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8/2/2019 InsightXplorer Monthly Report_201203
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8/2/2019 InsightXplorer Monthly Report_201203
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2
ARO
ARO................................3
2012 02.........10
IX Survey
.................17
.................29
............................38
Multichannel Campaigns Increase Reach,
Branding Potential.............................46
Millennials Look to Digital Word-of-Mouth to
Drive Purchase Process.......................49
2012 02..........52
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3/60
AARROO--
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B2CC2C
comScore
1: comScore 20122
: comScore Media Metrix; : Feb 2012
ARO20122ARO1
29
45.87%
1
AROXXWeb2(Sector)(domain)(subdomain)// Yahoo!HiNet HiBid
8/2/2019 InsightXplorer Monthly Report_201203
5/60
1: 20122ARO
: InsightXplorer ARO;: 2012 2
2: 20113-20122vs()
: InsightXplorer ARO;: 2012 2
40%45%
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6/60
3: 20113-20122
: InsightXplorer ARO;: 2011 3-2012 2
4: 20113-20122()
: InsightXplorer ARO;: 2011 3-2012 2
20122Yahoo!
HappyBidYahoo!
60%70%35%-40%
10%HappyBid20116
3.78%29.39%
Yahoo!Yahoo!Yahoo!
PChomeeBayYahoo!
Yahoo!
Yahoo!
8/2/2019 InsightXplorer Monthly Report_201203
7/60
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8/60
comScore Segment Metrix3comScore
1104
Yahoo!:
: /:
: : :
Yahoo!
3: 20122
: comScore Segment Metrix; : Feb 2012
1. comScore
2. ARO2012245.87%
3. 40%45%
3
comScore 1104
Composition Index UVComposition Index PV 100
8/2/2019 InsightXplorer Monthly Report_201203
9/60
4. 20122Yahoo!
HappyBid
5. 20122comScoreYahoo!
Yahoo!25-34
6. comScore Segment Metrix
Yahoo!: :
/: :
: :
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10/60
AARROO22001122 22
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11/60
ARO2012 2
AROARO
ARO(%)Web(%)()
ARO
2012 2
(18-22)
(23-27)/
(25-34 4)3CBlogISP
(40)
8/2/2019 InsightXplorer Monthly Report_201203
12/60
2012 2ARO
% 100% 11.03% 4.36% 2.33% 5.01%1 2 3 4 5 6 7 8
9 10 11 12 13 3C 14 3C 15 16
17 3C Blog 18 ISP 19 Blog 20 ISP 3C / 3C
SourceInsightXplorer, 2012 2
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2012 2()
Yahoo! Facebook Facebook
Yahoo!
(18-22) YouTubeBlogspotWikipedia
(23-27) Yahoo!Live.com
(25-34 4) Facebookudn
(40)momo
2012 2
1 Yahoo! Yahoo! Yahoo! Facebook Yahoo!2 Facebook Facebook Facebook Yahoo! Facebook3 Google Google Google4 YouTube Google 5 YouTube Google YouTube YouTube YouTube6 7 yam yam Yahoo! yam yam8 PChome Blogspot yam Yahoo! PChome9 Blogspot Wikipedia Blogspot udn
10 udn PChome Live.com PChome momo
SourceInsightXplorer, 2012 2
8/2/2019 InsightXplorer Monthly Report_201203
14/60
2012 2Web()
Web Yahoo! Facebook
(18-22)Plurk
(23-27) Live.comWikipedia
(25-34 4)udnYahoo!yam
Blogspot
(40)YouTubeBabyHomemsn
2012 2Web
1 Yahoo! Facebook Yahoo! Yahoo! Facebook2 Facebook Yahoo! Facebook Facebook Yahoo!3 Google Google Google Google Google4 YouTube YouTube YouTube YouTube 5 YouTube6 Live.com BabyHome7 Live.com Plurk udn 8 Yahoo! msn9 PChome Wikipedia yam
10 yam Yahoo! Blogspot Live.comSourceInsightXplorer, 2012 2
8/2/2019 InsightXplorer Monthly Report_201203
15/60
2012 2()
(18-22) Facebook
(23-27) Wikipedia
(25-34 4) HiNetYahoo!udn
Yahoo!Google
(40) GoHappyPChomeXuite
2012 2(ARO 20)
1 YouTube Facebook YouTube YouTube YouTube2 momo YouTube Facebook momo3 Facebook Facebook HiNet Facebook4 Yahoo! 5 Mobile01 Mobile01 GoHappy6 Yahoo! udn Yahoo!7 Mobile01 Yahoo! PChome8 HiNet Wikipedia Google Xuite9 Yahoo! Yahoo! udn
10 udn HiNet HiNet PChome PChomeSourceInsightXplorer, 2012 2
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2012 2
3CBlog
ISP
Facebookudn
udnYahoo!yam
Blogspot
HiNetYahoo!udn
Yahoo!Google
momo
YouTubeBabyHomemsn
GoHappyPChomeXuite
/
Yahoo!Live.com
Live.comWikipedia
Wikipedia
YouTubeBlogspotWikipedia
Plurk
8/2/2019 InsightXplorer Monthly Report_201203
17/60
8/2/2019 InsightXplorer Monthly Report_201203
18/60
2012 03
(IX Survey)
10-79
2012/03/10~2012/03/11
3,165
2012 03
03 10 03 11 3,165
2012 01
8/2/2019 InsightXplorer Monthly Report_201203
19/60
25-34
36.225-39
15.1% 19
30
(41.6%) 20-24 35
8/2/2019 InsightXplorer Monthly Report_201203
20/60
(39.8%) 40
101-500(35.3%)
501-1000
8/2/2019 InsightXplorer Monthly Report_201203
21/60
100
(27.1%)
(4.9%) 20-24 40
8/2/2019 InsightXplorer Monthly Report_201203
22/60
24 (24.6%)
35(22.7%)
25-34 40
8/2/2019 InsightXplorer Monthly Report_201203
23/60
19
(62.6%)
(60.2%)
8/2/2019 InsightXplorer Monthly Report_201203
24/60
19
25-39(5.3%)
40
8/2/2019 InsightXplorer Monthly Report_201203
25/60
24(31.4%)
40
18.2%
8/2/2019 InsightXplorer Monthly Report_201203
26/60
1. 25-39 19
2.
3.
4.9%
4.
8/2/2019 InsightXplorer Monthly Report_201203
27/60
24
25
5. 19
6. 19 25
40
7.
24
40
8/2/2019 InsightXplorer Monthly Report_201203
28/60
8/2/2019 InsightXplorer Monthly Report_201203
29/60
8/2/2019 InsightXplorer Monthly Report_201203
30/60
2012 2
(IX Survey)
10-79
2012/02/18~2012/02/19
3,170
3C
2012 2 10
2 18 2 19
3,170 2012 1
8/2/2019 InsightXplorer Monthly Report_201203
31/60
92.6%
38.4% 19
(28.2%) 40
(22.3%)(22.3%) 24
8/2/2019 InsightXplorer Monthly Report_201203
32/60
(22.4%) 40
(21.9%)(18.1%)
8/2/2019 InsightXplorer Monthly Report_201203
33/60
501-1,000
(41.7%)1,001-3,000(26.7%)
500()(24.8%)
8/2/2019 InsightXplorer Monthly Report_201203
34/60
(63.8%)(56.8%)(49.7%)(47.7%)
(47.5%)
8/2/2019 InsightXplorer Monthly Report_201203
35/60
(34.0%)40
(29.8%)(24.8%)
25-29
35
8/2/2019 InsightXplorer Monthly Report_201203
36/60
(47.0%)
24
(32.3%) 30
(27.6%)
8/2/2019 InsightXplorer Monthly Report_201203
37/60
8/2/2019 InsightXplorer Monthly Report_201203
38/60
8/2/2019 InsightXplorer Monthly Report_201203
39/60
2012 02
(IX Survey)
10-79
2012/02/25~2012/02/26
2,920
APP
Whats AppLineTangoViberQQ
2012 02 02 25 02 26
2,920 2012 1
8/2/2019 InsightXplorer Monthly Report_201203
40/60
53.8% 24
(22.2%)(13.7%)
40
/
/
(22.2%)
25-3413.2%)
(7.2%) 19
8/2/2019 InsightXplorer Monthly Report_201203
41/60
53.1%30
40
31(21.4%) 25-29
1 2(11.9%) 19
8/2/2019 InsightXplorer Monthly Report_201203
42/60
(63.6%) 20-29
(39.2%) 1925-29
38.1% 35
8/2/2019 InsightXplorer Monthly Report_201203
43/60
90.4%
(28.5%) 30(20.3%)
8/2/2019 InsightXplorer Monthly Report_201203
44/60
(63.8%)(48.9%)
25-2935-39(37.7%)
35-39
1.
2. /
8/2/2019 InsightXplorer Monthly Report_201203
45/60
3. 19
20-24
25-2930-34
35-3940
4.
/
8/2/2019 InsightXplorer Monthly Report_201203
46/60
Multichannel Campaigns Increase Reach, Branding Potential
8/2/2019 InsightXplorer Monthly Report_201203
47/60
arr / ar isr
(ia ari)(ip rs)
aoo! aoris 2011 7 66%
49%
8/2/2019 InsightXplorer Monthly Report_201203
48/60
is
(ra)
() 74% 48%
isr
(ia praio)
(ir-rspos ois)
p//.arr.o/ri.asp1008839
8/2/2019 InsightXplorer Monthly Report_201203
49/60
Millennials Look to Digital Word-of-Mouth to Drive Purchase Process
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50/60
(iias) 18 34
Bazaarvoice
(iita atis)
(a s)
aaai 47 65 66%
(49)
(51)
aaai (s-at tt)
(is)(ts)(stis)
(stis)
42%
17
s pts (25)
(21)
8/2/2019 InsightXplorer Monthly Report_201203
51/60
(51)
aaai isa as 1 30 at
ttp//.at./ti.aspi1008810
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52/60
22001122 22
8/2/2019 InsightXplorer Monthly Report_201203
53/60
2012 2
//
iBooks2
YouTube(Life In A Day)YouTube Scott Free
SoundCloudSoundCloud
Android GoogleGoogle Google Google Android
Google AndroidGoogleAndroid MarketBouncer
Dropbox 5GBDrobox 5GB
Android
iPad
iPhone
8/2/2019 InsightXplorer Monthly Report_201203
54/60
Google TV YouTube Google TVYouTubeYouTube
(Google) Chrome (Chrome Web Store)
PChomePChome PChome105
!(15)
NTT DoCoMo 93 NTT DoCoMo1.5
Google ChromeGoogle Chrome
Google Foursquare Latitude Google Maps App
Megaupload.com 6 4
GoogleWikipedia 2
http://news.chinatimes.com/tech/12050903/122012021400212.htmlhttp://news.chinatimes.com/tech/12050903/122012021400212.htmlhttp://news.chinatimes.com/tech/12050903/122012021400212.htmlhttp://news.chinatimes.com/tech/12050903/122012021400212.htmlhttp://news.chinatimes.com/tech/12050903/122012021400212.htmlhttp://news.chinatimes.com/tech/12050903/132012022201565.htmlhttp://news.chinatimes.com/tech/12050903/132012022201565.htmlhttp://news.chinatimes.com/tech/12050903/132012022201565.htmlhttp://news.chinatimes.com/tech/12050903/132012022201565.htmlhttp://news.chinatimes.com/tech/12050903/112012022201008.htmlhttp://news.chinatimes.com/tech/12050903/112012022201008.htmlhttp://news.chinatimes.com/tech/12050903/112012022201008.htmlhttp://news.chinatimes.com/tech/12050903/112012022201008.htmlhttp://news.chinatimes.com/tech/12050903/112012022201008.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://www.bnext.com.tw/article/view/cid/117/id/22205http://www.bnext.com.tw/article/view/cid/117/id/22205http://www.bnext.com.tw/article/view/cid/117/id/22205http://www.bnext.com.tw/article/view/cid/117/id/22205http://www.bnext.com.tw/article/view/cid/117/id/22205http://www.bnext.com.tw/article/view/cid/127/id/22165http://www.bnext.com.tw/article/view/cid/127/id/22165http://www.bnext.com.tw/article/view/cid/127/id/22165http://www.bnext.com.tw/article/view/cid/127/id/22165http://www.bnext.com.tw/article/view/cid/127/id/22165http://www.bnext.com.tw/article/view/cid/125/id/22161http://www.bnext.com.tw/article/view/cid/125/id/22161http://www.bnext.com.tw/article/view/cid/125/id/22161http://www.bnext.com.tw/article/view/cid/125/id/22161http://www.bnext.com.tw/article/view/cid/125/id/22161http://www.bnext.com.tw/article/view/cid/125/id/22161http://www.bnext.com.tw/article/view/cid/125/id/22161http://news.chinatimes.com/tech/12050903/132012012000575.htmlhttp://news.chinatimes.com/tech/12050903/132012012000575.htmlhttp://news.chinatimes.com/tech/12050903/132012012000575.htmlhttp://news.chinatimes.com/tech/12050903/132012012000575.htmlhttp://news.chinatimes.com/tech/12050903/112012012200131.htmlhttp://news.chinatimes.com/tech/12050903/112012012200131.htmlhttp://news.chinatimes.com/tech/12050903/112012012200131.htmlhttp://news.chinatimes.com/tech/12050903/112012012200131.htmlhttp://news.chinatimes.com/tech/12050903/112012012200131.htmlhttp://news.chinatimes.com/tech/12050903/132012012000575.htmlhttp://www.bnext.com.tw/article/view/cid/125/id/22161http://www.bnext.com.tw/article/view/cid/127/id/22165http://www.bnext.com.tw/article/view/cid/117/id/22205http://news.chinatimes.com/tech/12050903/122012021600377.htmlhttp://news.chinatimes.com/tech/12050903/112012022201008.htmlhttp://news.chinatimes.com/tech/12050903/132012022201565.htmlhttp://news.chinatimes.com/tech/12050903/122012021400212.html8/2/2019 InsightXplorer Monthly Report_201203
55/60
IPO
Google Google
Google SOPA() FacebookGoogleMicrosoftYahoo!15 (phishing)
GoogleGoogle AndroidGoogle 7Google
1.58 Canalys20114 PC 1.2 1.58PC
5
.
.
YahooRoy Bostock2/8
http://news.chinatimes.com/tech/12050903/132012012800356.htmlhttp://news.chinatimes.com/tech/12050903/132012012800356.htmlhttp://news.chinatimes.com/tech/12050903/132012012800356.htmlhttp://news.chinatimes.com/tech/12050903/132012012800356.htmlhttp://news.chinatimes.com/tech/12050903/112012012900176.htmlhttp://news.chinatimes.com/tech/12050903/112012012900176.htmlhttp://news.chinatimes.com/tech/12050903/112012012900176.htmlhttp://news.chinatimes.com/tech/12050903/112012012900176.htmlhttp://news.chinatimes.com/tech/12050903/132012020100741.htmlhttp://news.chinatimes.com/tech/12050903/132012020100741.htmlhttp://news.chinatimes.com/tech/12050903/132012020100741.htmlhttp://www.bnext.com.tw/article/view/cid/103/id/21872http://www.bnext.com.tw/article/view/cid/103/id/21872http://www.bnext.com.tw/article/view/cid/103/id/21872http://news.chinatimes.com/tech/12050903/122012020700502.htmlhttp://news.chinatimes.com/tech/12050903/122012020700502.htmlhttp://news.chinatimes.com/tech/12050903/122012020700502.htmlhttp://news.chinatimes.com/tech/12050903/122012020700502.htmlhttp://news.chinatimes.com/tech/12050905/122012020500288.htmlhttp://news.chinatimes.com/tech/12050905/122012020500288.htmlhttp://news.chinatimes.com/tech/12050905/122012020500288.htmlhttp://news.chinatimes.com/tech/12050905/122012020500288.htmlhttp://news.chinatimes.com/tech/12050905/122012020500288.htmlhttp://news.chinatimes.com/tech/12050905/122012020500288.htmlhttp://news.chinatimes.com/tech/12050903/112012020500216.htmlhttp://news.chinatimes.com/tech/12050903/112012020500216.htmlhttp://news.chinatimes.com/tech/12050903/112012020500216.htmlhttp://news.chinatimes.com/tech/12050903/112012020500216.htmlhttp://news.chinatimes.com/tech/12050903/112012020500216.htmlhttp://news.chinatimes.com/tech/12050903/112012020500216.htmlhttp://news.chinatimes.com/tech/12050903/112012020800204.htmlhttp://news.chinatimes.com/tech/12050903/112012020800204.htmlhttp://news.chinatimes.com/tech/12050903/112012020800204.htmlhttp://news.chinatimes.com/tech/12050903/112012020800204.htmlhttp://news.chinatimes.com/tech/12050903/132012020800653.htmlhttp://news.chinatimes.com/tech/12050903/132012020800653.htmlhttp://news.chinatimes.com/tech/12050903/132012020800653.htmlhttp://news.chinatimes.com/tech/12050903/112012020800204.htmlhttp://news.chinatimes.com/tech/12050903/112012020500216.htmlhttp://news.chinatimes.com/tech/12050905/122012020500288.htmlhttp://news.chinatimes.com/tech/12050903/122012020700502.htmlhttp://www.bnext.com.tw/article/view/cid/103/id/21872http://news.chinatimes.com/tech/12050903/132012020100741.htmlhttp://news.chinatimes.com/tech/12050903/112012012900176.htmlhttp://news.chinatimes.com/tech/12050903/132012012800356.html8/2/2019 InsightXplorer Monthly Report_201203
56/60
Groupon Adku TechCrunchGroupon Adku
GoogleMotorola Mobility
WiMAX NCC 70%4GWiMAX
3
4G 4G
8817 20114 20.54 76.9 66.3988.3
http://www.bnext.com.tw/focus/view/cid/103/id/21974http://www.bnext.com.tw/focus/view/cid/103/id/21974http://www.bnext.com.tw/focus/view/cid/103/id/21974http://www.bnext.com.tw/focus/view/cid/103/id/21974http://news.chinatimes.com/tech/12050903/112012021500187.htmlhttp://news.chinatimes.com/tech/12050903/112012021500187.htmlhttp://news.chinatimes.com/tech/12050903/132012021500805.htmlhttp://news.chinatimes.com/tech/12050903/132012021500805.htmlhttp://news.chinatimes.com/tech/12050903/132012021500805.htmlhttp://news.chinatimes.com/tech/12050903/132012021500805.htmlhttp://news.chinatimes.com/tech/12050903/132012021401044.htmlhttp://news.chinatimes.com/tech/12050903/132012021401044.htmlhttp://news.chinatimes.com/tech/12050903/132012021401044.htmlhttp://news.chinatimes.com/tech/12050903/132012021401044.htmlhttp://news.chinatimes.com/tech/12050903/132012021401044.htmlhttp://news.chinatimes.com/tech/12050903/132012021401044.htmlhttp://news.chinatimes.com/tech/12050903/112012021300166.htmlhttp://news.chinatimes.com/tech/12050903/112012021300166.htmlhttp://news.chinatimes.com/tech/12050903/112012021300166.htmlhttp://news.chinatimes.com/tech/12050903/112012021300166.htmlhttp://news.chinatimes.com/tech/12050903/132012021200581.htmlhttp://news.chinatimes.com/tech/12050903/132012021200581.htmlhttp://news.chinatimes.com/tech/12050903/132012021200581.htmlhttp://news.chinatimes.com/tech/12050903/132012021200581.htmlhttp://news.chinatimes.com/tech/12050903/132012021200581.htmlhttp://news.chinatimes.com/tech/12050903/132012021200581.htmlhttp://news.chinatimes.com/tech/12050903/112012021300147.htmlhttp://news.chinatimes.com/tech/12050903/112012021300147.htmlhttp://news.chinatimes.com/tech/12050903/132012021001222.htmlhttp://news.chinatimes.com/tech/12050903/132012021001222.htmlhttp://news.chinatimes.com/tech/12050903/132012021001222.htmlhttp://news.chinatimes.com/tech/12050903/132012021001222.htmlhttp://news.chinatimes.com/tech/12050903/122012021800250.htmlhttp://news.chinatimes.com/tech/12050903/122012021800250.htmlhttp://news.chinatimes.com/tech/12050903/122012021800250.htmlhttp://news.chinatimes.com/tech/12050903/122012021800250.htmlhttp://news.chinatimes.com/tech/12050903/122012021800250.htmlhttp://news.chinatimes.com/tech/12050903/132012021001222.htmlhttp://news.chinatimes.com/tech/12050903/112012021300147.htmlhttp://news.chinatimes.com/tech/12050903/132012021200581.htmlhttp://news.chinatimes.com/tech/12050903/112012021300166.htmlhttp://news.chinatimes.com/tech/12050903/132012021401044.htmlhttp://news.chinatimes.com/tech/12050903/132012021500805.htmlhttp://news.chinatimes.com/tech/12050903/112012021500187.htmlhttp://www.bnext.com.tw/focus/view/cid/103/id/219748/2/2019 InsightXplorer Monthly Report_201203
57/60
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Pingdom 2011 Pingdom 2011
Angry BirdsFacebook 10
12 1
MWCMobile World Congress 2MWC
NPD AndroidNPD2011 iPhone 4S 43%
50TechNetMobile App Industry 46 6
Facebook Facebook
App 7
5
5
App 6 9 App
Google46%Google 2011 Q4 46%
4
http://www.bnext.com.tw/article/view/cid/103/id/21806http://www.bnext.com.tw/article/view/cid/103/id/21806http://www.bnext.com.tw/article/view/cid/103/id/21806http://www.bnext.com.tw/article/view/cid/103/id/21806http://news.chinatimes.com/tech/12050903/132012012800006.htmlhttp://news.chinatimes.com/tech/12050903/132012012800006.htmlhttp://news.chinatimes.com/tech/12050903/132012012800006.htmlhttp://news.chinatimes.com/tech/12050903/132012012800006.htmlhttp://news.chinatimes.com/tech/12050901/132012012400332.htmlhttp://news.chinatimes.com/tech/12050901/132012012400332.htmlhttp://news.chinatimes.com/tech/12050901/132012012400332.htmlhttp://news.chinatimes.com/tech/12050901/132012012400332.htmlhttp://news.chinatimes.com/tech/12050905/132012013001026.htmlhttp://news.chinatimes.com/tech/12050905/132012013001026.htmlhttp://news.chinatimes.com/tech/12050905/132012013001026.htmlhttp://news.chinatimes.com/tech/12050905/132012013001026.htmlhttp://www.bnext.com.tw/focus/view/cid/103/id/21977http://www.bnext.com.tw/focus/view/cid/103/id/21977http://www.bnext.com.tw/focus/view/cid/103/id/21977http://www.bnext.com.tw/focus/view/cid/103/id/21977http://www.bnext.com.tw/focus/view/cid/103/id/21977http://www.bnext.com.tw/article/view/cid/103/id/21834http://www.bnext.com.tw/article/view/cid/103/id/21834http://www.bnext.com.tw/article/view/cid/103/id/21834http://www.bnext.com.tw/article/view/cid/103/id/21834http://www.bnext.com.tw/focus/view/cid/103/id/22028http://www.bnext.com.tw/focus/view/cid/103/id/22028http://www.bnext.com.tw/focus/view/cid/103/id/22028http://www.bnext.com.tw/focus/view/cid/103/id/22028http://news.chinatimes.com/tech/12050901/132012020500628.htmlhttp://news.chinatimes.com/tech/12050901/132012020500628.htmlhttp://news.chinatimes.com/tech/12050901/132012020500628.htmlhttp://news.chinatimes.com/tech/12050901/132012020500628.htmlhttp://news.chinatimes.com/tech/12050901/132012020500628.htmlhttp://news.chinatimes.com/tech/12050901/132012020500628.htmlhttp://www.bnext.com.tw/article/view/cid/103/id/22111http://www.bnext.com.tw/article/view/cid/103/id/22111http://www.bnext.com.tw/article/view/cid/103/id/22111http://www.bnext.com.tw/article/view/cid/103/id/22111http://www.bnext.com.tw/article/view/cid/103/id/22111http://news.chinatimes.com/tech/12050903/112012021400070.htmlhttp://news.chinatimes.com/tech/12050903/112012021400070.htmlhttp://news.chinatimes.com/tech/12050903/112012021400070.htmlhttp://news.chinatimes.com/tech/12050903/112012021400070.htmlhttp://news.chinatimes.com/tech/12050903/112012021400070.htmlhttp://www.bnext.com.tw/article/view/cid/103/id/22111http://news.chinatimes.com/tech/12050901/132012020500628.htmlhttp://www.bnext.com.tw/focus/view/cid/103/id/22028http://www.bnext.com.tw/article/view/cid/103/id/21834http://www.bnext.com.tw/focus/view/cid/103/id/21977http://news.chinatimes.com/tech/12050905/132012013001026.htmlhttp://news.chinatimes.com/tech/12050901/132012012400332.htmlhttp://news.chinatimes.com/tech/12050903/132012012800006.htmlhttp://www.bnext.com.tw/article/view/cid/103/id/218068/2/2019 InsightXplorer Monthly Report_201203
59/60
300 Informa Telecom & Media 3005 2 52016 2
61% Facebook Twitter
comScoreAT&T GooglecomScoreimpression 2012
Google 1Google 1FTC
:
Google+Google+
Gartner iPhone Q1 Gartner Q4 iPhone 4S Q1
Google FacebookeMarketerGoogle
8/2/2019 InsightXplorer Monthly Report_201203
60/60
(ARO Panel)
NetRoverTMAccess Rating Online (ARO
)
(Internet Audience Measurement)
2011 comScore ARO
comScore
IX Survey panel
CyberPanel-Taiwan IX Survey
ARO Survey