Ingredient Benefits – an A to Z guide

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Alfalfa ExtractA natural supply of vitamins

and aids digestion.

CarobRich in natural calcium for good

teeth and bones.

Chicory ExtractA proven prebiotic which

promotes healthy digestion.

BioflavonoidsNatural antioxidants that help fight cellular ageing.

CarrotsRich in dietary fibre, antioxidants and naturally occurring minerals.

Brewers Yeast ExtractSource of vitamin B, necessary for carbohydrate, fat and the

metabolising of protein.

Fresh & Dried ChickenHelps to provide the maximum level of amino acids to maintain

long term good health.

Citrus ExtractHelps to naturally preserve the

freshness of our food.

Coconut OilA natural source of special dietary fats which supports

the anti-aging process.

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Cranberry ExtractsHelps to maintain healthy

skin and supports the immune system.

Muscle MeatProvides a natural source of essential amino acids

(taurine, arginine and lysine).

DHASupports the ‘building blocks’ of the brain, as well as healthy

eye function and vision.

Fish FilletAn excellent source of Omega 3 & 6 fatty acids to help maintain

a silky coat.

MusselsA natural source of Vitamin B12, Selenium, Zinc, Vitamin C and

Omega 3.

EPAConsidered to be one of

the most vital nutrients for the brain.

MangoAn excellent natural source

of vitamins A and C.

Natural Cellulose Plant Fibre

Enhances digestion and reduces fur balls.

Fennel ExtractHelps reduce flatulence

and bloating and acts as a natural flea repellent.

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Oregano ExtractHigh in antioxidants.

Peppermint ExtractHelps to relieve digestive

disorders such as flatulence and upset stomachs.

Rosehip ExtractHigh in Vitamin C, D and

E, essential fatty acids and antioxidant flavonoids, that help

to maintain good health.

Paprika ExtractRich in vitamin C and packed with

many natural antioxidants.

PotatoA low allergen source of both protein and carbohydrates.

Rosemary Oil ExtractWhen distilled, it acts as a

fat-soluble antioxidant, that will work with the Citrus Extracts to help keep the food fresher

for longer.

PeasA natural source of the

antioxidant Glutathione, which is important for many

functions in the body, including regulating immune response.

Poultry GravyAll Applaws kibbles are

smothered in our unique chicken gravy, making our natural dry food the most delicious tasting

food you can give your pet.

Salmon OilSource of Omega 3 & 6

fatty acids, to help maintain a silky coat.

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Seaweed & Seaweed Extract

Creates the foundation for an optimal metabolism, that is able to process and eliminate harmful

toxins from the body.

Turmeric ExtractContains natural fluoride

and aids digestion.

Thyme ExtractA natural prebiotic that

aids digestion.

Yucca ExtractContains a natural prebiotic that

has a deodorizing effect.

TomatoA natural source of Vitamin C,

Biotin, Molybdenum and Vitamin K.

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