Innovation in Retail Caliber Network event...7/2/2017 1 Innovation in retail: The store & so much more Innovation in Retail Caliber Network event Kitty Koelemeijer Arnhem, 30 June

7/2/2017

1

Innovation in retail: The store & so much more

Innovation in Retail

Caliber Network event

Kitty Koelemeijer

Arnhem, 30 June 2017

© Kitty Koelemeijer 2017

7/2/2017

2

Good old times:

location=differentiation


“If you build it,

they will come”


7/2/2017

3

Amazon strategic growth model



7/2/2017

4

The silent revolution of online search


Passengers shopping areas

Platforms

disrupt

existing

platforms


7/2/2017

5


(Evans & Schmalensee 2016)

Platforms disrupt existing platforms


7/2/2017

6

The future of franchise


Share online purchases US


7/2/2017

7

High margin, high traffic items


14

3,60%

4,35%

5,45%

5,88%

6,34%

8,95%

15,77%

Hypermarket

Supermarket

Convenience

Drug

Cash and…

Discounter

Online

Compound Annual Growth Rate 2016-2021

Source: Kantar Retail


2,36%

2,83%

5,49%

7,96%

8,11%

17,63%

Carrefour

Tesco

Auchan

Aldi

Schwarz…

Amazon.com

7/2/2017

8

Source: Deloitte 2016



…has major consequences for profitability

Increase of online shareMajor supermarketchain, marketshare approx. 30%

online share from 1% to 14%

7/2/2017

9

Spend & Loyalty @Tesco

Defend marketshare through online offering

2.04x

2.98x

4%Customer Count

+17%Customer Growth*

Similar Growth Across all Affluences*

Instore Only Instore +

online groceryInstore + online grocery +

General merchandise online

Instore Online grocery General merchandise online

Ave

rage

An

nu

al S

pen

d w

ith

Tes

co



7/2/2017

10

“Over The Top” (OTT) service providers



7/2/2017

11


“Selling goods is such small business”

JD.com is China’s largest B2C e-tailer


7/2/2017

12


“In substance, Alibaba is a data company”

Daniel Zhang, CEO Alibaba Group, June 2016

We don’t need retail


7/2/2017

13


“Existing cities are hard. You have people with vested interest, politics, physical space…

But the technology ultimately cannot bestopped.”

“A new city would be a laboratoryto experiment with cybersecurity andprivacy problems.”

Daniel L. Doctoroff, CEO Sidewalk Labs

Lots of different interests…


7/2/2017

14



7/2/2017

15



7/2/2017

16

Integrates commerce, payment messaging & social networks…



7/2/2017

17


Pag.: 34

Eliminating friction:innovations in fulfillment


7/2/2017

18


How long does it take

for an Yihaodian picker

to pick an average order

(16.7 SKUs) from our

300,000+ SKUs housed

in 30,000 square feet of

warehouse space?

<80 seconds

The power of Yihaodian’s supply chain


7/2/2017

19



7/2/2017

20


https://techcrunch.com/2017/06/16/here-are-all-of-amazons-acquisitions-before-whole-foods/

https://www.youtube.com/watch?v=s7IExS483wE

https://stratechery.com/2017/amazons-new-customer/© Kitty Koelemeijer 2017

https://techcrunch.com/2017/06/16/here-are-all-of-amazons-acquisitions-before-whole-foods/

https://www.youtube.com/watch?v=s7IExS483wE

https://stratechery.com/2017/amazons-new-customer/

7/2/2017

21


New services


7/2/2017

22



7/2/2017

23



7/2/2017

24


“Our customers are loyal to us right up until the second somebody offersthem a better service,”CEO Bezos says. “And I love that. It’s super-motivating for us”


7/2/2017

25


Connected home

& conversational

commerce


7/2/2017

26

Who controls the customer journey?



7/2/2017

27

Servicescapes

(Bitner 1992) © Kitty Koelemeijer 2017


7/2/2017

28


Emotional responseto servicescapes


7/2/2017

29



7/2/2017

30


Trending topics in retail & technology

Kitty Koelemeijer

Twitter: kittykoelemeije

Connect on LinkedIn

Email: [email protected], [email protected]

www.rtlz.nl/kitty-koelemeijer


mailto:[email protected]

mailto:[email protected]

Documents

Innovation in Retail Caliber Network event...7/2/2017 1 Innovation in retail: The store & so much more Innovation in Retail Caliber Network event Kitty Koelemeijer Arnhem, 30 June