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Improving the quality of life for people in Dorset, now and for the future
Enhanced Business Mentoring
Helen Heanes
Senior Economic Development Officer
Dorset County Council
Improving the quality of life for people in Dorset, now and for the future
Enhanced Business Mentoring
• What is mentoring
• Background to project
• Why we decided to do it
• Recruitment
• Seminars
• Tools for Mentors
• Targets and Outputs
• Outcomes
Improving the quality of life for people in Dorset, now and for the future
What is Mentoring?
Definitions of mentor and mentoring:
• An experienced or trusted counsellor or guide
• help by one person to another in making significant transitions in knowledge, work or thinking
• Mentoring is a relationship between two parties, where one (the mentor) gives the other (the client/mentee) guidance and support to achieve agreed objectives
Improving the quality of life for people in Dorset, now and for the future
How Mentoring works
Improving the quality of life for people in Dorset, now and for the future
Enhanced Business Mentoring - Background
• Initial project agreed Summer ‘09 – 3 mentoring schemes
• Not all partners able to commit
• Project revised November ‘09– 2 mentoring schemes – South Devon Business Mentors, DorMen
• New outputs and direction– Project extension to end June ‘10
Improving the quality of life for people in Dorset, now and for the future
Progressing well
Improving the quality of life for people in Dorset, now and for the future
Why we decided to do it
• Ethos– Use mentoring to support more businesses
through the recession
• Increase capacity of mentoring schemes– More mentors– Technical knowledge– Skills development
• Legacy– Tools for Mentors– Mini tool kit, on-going resource
Improving the quality of life for people in Dorset, now and for the future
Proper partnership working
• Dorset – development of soft skills training
• Devon – focus on ‘harder’ technical skills
• Joint technical seminars– Speakers and content arranged by Devon– Venues and locations arranged by Dorset
• Mentor Toolkit and materials available to both schemes
Improving the quality of life for people in Dorset, now and for the future
Increasing physical capacity
• Mentor recruitment
• Induction workshops– for new mentors
• Website improvements
• New marketing materials
Improving the quality of life for people in Dorset, now and for the future
Increasing technical capacity
Technical Workshops -
• Mentoring in times of Recession and Recovery
• Finance Workshop for Business Mentors
• Raising Venture Capital and Alternative Finance
• Marketing Workshop
• Soft Skills Training
Improving the quality of life for people in Dorset, now and for the future
Soft Skills - Advising v Mentoring
ADVISING (DIRECTIVE – “PUSH”): SOLVING SOMEONE’S PROBLEM FOR THEM
TellingInstructing
Giving adviceOffering guidanceGiving feedback
Making suggestionsAsking questions that raise awareness
SummarisingParaphrasing
ReflectingListening to understand
MENTORING (NON-DIRECTIVE – “PULL”): HELPING SOMEONE TO SOLVE THEIR OWN PROBLEM
Improving the quality of life for people in Dorset, now and for the future
Tools for Mentors
• Devon & Dorset – impact of Recession is still being felt now
• Mini tool kit for mentors
• Video case studies
• On-line materials and mentoring aids
• Fact sheets
• Flow charts
• Question prompts with suggested solutions
Improving the quality of life for people in Dorset, now and for the future
Improving the quality of life for people in Dorset, now and for the future
The Outputs - Results so far
original target
revised target
actual (to date)
Recruit new mentors 25 20 32
Mentors trained 100 70 78
Induction workshops held 5 5 7
Training workshops held 8 8 8
Improving the quality of life for people in Dorset, now and for the future
Who makes use of mentoring
• Dorset 160 businesses per year– 100 since June ‘09
• Main reasons over last 12 months– finding new markets– finding new business– business dried up as result of recession
Improving the quality of life for people in Dorset, now and for the future
Who makes use of mentoring
• Devon 80-120 Business per year
• Main reasons over last 12 months– 75% - financial reasons– 75% - sales & marketing– 30-40% - general management – Increased call on use of UKT&I
Improving the quality of life for people in Dorset, now and for the future
Dorset Public Sector Network
Any Questions ?
Helen Heanes
email: [email protected]