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Innovation Through Culture -
Stories from a Decade
at GoogleSteven Lerch – President, Story Arc Consulting
Monday, March 2, 2020 1:15 PM – 2:15 PM
= 1 Million Farmers = 1 Million Americans
1935
7M:127M
1935
2019= 1 Million Farmers = 1 Million Americans
7M:127M 2.6M:327M
2019
Locally Sourced
Keto Diet
GMO Free
Plant Based Diet
Organic
Cage Free
Farm to Table
Gluten Free
44 MillionAverage Long tail Views Per Episode in Season 8
264 MillionViewers in 2019
22 MillionViewers Per Month
1,290thSubscriber Rank
2,926th View Rank
1,290thSubscriber Rank
2,926thView Rank
49 MillionViews Per Month
“Nearly half of U.S. Consumers Avoid GMOs”
“69% of Americans aren’t confident they know what GMOs are.”
NEW = BETTER
103,000 Employees
Offices in 50 Countries
$137B in Annual Revenue
Innovation Comes from Anywhere
Launch and Iterate
Default to Open
Have a Mission that Matters
Innovation Comes from Anywhere
Richard Montanez
Launch and Iterate
130,000,000,000,000
Default to Open
Have a Mission that Matters
Innovation Comes from Anywhere
Launch and Iterate
Default to Open
Have a Mission that Matters