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Insurance in the digital era: use cases
Miami, August 28th, 2018
HCS Capital approach to investingInsurTech Drivers: AI and digitalization
2
CorporateVenture Capital
as-a-service
FinTech & InsurTech Fund
Machine Learning
About HCS CapitalHCS Team
3
Over 30 years of experience
managing businesses and
defining and implementing
growth and optimization
strategies
Former Director at McKinsey &
Company where he served as
the leader of the Insurance,
Banking and Technology
practices in Europe and Latin
America.
Senior executive with Allianz SE
where he led the creation of
Allianz Partners (largest B2B2C
insurer in the world). Director of
strategy and marketing at
Allianz Partners.
M.S. in Industrial and
Operations Engineering from
the University of Michigan.
Alex Horvitz
CEO
Over 10 years of professional
experience in private and public
sectors (finance, PGC and
government management).
Worked at P&G and Walmart,
and held leadership positions in
the Government of Chile during
President Piñera’s first
administration.
Led the due diligence and deal
closings of HCS Tech Fund I
investments in InsurTech and
Fintech.
M.B.A. from Harvard Business
School and M.P.A.-ID from
Harvard Kennedy School of
Government. B.S. in Industrial
Engineering from Universidad
de Chile.
Luis Felipe San Martín
Managing Partner
Extensive experience within the
public and private sectors. He
has served as a special assistant
and adviser to a U.S.
presidential candidate and has
worked in multiple
administrations.
Worked at Perella Weinberg
Partners asset management
division, where he analyzed
global hedge fund credit and
equity strategies.
Worked as an associate at
Chrysalis Ventures, where he
spent time in portfolio
operations and investment due
diligence.
M.B.A. from The Wharton
Business School. B.S. in Political
Science and Economics from
The University of Kentucky.
Ryan Smith
Associate
10 years contributing to top
corporate transformations,
incl. 3 years with McKinsey.
7 years directing data-oriented
programs for Société Générale
investment bank: Structured
finance deals migration to
Basel II, Trader fraud detection,
Global IT transformation
program.
Founder and Chief Scientific
Officer of Portendo Analytics,
HCS’s sister company,
specialized in designing and
implementing large scale &
high performance machine
learning platforms for finance,
insurance and e-commerce
companies.
M.S. in Mathematics and
Computer Science from French
Ecole Polytechnique.
Raphael Geronimi
Machine Learning Expert
InsurTech
Money transfer and payments
Personal loans
Mortgages
Savings and investments
SMEs credit
Budgeting and financial planning
Risk & compliance
FinTech
Distribution of specialty insurance
Claims, fraud and risk management
Retail property & casualty
Industrial processes
SME insurance
Travel & expat health insurance
Underlying Technologies
Artificial Intelligence
Machine Learning & Predictive Analytics
Digital, big data driven platforms
Internet of Things
Geographic Scope: North and South AmericaSectors
HCS Capital approach to investingTarget Sectors: FinTech and InsurTech
4
Sectors: InsurTech &
Underlying Technologies
Focus: Series A and later
stage firms that are prepared
to scale globally
Sectors: InsurTech,
FinTech & Underlying
Technologies
Focus: Series A and later
stage firms that are
prepared to scale to North
and South America
North America
South America
P2P insurance platforms
Credit default insurance for P2P
credit and factoring platforms
Pet & equine insurance
Car collectors insurance
Renters & security deposit
Travel and expat health insurance
HCS Capital approach to investingInsurTech: Drivers and opportunities
▪ Machine learning is transforming client
interaction, churn management, fraud
detection, micro pricing/lower loss ratios
▪ Cognitive processing (natural language
processing) and robotics will optimize all
operational areas leading to greater
productivity and quality
Shifting
behavior
towards
insurance
▪ The explosion of connected devices (from 23
billion today to 75 billion in 2025) generates
tremendous amounts of new data and, when
combined with analytics, can produce
distinctive risk management insights
▪ IoT will impact all areas of insurance
From value-in-
service to
value-in-use
Internet of
Things (IoT) for
risk
management
▪ Digital interaction is transforming
distribution, product structure, and client
interaction, leading to lower client and
servicing costs
▪ Customer understanding and continuous
engagement create the opportunity for
micro products
A.I. and
Machine
Learning
InsightsDrivers
Specialty
insurance
marketing and
distribution
Insurance
products for SMEs
5
Investment opportunities in the US & Latin America
▪ Customers are looking for solutions rather
than specific products or services, leading to
the emergence of platform-based
ecosystems
▪ Clients (individual or companies) expect
high quality digital interaction
Internet of Things
(IoT) enabled &
telematics
Claims processing
platforms
AI-based automated claims
processing platforms
Fraud detection
Low complexity industrial
processes
Internet of Things monitoring and
automation
Optimized data based risk transfer
mechanisms
Connected car insurance
1
2
3
4
HCS Capital approach to investingMachine Learning: Core techniques
Family Application examples
Supervised
learning
Traditional insurance underwriting
Fraud detection
1
Customer segmentation
Error detection
Unsupervised
learning
Description
The algorithm learns with past data how context
variables (e.g., user age, marital status, revenues) are
linked to an outcome (e.g., did he purchase or not),
and use it to predict future outcomes on new data
The algorithm discovers the structure of data set
(e.g., the various “categories” or “topics”). From there it
can also detect changes in real-time new data
2
Merchandising optimization
Pricing optimization
Reinforcement &
bandit learning
The algorithm determines optimal action plan
toward an objective (e.g., maximize revenues),
balancing exploration and exploitation of
opportunities
3
Insurers can create substantial value by using Machine Learning in 3 key areas: Churn and sales optimization, Micro Pricing and Fraud Detection
Area
Churn and sales
optimization1
Fraud Detection3
Impact
▪ Higher revenues
▪ Better call centers profitability
▪ Uncovering and resolution of pockets of
anomalies
Micro
Pricing2
Description
Optimize different sales channels (including
remote) through automatic machine learning
models
Apply a broad range of machine learning
techniques to identify different types of fraud,
from identity fraud at application to false
insurance claims
Optimize on a personalized basis:
▪ Each contract price based on signup-time
price elasticity and later churn behavior
▪ Expected losses from different types of
insurance claims
▪ Each contract price based on behavior of
client across channels (e.g., second call with
agent)
▪ Better technical and commercial pricing
▪ Identification of pockets of “good risk” within
“bad risk” segments
▪ Reduce costs from false claims
▪ Prevent application fraud
HCS Capital approach to investingInsurTech Drivers: AI and digitalization
The transformation of the P&C value chain from Artificial Intelligence (AI) and Digitalization.
P&C Insurance Industry value chain: Present and Future. Costs and margins disaggregation (%)
8
The Future:
Technology-
enabled
modern
insurance value
chain with
intensive AI
adoption, an
MGA, and a
single risk taker
The Present:
Traditional
P&C insurance
value chain
with an MGA
in the front, an
underwriter,
and a reinsurer
100
22
56
12
Written
Premiums
Sales &
MarketingDistribution
Admin &
ClaimsLoss Ratio
MGA
Margin
Re Insurer’s
Margin
The MGA controls the end to end
consumer journey in a more
efficient way by leveraging digital
distribution, automating claims
processing and even pricing
110
90% of the revenue can be optimized using AI based and digital
technologies to lower acquisition costs, reduce fraud, increase
client satisfaction, and improve risk pricing
▪ A Managing General Agent (MGA)
assumes oversight of marketing,
distribution, and claims processing. By
optimizing the brand and user
experience, an MGA lowers customer
acquisition costs and boosts retention.
▪ MGA’s margins are increased by
leveraging AI in areas such as:
▪ Customer Service (cost
reduction)
▪ Claims & Fraud (loss reduction)
▪ Sales Optimization (CAC
reduction)
▪ Cross Selling (revenue increase)
▪ Introducing advanced Machine Learning
algorithms allows MGAs to support the
risk carrier (value sharing model) by
improving pricing, thus reducing the loss
ratio. That extra margin is shared among
both the MGA and the risk carrier.
▪ As MGAs take control of distribution,
claims processing, and customer
journey, risk carriers can provide
insurance capacity directly to the end
customer, thus reducing overhead.
▪ Economic surplus will increase by 30 to
40%. And 2/3 of this value will be
captured by the MGAs and 1/3 by the
risk carrier.
1
2
3
AI allows better
pricing and reduces
loss ratios
Single risk
carrier
2
3
4
100
24
60
10
Written
Premiums
Sales &
MarketingDistribution
Admin &
ClaimsLoss Ratio
MGA
Margin
Margin for
risk carriers
6
Margin for
insurer and
reinsurer
HCS Capital approach to investingInsurTech Drivers: Leveraging data collected from IoT
9
Car Insurance Home Insurance
Health Insurance Industrial Insurance
The volume of data generated by the Internet of Things is staggering.
Users are increasingly willing to share their data in exchange for greater value.
More accurate insurance pricing
Identification of good risk in
pockets of bad risk
Enhanced customer satisfaction
Higher loyalty and stickiness
Higher revenues and margins
Sources: IoT and the State of Insurance Industry Study – LexisNexis, 2018.
Insurers need to plug into the IoT (or risk falling behind) – McKinsey and Co., 2016.
IoT main benefits
▪ Accurate driver risk
assessment
▪ Driver behavior modification
and risk reduction
▪ Lower customer premiums
IoT main benefits
▪ Real time proactive alerts that
prevent major damage
▪ Higher customer engagement
▪ Faster claim processing
▪ Personalized risk ratings
IoT main benefits
▪ Higher drug adherence and
behavior modification
▪ More accurate health risk
assessment
▪ Higher patient engagement
▪ Lower treatment costs
IoT main benefits
▪ Real time monitoring
▪ Ability to remotely control
and automate processes
▪ Predictive maintenance
▪ Operating cost savings
▪ Accurate risk assessment
Benefits for InsurTech companies
Value in useFigo Pet Insurance
Company 2016 2017 GWP growth % growth
Nationwide 314,400,000 374,600,000 60,200,000 19%
Trupanion 160,200,000 191,600,000 31,400,000 20%
Healthy Paws 81,300,000 123,200,000 41,900,000 52%
Embrace 45,300,000 61,700,000 16,400,000 36%
Crum & Forster 58,000,000 69,200,000 11,200,000 19%
Pets Best 41,800,000 51,000,000 9,200,000 22%
Figo 2,500,000 8,500,000 6,000,000 240%
Pet Plan 78,200,000 83,600,000 5,400,000 7%
Pet First 19,500,000 24,900,000 5,400,000 28%
Pet Partners 11,600,000 14,000,000 2,400,000 21%
Pet Health Inc 26,200,000 27,700,000 1,500,000 6%
Total 839,000,000 1,030,000,000 191,000,000 23%
Pure Digital player, born in a Google
incubator
MGA model, thus no balance sheet
exposure, and a very high EBITDA
margin on steady state
Distictive tech platform: the Pet Cloud,
allowing for the creation of a digital
ecosystem
Customer acquisition costs are 50%
lower than industry leaders
Young, millennial focused and
distinctive brand with a superior
digital experience
Model (operations and IT) can be
easily expanded to Europe, Asia and
Latin America (2 to 3 month per
country)
Outstanding digitally oriented CEO
and leadership team
11
In-Force GWP (USD) per company (US)
North American Pet Health Insurance Association (NAPHIA)
What’s unique about Figo?
Value in useFigo’s Pet Cloud
Figo’s first-of-its-kind Pet Cloud
is designed to give customers
the tools they need to manage
their pet’s life
Value in useFigo’s Pet Cloud
Increase the frequency of contact pointsImproving the digital relationship and knowledge of the insured
Predict Consumer BehaviorTo Customize the Value Proposition and Generate New Services
Connecting cars is only the first step, the real value comes from the
use of data and applied intelligence to offer customized connected
services and micro products
J
Mechanical Diagnostic
Safe Driving
GeolocationServices
CrashDetection(E-Call)
Maintenance
Reminders
MechanicalSupport(B-Call)
ContextualDiscounts
Rewards Smart Pricing
Smartcar Insurance & ServicesChanging the way we relate with our consumer
JooycarCopywrite
Insurance in the digital era: use cases