DISCOVER VALUE• Foreseeing industry trends• Researching emerging technologies• Identifying new value propositions

DEMONSTRATE VALUE• Facilitating industry partnerships• Executing pilot programs• Quantifying stakeholder value

DELIVER VALUE• Developing go-to-market plans• Implementing test markets

• Driving market commercialization

DEFINE VALUE• Analyzing market opportunities• Detailing market & product offerings• Characterizing performance & value

STAKEHOLDER VALUE

ECONOMIC VALUE