Upload
maree
View
35
Download
1
Tags:
Embed Size (px)
DESCRIPTION
Int. Sales HASP Sets You Free Aug 2005. Confidential For Internal Use Only. Objectives (1). Encourage our distributors to distribute DKs to potentials without worrying about costs incurred to them Get DKs out to more prospects… Need to be more aggressive in pushing DKs to our distributors - PowerPoint PPT Presentation
Citation preview
Int. Sales HASP Sets You FreeInt. Sales HASP Sets You Free
Aug 2005Aug 2005
ConfidentialFor Internal Use Only
Confidential
Objectives (1)
Encourage our distributors to distribute DKs to potentials without
worrying about costs incurred to them
Get DKs out to more prospects…
Need to be more aggressive in pushing DKs to our distributors
Reiterate that we are loosing opportunities by not getting the DKs to
potential customers
To inform them that they have no risks involved…all they need to do is
get information about our end-users and developers
Confidential
Objectives (2)
Get information about our end-users
Build up marketing-incubation database in specific countries
Develop a pipeline for HASP in Int. Sales regions
Confidential
Campaign Scope
Qualified customers:
All HASP distributors in all Int. Sales regions
Taking part: Distributor Sales Managers will also get a
bonus for their efforts
Duration: Sep. 1 - December 31 2005
Confidential
HASP Sets You Free - How Does It Work?
Distributors will get free DKs based on their revenues (2004*)
each month. Distributor will be able to distribute the DKs freely
without concern of incurring a cost. In return we request that
they provide us a monthly report regarding the prospects who
received the DKs. By providing the free DK incentive we are in
essence building a pipeline for HASP. If we receive an
appropriate pipeline by the end of the month the respective
distributor will get another batch of DKs free.
Confidential
HASP sets you free - how does it work?
Aladdin Distributor End-user
ReportAladdin
Mon
th X
Mon
th X
+1
Confidential
Conditions
A distributor will receive additional DK’s only after he sends us the DK
report
A distributor can receive DK’s only on a monthly basis, and not more
than the # of DK’s allocated to him based on the revenue he brings to
Aladdin
This program will be in effect until the end of 2005. However, Aladdin
can terminate this program at any given time.
Confidential
HASP DKs to be provided free of charge to you every month*
HASP Revenues in 2004 Free DKs per
month
$ 100,000 or less 20
$ 100,000 to 200,000 30
$ 200,000 and above 45
* Contingent to meeting all the required conditions
Confidential
Reporting Tool
Distributors will need to provide a monthly report citing to
whom the DK was sent
Distributors will need to provide a conversion rate from DK
to sale
Confidential
Reporting Tool (Excel form)Customer:_______________________________________________________
Contact person:___________________________________________________
Country: ________________________________________________________
Email:__________________________________________________________
Type of DK given:_________________________________________________
Date DK was given:________________________________________________
Industry:_________________________________________________________
Potential Purchase of HASP Keys (per year): ____________________________
RSM:____________________________________________________________
Comments / special requests: ________________________________________
Confidential
Good Luck!