Many sales people never ask for an order. This is very unprofessional as the customer expects you to ask.

Otherwise why are you there talking to them! How are you going to increase sales if you never ask for an order?

Before trying to close the sale make sure you have answered all the questions raised by the purchaser.

Often a customer will begin to show you buying signals. They may lean forward and begin asking a lot of questions about how your product will work for them. They may ask about the price, volume discounts may be raised. All these

indicate significant interest in you and your product. Increase sales by reacting to these signals

You need to develop a range of good closing statements depending on the industry you are in. It may be as simple

as just asking for an order. You could be more subtle by saying when would you like our product

delivered, Monday or later in the week. What is most convenient to you? Or how about "Shall we fill in an order

form together?"

You must get into the habit of asking for an order on every visit. If you don't ask, you won't get! Even is the customer

has placed an order look for opportunities to add more value to their order with more product sales. "What else

can we do for you?"

Never rush the sale but be aware of the buying signals and don't over-stay your welcome. You may not be invited

back again. Always agree a further visit date before leaving. This ensures the customer feels you are interested in them and their needs. It also gives you another chance

to increase sales.

Develop a range of 'carrots' to entice the customer to buy. It might be "If you sign a three-year supply agreement I

can give you a 10% price reduction."

Always leave the customer feeling you have been buying wisely rather than being sold to. Never rush the sale! Go at the pace of your customer. They all vary in how they conduct a sales interview so you need to be sensitive to

their personality and needs. To increase sales is time-consuming and hard work.

Top tips - Always ask for an order but don't rush it. If the customer won't order use open probing questions to

establish the reasons. Then find ways to eliminate their resistance to buy.

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