture yourcustomer’s attention.
Global Design, together with our Interactive Mediadivision, continues to reach new heights in clientsatisfaction. Our clients have benefited from anincrease in both awareness and sales of theirproducts and/or services with the expertise of ourfirm. We believe that your business’ success depends upon the use of our integratedmarketing/communications combined with ourbusiness strategy of: creating brand foundation;strategizing communications planning; selectingproper media; targeting integrated communications;designing effectively; and evaluating thoroughly.
Global Design looks forward to discussing how we can "Bring Your Concepts To Life".
For more information, feel free to visit our website at www.global-design.com
The key to solving our
clients’ business problems is
visual interpretation
build publ ic awarenessensure the essence of your brand
captivating users in an engag ing manner
Integrated Marketing Solutions
www.global-design.com
full-service marketing and commun icat ions f irm
5
Integrated MarketingSolutions
6
We believe that it is not enough to solely communicate your brand.
These elements are fused into an experiencecaptivating users in an engaging manner.
Global Design is a full service marketing andcommunications firm that assists the needs ofgrowing businesses. Our firm integrates traditionalmarketing with interactive media to provide ourclients with technologically advanced solutions that work.
Utilizing integrated marketing, Global Design willdevelop your brand identity and integrate strategicmarketing vehicles that generate equity, educateconsumers, and build public awareness.
When customizing integrated marketing solutions,Global Design begins by identifying the targetaudience. We then define measurable objectives and outline any branding requirements needed tomeet these objectives.
Next, we develop and coordinate media vehicles,i.e., print, internet, outdoor advertising, andinteractive multimedia to support the marketingcampaign. To ensure proper market penetration,Global Design thoroughly analyzes all concepts and creative.
Global Design is a one-stop resource for growing a clients’ brand; from making the right strategicdecisions to designing, implementing and evolvingthe most powerful integrated marketing solutions.
You must ensure the essence of
the brand along with the feelings
and emotions associated with it
rel iable, solutions-oriented resultseffectively convey an endur ing message
expertly des igned experiences
Interactive Multimedia
7
www.global-design.com
delivering comprehensive strateg ies
Interactive Multimedia
8
Interactive multimedia demands that creativity,vision and strategy are executed in a manner that attracts and intrigues the target audience.
Our multi-disciplined staff works with clients todeliver a comprehensive strategy, custom designedinterfaces, user-engaged applications and interactivemultimedia solutions to enable them to seize newbusiness opportunities.
Developing interactive communications is an iterativeprocess of client interaction and idea sharing to yielda customized product that is unique, captivating and easy to navigate. We are then able to transformstatic imagery to create interactive multimedia thateffectively convey an enduring message with thetarget audience.
Global Design incorporates clients’ business goals,brand identity and interactive strategy to deliverreliable, solutions-oriented results.
Global Design utilizes interactive multimedia
to create expertly designed experiences that
generate winning results for our clients
Services
9
www.global-design.com
Services
10
Advertising | Marketing
Interactive Multimedia | Web Development
Strategic Media Plans
Publication Development and Design
Direct Marketing
Social Marketing
Market Research
Public Outreach Campaigns
Copy Writing/Editing
Website Architecture
User-Interface Design
Wireless Applications
E-Learning
Online Marketing
CD-ROM/DVD Design
Interactive Kiosks
Interactive Tradeshow Displays
Interactive Presentations
3-D Rendering
Rich Media Corporate Reports
Distance Learning
Strategy
11
www.global-design.com
Strategy
12
I II
III IV
Phase II: Conceptualize• Initial research based
on set parameters• Proper media selection• Idea generation• Rough development
Phase IV: Produce• Finalize design• Carefully evaluate• Produce design
Phase III: Design• Refine concept(s)• Develop effective
creative solutions• Create comps
Phase I: Strategize• Define problem• Set project parameters• Determine scope
of project• Establish main
focus message
Our four detailed phases buildeffective marketing & design solutions
Contact Us
13
www.global-design.com
Mailing Address
Phone
Web Address
Email Address
Red Brook Corporate Center300 Red Brook Blvd., Suite 204Owings Mills, MD 21117
410 363-8600 - Tel410 363-8119 - Fax
www.global-design.com
Integrated Market ing Solut ions