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I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

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Page 1: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 2: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

m e odgin of the name 'H*low

The first 846 bus, bum at Mnsubishl Heavy Industries' Kobe Shipyard and tdackinery Works, was delivered to Japan M i n i of Railroads ln May 1932. The company I'm&d the occasion I J ~ inv~ting mnp!oyees to submit suggesWn8 for a nidolame. ad Fuso was the winning candidate. The word Fuso derives l~twn an ancient C h i i term for a SacTed tree said to grow at IIK! spa1 in the east where Me sun rises and has been used to ~olor lo Japn rtseif. The actual fuso tree is a hibiscus, known in .I.~~hwn?se as 'bussoge.' and is an evergreen that grows to .dra!l Ihrw melers and sprouts beaomul red and pak pink ll( lwi?l:;,

The genesis Of the Fuso emblem ..

TO THE NEXT 75 YEARS

- The first Fuso vehicle was the 846 bus, built in 1932.

Page 3: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

Always advancing. Always innovating. Fuso has kept this promise for 75 years and will keep it into the future.

2007 marks the 75th anniversary of the Fuso

brand name. In 1932, the Fuso name was first

applied to a bus built at Mitsubishi Heavy

Industries' Kobe Shipyard and Machine Works.

Over the coming threequarters of a century, the

Mitsubishi Fuso brand name would be applied to

millions of commercial vehicles serving countless

uses. And innovative Mitsubishi Fuso trucks and

buses would play a key role in burgeoning

commerce and transportation in Japan and

around the world. Today, the Mitsubishi Fuso . . .

name is renowned in Asia and globally. At the

same time, the corporate entity Mitsubishi Fuso

Truck and Bus Corporation is part of Daimler

Trucks, the world's largest commercial truck

manufacturer.

Looking forward, Mitsubiii Fuso will demonstrate

its commitment to customers, dealers, distributors,

employees, shareholders and society.

In the years ahead, Mitsubishi Fuso will design

vehicles to set ever greater standards of safety

2007 and environmental performance, all the while

delivering efficiency and value for customers

around the world.

Along the way, there will be exciting new

chapters in the long history of Mitsubishi Fuso.

Page 4: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

0 Mitsubishi Fuso employed wide-ranging

creativity in producing Japan's first diesel

bus, 2-ton commercial diesel trucks, and other vehicles. That pioneering spirit remains an unchanged part of our heritage today.

ED46 bus

The fint 'Fuso.' a 100 PS Mitsubishi 846 hrgesize gasoline engine bus, is produced st Mitsubishi Shipbuilding Co.. Ltd.'s Kobe Works.

85 PS BD46, Japan's first d i i powered bus, is produced.

BS40 and BS43 luxuly mediumsize buses for public use are produced.

Prototype of the TD35 2-ton, Japan's first diesel powered truck for commercial use, is developed.

Page 5: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

The first to enter unknown territory. That is the pioneering spirit of Mitsubishi Fuso.

t YB40 2-ton diesel truck is produced.

Y6100AD diesel engine, piugmitor of the post-war DB engine, is mpleted.

Mitsubishi Fuso continuously

developed new d i i engines

to serve as the power units for

trucks and buses. This umelenting pursul for high performance made a major

contribution to the development of d i i l

engines in Japan.

Page 6: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 7: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 8: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 9: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

After coming through the post-war confusion in good shape, Mitsubishi Fuso trucks and buses underwent great progress.

T380 8-ton, Japan's first hea cab-ow truck, is produced.

TBI2 trolley bus is produced. 8200 bus is produced.

T33 &ton, Japan's fint genuine hemyduty truck, is produced.

At the time, diesel engines were being developed at a fast

pace reflecting the fuel conditions in Japan. The DBO diesel

engine was completed in 1948 and was increasingly used as

an alternative to gasoline engines. The DBO was later expanded into

the DB engine series and supported Mitsubishi Fuso trucks and buses

after the war. In 1947 the MB46 large electric bus was developed, and

107 units were produced by 1948. T33 buck

Page 10: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 11: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 12: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 13: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

Staying ahead of the times in response to rapid economic growth and the opening of expressways.

I D320 32-tOn off- dump imdc is developed.

W20 TQO series Canter is launched.

T650 series mediumduty truck is launched. 8620 medium-size bus is produced.

F series heavyduty truck is launched

- TB50 buck

Canter undernoes full model chanae. 1200 series is launched. - - Rosa B205/215/200/210 and 8360 ere launched.

Page 14: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 15: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 16: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

Diverse products were developea to match the diversifying needs of society.

I FSIIQS heavy-duty low bed truck is launched.

FK series of mediumduty trucks is launched. MKI 15 series of medium-size bus is launched.

.. MK series mediumsize bus undergoes full model change. Rosa small-size bus undergoes model change.

Canter undergoes full model change. Wide cab and 34011 models are added to lineup.

Large-size lour bus, named the AERO BUS. is launched.

FK series truck

4 JP canter

Page 17: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

'pe43une1 si snq a m ez!s- t lvs OH% 'pewunsl 'seues w m u '~31~6~ w

Page 18: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 19: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

I ~ \

Japan enters an era of low growth that demands "user choice vehicles"

The oil shock initiated an era of lower growth. At the same time, environmental consciousness brings a demand for fuel efficient products.

In 1983, Mitsubishi Fuso introduces a new heavy-duty truck series, developed using the latest technology. It was an instant hit and

captured topmarket share. The next year saw the in'troduction of the Fuso Fighter medium-size truck. This truck was available in a wide-

range of variations to meet a variety of needs and steadily increased its sales.

, I I

FT/FU/FV series FWFM series

Innovative large tour bus, AERO BUS Series, launched

As the need to conserve fuel increased, there was also a shift to diversification to meet the expanding demand for high-performance

deluxe and individualized products. This situation strengthened from the late 1970s to the early 1980s and led to the production of a

diverse array of tour buses : panorama decker and full decker types. It was at this time in 1982 that the AERO BUS Series with its new

futuristic styling was born. This was followed by the AERO Queen super high decker luxury bus and the AERO King double decker bus.

The Rosa, small-size bus, undergoes full model change with improved aerodynamics and safety.

- -

Rosa

\ J

Page 20: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

New AERO bus, repmsmting state-of-the-art technology in Japan's best selling bus, is launched. Fighter undegoes full model change.

bunch of: 1995 Fwef Mi-

@ 1995 AERO Midi MK, MJ AEROSTAR MBECS (Allmodelsarecomplhnt with 1994 emisJions regulations.)

New Canter is hunched. 0 New AERO Queen 11, Ill are launched.

AERosTAR introduces Rrst non-step bus in Japan. Rose U ~ O B S full modsl change.

Heavy-duty trucks undergoes first model change in 13 years and named Super (3reat.

New AEROSTAR la&#e-size mute bus.

Page 21: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 22: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 23: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 24: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles
Page 25: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

We are happy to celebrate the 75th anniversary of the Fuso brand in 2007. We are proud of

our history and grateful to our customers. But the obsewance of the brand name's

anniversary is more about the future than the past. That is why our anniversary logo specifies

"the next 75 years for our customers". Mitsubishi Fuso Truck and Bus Corporation is now part

of the world's largest commercial vehicle manufacturer, Daimler Trucks. As the competence

center for hybrid technology of Daimler Trucks, the company will further focus on making

hybrid vehicles more energy efficient and economical. At the same time, Miiubishi Fuso will

continue to design trucks and buses setting ever greater standards of safety and

environmental performance, all the while delivering efficiency and value for our customers, in President and CEO Mitsubishi Fuso Truck and Bus Corporation

Japan and around the world. We have made quality our top most priority and we are Harald Boelstler

committed to be the "No. 1 for our Customers". So we have every reason to look forward

with confidence into the future. We would like to thank our customers, our suppliers and other

business partners for your continuous support.

CANTER ECO-D

Page 26: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

2007 marks the 75th anniversary of the FUSO brand. In 1932, the B46 bus was launched, becoming the first vehicle to bear the name "FUSO".

In the following three-quarters of a century, FUSO grew to become a leading Japanese

commercial vehicle brand, with a strong reliance on customer loyalty.

Our Commitments are

Reliable and Efficient Products Easily Available Services

Trusted Quality A pledge to be a responsible member of society

Hybrid Technology Innovation Fuel Efficient and Low Emissions Trucks and Buses

Ever More Ecological Operations

Serving customers and places in remote comers of the world can be a tough challenge for drivers

and their equipment. So it's good to know the durabili of the Canter has got just what it takes to get you there,

no matter what. Mitsubishi Fuso is driven by customers' needs when it comes to practicality, useful performance

and efficiency. Backed by a comprehensive service and parts network that goes the extra mile.

Every Fuso has its own story to tell. But each truck is also part of the collective experience of drivers and operators

from around the globe. It's the key to our future success. And to the success of our customers' business.

75 Years of Innovation. Looking forward to the next 75 years.

For Our Customers. For Society.

For The Earth.

Page 27: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles

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Page 28: I.~~hwn?se - Family Archives · 0 Mitsubishi Fuso employed wide-ranging creativity in producing Japan's first diesel bus, 2-ton commercial diesel trucks, and other vehicles