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ImageMakers will be read by over 12,000 commercial image makers and suppliers, and provides a specialized forum for information exchange, professional development, and advertising opportunities for the industry. 2012 MEDIA KIT

Image Maker 2012

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Page 1: Image Maker 2012

ImageMakers will be read by over 12,000 commercial image makers and suppliers, and provides a specialized forum for information exchange, professional development, and advertising opportunities for the industry.

2012MEDIA KIT

Page 2: Image Maker 2012

About SAC-ACE

ImAgEmAkErS onlInE – 2012

ImageMakers, the premier publication for the Canadian sign and image making industry, is going electronic. Now, the sign making industry will receive the latest news on new technologies, trends and legislative updates 12 times a year. ImageMakers e-news will be sent to over 12,000 sign professionals as well as the top 200 property management companies in Canada. Additionally you will reach advertising agencies, marketing companies, banks and commercial developers all that make decisions on millions of dollars of signage every year.

The ImageMakers website is designed to better serve our readers and advertisers. The improved version of www.imagemakersmag.ca will feature a re-vamped line-up with web-exclusive editorial and industry news as it unfolds. Our website will offer unparalleled interactive electronic opportunities to complement your existing marketing plan. In an increasingly global marketplace, now is the time to expand your businesses with cross-promotional opportunities. For more information, contact [email protected].

Since 1955, the Sign Association of Canada, (SAC) has actively worked to improve the status of our members in the sign and image making community.

SAC works to promote, protect and enhance our members’ interests through a wide variety of transformative initiatives. We provide lasting and valuable contributions to all the communities we serve.

The rapid and emerging technologies now available in the commercial marketplace have dramatically changed and expanded the way we do business. The Sign Association of Canada recognizes these trends and technologies and so acts to form strategic partnerships with related industries and associations in the design, supply, and manufacturing of commercial images.

At the heart of SAC is a group of people who are committed to helping improve the industry at a time of constant change.

Now, to better meet the evolving needs within our industry, SAC has partnered with the following organizations:

l The Canadian Chamber of Commercel The World Trade Organization (WTO)l Canadian Standards Associationl Society of Environmental Graphics and Designl International Sign Associationl United States Sign Councill Industrial Fabric Association Internationall Point-of-Purchase Association International l The Canadian Society of

Association Executives

Increase your Profile in Canada’s Commercial Image making E-newsletters

The Official Publication of the Sign Association of CanadaImageMakersCanada's Resource for Industry Professionals

ImageMakers

2010RESOURCE GUIDE

Page 3: Image Maker 2012

ImageMakers - the most informative source guide in Canada

Increase your Profile in Canada’s Commercial Image making E-newsletters

Our publishing schedule establishes ImageMakers e-news as the industry source for the latest information for all stakeholders in the sign industry. For 2012, ImageMakers introduces a new and improved content line-up. Including:

New Technologies: Product developments from around the world and how these new technologies will affect the Canadian sign industry.Legislative Updates: What’s happening from province to province that will affect your business.Industry Profiles: Profiles on the movers and shakers in the sign industry.Business Strategies: Internet marketing techniques.Lasting Images: Profiles on some of the most creative and innovative sign making installations from across the country. …and much more.

Consistent, informative and targeted.

ImageMakers will continue to publish two print editions every year.

Our annual Source Guide has been a great success. Providing an up-to-date list of image makers, installers and manufacturers this annual directory is a valuable tool to be referred to throughout the year. Published June 2012.

ImageMakers will continue to be the “official” show guide for Concac 2012. The show guide will be sent out as a digital edition a month prior to the show and then a printed version will be handed out to delegates as they enter the show. Published in September 2012.

Covering current issues, resources, strategies, trends, profiles and technologies.

June 2012InDuStrY SourCE guIDENational Directory of Image Makers & Installers, and Manufacturerswww.imagemakersmag.cabooking Deadline: April 6, 2012

lDetailed geographical listings of all manufacturers of finished commercial images and installations, and site survey networks

lComprehensive reference guide of critical issues lKey phone numbers including websites of all regulatory agencies

across Canada

more readers hang on to our guides than any other industry publication, giving your advertising message a greater impact.

E-news

ConSAC ImageMakers 12trade Show & Conference

ConSAC SHoW guIDE booking Deadline: August 3, 2012l Exhibitor listings complete with profilesl Floor plan, show conference schedule and

networking eventsl Sponsor profilesl Speaker biographiesl Industry award nominees

Page 4: Image Maker 2012

E-NEWS

The ImageMakers e-newslet ters are new and improved for 2012. Your message will be delivered in a new format, providing readers more information and news about the image making industry.

How valuable do our readers find our e-newslet ters? In our recent readership survey, 86% of those readers find the information in our e-news useful.

As a sponsor, you will continue to reap the benefits of reaching more than 12,000 industry professionals. And, you now have more adver tising options in a ef ficiently delivered and visible format.

What bet ter way to deliver your message to thousands of decision makers!

E-NEWS RATES

4x 8x

Top Leaderboard. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $3200 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $4800728 x 90 pixels, 72 DPI gif or jpg only RGB

Bottom Leaderboard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $2400 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $3200728 x 90 pixels, 72 DPI gif or jpg only RGB

Left Side Text Ad . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $1600 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $2000430 x 90 pixels, 72 DPI gif or jpg only RGB

Right Side Text Ad . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $800 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $1200280 x 90 pixels, 72 DPI gif or jpg only RGB

Top Leaderboard(The most prominent position)

(Introduce a new technology or innovation)

(Showcase your latest product)

(Prime real estate to sell your products and services)

LefT side TexT ad

righT side TexT ad

boTTom Leaderboard

MANy WAyS To DElivER youR MESSAgE!

Page 5: Image Maker 2012

Production SpecificationsDigital Files: Preferred formats are Adobe InDesign, Adobe Illustrator or PDF, provided all fonts are embedded, all colour is converted to CMYK, Quark XPress 6.5. Image files must be 300 DPI. Please include a laser copy for reference, as well as all image files and fonts used in document. All colour files must be accompanied by colour proofs or separated laser proofs. Publisher assumes no responsibility for accuracy where no proof is provided.

ImageMakers

Our mission is to produce market leading, superior quality magazines, conferences and trade show brands that provide distinctive and effective ways to deliver client information to key industry players.

Publications produced by MediaEdge Communications Inc.

ADvErtISIng rAtESFour-Colour rates

Size 1x

Full Page $1,995.00

1/2 (Island) $1,795.00

1/2 Page $1,695.00

1/3 Page $1,295.00

1/4 Page $995.00

Website Advertising rates*

Position Size Price

Leaderboard Banner Ad 728 x 90 pixels 625.00

Skyscraper Ad 120 x 600 pixels 545.00

Button Ad (Right side) 125 x 125 pixels 399.00

Rotating Box Ad 300 x 250 pixels 499.00

Enews Sponsorship - Tower 180 x 600 pixels 1200.00

Covers- Premium Positions

Size 1x

Inside Front Cover $2,195.00

Inside Back Cover $2,095.00

Outside Back Cover $2,295.00

Double Page Spread $3,495.00

* All ads include four-colour.

ADvErtISIng SIzES - SHoW guIDE

ADvErtISIng SIzES - SourCE guIDE DIgESt

1/2 PAGE ISLAND4.675” x 7”

1/2 PAGE VERTICAL3.375” x 9.5”

1/3 PAGE VERTICAL2.125” x 9.5”

1/2 PAGE HORIZONTAL

4.5” x 3.375”

1/4 PAGE VERTICAL3.375” x 4.625”

1/2 PAGE HORIZONTAL

7.” x 4.625”

1/3 PAGE HORIZONTAL4.625” x 4.625”

1/3 PAGE HORIZONTAL

4.5” x 2”

FULL PAGEBleed Size:

8.625” x 11.125”Trim Size:

8.375” x 10.875”Safety Area:

7.375” x 9.625”Full Page7” x 9.5”

COVERBleed Size:

6.25” x 8.75”Trim Size: 6” x 8.5”

Safety Area: 5.25” x 7.5”

FULL PAGEBleed Size:

5.75” x 8.75”Trim Size: 5.5” x 8.5”

Safety Area: 4.5” x 7.5”

BACK OF TABBleed Size:

6.25” x 8.75”Trim Size: 6” x 8.5”

Safety Area: 4.5” x 7.5”

Brendan Coulombe, Publisher5255 Yonge Street, Ste. 1000,Toronto, Ontario M2N 6P4 Tel: (416) 512-8186 ext. 262Cell: (647) 220-1664Fax: (416) [email protected]

ImageMakers is published by:

SERVICES

TGFATravel Goods, Fashion & Accessories Magazine

please allow half a inch for the spine (on both sides) to avoid your ad getting cut off.