Innovate, Restructure, Reorganize

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    INNOVATE, RESTRUCTURE,REORGANIZE: CHALLENGES FOR

    INDIAN INC.

    FOR 6TH NATIONAL COMPETITIONFOR MANAGEMENT STUDENTS

    NCMS-2009

    ORGANIZED BY

    ALL INDIA MANAGEMENTASSOCIATION

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    INTRODUCTION

    A German businessman may wear an

    Italian suit to meet an English friend atJapanese restaurant, who later returns

    home to drink Russian vodka and watchan American movie on a Korean TV.

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    INDIAN INC. AND ITSCHALLENGES

    In the words of Dr. Jay Ram Ramesh,

    One thing is certain in economy that

    is FLUX.

    The challenge is how fast you are able

    to cope up with change.

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    Indian Inc. is headed by gigantic businesshouses like TATA, RELIANCE, BIRLA, JINDAL

    GROUP, ADANI etc. which are ruling theroost of our Indian Economy and it alsocomprises of Small & Medium Enterprises

    which form the backbone of growth.

    There are about 3.3 million SMEs in Indiawhich contribute nearly 7% of our GDP.

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    FUTURE FOR INDIA INC.

    What do Gulf countries have???

    What is Japan good at ???

    What makes China grow with rapidpace???

    So what INDIAN INC. have at itsdisposal to compete with theworld????

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    INNOVATION MAKING THEORGANIZATION AN APPLE OF AN

    EYE

    Competing against the Present for abetter Future.

    When we think of Innovation whichcompanies come to our mind first??

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    1980s-1990s were the decades ofJapan& Quality; can 2010s-2020s be the

    decades ofIndia & Innovation?

    The question is can we use Innovation asa spring board to tackle the challenges

    India facing today?

    India is known as a country not ofInnovation but of Improvisation or

    Jugaad as they say in Hindi. 8Tolani Institute Of ManagementStudies

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    INDIAN APPROACH

    A very different approach forIntellectual property or innovation.

    For Indians Intellectual property is a

    creation of an individual that must beshared with society at large.

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    Innovative Culture: Do it beforeyou die

    Make Innovation a core process of theorganization.

    To develop an Innovative culture,

    Develop trust within the organization

    Free flow of Ideas.

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    RESTRUCTURE: ADEPTINGCHANGES IN THE WORLD

    INDUSTRIAL SCENE

    Organizations are human systems andtheir system structure includes the

    worldview, beliefs and mentalmodels of their leaders andmembers.

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    Reorganize: Aligning resourcesfor growth

    Assess current business processes andpolicies.

    Understanding market needs,identifying bottlenecks, study ofsuccessful and failure cases of

    organizations which have undergonereorganizing.

    Eliminating activities which areredundant or do not add value. 13

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    Managing YO-YO situation andsnowballing rate of change

    In order to sustain in thecompetitive world the

    Indian companies willhave to transform thecommon into unique.

    The companies justcannot rely only on corecompetencies but focus

    on building edgecompetencies.

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    To remain competitive over the longterm, the company would further

    need to know, how and why changeis occurring, and understand therelationship between change and

    competitiveness.

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    Need for a newmindset

    Development of amindset that

    enables managersto confront,understand, anddeal with a wide

    range of factorsand forces, withinand outside their

    organizations.

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