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InnovatIon CenterCreating added value together
InnovatIon CenterCreating added value together
Wir können bereits in einer frühen Phase einsteigen, in der neue Produkte und Ideen entstehen, und unsere Kunden über den gesamten Prozess strategisch, kreativ und technisch begleiten. Dafür geht das InnovationCenter über die reine verpackungsentwicklung hinaus und bündelt seine expertisen in den Bereichen trainings, Schulungen, nachhaltigkeit, Market Intelligence und Creative Design unter einem Dach.
Ideengeber, entwicklungspartner, Berater, Prozessbegleiter
at Wipak, we are much more than a packaging manufacturer – we are a creative advisor and a collaborative partner for all our customers. In the eyes of consumers, packages are a part of the product. What could be more obvious than to jointly design this image? Working together, we are able to develop innovative and sustainable packaging solutions that stand out from the crowd and add real value.
Innovation Center Services
3 Consulting for packaging and printing projects
3 evaluation of package designs for (printing) technology feasibility
3 Conception/creation of packaging ideas
3 Packaging and print samples
3 Life cycle and ecoDesign studies
3 Market intelligence and trend scouting
3 Workshops and training
“Identifying opportunities and trends, and working collaboratively to turn them into concepts and products with our customers.”
Creative advisor, Development Partner, Consultant, Process Facilitator
We are ready to join you in the early stage where new products and ideas are created and we can support our customers strategically, creatively, and technically throughout the packaging development process.
our Innovation Center provides a onestopshop for cuttingedge packaging design, product consultation, training, sustainability support, and market intelligence.
the Wipak Group’s Design & Consulting division encompasses pack design, packaging technology and film development specialists who can each provide consultation services to customers across europe – supporting them from idea inception to product launch.
If you’ve got an idea, we’ll help you develop it. We can: verify the technical feasibility of your concept by optimizing film formulations; test various types of plastic and sealing layers; select the most appropriate paper grades for paper laminates; and produce packaging and print samples using the original laminate material.
From Idea to Shelf
DeSIGn & ConSuLtInGan extended Marketing arm
“Their service flexibility is impressive. We really enjoy this kind of collaboration!”Dörte Truelsen, Product Manager, Zur Mühlen Group, Head of Logistics, Böklunder Plumrose, Germany
Packaging innovations are usually the result of a continuous dialog. We will work with you to develop the perfect solution to your requirements. From design, right through to printing technology optimization, we provide ongoing support and are on hand as and when you need us.
It all Starts With a vision!
“Working with Wipak has always provided excellent results, no matter how complex the task is. You can see that they draw on a lot of international experience.” Kerstin Löbnitz, Head of Cheese Department, Herzgut Landmolkerei, Germany
It all starts with an idea – your idea. But will it be possible to turn this idea into reality? our design and print experts provide answers for all your technical and creative questions – paving the way so that ideas can be turned into market able solutions.
Consulting and Project Management
“We have boosted our sales thanks to the recently designed new packages including mat varnish and glossy effects. This relaunch has actually opened a couple of doors for us on an international level.”Adrian Nitica, General Manager, Ocean Fish, Romania
Production in most cases requires prior prototyping. We produce prototypes using original materials – including different designs if required by our customers. the benefit of this approach is that the look and feel is identical to the future package. You will be able to reduce time and costs while getting a solid foundation for sound decisions without any expensive preproduction. In our Packaging test Center, we are testing packages and films under reallife conditions.
Dummies and Sample Packages
“Wipak has managed to transfer our product philosophy to the package.”Barthelemy Lelore, Product Manager, LÉA Nature, France
Preparation of 3D graphics to visualize packaging ideas
experts in Providing technical Guidance
How does film production work? What are the special properties of laminate films? From packaging technology, film production, en vironmental protection, and discharge to new packaging concepts and package designs – Wipak seminars cover the entire value chain of the packaging process. on top of that, we can also arrange inhouse customer training, based on individual training programs developed according to your requirements.
WIPaK GrouP aCaDeMYSeminars and training
“A worthwhile training for everyone involved in film purchasing and processing or package design.” Andrea Hoffmann, Marketing, Könecke, Bremen
Handson expertise concerning packaging films and processes – this is what the Wipak Group academy stands for. Wipak offers training, seminars, innovation workshops and elearning modules for customers and employees all over europe.
The Benefits
3 exclusive offer for Wipak customers
3 effective learning using small groups (max. 15 people)
3 Individual seminar topics
3 experienced, handson specialists as trainers
3 Customplanned according to practical requirements
Descriptive and Informative
our course instructors are experienced, handson production, development, technical service, print and design specialists.
Background Knowledge for You to Work With!
Basic seminar in food packaging
Special seminar in quality assurance
Innovation workshops
“Complex topics presented in an easy-to-understand way – this has been most helpful for my work!”Dirk Berkensträter, WILTMANN
SuStaInaBILItY the road to Sustainable Packaging
the analysis of packaging and logistic processes, measures for increased productivity, or optimized material combinations are just a few of the parameters that we adjust in order to optimize not only the our films, but also the sustainability balance of the packaged products.
using ecoDesign analyses and ‘Product environmental Footprint’ (PeF) calculations, we can offer our customers orientation and guidance while supporting his product and package development.
the better products are protected, and the better food products can be preserved from spoiling, the more effectively resources can be protected. We therefore focus on the development of innovative packaging, jointly developing overall concepts in collabora tion with our customers.
Sustainable Packages Thanks to ...
3 optimized film compositions and material combinations
3 reduced film gauge
3 use of renewable resources
3 Intelligent package design
3 Process improvements
3 ecoDesign analyses of alternative packaging solutions
Life Cycle Impact assessment (LCIa)Assessment of Sustainability How sustainable can packages be? using our own tools – and supported by scientific studies if required – Wipak assesses the environmental impact of materials and packaging concepts. various sustainability criterial are considered in this process. Life Cycle Impact assessments of the sustainability of paper/plastic material combinations are examples for this.
For the meat producer MarKo, Wipak analyzed different packaging concepts in order to compare the ecological impacts. this analysis considered all key stages of the life cycle of packaging films – from the raw materials to production and discharge.
result: Compared to a pure plastic solution, the greenhouse gas potential of the paper laminate developed for MarKo has been reduced by almost 40 percent. In addition, the amount of energy from fossil fuels required for this paper/plastic laminate has been reduced by about one third. these results have been confirmed by an independent institute.
this positive ecological balance has convinced MarKo. the previously used metalized package has now been replaced by the sustainable paper/plastic mixture. Key features: 30 gram paper, lower gauge, solventfree lamination. this standup pouch has been launched in June 2016.
Positive ecological Balance of Paper Laminate
Ener
gy from fossil fuels
30%
CO 2-emissions
40%
Weight
15%
en 2
016
/09
Partner in Packaging
Design & ConsultingAdolf AhrensHead of Innovation Center tel. +49 5161 4880 [email protected]
Wipak Group AcademyMichael Martin tel. +49 5161 [email protected]
SustainabilitySusan Janssen tel. +31 651 91 63 62 [email protected]
the Wipak Group develops and manufactures sophisticated packaging solutions for food products, as well as for medical instruments and devices. as part of the Finnish Wihuri Group, Wipak is a leading european supplier of multilayer films – especially barrier films. our extensive range of services from our Innovation Center, and applic ation support through training and workshops, ensure that with we can provide significant added value to our customers.
For further Information please visit:www.wipak.com
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