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    A PROJECT REPORT

    ON

    In-depth analysis of mutual fund policy and strategy in

    Indian scenario

    JAGANNATH INTERNATIONAL

    MANAGEMENT SCHOOL, KALKAJI

    BY:

    AVROHIT GUPTA

    (ROLL NO.17)

    AT

    HDFC MUTUAL FUND(1ST FLOOR, PRAKASH DEEP BUILDING

    CONNAUGHT PLACE NEW DELHI)

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    DATE:

    TO

    THE DEAN,

    JAGANNATH INTERNATIONAL MANAGEMENT SCHOOL,

    KALKAJI,

    NEW DELHI-19

    Dear sir,

    This is to certify that Mr. Avrohit Gupta, Student of PGDM (2011-2013)

    Batch has undergone summer internship from 10 th May 2012 to 10th July

    2012 with us. During the training he has successfully completed a project on

    In-depth analysis of mutual fund policy and strategy in Indian scenario.

    His performance during the training period was very good.

    Authorized signatory

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    TO WHOMSOEVER IT MAY CONCERN

    This is to certify that AVROHIT GUPTA Enrollment No.

    17/PGDMA/KJ/2011/54, Student of PGDM (2011-2013) completed

    his Project on-In depth analysis of mutual fund policy and strategy

    in Indian scenario

    His work is up to my satisfaction and worth appreciation.

    Mrs. Shalini Aggrawal

    Project Guide

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    ACKNOWLEGEMENT

    I am deeply indebted to executive, Assistance Vice President MR. ASHISH

    ARORA, Assistant Manager MR. RIJU MINHAS and PSG Relationship

    executive MR. Love Kumar who have always been a source of great help,

    guidance and inspiration to me.

    I am greatly inspired by the very good response from a large number of

    consumers of mutual fund in India. I hope this report will fulfill your

    expectations.

    Every effort has been made to reduce to the minimum the printing and

    calculation mistakes.

    I sincerely believe that the road to improvement is never ending. Hence, I

    will look forward to and gratefully acknowledge all suggestions received.

    AVROHIT GUPTA

    ROLL NO. 17SEC.A

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    Table of contents

    s.n. particulars page

    1 list of illustration2 executive summary or synopsis

    3 objective of study

    4 introduction

    Overview of mutual fund History of mutual fund

    The role of SEBI in mutual fund INDUSTRY

    Party involved in mutual fund

    Nav

    Advantage of investing mutual fund

    Types of mutual funds

    Load or non load fund

    Pattern of investment

    Liquidity

    Asset allocation

    Investors get certificate or statement of account

    How do you find out

    Where can an investor look out for information on mutual funds

    Types of risks

    Other important concepts

    Choosing a funds

    5 methodology

    6 analysis of mutual fund

    7 findings

    8 conclusion and recommendation9 limitation of the study

    10 appendix11 bibliograhy

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    ABSTRACT

    The report titled In depth analysis of mutual fund policies and strategy in

    Indian scenario is mainly focused towards analyzing the performance ofHDFC mutual fund in terms of its product, services and financial health.

    Product/Schemes were analyzed on the basis of returns, risk profile and

    portfolio characteristics and compared against best performing funds in the

    industry.

    Services offered were analyzed with the help of survey done and the

    interesting results were interpreted with the objection of suggesting

    recommendation to the organization for taking strategic decisions.

    Comparison was also done of mutual funds with other investment avenueslike Bank Deposits, Shares, Gold etc. to enable retail investors for taking

    informed decision while investing.

    Financial health of the HDFC Funds Management Pvt. Ltd was also

    analyzed with the help of Ratio Analysis and compared against two other

    major players in the industry.

    Last, but not the least all experience and learning is mentioned in the report

    which I had during my summer training of 8weeks at HDFC Funds

    Management Pvt. Ltd and would not be possible in a class room education.

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    INTRODUCTION

    All over the world mutual fund is one of the most popular

    instruments for investment. Its popularity with consumer has

    dramatically increased over the last couple of the years worldwide;the mutual fund has a large and successful history. In developed

    financial market like US, mutual fund has almost overtaken bank

    deposits and total assets of insurance funds.

    The mutual fund industry in India is regulated by SEBI (Security

    Exchange Board of India). The mutual fund industry in India is of

    Rs. 587,217 Crore. Which was shrinkage over 8.5% from

    Rs.641,937 Crore to Rs.587,217 Crore till march 2012, Out ofwhich HDFC mutual fund size itself is for Rs.88,731.07 Crore.

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    OBJECTIVES :

    The project is directed to some particular targets and the main objectives are

    stated below:

    To understand the profile of the Indian Mutual Fund industry

    (introduction, history, benefits, and types of Mutual Fund).

    To understand the mechanism of investments through Mutual Funds.

    To understand the Schemes, Plans and Options offered by HDFC

    Asset Management Co. Ltd.

    To compare the peer group in a particular segment and analyze similar

    schemes of different AMCs with respect to their risks and returns.

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    METHODOLOGY

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    Introduction

    A mutual fund is a collective investment that allows many investors, with a

    common objective, to pool individual investments and give to a professionalmanager who in turn would invest these monies in line with the common

    objective

    .

    It is the connecting bridge or a financial intermediary that allows a group of

    investors to pool their money together with a predetermined investment

    objective. The mutual fund will have a fund manager who is responsible for

    investing the gathered money into specific securities (stocks or bonds).

    When you invest in a mutual fund, you are buying units or portions of the

    mutual fund and thus on investing becomes a shareholder or unit holder of

    the fund.

    Mutual funds are considered as one of the best available investments as

    compare to others they are very cost efficient and also easy to invest in, thus

    by pooling money together in a mutual fund, investors can purchase stocks

    or bonds with much lower trading costs than if they tried to do it on their

    own. But the biggest advantage to mutual funds is diversification, by

    minimizing risk & maximizing returns.

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    HISTORY OF MUTUAL FUNDS

    The mutual fund industry in India started in 1963 with the formation of Unit

    Trust of India, at the initiative of the Government of India and Reserve Bank

    of India. The history of mutual funds in India can be broadly divided into

    four distinct phases.

    First Phase 1964-87

    Unit Trust of India (UTI) was established on 1963 by an Act of Parliament.

    It was set up by the Reserve Bank of India and functioned under the

    Regulatory and administrative control of the Reserve Bank of India. In 1978

    UTI was de-linked from the RBI and the Industrial Development Bank of

    India (IDBI) took over the regulatory and administrative control in place of

    RBI. The first scheme launched by UTI was Unit Scheme 1964. At the end

    of 1988 UTI had Rs.6,700 Crores of assets under management.

    Second Phase 1987-1993 (Entry of Public Sector Funds)

    1987 marked the entry of non- UTI, public sector mutual funds set up by

    public sector banks and Life Insurance Corporation of India (LIC) and

    General Insurance Corporation of India (GIC). SBI Mutual Fund was the

    first non- UTI Mutual Fund established in June 1987 followed by Can bank

    Mutual Fund (Dec 87), Punjab National Bank Mutual Fund (Aug 89), Indian

    Bank Mutual Fund (Nov 89), Bank of India (Jun 90), Bank of Baroda

    Mutual Fund (Oct 92). LIC established its mutual fund in June 1989 while

    GIC had set up its mutual fund in December 1990.

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    At the end of 1993, the mutual fund industry had assets under management

    of Rs.47,004 Crores.

    Third Phase 1993-2003 (Entry of Private Sector Funds)With the entry of private sector funds in 1993, a new era started in the Indian

    mutual fund industry, giving the Indian investors a wider choice of fund

    families. Also, 1993 was the year in which the first Mutual Fund

    Regulations came into being, under which all mutual funds, except UTI were

    to be registered and governed. The erstwhile Kothari Pioneer (now merged

    with Franklin Templeton) was the first private sector mutual fund registered

    in July 1993.

    The 1993 SEBI (Mutual Fund) Regulations were substituted by a more

    comprehensive and revised Mutual Fund Regulations in 1996. The industry

    now functions under the SEBI (Mutual Fund) Regulations 1996.

    The number of mutual fund houses went on increasing, with many foreign

    mutual funds setting up funds in India and also the industry has witnessed

    several mergers and acquisitions. At the end of January 2003, there were 33

    mutual funds with total assets of Rs.1, 21,805 crores. The Unit Trust of India

    with Rs.44, 541 crores of assets under management was way ahead of other

    mutual funds.

    Fourth Phase since February 2003

    In February 2003, following the repeal of the Unit Trust of India Act 1963UTI was bifurcated into two separate entities. One is the Specified

    Undertaking of the Unit Trust of India with assets under management of

    Rs.29, 835 crores as at the end of January 2003, representing broadly, the

    assets of US 64 scheme, assured return and certain other schemes. The

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    Specified Undertaking of Unit Trust of India, functioning under an

    administrator and under the rules framed by Government of India and does

    not come under the purview of the Mutual Fund Regulations.

    The second is the UTI Mutual Fund Ltd, sponsored by SBI, PNB, BOB and

    LIC. It is registered with SEBI and functions under the Mutual Fund

    Regulations. With the bifurcation of the erstwhile UTI which had in March

    2000 more than Rs.76, 000 Crores of assets under management and with the

    setting up of a UTI Mutual Fund, conforming to the SEBI Mutual Fund

    Regulations, and with recent mergers taking place among different private

    sector funds, the mutual fund industry has entered its current phase of

    consolidation and growth. At the end of September 2004, there were 29

    funds, which manage assets of Rs.1, 53,108 Crores under 421 schemes.

    The graph indicates the growth of assets over the years.

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    ADVANTAGES AND LIMITATION OF MUTUAL FUNDS:

    ADVANTAGES :

    There was a time when things were quite simple - the market went up

    with the arrival of the first monsoon showers and every year around

    Diwali. Since India started integrating with the world (with the start of

    the liberalization process), complex factors such as an increase in short-

    term US interest rates, the collapse of the Brazilian currency or default

    on its debt by the Russian government, have started having an impact

    on the Indian stock market.Although it is possible for an individual investor to understand

    Indian companies (and investing) in such an environment, the process

    can become fairly time consuming. Mutual funds (whose fund

    managers are paid to understand these issues and whose asset

    Management Company invests in research) provide an option of

    investing without getting lost in the complexities.

    Following are some benefits in investing in Mutual Funds:

    Professional management

    Mutual funds hire full-time, high-level investment professionals. Fundscan afford to do so as they manage large pools of money. The managers

    have real-time access to crucial market information and are able to

    execute trades on the largest and most cost-effective scale.

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    Diversification

    Mutual funds invest in a broad range of securities. This limitsinvestment risk by reducing the effect of a possible decline in the value

    of any one security.

    Low Cost

    A mutual fund lets you participate in a diversified portfolio for as little

    as Rs.5, 000/-, and sometimes less. And with a no-load fund, you pay

    little or no sales charges to own them.

    Convenience and Flexibility

    You own just one security rather than many; yet enjoy the benefits of a

    diversified portfolio and a wide range of services.

    Personal Service

    Mutual fund also provide you a personal assistance that will help you abuying and selling your fund units and gives you a information

    regarding market.

    Liquidity

    In open-ended schemes, you can get your money back promptly at net

    asset value related prices from the mutual fund itself. With close-ended

    schemes you can sell your unit at stock exchange at prevailing market

    price or avail of the facility of direct purchase at NAV related prices

    which close-ended schemes offers periodically.

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    Transparency

    You get regular information on the value of your investment in addition

    to disclosure on the specific investments made by the mutual fund

    scheme.

    Tax Deferral

    Mutual funds offer options, whereby the investor can let the moneys grow in

    the scheme for several years. By selecting such options, it is possible for the

    investor to defer the tax liability.

    Tax benefits

    Some of the scheme in mutual fund gives you a benefit of deduction u/s80c.

    Interest and dividend income earned in mutual fund are exempt for Tax.

    Choice of schemes

    Mutual Funds offer a family of schemes to suit your varying needs overlifetime.

    Well regulated

    All mutual funds are register with SEBI and they functions within the

    provisions of strict regulation design to protect interest of investor. The

    operations of Mutual funds are regularly monitored by SEBI.

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    LIMITATION OF MUTUAL FUND

    There are certainly some benefits to mutual fund investing, but you

    should also be aware of the drawbacks associated with mutual funds.

    Lack of portfolio customization

    Some securities houses offer Portfolio Management Schemes (PMS) to large

    investors. In a PMS, the investor has better control over what securities are

    bought and sold on his behalf.

    On the other hand, a unit-holder is just one of several thousand investors in a

    scheme. Once a unit-holder has bought into the scheme, investment

    management is left to the fund manager (within the broad parameters of the

    investment objective).

    Choice overload

    Over 800 mutual fund schemes offered by 38 mutual funds and multiple

    options within those schemes make it difficult for investors to choose

    between them. Greater dissemination of industry information through

    various media and availability of professional advisors in the market should

    help investors handle this overload.

    No control over costs

    All the investor's moneys are pooled together in a scheme. Costs incurred for

    managing the scheme are shared by all the Unit holders in proportion to theirholding of Units in the scheme.

    Therefore, an individual investor has no control over the costs in a

    scheme.

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    REGULATORY FRAMEWORK

    SEBI - the Capital Markets Regulator

    The Government of India constituted Securities and Exchange Board of

    India, by an Act of Parliament in 1992, s the apex regulator of all entities

    that either raise funds in the capital markets or invest in capital market

    securities such as shares and debentures listed on stock exchanges. Mutual

    funds have emerged as an important institutional investor in capital market

    securities. Hence they come under the purview of SEBI. SEBI requires all

    mutual funds to be registered with them. It issues guidelines for all mutual

    fund operations including where they can invest, what investment limits and

    restrictions must be complied with, how they should account for income and

    expenses, how they should make disclosures of information to the investors

    and generally act in the interest of investor protection. To protect the interest

    of the investors, SEBI formulates policies and regulates the mutual funds. It

    notified regulations in 1993 (fully revised in 1996) and issues guidelines

    from time to time. MF either promoted by public or by private sector entities

    including one promoted by foreign entities is governed by these Regulations.

    SEBI approved Asset Management Company (AMC) manages the funds by

    making investments in various types of securities. Custodian, registered with

    SEBI, holds the securities of various schemes of the fund in its custody.

    According to SEBI Regulations, two thirds of the directors of Trustee

    Company or board of trustees must be independent. The Association of

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    Mutual Funds in India (AMFI) reassures the investors in units of mutual

    funds that the mutual funds function within the strict regulatory framework.

    RBI the Money Markets Regulator

    RBI as Supervisor of Bank-owned Mutual Funds: Public sector

    banks started the first non-UTI mutual funds. Banks come under the

    regulatory jurisdiction of the RBL Therefore; the operations of bank-owned

    mutual funds were governed by guidelines issued by the Reserve Bank of

    India. Subsequently, it has been clarified that all mutual funds, being

    primarily capital market players, come under the regulatory umbrella of

    SEBI. It is generally understood that all market related and investor relatedactivities of the funds are to be supervised by SEBI, while any issues

    concerning the ownership of the AMCs by banks fall under the regulatory

    ambit of the RBI. For example, if banks as fund sponsors have offered

    assured return schemes, RBI would have to review the capital adequacy and

    financial implications of the guaranteeing bank. Any fund mergers of bank-

    sponsored funds with others will also involve RBI approvals. However, the

    RBI no longer issues guidelines on bank-owned funds' operations. While

    RBI controls call market access and the money market instruments, liquid

    funds that invest in money market instruments are now governed by SEBI

    alone. MMMFs or liquid schemes of registered mutual funds a e regulated

    by SEBI through the same guidelines issued for other mutual funds, i.e.

    SEBI (MF) Regulations, 1996. Recently, the RBI has decided to disallow all

    non-banking entities access to the inter-bank call money market. This means

    that liquid funds cars no longer invest in the call money market. Earlier, RBI

    had given sufficient time for market participants on both lending and

    borrowing side to adjust their portfolios without any disruption in the

    market.

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    Types of Funds :

    Types of Schemes Disclaimer

    Open-ended funds

    Open ended funds are the fund where the investor enter and exit any time.

    When existing investors buy additional units or new investors buy units of

    the open ended scheme, it is called a sale transaction. It happens at a sale

    price, which is equal to the NAV.

    When investors choose to return any of their units to the scheme and get

    back their equivalent value, it is called a re-purchase transaction. This

    happens at a re-purchase price that is linked to the NAV.

    Close-ended funds

    Close ended funds have a fixed maturity. Investors can buy units of a close-

    ended scheme, from the fund, only during its NFO. The fund makes

    arrangements for the units to be traded, post-NFO in a stock exchange.

    Therefore, after the NFO, investors who want to buy Units will have to find

    a seller for those units in the stock exchange. Similarly, investors who want

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    to sell Units will have to find a buyer for those units in the stock exchange.

    Since post- NFO, sale and purchase of units happen to or from a counter-

    party in the stock exchange and not to or from the mutual fund the

    unit capital of the scheme remains stable.

    Interval funds

    Interval funds combine features of both open-ended and close ended

    schemes. They are largely close-ended, but become open ended at pre-

    specified intervals.

    Actively Managed Funds and Passive Funds :

    Actively managed funds :Actively managed fund are funds where the fund manager has the flexibility

    to choose the investment portfolio, within the broad parameters of the

    investment objective of the scheme.

    Passive funds:

    Passive fundsinvest on the basis of a specified index, whose performance it

    seeks to track. Thus, a passive fund tracking the BSE Sensex would buy onlythe shares that are part of the composition of the BSE Sensex

    Debt, Equity and Hybrid Funds :

    A scheme might have an investment objective to invest largely in

    equity shares and equity-related investments like convertible

    debentures. Such schemes are called equity schemes.

    Schemes with an investment objective that limits them to investments in

    debt securities like Treasury Bills, Government , Bonds and Debentures are

    called debt funds.

    Hybrid funds have an investment charter that provides for a reasonable

    level of investment in both debt and equity.

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    Types of Debt Funds :

    Gilt fundsinvest in only treasury bills and government securities, which do

    not have a credit risk (i.e. the risk that the issuer of the security defaults).

    Diversified debt fundson the other hand, invest in a mix of government

    and non-government debt securities.

    Junk bond schemesor high yield bond schemes invest in companies that

    are of poor credit quality.

    Fixed maturity plansare a kind of debt fund where the investment portfolio

    is closely aligned to the maturity of the scheme. Further, like close-ended

    schemes, they do not accept moneys post-NFO.

    Floating rate funds invest largely in floating rate debt securities i.e. debt

    securities where the interest rate payable by the issuer changes in line with

    the market.

    Liquid schemesor money market schemes are a variant of debt schemes

    that invest only in debt securities where the moneys will be repaid within 91-

    days.

    Types of Equity Funds

    Diversified equity fundis a category of funds that invest in a diverse mix of

    securities that cut across sectors.

    Sector fundshowever invest in only a specific sector.

    Thematic funds invest in line with an investment theme. For example, an

    infrastructure thematic fund might invest in shares of companies that are into

    infrastructure construction, infrastructure toll-collection, cement, steel,

    telecom, power etc.

    Equity Linked Savings Schemes(ELSS), as seen earlier, offer tax benefits

    to investors. However, the investor is expected to retain the Units for at least

    3 years.

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    Equity Income / Dividend Yield Schemesinvest in securities whose shares

    fluctuate less, and therefore, dividend represents a larger proportion of the

    returns on those shares. The NAV of such equity schemes are expected to

    fluctuate lesser than other categories of equity schemes.

    Arbitrage Funds take contrary positions in different markets / securities,

    such that the risk is neutralized, but a return is earned.

    For instance, by buying a share in BSE, and simultaneously selling the same

    share in the NSE at a higher price.

    Types of Hybrid Funds :

    Monthly Income Planseeks to declare a dividend every month. It thereforeinvests largely in debt securities. However, a small percentage is invested in

    equity shares to improve the schemes yield.

    Capital Protected Schemes are close-ended schemes, which are structured

    to ensure that investors get their principal back, irrespective of what happens

    to the market. This is ideally done by investing in Zero Coupon Government

    Securities whose maturity is aligned to the schemes maturity.

    Gold Funds :

    These funds invest in gold and gold-related securities. They can be

    structured in either of the following formats:

    Gold Exchange Traded Fund, which is like an index fund that invests in

    gold. The structure of exchange traded funds is discussed later in this unit.

    The NAV of such funds moves in line with gold prices in the market.

    Gold Sector Funds i.e. the fund will invest in shares of companies engagedin gold mining and processing. Though gold prices influence these shares,

    the prices of these shares are more closely linked to the profitability and gold

    reserves of the companies.

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    Real Estate Funds :

    They take exposure to real estate. Such funds make it possible for small

    investors to take exposure to real estate as an asset class. Although permittedby law, real estate mutual funds are yet to hit the market in India.

    International Funds :

    These are funds that invest outside the country.

    One way for the fund to manage the investment is to hire the requisite

    people who will manage the fund. Since their salaries would add to the fixed

    costs of managing the fund, it can be justified only if a large corpus of funds

    is available for such investment.

    An alternative route would be to tie up with a foreign fund (called the host

    fund). If an Indian mutual fund sees potential in China, it will tie up with a

    Chinese fund. In India, it will launch what is called afeeder fund. Investors

    in India will invest in the feederfund. The moneys collected in the feeder

    fund would be invested in the Chinese host fund. Thus, when the Chinese

    market does well, the Chinese host fund would do well, and the feeder fund

    in India will follow suit.

    Fund of Funds :

    The feeder fund was an example of a fund that invests in another fund.

    Similarly, funds can be structured to invest in various other funds, whether

    in India or abroad. Such funds are calledfund offunds

    Exchange Traded Funds :

    Exchange Traded funds (ETF) are open-ended index funds that are traded in

    a stock exchange.

    A feature of open-ended funds, which allows investors to buy and sell units

    from the mutual fund, is made available only to very large investors in an

    ETF.

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    INVESTMENT PLANS IN MUTUAL FUND INDUSTRY :

    The term 'investment plans in context with mutual funds generally refers to

    the portfolio flexibility that the funds provide to investors offering different

    ways to invest or reinvest. The different investment plans are an important

    consideration in the investment decision, because they determine the level of

    flexibility available to the investor Alternate investment plans offered by a

    fund allow the investors freedom with respect to investing one time or at

    regular intervals, making transfers to different schemes within the same fund

    family, or receiving income at specified intervals or accumulating

    distributions. Below, are some of the investment plans offered by mutual

    funds in India:

    Automatic Reinvestment Plans (ARP)

    Many funds offer two options under the same scheme - the Dividend Option

    and the Growth Option. The Automatic Reinvestment Plan allows the

    investor to reinvest the amount of dividends or other distributions made by

    the fund in the same fund and receive additional units, instead of receiving

    them in cash. Reinvestment takes place at the ex-dividend NAV. The ARP

    ensures that the investor reaps the benefit of compounding in his

    investments. Some funds allow reinvestment into other schemes offered by

    the same mutual fund.

    Systematic Investment Plans (SIP)

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    These require the investor to invest a fixed sum periodically, thereby letting

    the investor save in a disciplined and phased manner. The mode of

    investment could be through direct debit to the investor's salary or bank

    account. Such plans are also known as Systematic Investment Plans.

    Systematic Withdrawal Plans (SWP)

    Such plans allow the investor to make systematic withdrawals from his fund

    investment account on a periodic basis, thereby providing the same benefit

    as regular income. The investor must withdraw a specific minimum amount

    with the facility to have withdrawal amounts sent to his residence by acheque or credited directly into his bank account.

    Systematic Transfer Plans (STP)

    These plans allow the investor to transfer on a periodic basis a specified

    amount from one scheme to another within the same fund family-meaning

    two schemes managed by the same AMC and belonging to the same mutual

    fund.

    RISK V/S. RETURN :

    The Risk-Return Trade-off

    The most important relationship to understand is the risk-return trade-off.

    Higher the risk greater the returns/loss and lower the risk lesser the

    returns/loss.

    Market Risk:

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    Sometimes prices and yields of all securities rise and fall. Broad outside

    influences affecting the market in general lead to this. This is true, may it be

    big corporations or smaller mid-sized companies. This is known as Market

    Risk. A Systematic Investment Plan (SIP) that works on the concept of

    Rupee Cost Averaging (RCA) might help mitigate this risk.

    Credit Risk:

    The debt servicing ability (may it be interest payments or repayment of

    principal) of a company through its cash flows determines the Credit Risk

    faced by you. This credit risk is measured by independent rating agencies

    like CRISIL who rate companies and their paper. A AAA rating is

    considered the safest whereas a D rating is considered poor credit quality.

    A well-diversified portfolio might help mitigate this risk.

    Inflation Risk:

    Inflation is the loss of purchasing power over time. A lot of times people

    make conservative investment decisions to protect their capital but end up

    with a sum of money that can buy less than what the principal could at the

    time of the investment. This happens when inflation grows faster than the

    return on your investment. A well-diversified portfolio with some

    investment in equities might help mitigate this risk.

    Interest Rate Risk:

    In a free market economy interest rates are difficult if not impossible to

    predict. Changes in interest rates affect the prices of bonds as well as

    equities. If interest rates rise, the prices of bonds fall and vice versa. Equity

    might be negatively affected as well in a rising interest rate environment. A

    well-diversified portfolio might help mitigate this risk.

    Political/Government Policy Risk:

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    Changes in government policy and political decision can change the

    investment environment. They can create a favorable environment for

    investment or vice versa.

    Liquidity Risk:

    Liquidity risk arises when it becomes difficult to sell the securities that one

    has purchased. Liquidity Risk can be partly mitigated by diversification,

    staggering of maturities as well as internal risk controls that lean towards

    purchase of liquid securities.

    MEASURES OF PERFORMANCE OF A MUTUAL FUND :

    NAV Calculation :

    Net Assets are calculated as = Market value of investments + Current assets

    and other assets + Accrued income Current Liabilities and other

    liabilities Accrued expenses.

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    NAV = Net Assets of the fund / No. of units (outstanding in the books of the

    fund)

    The major factors affecting the NAV of a fund are:

    Sale and purchase of securities.

    Sale and repurchase of units.

    Valuation of assets.

    Accrual of income and expenses.

    Interpretation of Ratios :

    Sharpe Ratio:

    Sharpe ratio gives a single value to be used for the performance ranking of

    various funds or portfolios. It measures the risk premium of the portfolio

    relative to the total amount of risk in the portfolio. This risk premium is the

    difference between the portfolio's average rate of return and the risk-free rate

    of return.

    Formula (Rp- Irf)

    SDp

    Where: Rp stands for return on portfolio

    : Irf means Risk free rate of return which in India is considered either to be

    the bond rate or 181 days Treasury bill.

    : SDp is the Standard deviation of portfolio, which is the total risk.

    The advantage of Sharpe ratio is that it assigns highest values to assets that

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    have best risk adjusted average rate of return. It is also known as reward to

    volatility ratio.

    Expense ratio:

    It measures expenses incurred by the investment company to operate mutual

    funds. The costs of owning a fund are called the expense ratio. This is

    distinct from the costs of buying a fund, which are the sales loads. The

    expense ratio represents the percentage of funds assets that go purely

    towards the expense of running the fund. The expense ratio covers the fees

    paid to fund manager, costs incurred in record keeping, custodial services,

    taxes, legal expenses, audit fees, accounting fees. It is also known as

    management expense ratio. Operating expense includes the fees paid to fund

    manager, costs incurred in record keeping; custodial services, taxes, legal

    expenses, audit fees accounting fees.

    Alpha:

    Alpha takes the volatility in price of a mutual fund and compares its risk

    adjusted performance to a benchmark index. The excess return of the fund

    relative to the returns of benchmark index is a fundamental ALPHA. It is

    calculated as a return which is earned in excess of the return generated by

    CAPM. Alpha is often considered to represent the value that a portfolio

    manager adds to or subtracts from a fund's return.

    A positive alpha of 1.0 means the fund has outperformed its benchmark

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    index by 1%. Correspondingly, a similar negative alpha would indicate

    an underperformance of 1%.

    If a CAPM analysis estimates that a portfolio should earn 35% return based

    on the risk of the portfolio but the portfolio actually earns 40%, the

    portfolio's alpha would be 5%. This 5% is the excess return over what was

    predicted in the CAPM model. This 5% is ALPHA.

    Beta measures the sensitivity of the stock to the market. For example if

    beta=1.5; it means the stock price will change by 1.5% for every 1% change

    in Sensex.

    It is also used to measure the systematic risk. Systematic risk means risks

    which are external to the organization like competition, government policies.

    They are non-diversifiable risks.

    The best index fund will have beta value equal to the market namely

    If beta>1 then aggressive

    stocks

    If beta

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    HDFC (AMC)

    ASSET

    MANAGEMENTCOMPANY

    HDFC Asset Management Company Ltd (AMC) was incorporated under the

    Companies Act, 1956, on December 10, 1999, and was approved to act as an

    Asset Management Company for the HDFC Mutual Fund by SEBI vide its

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    letter dated July 3, 2000.

    The registered office of the AMC is situated at Ramon House, 3rd Floor,

    H.T. Parekh Marg, 169, Backbay Reclamation, Churchgate, Mumbai - 400

    020.

    In terms of the Investment Management Agreement, the Trustee has

    appointed the HDFC Asset Management Company Limited to manage the

    Mutual Fund. The paid up capital of the AMC is Rs. 25.169 crore.

    The present equity shareholding pattern of the AMC is as follows:

    Particulars % of the paid up

    equity capital

    Housing Development Finance Corporation

    Limited

    59.98

    Standard Life Investments Limited 39.99

    Other Shareholders (shares issued on exercise

    of Stock Options)

    0.03

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    Market Value of Investment: 1200*14.9=Rs.17800

    35

    CONSTITUENTS:

    SPONSOR: HDFC (HOUSING DEVELOPMENT

    FINANCECORPORATION)

    TRUSTEE: HDFC TRUSTEE COMPANY LIMITED

    AMC: HDFC Asset Management Company Limited

    CUSTODIAN: The Bank Of Nova Scotia

    REGISTRAR AND TRANSFER AGENT:

    Computer Age Management Service Pvt.Ltd(CAMS)

    IMPORTANT CONCEPT:

    Systematic Investment Plan(SIP):

    A Systematic Investment Plan lets an Investor to invest in small amount in

    mutual funds on a regular basis. It gives you a lot of flexibility and is a veryconvenient way of building a large corpus over a period of time. In mutual

    fund terminology, SIP allows the investors to invest a fixed amount every

    month or quarter for purchasing additional units of the scheme at NAV

    based prices.

    Also Investment in SIP offers a unique advantage of Rupee-Cost Averaging.

    Lets Explain it, Suppose if you invest an equal amount of money every

    month in a mutual fund, you engaging in Rupee-Cost Averaging. When

    price are high, NAV is high-so you get less units or Vice-Versa. At the end ,

    If you were to buy all units at once you risk getting less for your money.

    Lets Take an example, Suppose an Investor Invest Rs.1000 per month under

    SIP. Using SIP strategy the investor can reduce his average cost per unit.

    The Investor Gets the advantage of getting more units when the market has

    turned downwards.

    MONTHLY AMOUNT PURCHASE

    PRICE

    NO. OF UNITS

    PURCHASED

    INTIALINVESTMENT

    1000 10 100

    Products:

    Children's Gift

    Fund

    Children's GiftFund

    Debt/ Income Fund

    Invest in money market

    and debt instruments and

    provide optimum balance

    of yield.

    Equity / Growth Fund

    Invest primarily in equity

    and equity related

    instruments.

    Exchange Traded Funds

    Invest primarily in equity

    and equity related

    instruments.

    Fund of Fund Schemes

    Invests primarily in other

    scheme(s) of the samemutual fund or other

    mutual funds

    Fixed Maturity Plan

    Invest primarily in Debt /

    Money Market

    Instruments and

    Government Securities.

    Liquid Funds

    Provide high level of

    liquidity by investing in

    money market and debt

    instruments.

    Quarterly Interval Fund

    Generate regular incomethrough investments in

    Debt / Money Market

    Instruments..

    http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=1eec86b8-02ff-4bc4-9557-58bafbcb2ae1http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=09ce5a0f-6a28-4fc8-88fc-7e5544fca014http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=f6b4d7de-50ab-4216-939f-59b9054f1f81http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=3903d9f0-737d-43cc-af8c-f49fa01dc138http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=3903d9f0-737d-43cc-af8c-f49fa01dc138http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=b8b13ca0-60e9-4aaf-ae60-284cac9d9dd8http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=1eec86b8-02ff-4bc4-9557-58bafbcb2ae1http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=09ce5a0f-6a28-4fc8-88fc-7e5544fca014http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=c02aa9aa-e943-47b3-a824-924767cd9e96http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=ef2d7196-18b8-42d1-b1e8-981df943ea4dhttp://www.hdfcfund.com/Products/SchemeList.aspx?FundID=e11cbbf0-8a15-4104-871d-835014344bf9http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=f6b4d7de-50ab-4216-939f-59b9054f1f81http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=3903d9f0-737d-43cc-af8c-f49fa01dc138http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=3903d9f0-737d-43cc-af8c-f49fa01dc138http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=b8b13ca0-60e9-4aaf-ae60-284cac9d9dd8http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=1eec86b8-02ff-4bc4-9557-58bafbcb2ae1http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=09ce5a0f-6a28-4fc8-88fc-7e5544fca014http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=c02aa9aa-e943-47b3-a824-924767cd9e96http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=ef2d7196-18b8-42d1-b1e8-981df943ea4dhttp://www.hdfcfund.com/Products/SchemeList.aspx?FundID=e11cbbf0-8a15-4104-871d-835014344bf9http://www.hdfcfund.com/Products/SchemeList.aspx?FundID=f6b4d7de-50ab-4216-939f-59b9054f1f81
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    One Time Investment Rs.12000

    Benefit of Rs. 21395-17880=Rs.3515

    Option available while investing in EQUITY SCHEME:

    Some confusion and misconceptions still persist in the mind of many

    investors regarding opt for GROWTH OPTION OR DIVIDEND OPTION;

    If the investor opt Dividend than further they have to opt either Payout or

    Reinvestment.

    Let us look at the detailed example below:

    Say you have Rs.10000 to invest

    You have two choices-Fund A (NAV Rs.10) and Fund B (NAV Rs.

    40) After 1year both funds have appreciated by 30%

    Now under the Dividend Option Fund A declared 20% Dividend and

    Fund B declared 80% Dividend.

    After another 1year, both funds have appreciated by another 20%.

    FUND A:

    Growth option AmountInvested

    NAV UNITS DividendPayout

    BalanceUnits

    TotaValu

    1st

    JAN.05

    Initial Investment 10000 10 1000 0 1000 1000

    1st

    JAN.06

    30% Appreciation 0 13 0 0 1000 1300

    1st

    JAN.07

    20% Appreciation 0 15.6 0 0 10000 1560

    Dividend Payout Option Amount

    Invested

    NAV Units Dividend

    Payout

    Balance

    Units

    Total Valu

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    1st

    JAN.05

    Initial

    Investment

    10000 10 1000 0 1000 10000

    1st

    JAN.06

    30%

    Appreciation

    0 13 0 0 1000 13000

    20% Dividend 0 11 0 2000 1000 13000

    1st

    JAN.07

    20%

    Appreciation

    0 13.2 0 2000 1000 15200

    Dividend Reinvestment

    1st

    JAN.05

    Initial

    Investment

    10000 10 1000 0 1000 10000

    1st

    JAN.06

    30%

    Appreciation

    0 13 0 0 1000 13000

    20% Dividend 0 11 181.8

    1

    0 1181.8

    1

    13000

    1st

    JAN.07

    20%

    Appreciation

    0 13.2 0 0 1181.8

    1

    15600

    As can be seen from the above example, its makes no difference to the final

    returns whether one invests in a Growth or a Dividend Reinvestment Option.

    The returns are low in Dividend Payout, because the dividend amount does

    not get reinvested.

    FUND B:

    Growth option Amount

    Invested

    NAV Units Dividend

    Payout

    Balance

    Units

    Total

    Value

    1st

    Jan.05

    Initial

    Investment

    10000 40 250 0 250 10000

    1st

    Jan.06

    30%

    Appreciation

    0 52 0 0 250 13000

    1

    st

    Jan.07 20%Appreciation 0 62.4 0 0 250 15600

    Dividend Payout Amount NAV Units Dividend Balance Total

    37

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    Option Invested Payout Units Value

    1st

    Jan.05

    Initial

    Investment

    10000 40 250 0 250 100000

    1st

    Jan.06

    30%

    Appreciation

    0 52 0 0 250 13000

    80%

    Dividend

    0 44 0 2000 250 13000

    1st

    Jan.07

    20%

    Appreciation

    0 52.8 0 0 250 15200

    Dividend

    Reinvestment

    1st

    Jan.05

    Initial

    Investment

    10000 40 250 0 250 10000

    1st

    Jan.0630%Appreciation

    0 52 0 0 250 13000

    80%

    Dividend

    0 44 45.5 0 295.45 13000

    1st

    Jan.07

    20%

    Appreciation

    0 52.8 0 0 295.45 15600

    IT will be clear that:

    Both Growth and Dividend Reinvestment Options are same return.Dividend Payout is somewhat inefficient as you lose the chance of

    compounding your return.

    NAV of the fund is also irrelevant. Your returns are same whether you

    invest in a low NAV fund or a high NAV fund.

    CASE ANALYSIS:

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    3.1 DATA INTERPRETATION

    Risk Returns Analysis and comparison study of Funds

    In this section, a sample of HDFC Equity related Funds have been studied,

    evaluated and analysed. This study could facilitate to get a fair comparison.

    The expectations of the study are to give value to the funds by keeping the

    risk in the view.

    Here Equity Funds are taken as they bear high returns with high risk.

    Following are the products of HDFC Mutual Fund, Which have been taken

    the evaluation purpose.

    HDFC Equity Fund Growth Option

    HDFC Growth Fund

    HDFC Top 200 Fund

    HDFC EQUITY FUND

    Investment objective

    The Investment objective of the scheme is to achieve long term capital

    appreciation.

    Basic scheme Information

    Nature of the Scheme Open Ended Growth Scheme

    Inception Date Jan 01,1995Option/Plan Dividend Option, Growth Option

    ENTRY LOAD

    (Purchase/Additional

    Purchase/Switch-In)

    NIL

    (With Effect From August 1,2009)

    EXIT LOAD NIL(Except in case of short term)

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    Minimum Application Amount Rs.5000 and in multiple of Rs.100

    Thereof to open an Account/Folio.

    Additional Purchase is Rs.1000 and

    in multiple of Rs.100 Thereof

    Lock-In-Period NilNet Asset Value Periodicity Every Business Day

    Redemption proceeds Dispatched With-In 3-4 Working

    days

    INVESTMENT PATTERN:

    The Asset allocation under the scheme will be as follows:

    SR.No.

    Types of Instruments Normalallocation(%of

    Net Asset)

    Risk Profile

    1. Equities and Equities

    Related Instruments

    80-100 Medium to High

    2. Debt Securities, Money

    market instrument & cash 0-100

    Low to Medium

    Investment in Securitized debt, if undertaken, would not Exceed 20%of the

    asset of the Scheme. The Scheme may also invest upto 25% of net asset ofthe scheme in derivatives such as Future & Options and such other

    derivatives instruments as be introduced from time to time for the purpose of

    hedging and portfolio balancing and other uses as may be permitted under

    the regulations.

    INVESTMENT STRATEGY & RISK CONTROL

    In order to provide long term capital appreciation, the scheme will invest

    predominantly growth companies. Companies selected under this portfolio

    would as far as practicable consist of medium to large sized companies

    which are likely achieved above average growth.

    The aim will is to build a portfolio, which represent a cross-section of the

    strong growth companies in the prevailing market. In order to reduce the risk

    of volatility, the scheme will diversify across major industries and economic

    sectors.

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    BENCHMARK INDEX: S&P, CNX 500, HDFC Equity, Which is

    benchmarked to S&P CNX 500 Index, is not sponsored, Endorsed, Sold or

    Promoted By Indian Index Service & Products.

    Fund Manager: Mr. PRASANT JAIN

    PORTFOLIO Top 10 Holding

    NAV =Rs.242.224

    Company Industry %to NAV

    Equity & Equity

    Related

    State bank of India Banks 9.63ICICI Bank Ltd. Banks 5.58

    ITC Ltd. Consumer Non-Durable 5.34

    Infosys Ltd. Software 5.06

    Tata Motors Ltd . DVR Auto 4.24

    Oil & Natural Gas

    Corporation Ltd.

    Oil 3.06

    Larsen & Toubro ltd. Construction Project 2.92

    Bharti Airtel Ltd. Telecom 2.84

    Bank Of Baroda Banks 2.84Tata steel Ltd. Ferrous Metals 2.80

    Total of top 10 Equity & Equity Related Holdings 44.31

    Total Equity & Equity Related Holdings 99.04

    Cash, Cash Equivalents and Net Current Assets 0.96

    Grand Total 100

    Average AUM for the Quarter Ended March

    31,2012(Rs. In lakhs)

    991636.92

    SCHEME PERFORMANCE:

    A: Cumulative performance

    Date Period NAV Scheme Benchmar Additional Value RS.10000

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    per unit Returns k Returns Benchmar

    k Returns

    Of

    Investment

    Mar.

    30,11

    Last 1

    year

    282.578 -7.40 -8.19 -8.50 9,260 9,181 9,150

    Mar.30,10 Last 2year 235.826 5.33 -1.06 .031 11,096 9,788 10,063

    Mar.

    30,09

    Last 3

    year

    106.712 34.81 23.14 21.13 24,521 18,685 17,781

    Jan

    01,95

    Since

    inceptio

    n

    10 20.83 8.87 N.A 261,67

    3

    43,349 N.A

    B. Discrete 12Months returns (%)

    Period Scheme Benchmark Additional

    Benchmark

    Mar30,11 to

    Mar30,12

    -7.40 -8.19 -8.50

    Mar30,10 to

    Mar30,11

    19.82 6.61 9.98

    Mar30,09 to

    Mar30,10

    120.99 90.89 76.70

    HDFC GROWTH FUND:

    Investment objective

    The primary investment objective of the scheme is to generate long term

    capital appreciation from a portfolio that is invested predominantly in Equity

    & Equity related instruments.

    Basic Scheme Information from a portfolio that is invested predominantly inEquity & Equity related instruments.

    Basic Scheme Information

    Nature of scheme Open Ended Growth Scheme

    Inception Date Sep 11,2000

    42

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    Option/Plan Dividend Option, Growth option

    Entry Load

    (Purchase/Additional

    purchase/Switch-in)

    NIL

    (With effect from August 1,2009)

    Exit Load

    (As a % of the Applicable NAV)

    NIL

    Minimum Application Amount Rs.5000 and in Multiple of Rs100

    thereof to open an account/folio.

    Additional purchase is Rs.1000 and

    in multiple of Rs.100 thereof

    Lock-In-Period Nil

    Net Asset Value Periodicity Every Business DayRedemption Proceeds Normally Dispatched within 3

    business days

    INVESTMENT PATTERN:

    The corpus of the scheme will be invested primarily in Equity & Equity

    related instruments. The scheme may invest a part of its corpus in Debt and

    Money market instruments, in order to manage its Liquidity requirement

    from time to time, and under certain circumstances, to project the interest of

    the Units holders. The asset allocation under the scheme will be as follows:

    SR No. Type of Instrument Normal

    allocation(%of

    net asset)

    Risk Profile

    1 Equities & Equities related

    instruments

    80-100 Medium to High

    2. Debt securities, Money

    market Instrument & Cash

    0-100 Low to Medium

    INVESTMENT STRATEGY & RISK CONTROL

    The investment approach will be based on a set of well-established but

    flexible principles emphasis the concept of sustainable economic earnings

    and cash return on Investment as the means of valuation of companies. In

    summary, the Investment strategy is expected to be a function of extensive

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    research and based on data and reasoning, rather than current fashion and

    emotion. The objective will be to identify businesses with superior growth

    prospects good management, at a reasonable price.

    Benchmark Index: SENSEX

    Fund Manager: Mr. Shrinivas Rao

    PORTFOLIO Top 10 Holdings:

    NAV Growth option: 79.134

    Dividend option: 25.286

    Company Industry % to NAV

    Equity & Equity related

    Infosys Ltd. Software 8.09

    ICICI Bank Ltd. Banks 6.38

    Reliance Industry Ltd. Petroleum 6.05

    ITC Ltd. Consumer Non-

    Durable

    5.80

    Bharat petroleum Corporation

    Ltd.

    Petroleum 5.79

    SBI Banks 5.47

    Divis Laboratories Ltd. Pharmaceuticals 5.17HDFC Ltd. Finance 4.60

    Solar Industries India Ltd. Chemicals 4.32

    Bharti Airtel Ltd. Telecom 3.18

    Total of Top10 Equity & Equity related holdings 54.85

    Total Equity & Equity related Holdings 97.83

    Cash, Cash Equivalents and Net Current Asset 2.17

    Grand Total 100

    Average AUM For the Quarter Ended

    Mar31,2012(Rs.in Lakhs)

    126195.48

    SCHEME PERFORMANCE:

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    A: CUMULATIVE PERFORMANCE

    B: Discrete 12month return (%)

    Period Scheme Benchmark Additional

    BenchmarkMar30,11 to

    Mar30,12

    -2.61 -9.78 -8.50

    Mar30,10 to

    Mar30,11

    17.76 9.66 9.98

    Mar30,09 to

    Mar30,10

    95.66 83.84 76.70

    HDFC TOP 200 FUND

    INVESTMENT OBJECTIVE:

    The Investment objective is to generate long-term capital appreciation froma portfolio of Equity & Equity linked instruments. The investment portfolio

    for Equity & Equity linked instruments will we primarily drawn from the

    companies in the BSE 200 Index. Further the Scheme may also invest in

    listed companies the would quality to be in the top 200 by market

    capitalisation on the BSE even though they may not be listed on the BSE

    this includes participation in large IOPOs where in the market capitalisation

    of the company based on issue price would make the company a part of the

    Top 200 Companies Listed on the BSE based on Market capitalisation.

    Basic Scheme Information

    Nature of Scheme Open Ended Equity Growth Scheme

    Inception Date Oct11,1996

    Option/Plan Dividend Option, Growth Option

    Entry Load NIL

    45

    Date Period NAV

    Perunits

    Scheme

    Returns

    (%)

    Bench

    markreturn

    Additional

    BenchmarkReturns(%)

    Value of Investment of Rs.10000

    Scheme Benchmark Addition

    al

    Benchma

    rk

    Mar30,

    11

    Last

    1year

    87.73

    6

    -2.61 -9.78 -8.50 9,739 9,022 9,150

    Mar30,

    10

    Last

    2year

    74.50

    4

    7.08 -0.53 0.31 11,469 9,894 10,063

    Mar30,

    09

    Last

    3year

    38.07

    9

    30.89 22.05 21.13 22,439 18,190 17,781

    Sep11,

    00

    Since

    inception

    1000

    0

    20.40 12.00 11.582 85,446 37,057 36,362

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    (Purchase/Additional

    Purchase/Switch-In)

    (With effect from August 1,2009)

    Exit Load NIL

    Minimum Application Amount Rs.5000 and in multiple of Rs.100

    thereof to open an account/folio.

    Additional purchase is Rs.1000 and

    in multiple of Rs.100 thereof..

    Lock-In-Period NIL

    Investment Pattern:

    The asset allocation under the scheme will be as follows:

    Sr. No. Asset Type (% of Portfolio) Risk Profile1 Equities &

    Equities related

    instruments

    Upto 100%

    (Including use of

    derivatives for

    hedging and

    other uses as

    permitted by

    prevailing SEBI

    Regulation)

    Medium to High

    2 Debt securities,

    Money MarketInstruments &

    cash

    Balance in debt

    & Money MarketInstrument

    Low to Medium

    Investment in securitized debt, If undertaken, Would not Exceeds 20% of the

    Net Assets of the Scheme. The Scheme may also invest upto25% of Net

    Asset of the Scheme in derivatives such as Futures & Options and such other

    derivative instruments as may be introduced from time to time for the

    purpose of Hedging and Portfolio balancing and other uses as may be

    permitted under the regulations and guidelines.

    Investment Strategy & Risk Control

    The investment strategy of primarily restricting the equity portfolio to the

    BSE 200 Index scrips is intended to reduce risk while maintaining steady

    growth. Stock specific risk will be minimized by the investment managers

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    research team. Risk will also be reduced through diversification of the

    portfolio.

    Benchmark Index: BSE 200

    FUND MANAGER: Mr. Prashant Jain

    PORTFOLIO-Top 10 Holdings

    Company Industry % of NAV

    Equity & Equity Related

    SBI Banks 8.96

    Infosys Ltd. Software 5.95

    ITC Ltd. Consumer Non-

    Durable

    5.80

    ICICI Bank Ltd. Banks 5.69

    Tata Motors Ltd. DVR Auto 4.03

    Tata consultancy services Ltd. Software 309

    Larsen & Toubro Ltd. Construction

    Project

    3.08

    HDFC Bank Ltd. Banks 3.07

    Bharti industries Ltd. Telecom 2.96

    Reliance industries Ltd. Petroleum 2.81

    Total of Top Ten Equity & Equity Related

    holdings

    45.44

    Total Equity % Equity Related holdings 98.52

    Cash, Cash Equivalents and Net Current Assets 1.48

    Grand Total 100

    Average AUM for the quarter Ended

    Mar31,12(In-Lakhs)

    1,138,105,57

    SCHEME PERFORMANCE:

    A: CUMULATIVE PERFORMANCE:

    Date Period NAV

    per

    units

    Scheme

    Returns

    (%)

    Benchmar

    k Returns

    (%)

    Additional

    Benchmark

    Value of investment of Rs.10000

    Scheme Benchmark Additional

    Benchmark

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    Mar3

    0,11

    Last

    1year

    282.5

    78

    -7.40 -8.19 -8.50 9,260 9,181 9,150

    Mar3

    0,10

    Last

    2year

    235.8

    26

    5.33 -1.06 0.31 11,096 9,788 10,063

    Mar30,09 Last3year 106.712 34.81 23.14 21.13 24,521 18,685 17,781

    Jan0

    1,95

    Since

    Incept

    ion

    10,00

    0

    20.83 8.87 N.A 261,673 43,349 N.A

    B: Discrete 12 Months Returns (%)

    Period Scheme Benchmark Additional

    Benchmark

    Mar30,11 toMar30,12

    -7.40 -8.19 -8.50

    Mar30,10 to

    mar30,11

    19.82 6.61 9.98

    Mar30,09 to

    Mar30,10

    120.99 90.89 76.70

    48

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    PEER GROUP COMPARISON AND ANALYSIS OF SCHEMES OF

    DIFFERENT AMCS

    (As on 1st July, 2011)

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    ANALYSIS

    In the diversified category, it can be seen that HDFC Equity Fund has thelargest corpus when compared to its competitors. Reliance Growth fund

    follows next and HSBC Progressive Themes Fund has the smallest corpus.

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    ANALYSIS

    On analysis of the above graph,it can be clearly concluded that Hdfc equity

    fund gives the highest absolute return (%) followed by IDFC Premier Equity

    Fund- Plan A. zfor a period of 1 year ending July 1,2011 HSBC Progressive

    Themes Fund yields the lowest absolute returns when compared to itscompetitors.

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    ANALYSIS

    52

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    UTI Master Value Fund gives the highest sharpe ratio and hence is the best

    performing fund amongst its peers. HSBC Progressive Themes Fund has a

    negative sharpe ratio indicating that a risk less asset would perform better

    than this fund. On further analysis it is also observed that HSBC Progressive

    Themes Fund have a comparatively higher beta coefficient indicating that

    they are considerably volatile and thus riskier than other funds.

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    54

    uity Funds - Pure

    dcap Funds

    Retur

    n%

    heme

    me /

    dex

    me

    NAV

    (Rs.)

    Cor

    pus

    Mar

    2011

    Incep

    tion

    Date

    30

    Days

    Absol

    ute

    180

    Days

    Absol

    ute

    1

    Year

    Absol

    ute

    5

    Yea

    rs

    CA

    GR

    10

    Yea

    rs

    CA

    GR

    Since

    Incep

    tion

    CAG

    R

    Stand

    ard

    Devia

    tion

    Sha

    rpe

    Rati

    o

    Be

    ta

    DFC

    d-Cap

    pportu

    ies

    nd (G) 16.2

    1221

    .22

    25 Jun

    2007 1.74 -0.85 13.68 N.A N.A 12.75 29.46 0.75

    0.

    9

    rla Sunfe

    dcap

    nd -

    an A

    )

    107.3

    6

    1687

    .81

    3 Oct

    2002 0.26 -9.61 -0.55

    17.6

    1 N.A 31.17 37.15 0.48

    1.

    12

    SBC

    dcap

    uity

    nd (G)

    19.63

    52

    138.

    69

    19

    May

    2005 -0.26

    -

    19.66 -11.77 6.20 N.A 11.65 37.21 0.15

    1.

    11FC

    mall &

    dcap

    uity

    nd (G)

    18.60

    81

    1108

    .41

    7 Mar

    2008 1.13 -3.53 6.72 N.A N.A 20.58 25.2 0.9

    0.

    74

    anklin

    dia

    ima

    nd -

    )

    274.8

    593

    828.

    79

    24

    Dec

    1993 0.04 -6.39 4.33

    11.1

    4

    31.7

    3 20.57 34.3 0.51

    1.

    05

    erage 0.582

    -

    8.008 2.482

    11.6

    5

    31.7

    3

    19.34

    4

    n -0.26

    -

    19.66 -11.77 6.2

    31.7

    3 11.65

    ax 1.74 -0.85 13.68

    17.6

    1

    31.7

    3 31.17

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    55

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    ANALYSIS

    In the mid-cap segment, Birla Sun Life Mid Cap Fund- Plan A has the

    largest corpus constituting 34 % of the total corpus value. It is followed by

    HDFC Mid-Cap Opportunities Fund and IDFC Small and Midcap Equity

    Fund in terms of corpus value of funds.

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    ANALYSIS

    HDFC Mid-Cap Opportunities Fund gives a healthy return of 13.68% on itsfund which is much more as compared to funds in the MidCap segment.

    Birla Sun Life Midcap Fund-Plan A and HSBC Midcap Equity Fund give a

    negative returns.

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    58

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    ANALYSIS

    On risk return analysis, it is observed that HDFC Mid-Cap Opportunities

    performs the best as it has a sharpe ratio of 0.75.With a beta ratio of 1.12 and

    1.11 respectively, Birla Sun Life Midcap Fund-Plan A and HSBC Midcap

    Equity Fund are highly volatile to changes in the stock market and are not

    good for conservative investors.

    Tax Plans

    Schem

    e

    Name

    /

    IndexName

    NA

    V

    (Rs.)

    Cor

    pus

    Ma

    r

    2011

    Ince

    ptio

    n

    Date

    30

    Day

    s

    Abs

    olute

    180

    Day

    s

    Abs

    olute

    1

    Yea

    r

    Abs

    olut

    e

    5

    Yea

    rs

    CAGR

    10

    Yea

    rs

    CAGR

    Sinc

    e

    Ince

    ptio

    n

    CAGR

    Sta

    nda

    rd

    Dev

    iation

    Sh

    ar

    pe

    Ratio Beta

    HDFC

    Tax

    Saver

    Fund

    (G)

    235.

    85

    309

    3.1

    13

    Jun

    199

    6 1.13

    -

    5.31 8.86

    15.4

    0

    30.7

    7

    23.3

    9

    29.6

    6

    0.

    7

    0.

    9

    4

    AXIS

    Tax

    Saver

    Fund(G)

    12.872

    84.99

    29

    Dec

    2009 2.72

    -1.01

    13.87 N.A N.A

    18.28 --- ---

    ---

    IDFC

    Tax

    Advan

    tage

    (ELSS

    19.5

    95

    129.

    07

    26

    Dec

    200

    8

    0.27 -

    7.51

    7.16 N.A N.A 30.7

    0

    --- --- --

    -

    59

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    ) Fund

    (G)

    Religa

    re TaxPlan

    (G)

    18.1

    2

    108.

    27

    29

    Dec200

    6 2.66

    -

    2.58 9.09 N.A N.A

    14.1

    0

    27.0

    5

    0.

    72

    0.8

    5

    ICICI

    Pru

    Tax

    Plan -

    (G)

    141.

    66

    125

    1.5

    19

    Aug

    199

    9 0.38

    -

    6.20 7.91

    14.1

    3

    29.8

    3

    25.0

    1

    31.9

    2

    0.

    57

    0.

    9

    9

    Avera

    ge

    1.43

    2

    -

    4.52

    9.37

    8

    14.7

    6 30.3

    22.2

    9

    Min 0.27-

    7.51 7.16

    14.1

    3

    29.8

    3 14.1

    Max 2.72

    -

    1.01

    13.8

    7 15.4

    30.7

    7 30.7

    60

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    ANALYSIS

    From the pie chart it is clear that HDFC Tax Saver Fund has the largest

    corpus followed by ICICI Pru Tax Plan.Axis Tax Saver as well as ReligareTax Plan have the smallest corpus size.

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    62

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    ANALYSIS

    Although Axis Tax Saver has the smallest corpus size it yields maximum

    returns as compared to its peers giving a return of 13.87 %.It is followed by

    Religare Tax Plan and HDFC Tax Saver Plan.

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    ANALYSIS

    Religare Tax Plan and HDFC tax Saver Fund are the best performers

    amoungst the tax plans since they have the highest sharpe ratio (return

    adjusted for risk). The two funds have a beta value of less than 1 and thus

    are less volatile than the stock market.ICICI Pru Tax Plan has a beta of 0.99

    indicating that the investments price would move in lock- step with themarket

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    CONCLUSION

    On analysis of the all the three categories of funds, the following can

    be concluded:

    DIVERSIFIED SEGMENT (CORPUS > 300 CRS. AND PERIOD

    > 2 YRS)

    HDFC Equity fund yields highest 1 year absolute returns. It has

    a satisfactory sharpe ratio (0.99) i.e. return adjusted for risk and

    a beta coefficient of 0.79 is less volatile than many of its peers.

    The UTI Master Value Fund gives a higher sharpe ratio (1.09)indicative of higher returns with less amount of risk undertaken.

    The beta coefficient of 0.63 also indicates that the value of

    stock changes less than proportionately with the changes in the

    market.

    An important stock to consider in this category is the HSBC

    Progressive Themes Fund. The fund yields alarmingly low

    returns in the past one year and is highly volatile to stock

    market changes. Also it has a negative sharpe ratio which

    basically suggest that a risk less asset would perform better thanthis fund.

    EQUITY FUNDS - PURE MIDCAP FUNDS

    HDFC Mid Cap Opportunities Fund gives the highest 1 year

    absolute returns. In the Mid Cap segment it gives the highest

    return adjusted for risk ratio i.e. the sharpe ratio and is also less

    volatile to changes in stock market.

    With a beta ratio of 1.12,1.11 and 1.05 respectively, Birla Sun

    Life Midcap Fund-Plan A,HSBC Midcap Equity Fund andFranklin India Prima Fund are highly volatile to changes in the

    stock market and are not good for conservative investors

    HSBC Midcap Equity Fund gives negative absolute returns in

    the past 1 year.

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    TAX PLANS

    Axis Tax Saver yields maximum 1 year absolute returns.

    Religare Tax Plan and HDFC Tax Saver Plan also give

    relatively high returns when compared with its peers. ICICI Pru Tax Plan has a beta of 0.99 indicating that the

    investments price would move in lock- step with the market

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    BIBLIOGRAPHY

    The following were the sources of refrences:

    www.moneycontrol .com

    www.valueresearchonline .com

    www.hdfcfund .com

    www.mutualfunds india.com

    www.amfiindia.com

    http://www.moneycontrol.com/http://www.moneycontrol.com/http://www.valueresearchonline.com/http://www.valueresearchonline.com/http://www.hdfcfund.com/http://www.hdfcfund.com/http://www.mutualfundsindia.com/http://www.mutualfundsindia.com/http://www.moneycontrol.com/http://www.valueresearchonline.com/http://www.hdfcfund.com/http://www.mutualfundsindia.com/