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CAPACITY SPORTS FOUNDER CHASE CURTISS PUTS CONCUSSION ASSESSMENT IN HANDS OF ATHLETES Innovators & Entrepreneurs OKLAHOMA’S ADVANCED TECHNOLOGY MAGAZINE SUMMER 2011 HOME GROWN INNOVATORS In this edition: profiles on emerging companies in Tulsa, Oklahoma City, Shawnee & Bartlesville ACCELERATE OKLAHOMA! New Funds Expand Access to Capital for Entrepreneurs GOVERNOR’S CUP 2012 More Cash … More Opportunities

i&E Magazine Summer 2011

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i2E’s award winning suite of venture advisory services, access to capital and entrepreneurial development programs are all designed to help us accomplish our mission: home grown economic development by nurturing high growth companies in Oklahoma.

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Page 1: i&E Magazine Summer 2011

CAPACITY SPORTS FOUNDER CHASE CURTISS PUTS CONCUSSION ASSESSMENT IN HANDS OF ATHLETES

Innovators & Entrepreneurs

O K L A H O M A’ S A D V A N C E D T E C H N O L O G Y M A G A Z I N E S U M M E R 2 0 1 1

HOME GROWN INNOVATORS

In this edition: profi les on emerging companiesin Tulsa, Oklahoma City, Shawnee & Bartlesville

ACCELERATE OKLAHOMA!New Funds Expand Access to Capital for Entrepreneurs

GOVERNOR’S CUP 2012More Cash … More Opportunities

Page 2: i&E Magazine Summer 2011

INSIDE

i&E ProfilesArecon Data 4

Motolingo 6Perk Dyanamics 8

TokenEx 10

12 Cover Story Capacity SportsCapacity Sports mobile app helps determine whether

athletes who have suffered concussions are ready to get back in the game.

16 Accelerate Oklahoma!i2E has partnered with the Oklahoma Department

of Commerce and the U.S. Treasury Department to expand access-to-capital options for

Oklahoma businesses.

18 Governor’s CupMore opportunity for more teams to advance to the

presentation round of the 2012 competition.

21 FellowsEight i2E Fellows put their skills to work at four com-

panies this spring and summer, including the first ever i2E-hosted Fellows.

innovators & Entrepreneurs is produced by i2E, Inc., manager of the Oklahoma Technology Commercialization Center. For more information on any content contained herein, please contact i2E at 800-337-6822. © Copyright 2011 i2E, Inc. All rights reserved.

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12

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Page 3: i&E Magazine Summer 2011

INSIDE

i&E ProfilesArecon Data 4

Motolingo 6Perk Dyanamics 8

TokenEx 10

12 Cover Story Capacity SportsCapacity Sports mobile app helps determine whether

athletes who have suffered concussions are ready to get back in the game.

16 Accelerate Oklahoma!i2E has partnered with the Oklahoma Department

of Commerce and the U.S. Treasury Department to expand access-to-capital options for

Oklahoma businesses.

18 Governor’s CupMore opportunity for more teams to advance to the

presentation round of the 2012 competition.

21 FellowsEight i2E Fellows put their skills to work at four com-

panies this spring and summer, including the first ever i2E-hosted Fellows.

innovators & Entrepreneurs is produced by i2E, Inc., manager of the Oklahoma Technology Commercialization Center. For more information on any content contained herein, please contact i2E at 800-337-6822. © Copyright 2011 i2E, Inc. All rights reserved.

18

12

8

4

6

Page 4: i&E Magazine Summer 2011

Concern over concussions in sports has reached a level that it seems as if we see headlines every day about rising numbers of injured players or star athletes like hockey’s Sidney Crosby who have been sidelined by traumatic brain injuries. Hospi-tals nationwide reported that more than 500,000 children ages 8-19 were treated in emergency rooms for concussions in 2001-2005, and about half of those were sports related. In this edition of i&E, you will be intro-duced to Capacity Sports, a Tulsa-based startup that has created a mobile software application that can help the situation. Capacity Sports pro-vides an objective evaluation of athletes to assess their readiness to return to action after suff ering a concussion. You will read about how the app works on a smart phone and meet Chase Curtiss, a young innovator who while earning his master’s degree at Wichita State University started down a path that would eventually lead to the founding of Capacity Sports. We also spotlight up-and-coming Oklaho-ma companies in this issue that are commercial-izing innovative ideas in diverse industries such as fi nancial service, automotive, oil and gas explora-tion and food service operations. TokenEx, for example, is a Tulsa-based company that has developed software that pro-tects retailers and other companies from the theft of critical customer credit card information. It uses a process called “tokenization” to replace the numbers in a credit card account, making it unus-able to anyone who steals the information. Bartlesville’s Motolingo provides cell-phone technology that allows fl eet owners and drivers to track vehicles in real time to save money

from auto repairs and higher insurance rates by monitoring engine health and risk factors such as texting and speeding. Oklahoma City-based Arecon Data solves a problem with inventory management for oil and gas drilling companies with software that allows them to easily know how much equipment they have on hand and where it is located. Perk Dynamics has brewed up a new way for coff ee shops and other coff ee sellers to manage and track their operations. Th e Shawnee company has developed software that can take orders for complicated coff ee drinks, process payment in-formation and dispense coff ee, as well as monitor inventory levels and operation of the machine. Elsewhere, you will read about the changes we are implementing in the 2012 Donald W. Reynolds Governor’s Cup, as well as results from this year’s competition. We also publish details on what I consider exciting access-to-capital news for Oklahoma’s high growth entrepreneurs that will off er potential investment from several new funds. I invite you to spend time with this edition of i&E magazine and catch up on some of Oklaho-ma’s promising new companies and exciting new access-to-capital opportunities for entrepreneurs.

Summer 2011 i&E 3

ABOUT i2E A Letter From the Presidenti2E TEAM

The i2E management and staff is com-posed of professionals with extensive experience in technology commercial-ization, business development, venture investing, fi nance, organizational.

Tom Walker President and CEO

David Thomison Vice President, Investments

Rex Smitherman Vice President, Operations

Wayne Embree Vice President, Entrepreneur Services

Sarah Seagraves Vice President, Marketing

Tom Francis Director, Investment Funds

David Daviee Director, Finance

Mark Lauinger Venture Advisor

Richard Rainey Venture Advisor

Casey Harness Business Analyst

Kenneth Knoll Manager, Concept Funds

Scott Thomas IT Manager

Grady Epperly Marketing Manager

Michael Kindrat-Pratt Coordinator, SeedStep Angels

Jay Sheldon eMedia Specialist

Jim Stafford Communications Specialist

Cindy Williams Investment Assistant

Jennifer Buettner Executive Assistant

Apryl Gober Administrative Assistant

BOARD OF DIRECTORS

Roy Williams Chairman, Greater Oklahoma City Chamber

Michael LaBrie Secretary, McAfee & Taft

Jonathan Adamson Argonaut Private Equity

Howard Barnett, Jr. Oklahoma State University - Tulsa

Leslie Batchelor The Center for Economic Development Law

James Bode Bank of Oklahoma, N.A.

Mike Carolina OCAST

Bob Craine TSF Capital, LLC

Steve Cropper

Phil Eller Eller Detrich, P.C.

Suzette Hatfi eld Crawley Ventures

David Hogan HoganTaylor, LLP

Phil Kurtz Benefi t Informatics

Hershel Lamirand, III Oklahoma Health Center Foundation

Merl Lindstrom ConocoPhilips, Inc.

Dan Luton OCAST

Scott Meacham Crowe & Dunlevy

Fred Morgan The State Chamber

Mike Neal Tulsa Metro Chamber

David Pitts Stillwater National Bank

Mark Poole Summit Bank

Stephen Prescott OMRF

Darryl Schmidt BancFirst

Sheri Stickley OKBio

Wes Stucky Ardmore Industrial Development Authority

Dick Williamson TD Williamson, Inc.

Duane Wilson LDW Services, LLC

Don Wood Norman Economic Development Coalition

i2E’s award winning suite of venture advisory services, access to capital and entrepreneurial de-velopment programs are all designed to help us accomplish our mission: home grown economic de-velopment by nurturing high growth companies in Oklahoma. In the past year we have enhanced the services we provide by adding new employees to carry out our mission and tapping new sources of funding that will allow us to deepen our positive impact upon Oklahoma’s economy. With a $1 million grant from the Federal Econom-ic Development Administration and matching funds from fi ve local partners – the Greater Oklahoma City Chamber, the city of Oklahoma City, the Oklahoma Medical Research Foundation, the Oklahoma Busi-ness Roundtable, and Presbyterian Health Founda-tion -- i2E offers expanded venture advisory services to even more Oklahoma entrepreneurs beginning at the earliest stage of their companies’ development. And we recently teamed with the Oklahoma De-partment of Commerce and the U.S. Department of Treasury to offer more than $13 million in investment capital to the state’s emerging high growth com-panies. Appropriated by the Treasury Department through the Oklahoma Commerce Department and managed by i2E, the Accelerate Oklahoma! initiative creates three separate funds that target companies at different stages along the business lifecycle. Together with the state appropriated funds and angel investors, i2E funding sources provide concept, seed and start-up equity fi nancing and private equity funding for Oklahoma’s high growth companies. We recently refocused the Technology Business Finance Program to provide funding for Oklahoma manufacturers who want to innovate or expand with production of a new product or improve an existing product. i2E’s role in developing new entrepreneurial tal-ent for Oklahoma also is expanding. We successfully completed the seventh annual Donald W. Reynolds’ Governor’s Cup business plan competition, and will add new opportunities for more teams to compete for cash prizes in the 2012 event. We also expanded the number of i2E Fellows who gained valuable ex-perience while contributing their skills to emerging Oklahoma companies this summer. Our services are evolving, but the bottom line is we continue to help innovative, high growth compa-nies succeed in Oklahoma. www.i2E.org

facebook.com/OKGOVCUPtwitter.com/i2E_Inc

Page 5: i&E Magazine Summer 2011

Concern over concussions in sports has reached a level that it seems as if we see headlines every day about rising numbers of injured players or star athletes like hockey’s Sidney Crosby who have been sidelined by traumatic brain injuries. Hospi-tals nationwide reported that more than 500,000 children ages 8-19 were treated in emergency rooms for concussions in 2001-2005, and about half of those were sports related. In this edition of i&E, you will be intro-duced to Capacity Sports, a Tulsa-based startup that has created a mobile software application that can help the situation. Capacity Sports pro-vides an objective evaluation of athletes to assess their readiness to return to action after suff ering a concussion. You will read about how the app works on a smart phone and meet Chase Curtiss, a young innovator who while earning his master’s degree at Wichita State University started down a path that would eventually lead to the founding of Capacity Sports. We also spotlight up-and-coming Oklaho-ma companies in this issue that are commercial-izing innovative ideas in diverse industries such as fi nancial service, automotive, oil and gas explora-tion and food service operations. TokenEx, for example, is a Tulsa-based company that has developed software that pro-tects retailers and other companies from the theft of critical customer credit card information. It uses a process called “tokenization” to replace the numbers in a credit card account, making it unus-able to anyone who steals the information. Bartlesville’s Motolingo provides cell-phone technology that allows fl eet owners and drivers to track vehicles in real time to save money

from auto repairs and higher insurance rates by monitoring engine health and risk factors such as texting and speeding. Oklahoma City-based Arecon Data solves a problem with inventory management for oil and gas drilling companies with software that allows them to easily know how much equipment they have on hand and where it is located. Perk Dynamics has brewed up a new way for coff ee shops and other coff ee sellers to manage and track their operations. Th e Shawnee company has developed software that can take orders for complicated coff ee drinks, process payment in-formation and dispense coff ee, as well as monitor inventory levels and operation of the machine. Elsewhere, you will read about the changes we are implementing in the 2012 Donald W. Reynolds Governor’s Cup, as well as results from this year’s competition. We also publish details on what I consider exciting access-to-capital news for Oklahoma’s high growth entrepreneurs that will off er potential investment from several new funds. I invite you to spend time with this edition of i&E magazine and catch up on some of Oklaho-ma’s promising new companies and exciting new access-to-capital opportunities for entrepreneurs.

Summer 2011 i&E 3

ABOUT i2E A Letter From the Presidenti2E TEAM

The i2E management and staff is com-posed of professionals with extensive experience in technology commercial-ization, business development, venture investing, fi nance, organizational.

Tom Walker President and CEO

David Thomison Vice President, Investments

Rex Smitherman Vice President, Operations

Wayne Embree Vice President, Entrepreneur Services

Sarah Seagraves Vice President, Marketing

Tom Francis Director, Investment Funds

David Daviee Director, Finance

Mark Lauinger Venture Advisor

Richard Rainey Venture Advisor

Casey Harness Business Analyst

Kenneth Knoll Manager, Concept Funds

Scott Thomas IT Manager

Grady Epperly Marketing Manager

Michael Kindrat-Pratt Coordinator, SeedStep Angels

Jay Sheldon eMedia Specialist

Jim Stafford Communications Specialist

Cindy Williams Investment Assistant

Jennifer Buettner Executive Assistant

Apryl Gober Administrative Assistant

BOARD OF DIRECTORS

Roy Williams Chairman, Greater Oklahoma City Chamber

Michael LaBrie Secretary, McAfee & Taft

Jonathan Adamson Argonaut Private Equity

Howard Barnett, Jr. Oklahoma State University - Tulsa

Leslie Batchelor The Center for Economic Development Law

James Bode Bank of Oklahoma, N.A.

Mike Carolina OCAST

Bob Craine TSF Capital, LLC

Steve Cropper

Phil Eller Eller Detrich, P.C.

Suzette Hatfi eld Crawley Ventures

David Hogan HoganTaylor, LLP

Phil Kurtz Benefi t Informatics

Hershel Lamirand, III Oklahoma Health Center Foundation

Merl Lindstrom ConocoPhilips, Inc.

Dan Luton OCAST

Scott Meacham Crowe & Dunlevy

Fred Morgan The State Chamber

Mike Neal Tulsa Metro Chamber

David Pitts Stillwater National Bank

Mark Poole Summit Bank

Stephen Prescott OMRF

Darryl Schmidt BancFirst

Sheri Stickley OKBio

Wes Stucky Ardmore Industrial Development Authority

Dick Williamson TD Williamson, Inc.

Duane Wilson LDW Services, LLC

Don Wood Norman Economic Development Coalition

i2E’s award winning suite of venture advisory services, access to capital and entrepreneurial de-velopment programs are all designed to help us accomplish our mission: home grown economic de-velopment by nurturing high growth companies in Oklahoma. In the past year we have enhanced the services we provide by adding new employees to carry out our mission and tapping new sources of funding that will allow us to deepen our positive impact upon Oklahoma’s economy. With a $1 million grant from the Federal Econom-ic Development Administration and matching funds from fi ve local partners – the Greater Oklahoma City Chamber, the city of Oklahoma City, the Oklahoma Medical Research Foundation, the Oklahoma Busi-ness Roundtable, and Presbyterian Health Founda-tion -- i2E offers expanded venture advisory services to even more Oklahoma entrepreneurs beginning at the earliest stage of their companies’ development. And we recently teamed with the Oklahoma De-partment of Commerce and the U.S. Department of Treasury to offer more than $13 million in investment capital to the state’s emerging high growth com-panies. Appropriated by the Treasury Department through the Oklahoma Commerce Department and managed by i2E, the Accelerate Oklahoma! initiative creates three separate funds that target companies at different stages along the business lifecycle. Together with the state appropriated funds and angel investors, i2E funding sources provide concept, seed and start-up equity fi nancing and private equity funding for Oklahoma’s high growth companies. We recently refocused the Technology Business Finance Program to provide funding for Oklahoma manufacturers who want to innovate or expand with production of a new product or improve an existing product. i2E’s role in developing new entrepreneurial tal-ent for Oklahoma also is expanding. We successfully completed the seventh annual Donald W. Reynolds’ Governor’s Cup business plan competition, and will add new opportunities for more teams to compete for cash prizes in the 2012 event. We also expanded the number of i2E Fellows who gained valuable ex-perience while contributing their skills to emerging Oklahoma companies this summer. Our services are evolving, but the bottom line is we continue to help innovative, high growth compa-nies succeed in Oklahoma. www.i2E.org

facebook.com/OKGOVCUPtwitter.com/i2E_Inc

Page 6: i&E Magazine Summer 2011

4 i&E Summer 2011 Summer 2011 i&E 5

T he oil and gas indus-try invests millions of dollars in steel pipe used

in drilling operations, but it has a problem, says Jeff Arms, founder and CEO of Oklahoma City-based Arecon Data, LTD. Exploration and production companies often are uncertain of how much inventory they have or where it is located, both within and across the stock yard. Due to unique inventory tracking challenges within the industry, oil and gas companies buy surplus inventory to ensure they will have enough on hand when demand rises. “The oil and gas industry faces great challenges when it comes to inventory management,” Arms said. “Tracking of those assets is critical to efficient operations, and improper tracking can easily cost an exploration and production company millions of dollars a day in lost production and down time.” Arms created Arecon Data’s Tally Wizard inventory management software spe-cifically to solve the energy industry’s communication dilemma between operators and service providers. Now in its seventh version, the Tally Wizard has evolved into a sophisticated, Internet-based software suite. It allows energy companies that own and manage oil field assets to keep precise inventory numbers and easily share that information with customers. “Many of the industry’s mobile assets are moved from place to place, possessed by contrac-tors and require regular maintenance to prevent costly failures in the field,” Arms said. “All this requires extensive inventory tracking, business processes and service management, much of which is performed using spreadsheets and e-mail. We offer software tools to standardize man-agement of assets and operations.” Arms began his journey down the entrepreneurial path after graduating from the University of Oklahoma with a degree in computer science. While in college, he worked as a pipe yard manager for a steel pipe service and sales company and saw first-hand the challenge the industry faces in tracking its inventory. So, he developed the first ver-sion of Tally Wizard as a capstone project in college and has continually enhanced the software since.

Profiles Arecon Data

Today, Arecon Data employs four people at its headquarters in the Moore-Norman Technology Center’s business incubator. Arms’ wife, Maria, serves as the company’s marketing director. Arms hopes to relocate Arecon Data to its own facility by Oc-tober of this year and grow to 25 employees by 2013. The Tally Wizard software has leapfrogged competitors who have contin-ually disappointed by not delivering software that can handle the inventory needs of the energy industry. “Our competitors have shown over the past three decades that they lack vision, something that Arecon has plenty of.” Arecon Data’s relationship with i2E has benefited the com-pany as it seeks investment capital to expand its business, Arms said. “i2E’s team has guided us through the valuation of our company’s products, services and market value,” he said. “Packaging our company to attract investment capital has been the greatest benefit.” The emergence of Internet-based “cloud computing” has opened new possibilities for Tally Wizard and its energy indus-try users. For instance, exploration and production companies can instantly access real-time inventory numbers, as can their suppliers as they deliver products based on more precise totals. “Arecon is able to provide services that were not possible a few years ago and leverages the cloud to offer enterprise computing to companies from different sectors of the oil and

gas industry,” Arms said. “I believe that once the benefits of the cloud-based Tally Wizard are realized, it will

turn into a race by the industry to jump on board.” All of which means that oil field equipment

owners will know exactly how much inventory they own and where it’s located.

It’s right there in the Tally Wizard.

“Our competitors have shown over the past three decades that they lack vision, something that

Arecon has plenty of.” – Jeff Arms

Product or technology: The Tally Wizard, a cloud-based asset inventory software de-signed for the energy industry.

Market: Oil and gas tubular and equipment supply chain management

Future plans: Arecon Data has three more products and services in the planning phase targeting its primary market of oil and gas producers.

Funding: The company has been self-fund-ed through sales and personal equity. It is working with i2E to raise additional capital to develop its next product.

Successes: It released Version 7.0 of its Tal-ly Wizard software and transformed it into a cloud-based data service that has been well received from tubular logistics and service markets.

www.tallywizard.com

Jeff Arms

Founder and CEO

Year started: 2009

Location: Oklahoma City

Employees: 4

Page 7: i&E Magazine Summer 2011

4 i&E Summer 2011 Summer 2011 i&E 5

T he oil and gas indus-try invests millions of dollars in steel pipe used

in drilling operations, but it has a problem, says Jeff Arms, founder and CEO of Oklahoma City-based Arecon Data, LTD. Exploration and production companies often are uncertain of how much inventory they have or where it is located, both within and across the stock yard. Due to unique inventory tracking challenges within the industry, oil and gas companies buy surplus inventory to ensure they will have enough on hand when demand rises. “The oil and gas industry faces great challenges when it comes to inventory management,” Arms said. “Tracking of those assets is critical to efficient operations, and improper tracking can easily cost an exploration and production company millions of dollars a day in lost production and down time.” Arms created Arecon Data’s Tally Wizard inventory management software spe-cifically to solve the energy industry’s communication dilemma between operators and service providers. Now in its seventh version, the Tally Wizard has evolved into a sophisticated, Internet-based software suite. It allows energy companies that own and manage oil field assets to keep precise inventory numbers and easily share that information with customers. “Many of the industry’s mobile assets are moved from place to place, possessed by contrac-tors and require regular maintenance to prevent costly failures in the field,” Arms said. “All this requires extensive inventory tracking, business processes and service management, much of which is performed using spreadsheets and e-mail. We offer software tools to standardize man-agement of assets and operations.” Arms began his journey down the entrepreneurial path after graduating from the University of Oklahoma with a degree in computer science. While in college, he worked as a pipe yard manager for a steel pipe service and sales company and saw first-hand the challenge the industry faces in tracking its inventory. So, he developed the first ver-sion of Tally Wizard as a capstone project in college and has continually enhanced the software since.

Profiles Arecon Data

Today, Arecon Data employs four people at its headquarters in the Moore-Norman Technology Center’s business incubator. Arms’ wife, Maria, serves as the company’s marketing director. Arms hopes to relocate Arecon Data to its own facility by Oc-tober of this year and grow to 25 employees by 2013. The Tally Wizard software has leapfrogged competitors who have contin-ually disappointed by not delivering software that can handle the inventory needs of the energy industry. “Our competitors have shown over the past three decades that they lack vision, something that Arecon has plenty of.” Arecon Data’s relationship with i2E has benefited the com-pany as it seeks investment capital to expand its business, Arms said. “i2E’s team has guided us through the valuation of our company’s products, services and market value,” he said. “Packaging our company to attract investment capital has been the greatest benefit.” The emergence of Internet-based “cloud computing” has opened new possibilities for Tally Wizard and its energy indus-try users. For instance, exploration and production companies can instantly access real-time inventory numbers, as can their suppliers as they deliver products based on more precise totals. “Arecon is able to provide services that were not possible a few years ago and leverages the cloud to offer enterprise computing to companies from different sectors of the oil and

gas industry,” Arms said. “I believe that once the benefits of the cloud-based Tally Wizard are realized, it will

turn into a race by the industry to jump on board.” All of which means that oil field equipment

owners will know exactly how much inventory they own and where it’s located.

It’s right there in the Tally Wizard.

“Our competitors have shown over the past three decades that they lack vision, something that

Arecon has plenty of.” – Jeff Arms

Product or technology: The Tally Wizard, a cloud-based asset inventory software de-signed for the energy industry.

Market: Oil and gas tubular and equipment supply chain management

Future plans: Arecon Data has three more products and services in the planning phase targeting its primary market of oil and gas producers.

Funding: The company has been self-fund-ed through sales and personal equity. It is working with i2E to raise additional capital to develop its next product.

Successes: It released Version 7.0 of its Tal-ly Wizard software and transformed it into a cloud-based data service that has been well received from tubular logistics and service markets.

www.tallywizard.com

Jeff Arms

Founder and CEO

Year started: 2009

Location: Oklahoma City

Employees: 4

Page 8: i&E Magazine Summer 2011

6 i&E Summer 2011 Summer 2011 i&E 7

Profiles Motolingo, Inc.

Charles NesserCo-founder and CEOYear started: 2008Location: Bartlesville, OKEmployees: 2

It is 2012 and you are cruising down the Turner Turnpike between Oklahoma City and Tulsa when your cell phone begins to chime.

The phone is ringing out a reminder that your vehicle needs its oil changed, brought to you by a smart-phone app called MotoCarma created by Bartlesville-based Motolingo, Inc. And it could po-tentially save drivers hundreds of dollars annually on vehicle maintenance and insurance costs. Motolingo has developed a suite of cloud-based smart-phone products for both consumers and commercial drivers that monitor both the performance of the vehicle and the driver. It uses technology that co-founder and CEO Charles Nesser calls “telematics” to collect data and dis-tribute it over a wireless network. “Transportation costs from regular mainte-nance, repairs, insurance, fuel and taxes can re-ally add up,” Nesser said “Telematics can help. It can also help reduce accidents and prevent asso-ciated insurance cost increases.”

Motolingo’s technology tracks ongoing ve-hicle health and operating information that is stored on embedded computers that operate in the vehicle. A small hardware device plugs into the diagnostic port under the steering wheel and connects to a smartphone by Bluetooth or WiFi connection. The information is relayed via wireless phone to Motolingo’s cloud-based computing network. “Vehicle owners can view and analyze the data using a Web portal,” Nesser said. “Businesses can access the data to offer services such as reduced in-surance premiums or specific repair prices.” In addition, the Motolingo software can track the performance of the driver, determining speed and mobile phone usage such as texting, calling and e-mailing while the vehicle is in motion. “By knowing about the vehicle and phone, we can warn parents and businesses about a driver that sent 45 text messages in a half hour while driving 98 miles per hour, for example,” Nesser said.

Product or technology: Car-to-Cloud Platform

and Software-as-a-Service for auto diagnostics

and vehicle monitoring

Market: Automotive Service, Repair and Insurance

Future plans: Motolingo plans to expand its

applications to other phone platforms such as

the iPhone.

Funding: Self-funded to date.

Successes: Nesser and co-founder Mitchell Todd

spent a significant amount of time building a ro-

bust, flexible platform that connects cards to the

Internet cloud with Windows and Android-based

devices. The company is now in the evaluation

stage with several interested channel partners

and will be rolling out some new capabilities in

the near future. Along the way it has been recog-

nized as an innovative startup in the software and

automotive industries.

www.motolingo.com

Oklahoma native Nesser conceived the idea for Motolingo after working for Robert Bosch Corp., the world’s largest automotive sup-plier, and General Motors. He helped develop the on-board diagnostic systems that control the Check Engine Light in today’s vehicles. The Motolingo apps can help motorists avoid breakdowns from ne-glecting maintenance and warning lights, paying too much on insurance costs and provide fleet managers and parents of teens with critical infor-mation on location, speed, aggressive and distracted driving. Nesser established a relationship with i2E after attending a Tech Night Out event in Tulsa. “I learned about the various programs at i2E but did not contact them until later when pursuing investment funds,” he said. “Once I had several channel partners and investor opportunities lined up, I contacted i2E. They were more than happy to help on short notice and have helped in a number of ways – from improving the slide presenta-tion to investor introductions.” Nesser envisions partner companies developing even more special-ized applications on the Motolingo platform, as well as auto repair provid-ers signing on to offer users discounts on maintenance and repairs. The company recently released a free version of the app for the Windows Phone with the help of Microsoft as part of the software giant’s Startup Showcase program. It is now developing an Android version of the software. Motolingo’s innovative solution already has earned recognition as a top 20 mobile app by MobileBeat 2010, a “Top 10 must-have driving app” by the Microsoft Network, startup of the week by Microsoft Bi-zSpark and a finalist in the AutoVenture Forum. The chiming smart-phone reminder by the MotoCarma app that a vehicle needs preventive maintenance is also a signal of things to come. “Everything is going to be connected digitally in the future, and we’re leading the way in the automotive space with the help of mobile phones and existing networks,” Nesser said. “Phones will continue to become more powerful and more integrated with our cars. Motolin-go’s unique platform is positioned for success as these markets grow and evolve.” The digital future is now.

“Everything is going to be connected digitally in the future, and we’re leading

the way in the automotive space.” – Charles Nesser

MotoCarma: Mobile Monitor

Page 9: i&E Magazine Summer 2011

6 i&E Summer 2011 Summer 2011 i&E 7

Profiles Motolingo, Inc.

Charles NesserCo-founder and CEOYear started: 2008Location: Bartlesville, OKEmployees: 2

It is 2012 and you are cruising down the Turner Turnpike between Oklahoma City and Tulsa when your cell phone begins to chime.

The phone is ringing out a reminder that your vehicle needs its oil changed, brought to you by a smart-phone app called MotoCarma created by Bartlesville-based Motolingo, Inc. And it could po-tentially save drivers hundreds of dollars annually on vehicle maintenance and insurance costs. Motolingo has developed a suite of cloud-based smart-phone products for both consumers and commercial drivers that monitor both the performance of the vehicle and the driver. It uses technology that co-founder and CEO Charles Nesser calls “telematics” to collect data and dis-tribute it over a wireless network. “Transportation costs from regular mainte-nance, repairs, insurance, fuel and taxes can re-ally add up,” Nesser said “Telematics can help. It can also help reduce accidents and prevent asso-ciated insurance cost increases.”

Motolingo’s technology tracks ongoing ve-hicle health and operating information that is stored on embedded computers that operate in the vehicle. A small hardware device plugs into the diagnostic port under the steering wheel and connects to a smartphone by Bluetooth or WiFi connection. The information is relayed via wireless phone to Motolingo’s cloud-based computing network. “Vehicle owners can view and analyze the data using a Web portal,” Nesser said. “Businesses can access the data to offer services such as reduced in-surance premiums or specific repair prices.” In addition, the Motolingo software can track the performance of the driver, determining speed and mobile phone usage such as texting, calling and e-mailing while the vehicle is in motion. “By knowing about the vehicle and phone, we can warn parents and businesses about a driver that sent 45 text messages in a half hour while driving 98 miles per hour, for example,” Nesser said.

Product or technology: Car-to-Cloud Platform

and Software-as-a-Service for auto diagnostics

and vehicle monitoring

Market: Automotive Service, Repair and Insurance

Future plans: Motolingo plans to expand its

applications to other phone platforms such as

the iPhone.

Funding: Self-funded to date.

Successes: Nesser and co-founder Mitchell Todd

spent a significant amount of time building a ro-

bust, flexible platform that connects cards to the

Internet cloud with Windows and Android-based

devices. The company is now in the evaluation

stage with several interested channel partners

and will be rolling out some new capabilities in

the near future. Along the way it has been recog-

nized as an innovative startup in the software and

automotive industries.

www.motolingo.com

Oklahoma native Nesser conceived the idea for Motolingo after working for Robert Bosch Corp., the world’s largest automotive sup-plier, and General Motors. He helped develop the on-board diagnostic systems that control the Check Engine Light in today’s vehicles. The Motolingo apps can help motorists avoid breakdowns from ne-glecting maintenance and warning lights, paying too much on insurance costs and provide fleet managers and parents of teens with critical infor-mation on location, speed, aggressive and distracted driving. Nesser established a relationship with i2E after attending a Tech Night Out event in Tulsa. “I learned about the various programs at i2E but did not contact them until later when pursuing investment funds,” he said. “Once I had several channel partners and investor opportunities lined up, I contacted i2E. They were more than happy to help on short notice and have helped in a number of ways – from improving the slide presenta-tion to investor introductions.” Nesser envisions partner companies developing even more special-ized applications on the Motolingo platform, as well as auto repair provid-ers signing on to offer users discounts on maintenance and repairs. The company recently released a free version of the app for the Windows Phone with the help of Microsoft as part of the software giant’s Startup Showcase program. It is now developing an Android version of the software. Motolingo’s innovative solution already has earned recognition as a top 20 mobile app by MobileBeat 2010, a “Top 10 must-have driving app” by the Microsoft Network, startup of the week by Microsoft Bi-zSpark and a finalist in the AutoVenture Forum. The chiming smart-phone reminder by the MotoCarma app that a vehicle needs preventive maintenance is also a signal of things to come. “Everything is going to be connected digitally in the future, and we’re leading the way in the automotive space with the help of mobile phones and existing networks,” Nesser said. “Phones will continue to become more powerful and more integrated with our cars. Motolin-go’s unique platform is positioned for success as these markets grow and evolve.” The digital future is now.

“Everything is going to be connected digitally in the future, and we’re leading

the way in the automotive space.” – Charles Nesser

MotoCarma: Mobile Monitor

Page 10: i&E Magazine Summer 2011

8 i&E Summer 2011 Summer 2011 i&E 9

Jerry Leeman, CEOYear started: 2009Location: Shawnee, OKEmployees: 5

Profiles Perk Dynamics Inc.

When Jerry Leeman rolled a portable espresso machine from Shawnee-based Perk Dynamics onto the floor of the 2011 National Restaurant Association trade

show in Chicago earlier this year, the reaction was spectacular. Over the four days of the show, Perk Dynamics dispensed more than 2,400 coffee drinks from the espresso machine. “I had customers send notes after the show through our website saying they wanted to talk,” said Leeman, Perk Dy-namics’ Chief Executive Officer. “They saw the demo and en-joyed their coffee at the show but could never get close enough to have a conversation.” Co-founded by Leeman, John Sharpley and Dillon Sharpley, Perk Dynamics has married point-of-sale, touch screen software with the latest espresso brewing technology. It has created an integrated management system that can be in-corporated into existing operations or provide a new solution that offers self service operations that can brew a cup of coffee, latte, cappuccino, mocha, espresso shot or hot chocolate to the customer’s order and process credit card information. “We’ve developed a software solution for managing cof-fee operations,” Leeman said. “We can actually monitor and control everything that goes on with the espresso/cappuccino machine through the Internet and locally to tie them into the payment device so that everything that is run through a coffee shop is actually accounted for.”

Retired from IBM in 2008, Leeman was working with John Sharpley at Shawnee-based XBIZPRO when they began work-ing on a point-of-sale software solution for an underperform-ing hospital gift and coffee shop. When it became apparent that a much larger market needed similar software solutions, Perk Dynamics, Inc., was established in 2009. Perk Dynamics created two products – PerkAlertTM and AutoPerkTM that enable espresso machines to communicate with a remote central office and connect to a point-of-sale de-vice for controlling order management. Software developers were Dillon Sharpley and Roger Grant. The result is an interactive touch screen device that con-nects to the espresso machine, takes orders, provides instruc-tions to customers and delivers sales information and self-monitoring data to a central office. The PerkAlertTM software sets the company apart from competitors in that it offers re-mote monitoring and control of the espresso machines that other companies are unable to provide. “By the use of the PerkAlertTM, we can provide most of the remote monitoring and reporting that previously was available only when a technician was physically in front of the machine,” Leeman said. Perk Dynamics customers such as coffee service providers choose their own brand of coffee beans and the coffee prod-ucts they wish to sell.

BEAN ME UP SCOTTY!

Product or technology: Software called Au-

toPerkTM and PerkAlertTM that manages coffee

operations for a stand-alone, remotely operated

espresso machine.

Target markets: Coffee shops and venues such

as convenience stores, hotels, restaurants and of-

fices in which a stand-alone espresso machine can

operate profitably.

Future Plans: Potential new markets opportuni-

ties are suggested virtually every time the Perk

Dynamics-controlled espresso machine is dem-

onstrated for a potential customer. Other venues

suggested include casinos, fast food restaurants

and universities.

Funding: The company has been self funded,

along with capital provided by friends and family,

a small amount of angel investment and revenue

generated by sales that are just starting.

Successes: Perk Dynamics has installed its

technology with one manufacturer that has

created a stand-alone coffee station for which

its technology is core for its control. The Perk

Dynamics machine is installed at H&H Shoot

Sports café and a grocery store on N. May Ave.

in Oklahoma City.

www.perkdynamics.com

Dillon Sharpley, Vice President of Development for Perk Dynamics, demonstrates an espresso machine that is controlled by the company's AutoPerkTM software.

All of which means that the Perk Dynamics espresso machines are ca-pable of serving venues where consumers might not associate with coffee drinks. In fact, the sight of the Perk Dynamics machine in action often sets off brainstorms as people begin to see possibilities in new locations. “Every time we show this solution to someone they tell us a new place they envision a coffee/espresso service,” Leeman said. “So far, the hot spots are hotels, universities, convenience stores, casinos, coffee shops, cruise ships, restaurants, offices and fast food restaurants.” H&H Shooting Sports Complex in Oklahoma City was the first Oklahoma location at which the espresso machines were deployed in beta tests this spring. It was quickly followed by a location at a grocery store on N. May Ave. in Oklahoma City. Perk Dynamics came to i2E upon the recommendation of Banc-First in Shawnee and has used its business and advisory services and is pursuing its access to capital sources. “i2E has helped us put together some business plans and refine our presentations,” Leeman said. “They have also provided recommenda-tions for support organizations and introduction to potential capital investors.” Leeman anticipates an “explosion” of coffee availability in areas and venues never before served because of Perk Dynamics. Demand for espresso-style coffee drinks is growing by 20 percent a year, he said, “and the ability to add quality self service opens more doors.” “A roaster I recently spoke to said ‘this technology is very cool and you are sitting on a rocket that is about to take off,” Leeman said. For Perk Dynamics, liftoff is about to commence.

“Every time we show this solution to someone they tell us a new place they

envision a coffee/espresso service.” – Jerry Leeman

Page 11: i&E Magazine Summer 2011

8 i&E Summer 2011 Summer 2011 i&E 9

Jerry Leeman, CEOYear started: 2009Location: Shawnee, OKEmployees: 5

Profiles Perk Dynamics Inc.

When Jerry Leeman rolled a portable espresso machine from Shawnee-based Perk Dynamics onto the floor of the 2011 National Restaurant Association trade

show in Chicago earlier this year, the reaction was spectacular. Over the four days of the show, Perk Dynamics dispensed more than 2,400 coffee drinks from the espresso machine. “I had customers send notes after the show through our website saying they wanted to talk,” said Leeman, Perk Dy-namics’ Chief Executive Officer. “They saw the demo and en-joyed their coffee at the show but could never get close enough to have a conversation.” Co-founded by Leeman, John Sharpley and Dillon Sharpley, Perk Dynamics has married point-of-sale, touch screen software with the latest espresso brewing technology. It has created an integrated management system that can be in-corporated into existing operations or provide a new solution that offers self service operations that can brew a cup of coffee, latte, cappuccino, mocha, espresso shot or hot chocolate to the customer’s order and process credit card information. “We’ve developed a software solution for managing cof-fee operations,” Leeman said. “We can actually monitor and control everything that goes on with the espresso/cappuccino machine through the Internet and locally to tie them into the payment device so that everything that is run through a coffee shop is actually accounted for.”

Retired from IBM in 2008, Leeman was working with John Sharpley at Shawnee-based XBIZPRO when they began work-ing on a point-of-sale software solution for an underperform-ing hospital gift and coffee shop. When it became apparent that a much larger market needed similar software solutions, Perk Dynamics, Inc., was established in 2009. Perk Dynamics created two products – PerkAlertTM and AutoPerkTM that enable espresso machines to communicate with a remote central office and connect to a point-of-sale de-vice for controlling order management. Software developers were Dillon Sharpley and Roger Grant. The result is an interactive touch screen device that con-nects to the espresso machine, takes orders, provides instruc-tions to customers and delivers sales information and self-monitoring data to a central office. The PerkAlertTM software sets the company apart from competitors in that it offers re-mote monitoring and control of the espresso machines that other companies are unable to provide. “By the use of the PerkAlertTM, we can provide most of the remote monitoring and reporting that previously was available only when a technician was physically in front of the machine,” Leeman said. Perk Dynamics customers such as coffee service providers choose their own brand of coffee beans and the coffee prod-ucts they wish to sell.

BEAN ME UP SCOTTY!

Product or technology: Software called Au-

toPerkTM and PerkAlertTM that manages coffee

operations for a stand-alone, remotely operated

espresso machine.

Target markets: Coffee shops and venues such

as convenience stores, hotels, restaurants and of-

fices in which a stand-alone espresso machine can

operate profitably.

Future Plans: Potential new markets opportuni-

ties are suggested virtually every time the Perk

Dynamics-controlled espresso machine is dem-

onstrated for a potential customer. Other venues

suggested include casinos, fast food restaurants

and universities.

Funding: The company has been self funded,

along with capital provided by friends and family,

a small amount of angel investment and revenue

generated by sales that are just starting.

Successes: Perk Dynamics has installed its

technology with one manufacturer that has

created a stand-alone coffee station for which

its technology is core for its control. The Perk

Dynamics machine is installed at H&H Shoot

Sports café and a grocery store on N. May Ave.

in Oklahoma City.

www.perkdynamics.com

Dillon Sharpley, Vice President of Development for Perk Dynamics, demonstrates an espresso machine that is controlled by the company's AutoPerkTM software.

All of which means that the Perk Dynamics espresso machines are ca-pable of serving venues where consumers might not associate with coffee drinks. In fact, the sight of the Perk Dynamics machine in action often sets off brainstorms as people begin to see possibilities in new locations. “Every time we show this solution to someone they tell us a new place they envision a coffee/espresso service,” Leeman said. “So far, the hot spots are hotels, universities, convenience stores, casinos, coffee shops, cruise ships, restaurants, offices and fast food restaurants.” H&H Shooting Sports Complex in Oklahoma City was the first Oklahoma location at which the espresso machines were deployed in beta tests this spring. It was quickly followed by a location at a grocery store on N. May Ave. in Oklahoma City. Perk Dynamics came to i2E upon the recommendation of Banc-First in Shawnee and has used its business and advisory services and is pursuing its access to capital sources. “i2E has helped us put together some business plans and refine our presentations,” Leeman said. “They have also provided recommenda-tions for support organizations and introduction to potential capital investors.” Leeman anticipates an “explosion” of coffee availability in areas and venues never before served because of Perk Dynamics. Demand for espresso-style coffee drinks is growing by 20 percent a year, he said, “and the ability to add quality self service opens more doors.” “A roaster I recently spoke to said ‘this technology is very cool and you are sitting on a rocket that is about to take off,” Leeman said. For Perk Dynamics, liftoff is about to commence.

“Every time we show this solution to someone they tell us a new place they

envision a coffee/espresso service.” – Jerry Leeman

Page 12: i&E Magazine Summer 2011

10 i&E Summer 2011 Summer 2011 i&E 11

Profiles TokenEx,LLC

T here is a common thread that binds Sony Corp., TJX Cos. and Heartland Payment Systems in a legacy that none

of the companies want to claim. Computer hackers stole millions of per-sonal credit card numbers from each of them in highly publicized thefts of consumer data. In April of this year, Sony revealed that hackers had managed to steal payment records of 77 million users through its Sony Playstation network. Analysts estimate that it may cost Sony $1 billion to repair the damage. In 2006, TJX Cos., operator of popular re-tailers T.J. Maxx and Marshalls, revealed that up to 90 million credit card numbers had been compromised by hackers. But the mother of all data breaches oc-curred in 2009, when Heartland Payment Sys-tems, a provider of credit and debit card pro-cessing services, reported that credit card data of 130 million consumers had been stolen by intruders into its system. Credit card fraud resulting from data thefts such as these costs retailers and pay-ment card industry $100 billion a year in losses. Tulsa-based TokenEx was created to pre-vent those types of data breaches. It has de-

veloped a patented “tokenization” process that substitutes actual credit card numbers with “tokens” that potential hackers can neither use nor replace with real numbers in the case of data theft. “Tokenization replaces credit card num-bers with a surrogate value having no mathe-matical relationship with the original number,” said David Humphrey, TokenEX’s CEO. “This is not only a more secure solution than encryp-tion, but it will directly integrate with existing legacy systems.” Integration is possible because the surro-gate value is what David Humphrey calls, “for-mat preserving.” In other words, when tokens replace a credit card number, it still has a 16-digit num-ber, but the numbers are meaningless to anyone who may capture the credit card information. That differs from encryption, which retains the actual number but uses a complex mathemati-cal formula that encrypts and decrypts data us-ing special keys. “If you have the encrypted values and the keys, you can capture the real credit card num-bers, this presents many challenges to those that wish to reduce risk and maintain compli-ance” Humphrey said.

The merchant does not retain the actual number in its database, which frees it from meeting costly – up to hundreds of thousands of dollars annually – security standards established by the Payment Card Industry Security Standards Council. TokenEx began in 2010 when co-founders Jerald Dawkins and Alex Pezold sketched out some ideas about the concept over coffee. Long-time veterans of the data security industry, the pair developed the to-kenization technology and applied for and received a provisional patent. TokenEx has since secured more than $600,000 in funding through the i2E Concept Investment Fund, Angel investment and an applied research grant from the Oklahoma Center for the Advance-ment of Science and Technology. The company has moved rapidly toward deployment of its to-kenization technology. Its first two customers have been signed, beta testing has begun and they should both be fully operational this summer, Humphrey said. “TokenEX would not be in its current position, poised for suc-cess, without the help and support of both i2E and OCAST,” Hum-phrey said. “These two organizations have provided significant sup-port with the development of our market/competition analysis and business plan, and continuing fund-raising efforts and funding with the TBFP loan and the OCAST applied research grant.” Eventually, TokenEX software will help eliminate headlines like this from Computerworld magazine in 2009: “Heartland data breach could be bigger than TJX’s.” The headline was accurate. The loss of data was historic. The solution has arrived in TokenEx.

“TokenEX is not only a more secure solution than encryption, but it will directly integrate with existing legacy systems.” – David Humphrey

David Humphrey, CEOYear Started: 2010Location: Tulsa, OKEmployees: 5

Product or Technology: Tokenization of pay-

ment card numbers to protect consumers and

businesses from data theft and fraud.

Market: Merchants that handle credit and deb-

it cards, which amounts to a $3 trillion market.

Future plans: TokenEx is considering markets

beyond the payment card industry where data

needs to be secured, such as medical records.

Funding: TokenEx has received $100,000 in i2E

Concept Investment Fund financing, $300,000

in an OCAST Oklahoma Applied Research Sup-

port grant and $250,000 in Angel funding.

Successes: In addition to securing $650,000 in

capital, TokenEx has filed a patent around its

technology and secured its first two customers.

It is installing its infrastructure hardware and

software and lining up co-location data centers.

www.tokenex.com

Page 13: i&E Magazine Summer 2011

10 i&E Summer 2011 Summer 2011 i&E 11

Profiles TokenEx,LLC

T here is a common thread that binds Sony Corp., TJX Cos. and Heartland Payment Systems in a legacy that none

of the companies want to claim. Computer hackers stole millions of per-sonal credit card numbers from each of them in highly publicized thefts of consumer data. In April of this year, Sony revealed that hackers had managed to steal payment records of 77 million users through its Sony Playstation network. Analysts estimate that it may cost Sony $1 billion to repair the damage. In 2006, TJX Cos., operator of popular re-tailers T.J. Maxx and Marshalls, revealed that up to 90 million credit card numbers had been compromised by hackers. But the mother of all data breaches oc-curred in 2009, when Heartland Payment Sys-tems, a provider of credit and debit card pro-cessing services, reported that credit card data of 130 million consumers had been stolen by intruders into its system. Credit card fraud resulting from data thefts such as these costs retailers and pay-ment card industry $100 billion a year in losses. Tulsa-based TokenEx was created to pre-vent those types of data breaches. It has de-

veloped a patented “tokenization” process that substitutes actual credit card numbers with “tokens” that potential hackers can neither use nor replace with real numbers in the case of data theft. “Tokenization replaces credit card num-bers with a surrogate value having no mathe-matical relationship with the original number,” said David Humphrey, TokenEX’s CEO. “This is not only a more secure solution than encryp-tion, but it will directly integrate with existing legacy systems.” Integration is possible because the surro-gate value is what David Humphrey calls, “for-mat preserving.” In other words, when tokens replace a credit card number, it still has a 16-digit num-ber, but the numbers are meaningless to anyone who may capture the credit card information. That differs from encryption, which retains the actual number but uses a complex mathemati-cal formula that encrypts and decrypts data us-ing special keys. “If you have the encrypted values and the keys, you can capture the real credit card num-bers, this presents many challenges to those that wish to reduce risk and maintain compli-ance” Humphrey said.

The merchant does not retain the actual number in its database, which frees it from meeting costly – up to hundreds of thousands of dollars annually – security standards established by the Payment Card Industry Security Standards Council. TokenEx began in 2010 when co-founders Jerald Dawkins and Alex Pezold sketched out some ideas about the concept over coffee. Long-time veterans of the data security industry, the pair developed the to-kenization technology and applied for and received a provisional patent. TokenEx has since secured more than $600,000 in funding through the i2E Concept Investment Fund, Angel investment and an applied research grant from the Oklahoma Center for the Advance-ment of Science and Technology. The company has moved rapidly toward deployment of its to-kenization technology. Its first two customers have been signed, beta testing has begun and they should both be fully operational this summer, Humphrey said. “TokenEX would not be in its current position, poised for suc-cess, without the help and support of both i2E and OCAST,” Hum-phrey said. “These two organizations have provided significant sup-port with the development of our market/competition analysis and business plan, and continuing fund-raising efforts and funding with the TBFP loan and the OCAST applied research grant.” Eventually, TokenEX software will help eliminate headlines like this from Computerworld magazine in 2009: “Heartland data breach could be bigger than TJX’s.” The headline was accurate. The loss of data was historic. The solution has arrived in TokenEx.

“TokenEX is not only a more secure solution than encryption, but it will directly integrate with existing legacy systems.” – David Humphrey

David Humphrey, CEOYear Started: 2010Location: Tulsa, OKEmployees: 5

Product or Technology: Tokenization of pay-

ment card numbers to protect consumers and

businesses from data theft and fraud.

Market: Merchants that handle credit and deb-

it cards, which amounts to a $3 trillion market.

Future plans: TokenEx is considering markets

beyond the payment card industry where data

needs to be secured, such as medical records.

Funding: TokenEx has received $100,000 in i2E

Concept Investment Fund financing, $300,000

in an OCAST Oklahoma Applied Research Sup-

port grant and $250,000 in Angel funding.

Successes: In addition to securing $650,000 in

capital, TokenEx has filed a patent around its

technology and secured its first two customers.

It is installing its infrastructure hardware and

software and lining up co-location data centers.

www.tokenex.com

Page 14: i&E Magazine Summer 2011

CONCUSSION JUNCTION:What‘s your function?

Capacity Sports creates mobile, high tech tool to assess traumatic brain injury.

12 i&E Summer 2011 Summer 2011 i&E 13

T ulsa-based Capacity Sports has taken a novel approach to address the growing national concern over trau-matic brain injuries and long-term effects of concus-

sion suffered by athletes. It attempts to provide an objective answer to the most obvious question: “When are they ready to return to the game?” Capacity Sports put a mobile brain health evaluation tool on a smart phone that parents, coaches, trainers – even ath-letes themselves – can use anywhere to determine if they are healthy enough to return to action. Awareness of traumatic brain injuries in sports has never been higher, as reflected in stories about high profile athletes whose careers were shortened or were sidelined for months because of concussions. Concussions occur when violent blows result in bruising of the brain. Cumulative damage from repeated concussions or “second impact syndrome” can cause dementia or even death from swelling of the brain. Traumatic head injuries are a big concern in football, hockey, youth soccer and even tennis, where players can in-jure themselves diving for balls. The career of National Hock-ey League superstar Sidney Crosby has been jeopardized by lingering symptoms of repeated concussions he suffered on the ice, when proper recovery time was not allowed. In early June 2011, the University of Oklahoma football team was hit by the news that the career of defensive tackle Dan-iel Noble was over because of the lingering effect of a concussion.

And in April, an article by the New York Times focused on the diverse impacts that head injuries had on two Major League baseball players, Justin Morneau of the Minnesota Twins and Josh Beckett of the Boston Red Sox. Morneau’s concussion kept him out of action for months, while Beckett returned to the field in little more than a week. The Times article contrasted the two concussions and highlighted the difficulty that health care professionals, sports trainers and the players themselves have in determin-ing just how traumatic a head injury may be to an athlete. Crosby, Noble, Morneau, Beckett and thousands of other athletes, trainers, coaches and parents share a common dilemma: how do they know when it’s safe to return to the playing field? Founded in 2009 by Chase Curtiss, a young entrepreneur who began studying brain injuries while earning his master’s degree in Human Performance Studies at Wichita State Uni-versity, Capacity Sports has created software that takes sub-jective guesswork out of the question. The Capacity Sports app is a mobile, self-evaluation tool that athletes, coaches and trainers can use to establish a base-line for their reaction time and awareness before any head in-jury occurs for comparison after a concussion. “Essentially, the Capacity Sports app is a personal screen-ing tool for sports related brain injury,” Curtiss said. “Brain injury may be an obvious concussion where we can track re-covery to full health, or the app could potentially be used to find signs of brain injury resulting from repetitive impacts

that have compounded over a season.” The innovative software works by measuring three criti-cal categories of an athlete’s performance: balance, reaction time and memory. It’s all accomplished over the operating system of a smart phone, which means that an assessment can instantly be given on the sidelines of a game, in a trainer’s of-fice, at home – anywhere. Users aren’t faced with actual test “questions;” rather, ob-jective measurements are used to gauge critical areas that re-flect brain health. “We are giving an exact value for balance, as opposed to a trainer or coach saying ‘that player kind of looks like they are off balance,’ Curtiss said. “Most other screening tools that are used, especially on the sideline, are all subjective, mean-ing that there is somebody there evaluating the player, subjec-tively guessing what their balance is, what their reaction time is. There is no quantitative value.” The Capacity Sports app was completed this spring and is being validated in a cooperative study between the Human Performance and Bioengineering Laboratories at Wichita State University throughout the summer months. Early tests have shown promise. Chase earned his master’s degree in human performance studies at Wichita State, but his journey down the entrepre-neur’s path began in his native California. He grew up in Santa Cruz, the son of a high school football and basketball coach, and played sports through high school and college. At the University of Puget Sound in Tacoma, Wash., he was a four-year basketball team captain, NCAA All-American as a senior, two-time Male Athlete of the Year and became the school’s all-time 3-point shot leader among many other records. While earning his undergraduate degree with Honors in Exercise Science at Puget Sound, Curtiss met Dr. Jeremy Patterson, a clinical exercise physiologist and professor who subsequently joined the Human Performance Studies faculty at Wichita State University. Curtiss followed Patterson to Wichita and earned his graduate degree there. Curtiss conducted research in the university’s neuropsy-chology lab, taught undergraduate classes and became inter-ested in the area of brain evaluation while at Wichita State. He concluded better evaluation tools were needed. “Those early experiences in the neuropsych lab are what spurred my interest in providing better tools for brain evalua-tion since the tools they had available were archaic and expen-sive,” Curtiss said. Curtiss and others enrolled in the Wichita State program were encouraged to pursue their entrepreneurial interests, said Dr. Patterson, who is leading the validation testing of the Capacity Sports app at Wichita State.

“Every student in our program has to do business propos-als,” he said. “I think that helps with getting these students thinking about different niches and opportunities and finding little holes that might be missing in the market like this con-cussion app and other things that Chase is working with.” After graduation, Curtiss moved to Tulsa and began working as a medical exercise specialist. He established his own business, Exercise Physiology Center, and began working to create the technology that would become Capacity Sports. Curtiss also joined with his brother, Casey, and their dad in another business called Shot Science, a basketball skills “how-to” series of videos posted on YouTube. Shot Science recently was recognized as one of 25 national winners of the YouTube NextUp awards, which brought a $35,000 prize and participation in a week-long Google workshop with produc-tion experts in New York. The Capacity Sports technology shows such promise that Dr. Patterson sees potential for it beyond athletes. Older adults or cancer patients might benefit, for instance. “One of the things we are looking at is breast cancer pa-tients and when they go through chemo do they have a cogni-tive impairment caused by the treatment,” Dr. Patterson said. “You can take something like Chase’s concussion app and turn that into something that assesses breast cancer patients going through treatment over time and getting some type of data that may actually help these patients.”

Capacity Sports founder Chase Curtiss looks on as Zack Stotler uses the con-cussion evaluation tool on an iPhone.

Page 15: i&E Magazine Summer 2011

CONCUSSION JUNCTION:What‘s your function?

Capacity Sports creates mobile, high tech tool to assess traumatic brain injury.

12 i&E Summer 2011 Summer 2011 i&E 13

T ulsa-based Capacity Sports has taken a novel approach to address the growing national concern over trau-matic brain injuries and long-term effects of concus-

sion suffered by athletes. It attempts to provide an objective answer to the most obvious question: “When are they ready to return to the game?” Capacity Sports put a mobile brain health evaluation tool on a smart phone that parents, coaches, trainers – even ath-letes themselves – can use anywhere to determine if they are healthy enough to return to action. Awareness of traumatic brain injuries in sports has never been higher, as reflected in stories about high profile athletes whose careers were shortened or were sidelined for months because of concussions. Concussions occur when violent blows result in bruising of the brain. Cumulative damage from repeated concussions or “second impact syndrome” can cause dementia or even death from swelling of the brain. Traumatic head injuries are a big concern in football, hockey, youth soccer and even tennis, where players can in-jure themselves diving for balls. The career of National Hock-ey League superstar Sidney Crosby has been jeopardized by lingering symptoms of repeated concussions he suffered on the ice, when proper recovery time was not allowed. In early June 2011, the University of Oklahoma football team was hit by the news that the career of defensive tackle Dan-iel Noble was over because of the lingering effect of a concussion.

And in April, an article by the New York Times focused on the diverse impacts that head injuries had on two Major League baseball players, Justin Morneau of the Minnesota Twins and Josh Beckett of the Boston Red Sox. Morneau’s concussion kept him out of action for months, while Beckett returned to the field in little more than a week. The Times article contrasted the two concussions and highlighted the difficulty that health care professionals, sports trainers and the players themselves have in determin-ing just how traumatic a head injury may be to an athlete. Crosby, Noble, Morneau, Beckett and thousands of other athletes, trainers, coaches and parents share a common dilemma: how do they know when it’s safe to return to the playing field? Founded in 2009 by Chase Curtiss, a young entrepreneur who began studying brain injuries while earning his master’s degree in Human Performance Studies at Wichita State Uni-versity, Capacity Sports has created software that takes sub-jective guesswork out of the question. The Capacity Sports app is a mobile, self-evaluation tool that athletes, coaches and trainers can use to establish a base-line for their reaction time and awareness before any head in-jury occurs for comparison after a concussion. “Essentially, the Capacity Sports app is a personal screen-ing tool for sports related brain injury,” Curtiss said. “Brain injury may be an obvious concussion where we can track re-covery to full health, or the app could potentially be used to find signs of brain injury resulting from repetitive impacts

that have compounded over a season.” The innovative software works by measuring three criti-cal categories of an athlete’s performance: balance, reaction time and memory. It’s all accomplished over the operating system of a smart phone, which means that an assessment can instantly be given on the sidelines of a game, in a trainer’s of-fice, at home – anywhere. Users aren’t faced with actual test “questions;” rather, ob-jective measurements are used to gauge critical areas that re-flect brain health. “We are giving an exact value for balance, as opposed to a trainer or coach saying ‘that player kind of looks like they are off balance,’ Curtiss said. “Most other screening tools that are used, especially on the sideline, are all subjective, mean-ing that there is somebody there evaluating the player, subjec-tively guessing what their balance is, what their reaction time is. There is no quantitative value.” The Capacity Sports app was completed this spring and is being validated in a cooperative study between the Human Performance and Bioengineering Laboratories at Wichita State University throughout the summer months. Early tests have shown promise. Chase earned his master’s degree in human performance studies at Wichita State, but his journey down the entrepre-neur’s path began in his native California. He grew up in Santa Cruz, the son of a high school football and basketball coach, and played sports through high school and college. At the University of Puget Sound in Tacoma, Wash., he was a four-year basketball team captain, NCAA All-American as a senior, two-time Male Athlete of the Year and became the school’s all-time 3-point shot leader among many other records. While earning his undergraduate degree with Honors in Exercise Science at Puget Sound, Curtiss met Dr. Jeremy Patterson, a clinical exercise physiologist and professor who subsequently joined the Human Performance Studies faculty at Wichita State University. Curtiss followed Patterson to Wichita and earned his graduate degree there. Curtiss conducted research in the university’s neuropsy-chology lab, taught undergraduate classes and became inter-ested in the area of brain evaluation while at Wichita State. He concluded better evaluation tools were needed. “Those early experiences in the neuropsych lab are what spurred my interest in providing better tools for brain evalua-tion since the tools they had available were archaic and expen-sive,” Curtiss said. Curtiss and others enrolled in the Wichita State program were encouraged to pursue their entrepreneurial interests, said Dr. Patterson, who is leading the validation testing of the Capacity Sports app at Wichita State.

“Every student in our program has to do business propos-als,” he said. “I think that helps with getting these students thinking about different niches and opportunities and finding little holes that might be missing in the market like this con-cussion app and other things that Chase is working with.” After graduation, Curtiss moved to Tulsa and began working as a medical exercise specialist. He established his own business, Exercise Physiology Center, and began working to create the technology that would become Capacity Sports. Curtiss also joined with his brother, Casey, and their dad in another business called Shot Science, a basketball skills “how-to” series of videos posted on YouTube. Shot Science recently was recognized as one of 25 national winners of the YouTube NextUp awards, which brought a $35,000 prize and participation in a week-long Google workshop with produc-tion experts in New York. The Capacity Sports technology shows such promise that Dr. Patterson sees potential for it beyond athletes. Older adults or cancer patients might benefit, for instance. “One of the things we are looking at is breast cancer pa-tients and when they go through chemo do they have a cogni-tive impairment caused by the treatment,” Dr. Patterson said. “You can take something like Chase’s concussion app and turn that into something that assesses breast cancer patients going through treatment over time and getting some type of data that may actually help these patients.”

Capacity Sports founder Chase Curtiss looks on as Zack Stotler uses the con-cussion evaluation tool on an iPhone.

Page 16: i&E Magazine Summer 2011

Here is how the Capacity Sports app works to effectively assess an athlete’s condition. Athletes will take the evaluation both before and after suffering a head injury. The fi rst test is used to establish a baseline. Users are encouraged to take multiple baseline tests to develop a more accurate “normal” function score.

The Capacity Sports test measures three critical areas of an athlete’s performance:

Balance: Using a motion sensor called a tri-axis ac-celerometer, which is built into smartphones such as the iPhone, Capacity Sports’ system can quanti-tatively screen athletes who have hit their heads for injuries at the site where the injury occurs. “What we actually measure is how much your upper body sways as the result of standing on one foot,” Capacity Sports founder Chase Curtiss said. “As you lose your balance and fall to one side, there are little micro-measurements, but we are going to pick up any details of where you are shifting your shoulders to try to correct for balance.”

Reaction time: “The screen fl ashes red, you touch the screen and the app measures how quickly you respond and touch the screen,” Curtiss said. “What we are measuring is the stimulus of the eyes for measuring the signal from that point to how quickly it goes into the brain and the brain recognizes the color is red, the brain initiates the reaction out to the hand and the hand initiates the movement to touch the red button.”

Memory: “We accomplish that by a delayed recall,” Curtiss said. “We give them a list of 12 words to memorize. They have 30 seconds to memorize the words, then are given a working memory test as a distraction. Following the working memory test us-ers are asked to recall the words they were given earlier. What delayed recall means is that we show you the words, we distract you and then you have to tell us what the words were.”

It’s all “objective measurement,” Curtiss said. “We do ask them if they have any symptoms. We don’t want to test anyone who has any symptoms, be-cause if they have symptoms we know they likely have some form of brain injury and there is no need to test them. They are done.”

Summer 2011 i&E 15

Helping Oklahoma innovators take their ideas to market every day.

(866) 265-2215 www.ocast.ok.gov

Small Business>>Agriculture>>Health>>Manufacturing>>Energy>>Environment>>Technology>>Internships

InnovationA Proven Investment in Oklahoma

Dr. Singh, University of Tulsa

Revenue will be generated for Capacity Sports by a small monthly or annual subscription fee charged to users. Curtiss sees a huge potential market in just amateur sports alone that includes 3 million youth soccer players, more than a million youth football players and 1.3 million hockey players in the U.S. and Canada. Curtiss began working with i2E’s Tulsa office after it was highly recommended by a previous i2E client. The relationship has benefitted the company as it developed the app, as well as provided $50,000 in capital investment from i2E’s Concept In-vestment Fund, Curtiss said. “It would not have been done and could not have been done without the help of i2E and their specializations,” he said. For professional athletes like Justin Morneau, Sidney Crosby or the 11-year-old soccer player who suff ers a bump on the head, Ca-pacity Sports is about to remove some of the uncertainty over when to take the fi eld again. “What we are doing it taking the guesswork out of that deci-sion,” Curtiss said. Now, there’s an app for that.

Forrest Gandall takes a balance test using a mobile evaluation tool created by Tulsa-based Capacity Sports to assess traumatic brain injury

Page 17: i&E Magazine Summer 2011

Here is how the Capacity Sports app works to effectively assess an athlete’s condition. Athletes will take the evaluation both before and after suffering a head injury. The fi rst test is used to establish a baseline. Users are encouraged to take multiple baseline tests to develop a more accurate “normal” function score.

The Capacity Sports test measures three critical areas of an athlete’s performance:

Balance: Using a motion sensor called a tri-axis ac-celerometer, which is built into smartphones such as the iPhone, Capacity Sports’ system can quanti-tatively screen athletes who have hit their heads for injuries at the site where the injury occurs. “What we actually measure is how much your upper body sways as the result of standing on one foot,” Capacity Sports founder Chase Curtiss said. “As you lose your balance and fall to one side, there are little micro-measurements, but we are going to pick up any details of where you are shifting your shoulders to try to correct for balance.”

Reaction time: “The screen fl ashes red, you touch the screen and the app measures how quickly you respond and touch the screen,” Curtiss said. “What we are measuring is the stimulus of the eyes for measuring the signal from that point to how quickly it goes into the brain and the brain recognizes the color is red, the brain initiates the reaction out to the hand and the hand initiates the movement to touch the red button.”

Memory: “We accomplish that by a delayed recall,” Curtiss said. “We give them a list of 12 words to memorize. They have 30 seconds to memorize the words, then are given a working memory test as a distraction. Following the working memory test us-ers are asked to recall the words they were given earlier. What delayed recall means is that we show you the words, we distract you and then you have to tell us what the words were.”

It’s all “objective measurement,” Curtiss said. “We do ask them if they have any symptoms. We don’t want to test anyone who has any symptoms, be-cause if they have symptoms we know they likely have some form of brain injury and there is no need to test them. They are done.”

Summer 2011 i&E 15

Helping Oklahoma innovators take their ideas to market every day.

(866) 265-2215 www.ocast.ok.gov

Small Business>>Agriculture>>Health>>Manufacturing>>Energy>>Environment>>Technology>>Internships

InnovationA Proven Investment in Oklahoma

Dr. Singh, University of Tulsa

Revenue will be generated for Capacity Sports by a small monthly or annual subscription fee charged to users. Curtiss sees a huge potential market in just amateur sports alone that includes 3 million youth soccer players, more than a million youth football players and 1.3 million hockey players in the U.S. and Canada. Curtiss began working with i2E’s Tulsa office after it was highly recommended by a previous i2E client. The relationship has benefitted the company as it developed the app, as well as provided $50,000 in capital investment from i2E’s Concept In-vestment Fund, Curtiss said. “It would not have been done and could not have been done without the help of i2E and their specializations,” he said. For professional athletes like Justin Morneau, Sidney Crosby or the 11-year-old soccer player who suff ers a bump on the head, Ca-pacity Sports is about to remove some of the uncertainty over when to take the fi eld again. “What we are doing it taking the guesswork out of that deci-sion,” Curtiss said. Now, there’s an app for that.

Forrest Gandall takes a balance test using a mobile evaluation tool created by Tulsa-based Capacity Sports to assess traumatic brain injury

Page 18: i&E Magazine Summer 2011

16 i&E Summer 2011 Summer 2011 i&E 17 Summer 2011 i&E 17

Access to capital opportunities for Oklahoma’s high growth entrepreneurs has taken a big leap forward with a joint ini-tiative called Accelerate Oklahoma! by i2E and the Okla-homa Department of Commerce that created three invest-ment funds totaling a collective $13.2 million. Th e two organizations teamed to transform Oklaho-ma’s share of the federal State Small Business Credit Ini-tiative (SSBCI). As a result of the Oklahoma collaboration, three new funds were created that each off er $3 to $5 mil-lion in equity investment capital for state-based entrepre-neurs, depending on the lifecycle stage of their business. Th e new investment funds are appropriated by the U.S. Treasury Department through the Oklahoma Commerce Department and managed by i2E. “It is good to learn that Oklahoma is among the fi rst few states to complete this process and that these funds will be available to our small businesses,” said Dave Lopez, Oklahoma Secretary of Commerce. “We appreciate work-

ing with the U.S. Treasury, and we now look forward to positive outcomes as i2E works with companies in Okla-homa to drive innovation and grow jobs.” Stakeholders anticipate the funds will help attract up to $130 million in subsequent private investment in Oklaho-ma companies that receive Accelerate Oklahoma! capital. Investment opportunities need to have a 1:1 co-investment at the deal level; provide 10:1 private investment leverage; utilize capital to achieve a major milestone; and senior management must reside in Oklahoma; and be willing to participate a rigorous due diligence process. “Th e bottom line is that the creation of Accelerate Oklahoma! will broaden access to capital opening the way for more rapid development of innovative businesses and more high paying jobs for Oklahoma,” said Tom Walker, i2E President and CEO.

W ITH THE A DDIT ION OF THE ACCELERATE OKLAHOMA! FUNDS, i2E now offers a continuum of investment capital for Oklahoma’s emerging high growth companies over a wide spectrum of the business lifecycle, from the earliest conceptual stage on through to the growth stage where companies have both a product, revenue and customers. Here’s how i2E’s access to capital services will fl ow through the stages of company development:

Oklahoma Concept Fund: As a part of the Oklahoma Seed Capital Fund, these investment dollars target companies still in the conceptual stage that don’t yet have an actual product. The investment capital will allow them to transition an idea to a working prototype and/or validate the value to the targeted customer in order to evaluate the business concept.

Oklahoma Seed Capital Fund: This seed stage fund targets companies that may or may not already have customers, some revenues and a scalable product. The investment funds enable them to build a business infrastructure around their concept or product.

StartOK Accelerator Fund: This fund targets companies that are in the earliest stages or startup stage that have not yet generated any revenue or completed a market launch. These investment funds will enable them to take their concept or product prototype into beta test phase with potential customers or fi rst sales.

GrowOK Fund: A new fund for Oklahoma’s high growth market, the GrowOK Fund targets established companies with existing products or services that are generating revenue in the market place. The fund will enable these companies to expand new products or services and allow even more growth in both revenue and employees.

Oklahoma Angel Sidecar Fund: This investment fund overlays all four of the i2E companion funds, providing leverage and capital to angel investment in Oklahoma companies at any stage of the continuum of business development. The OK Angel Sidecar fund essentially doubles the size and scope of angel investment in Oklahoma because it requires a one-to-one co-investment from angel investors and/or angel groups.

Manufacturers Innovation Fund: This is a pilot program that provides debt fi nancing for established Oklahoma manufacturers. Financing through this program will allow them to innovate or expand with production of a new product or improve an existing product. Repayments of fi nancing awards will support subsequent future fi nancings through the fund.

SeedStep Angels Group: This is a network of more than 20 successful Oklahomans who provide capital, strategic advice and mentoring to emerging growth companies to help them succeed. Typical investments range from $50,000-$500,000 with individual members making investment decisions.

NEW FUNDS TO ACCELERATE OKLAHOMA’S SMALL BUSINESS GROWTH

Tom Walker, President and CEO of i2E, Inc. (left), with Dave Lopez, Oklahoma Secretary of Commerce.

Page 19: i&E Magazine Summer 2011

16 i&E Summer 2011 Summer 2011 i&E 17 Summer 2011 i&E 17

Access to capital opportunities for Oklahoma’s high growth entrepreneurs has taken a big leap forward with a joint ini-tiative called Accelerate Oklahoma! by i2E and the Okla-homa Department of Commerce that created three invest-ment funds totaling a collective $13.2 million. Th e two organizations teamed to transform Oklaho-ma’s share of the federal State Small Business Credit Ini-tiative (SSBCI). As a result of the Oklahoma collaboration, three new funds were created that each off er $3 to $5 mil-lion in equity investment capital for state-based entrepre-neurs, depending on the lifecycle stage of their business. Th e new investment funds are appropriated by the U.S. Treasury Department through the Oklahoma Commerce Department and managed by i2E. “It is good to learn that Oklahoma is among the fi rst few states to complete this process and that these funds will be available to our small businesses,” said Dave Lopez, Oklahoma Secretary of Commerce. “We appreciate work-

ing with the U.S. Treasury, and we now look forward to positive outcomes as i2E works with companies in Okla-homa to drive innovation and grow jobs.” Stakeholders anticipate the funds will help attract up to $130 million in subsequent private investment in Oklaho-ma companies that receive Accelerate Oklahoma! capital. Investment opportunities need to have a 1:1 co-investment at the deal level; provide 10:1 private investment leverage; utilize capital to achieve a major milestone; and senior management must reside in Oklahoma; and be willing to participate a rigorous due diligence process. “Th e bottom line is that the creation of Accelerate Oklahoma! will broaden access to capital opening the way for more rapid development of innovative businesses and more high paying jobs for Oklahoma,” said Tom Walker, i2E President and CEO.

W ITH THE A DDIT ION OF THE ACCELERATE OKLAHOMA! FUNDS, i2E now offers a continuum of investment capital for Oklahoma’s emerging high growth companies over a wide spectrum of the business lifecycle, from the earliest conceptual stage on through to the growth stage where companies have both a product, revenue and customers. Here’s how i2E’s access to capital services will fl ow through the stages of company development:

Oklahoma Concept Fund: As a part of the Oklahoma Seed Capital Fund, these investment dollars target companies still in the conceptual stage that don’t yet have an actual product. The investment capital will allow them to transition an idea to a working prototype and/or validate the value to the targeted customer in order to evaluate the business concept.

Oklahoma Seed Capital Fund: This seed stage fund targets companies that may or may not already have customers, some revenues and a scalable product. The investment funds enable them to build a business infrastructure around their concept or product.

StartOK Accelerator Fund: This fund targets companies that are in the earliest stages or startup stage that have not yet generated any revenue or completed a market launch. These investment funds will enable them to take their concept or product prototype into beta test phase with potential customers or fi rst sales.

GrowOK Fund: A new fund for Oklahoma’s high growth market, the GrowOK Fund targets established companies with existing products or services that are generating revenue in the market place. The fund will enable these companies to expand new products or services and allow even more growth in both revenue and employees.

Oklahoma Angel Sidecar Fund: This investment fund overlays all four of the i2E companion funds, providing leverage and capital to angel investment in Oklahoma companies at any stage of the continuum of business development. The OK Angel Sidecar fund essentially doubles the size and scope of angel investment in Oklahoma because it requires a one-to-one co-investment from angel investors and/or angel groups.

Manufacturers Innovation Fund: This is a pilot program that provides debt fi nancing for established Oklahoma manufacturers. Financing through this program will allow them to innovate or expand with production of a new product or improve an existing product. Repayments of fi nancing awards will support subsequent future fi nancings through the fund.

SeedStep Angels Group: This is a network of more than 20 successful Oklahomans who provide capital, strategic advice and mentoring to emerging growth companies to help them succeed. Typical investments range from $50,000-$500,000 with individual members making investment decisions.

NEW FUNDS TO ACCELERATE OKLAHOMA’S SMALL BUSINESS GROWTH

Tom Walker, President and CEO of i2E, Inc. (left), with Dave Lopez, Oklahoma Secretary of Commerce.

Page 20: i&E Magazine Summer 2011

Promising new technologies were spotlighted and thou-sands of dollars in prize money was awarded in the 2011

Donald W. Reynolds Governor’s Cup, but the most important accomplishment from the competition was its impact on Okla-homa’s future entrepreneurs. More than 150 college students from college campuses across the state took their fi rst steps down the entrepreneur’s pathway in the 2011 Governor’s Cup. Th ey formed teams, re-searched the market, wrote a business plan and then pitched it before a panel of investors and Oklahoma business leaders. For some, prize money in excess of $100,000 was reward enough for the challenges of the competition. For others, the awards dinner represented a momentary celebration as they pre-pare to begin a life of building high growth startup businesses. First place teams in both divisions of the Oklahoma com-petition won $20,000 each, while second place earned $10,000 each and third place $5,000 each. Th ey described new medical technologies to treat and monitor epilepsy and heart disease, as well as diagnose infl uenza, recover oil and gas more effi ciently and manage complicated land leasing issues.

As Graduate Division winner of the Oklahoma competition, CerebroGen was one of four Oklahoma teams that advanced to the Tri-State competition. CerebroGen added $25,000 to its prize total as winner in the Las Vegas event. Team leader Benjamin West attributed the team’s success in part to Oklahoma’s economic development community that encourages development of emerging entrepreneurs like those on CerebroGen. “We think of this as a product of the Oklahoma eco-sys-tem,” West said moments after CerebroGen walked off the stage as Tri-State winners. “We were the people on the stage, but it’s a refl ection on Oklahoma and not what we’ve done. Th e Governor’s Cup is underwritten by the Donald W. Reynolds Foundation and local sponsors. It is managed by i2E. “We’re pleased to see so many of Oklahoma’s best and brightest college students take this important step forward to-ward building a career in entrepreneurship,” said Tom Walker, i2E President and CEO. “All Oklahomans should be as proud as we are of these students who researched, wrote and pitched such outstanding business plans.”

University of OklahomaFaculty Advisor: Elaine Hamm

Team Leader: Benjamin WestTeam Members: Chase Roberts, Tobi Olusola,

Majed Gharfeh

CerebroGen is developing an antibody-based drug

therapy to treat epilepsy. Building on more than a

decade of research, the company’s drug removes a

recently discovered cause of epilepsy unaddressed by

existing treatments. With a regulatory approval strategy

focused on reaching the market quickly through orphan

status, CerebroGen is committed to bringing a much-

needed therapeutic to Juvenile Epileptics, followed by

a product indicated for the broader market.

University of TulsaFaculty Advisor: Michelle Witt

Team Leader: Stephen FainTeam Members: Ryan Eslicker, Nathan Garrett

IASO has developed “SPI Gel,” an environmentally

friendly, silica-based enhanced oil recovery system

that seals off ineffi cient reservoir zones, allowing

more trapped oil to be recovered. Well operators

that use SPI Gel can expect up to a 50 percent in-

crease in daily oil recovery and decreased expenses.

Oklahoma City UniversityFaculty Advisor: Kewei ShaTeam Leader: Adele Rehm

Team Members: Alexis Caron, Bridget Poputa-Clean

TerraCoda provides real time enterprise land

management, geo-spatial analysis tools, and report

generation and mapping solutions for the land,

energy, realty, right-of-way procurement, and mu-

nicipal markets. TerraCoda’s Landman 360 software

will provide full end-to-end visibility into the leasing

process by providing effective tools that manage

the leasing lifecycle.

2011 Graduate Division WINNERSDONALD W. REYNOLDS 2011 GOVERNOR’S CUP

Participants take fi rst steps down entrepreneurial pathFIRST PLACE: $20,000

CerebroGen Pharmaceuticals

Second Place: $10,000IASO

Third Place, $5,000TerraCoda Software

18 i&E Summer 2011 Summer 2011 i&E 19

Page 21: i&E Magazine Summer 2011

Promising new technologies were spotlighted and thou-sands of dollars in prize money was awarded in the 2011

Donald W. Reynolds Governor’s Cup, but the most important accomplishment from the competition was its impact on Okla-homa’s future entrepreneurs. More than 150 college students from college campuses across the state took their fi rst steps down the entrepreneur’s pathway in the 2011 Governor’s Cup. Th ey formed teams, re-searched the market, wrote a business plan and then pitched it before a panel of investors and Oklahoma business leaders. For some, prize money in excess of $100,000 was reward enough for the challenges of the competition. For others, the awards dinner represented a momentary celebration as they pre-pare to begin a life of building high growth startup businesses. First place teams in both divisions of the Oklahoma com-petition won $20,000 each, while second place earned $10,000 each and third place $5,000 each. Th ey described new medical technologies to treat and monitor epilepsy and heart disease, as well as diagnose infl uenza, recover oil and gas more effi ciently and manage complicated land leasing issues.

As Graduate Division winner of the Oklahoma competition, CerebroGen was one of four Oklahoma teams that advanced to the Tri-State competition. CerebroGen added $25,000 to its prize total as winner in the Las Vegas event. Team leader Benjamin West attributed the team’s success in part to Oklahoma’s economic development community that encourages development of emerging entrepreneurs like those on CerebroGen. “We think of this as a product of the Oklahoma eco-sys-tem,” West said moments after CerebroGen walked off the stage as Tri-State winners. “We were the people on the stage, but it’s a refl ection on Oklahoma and not what we’ve done. Th e Governor’s Cup is underwritten by the Donald W. Reynolds Foundation and local sponsors. It is managed by i2E. “We’re pleased to see so many of Oklahoma’s best and brightest college students take this important step forward to-ward building a career in entrepreneurship,” said Tom Walker, i2E President and CEO. “All Oklahomans should be as proud as we are of these students who researched, wrote and pitched such outstanding business plans.”

University of OklahomaFaculty Advisor: Elaine Hamm

Team Leader: Benjamin WestTeam Members: Chase Roberts, Tobi Olusola,

Majed Gharfeh

CerebroGen is developing an antibody-based drug

therapy to treat epilepsy. Building on more than a

decade of research, the company’s drug removes a

recently discovered cause of epilepsy unaddressed by

existing treatments. With a regulatory approval strategy

focused on reaching the market quickly through orphan

status, CerebroGen is committed to bringing a much-

needed therapeutic to Juvenile Epileptics, followed by

a product indicated for the broader market.

University of TulsaFaculty Advisor: Michelle Witt

Team Leader: Stephen FainTeam Members: Ryan Eslicker, Nathan Garrett

IASO has developed “SPI Gel,” an environmentally

friendly, silica-based enhanced oil recovery system

that seals off ineffi cient reservoir zones, allowing

more trapped oil to be recovered. Well operators

that use SPI Gel can expect up to a 50 percent in-

crease in daily oil recovery and decreased expenses.

Oklahoma City UniversityFaculty Advisor: Kewei ShaTeam Leader: Adele Rehm

Team Members: Alexis Caron, Bridget Poputa-Clean

TerraCoda provides real time enterprise land

management, geo-spatial analysis tools, and report

generation and mapping solutions for the land,

energy, realty, right-of-way procurement, and mu-

nicipal markets. TerraCoda’s Landman 360 software

will provide full end-to-end visibility into the leasing

process by providing effective tools that manage

the leasing lifecycle.

2011 Graduate Division WINNERSDONALD W. REYNOLDS 2011 GOVERNOR’S CUP

Participants take fi rst steps down entrepreneurial pathFIRST PLACE: $20,000

CerebroGen Pharmaceuticals

Second Place: $10,000IASO

Third Place, $5,000TerraCoda Software

18 i&E Summer 2011 Summer 2011 i&E 19

Page 22: i&E Magazine Summer 2011

University of OklahomaFaculty Advisor: Blake GudgelTeam Leader: Jessica WillsTeam Members: Brett Gudgel, Brittany Myers, Erikka Roberts

Other 2011 Governor’s Cup Opportunities:

OG&E Positive Energy Award went

to Brandon Mikael and Matthew

Huber from the University of Okla-

homa, with the assistance of faculty

advisor Lowell Busenitz, based on

their work writing a plan around a

tension and gauge device that saves

time and money for utility companies.

The OG&E Positive Energy Award

supports Oklahoma college students

in developing a business plan based

on a technology product in the area

of alternative energy, energy storage,

unique energy generation, energy

conservation technologies, new deliv-

ery methodologies, enhanced energy

controls, and energy infrastructure

optimization techniques.

Al Tuttle Business Incubation Award

winner TerraCoda Software from

Oklahoma City University. The award

brings a year of offi ce space and busi-

ness services in one of four participat-

ing Oklahoma business incubators for

the graduate division team in which at

least one of the students plans to go

forward with the business.

Oklahoma Business Round-

table Paulsen Scholarships were

awarded to Ashley Zumwalt from

the University of Oklahoma and

Faith Garlington from Oklahoma

State University. The Paulsen Award,

which provides a $5,000 scholarship

that can be used to pay tuition at

any Oklahoma college or university,

was named in honor of Don Paulsen,

long-time President of the Oklahoma

Business Roundtable.

LumiDX is an infl uenza diagnostics

company that offers ChemLight, a

fast, highly accurate tool that har-

nesses chemiluminescent technology

to offer a cutting edge innovation in

the point-of-care diagnostic market.

LumiDX aims to be fi rst to market

with diagnostic tests that are simple,

accurate and fast enough to provide

results at the point-of-care.

Dreamcatcher Services, LLC has cre-

ated technology to apply video-EEG

monitoring capabilities to the medical

diagnostic area of epilepsy. The com-

pany has at its disposal a critical mass

of talent and individuals necessary for

the effi cient, speedy and profi table

application of video-EEG technologies

in the target market.

2011 Undergraduate Division WINNERS

University of OklahomaFaculty Advisor: Jim WheelerTeam Leader: Amy HendersonTeam Members: Ashley Zumwalt, Mimi Nguyen, Kaelyn Lu

Vita Rhythm has developed a medi-

cal device to treat heart failure. The

AdvaHeart is a left ventricular assist

device that helps eject blood from the

left ventricle of a weakened heart. It

is smaller and more easily and safely

implanted in patients.

Oklahoma City UniversityFaculty Advisor: Robert GreveTeam Leader: Michael RoselleTeam Members: Feng Dong, David Scott, Patrick Kennedye

Th ere’s no textbook for the i2E Fellows program. It’s a hands-on, real world experience in which students earn $6,000 while working for 10 weeks at an Oklahoma entrepreneurial company on projects designed around the skills each student brings to the position. For students, the Fellowship off ers a realistic look at the challenges faced by entrepreneurs in building a business from the ground up while contributing to its success. Businesses receive help with short-term business projects, as well as a 10-week association with a possible future full-time employee. Laura Medcalf, a senior computer science major from East Central University in Ada, will put her programming and social media skills to work this summer in online mar-keting campaigns for Oklahoma City-based Mintiva. Th e Fellowship will provide Laura with an insider’s perspective on the day-to-day operations of a startup company.

“I’m hoping it will be a learning experience on the entre-preneurship side because some day I may want to start my own company,” she said. “I’m very excited about the Fellows program.” Nine Oklahoma college students served i2E Fellowships in the program’s fi rst two years. It is underwritten by the Greater Oklahoma City Chamber, the Oklahoma Medical Research Foundation, the city of Oklahoma City, the Presby-terian Health Foundation, the Oklahoma Business Round-table and the Economic Development Administration. Th is year, seven students in addition to Laura have been named as i2E Fellows. Th e students were selected from among 37 who submitted Fellowship applications after in-terviews with i2E professionals and entrepreneurs for whom they will be working.

2011 Fellows

Orgil Batsaikhan, MBA and Master of Fi-nance candidate at the University of Tulsa.Company: Consolidated Networks Corp.Project: Orgil developed statistical mod-els to optimize Consolidated Networks’ technical support services to school districts and government agencies across the United States. Alexis Caron, MBA graduate at Okla-homa City UniversityCompany: Consolidated Networks Corp.Governor’s Cup teams: Lenio Medical, 2010; TerraCoda Software, 2011Project: Alexis develops Consolidated Net-works’ partner relationship program, recruit-ing software and content providers for the company’s engineered network solutions.

Arun Kumar, MBA graduate at Okla-homa City UniversityCompany: WeGoLook.comGovernor’s Cup team: CrowdLure, 2011.Project: Arun assists WeGoLook.com on launching, tracking and evaluating multiple new social media marketing initiatives. Laura Medcalf, senior Computer Science major at East Center UniversityCompany: MintivaProject: Laura manages and grows Mintiva’s social media marketing cam-paigns and provide return-on-investment analysis on those efforts. Audrey Metzier, MBA Candidate at Oklahoma City UniversityCompany: Otologic Pharmaceutics

Project: Audrey performs capital develop-

ment for Otologic along with project manage-

ment on competitive analysis and creation of

compelling business presentations.

Anthony Moorehead, MBA candidate at Oklahoma City UniversityCompany: i2E, Inc.Project: As a Spring 2011 Business Fel-low for i2E, Anthony worked with i2E’s business advisory and operations teams on business plan review and consulting and new i2E initiative projects. Lucas Rice, junior Industrial Engineering major at the University of OklahomaCompany: i2E, Inc.Governor’s Cup team: UniPHI, 2010Project: An Investment Fellow for i2E, Lucas works with the investment team on fi nancial modeling, market and competi-tive analysis and business plan revisions. Howard Haines, Ph.D. candidate in Entre-preneurship at the University of OklahomaCompany: i2E, Inc.Project: Howard assists i2E staff with reporting, process design and providing venture advisory services to its clients.

First Place: $20,000 LumiDX

Second Place: $10,000Vita Rhythm

Third Place: $5,000Dreamcatcher Services, LLC

20 i&E Summer 2011 Summer 2011 i&E 21

i2E FELLOWS:ULTIMATE LEARNING EXPERIENCE

Page 23: i&E Magazine Summer 2011

University of OklahomaFaculty Advisor: Blake GudgelTeam Leader: Jessica WillsTeam Members: Brett Gudgel, Brittany Myers, Erikka Roberts

Other 2011 Governor’s Cup Opportunities:

OG&E Positive Energy Award went

to Brandon Mikael and Matthew

Huber from the University of Okla-

homa, with the assistance of faculty

advisor Lowell Busenitz, based on

their work writing a plan around a

tension and gauge device that saves

time and money for utility companies.

The OG&E Positive Energy Award

supports Oklahoma college students

in developing a business plan based

on a technology product in the area

of alternative energy, energy storage,

unique energy generation, energy

conservation technologies, new deliv-

ery methodologies, enhanced energy

controls, and energy infrastructure

optimization techniques.

Al Tuttle Business Incubation Award

winner TerraCoda Software from

Oklahoma City University. The award

brings a year of offi ce space and busi-

ness services in one of four participat-

ing Oklahoma business incubators for

the graduate division team in which at

least one of the students plans to go

forward with the business.

Oklahoma Business Round-

table Paulsen Scholarships were

awarded to Ashley Zumwalt from

the University of Oklahoma and

Faith Garlington from Oklahoma

State University. The Paulsen Award,

which provides a $5,000 scholarship

that can be used to pay tuition at

any Oklahoma college or university,

was named in honor of Don Paulsen,

long-time President of the Oklahoma

Business Roundtable.

LumiDX is an infl uenza diagnostics

company that offers ChemLight, a

fast, highly accurate tool that har-

nesses chemiluminescent technology

to offer a cutting edge innovation in

the point-of-care diagnostic market.

LumiDX aims to be fi rst to market

with diagnostic tests that are simple,

accurate and fast enough to provide

results at the point-of-care.

Dreamcatcher Services, LLC has cre-

ated technology to apply video-EEG

monitoring capabilities to the medical

diagnostic area of epilepsy. The com-

pany has at its disposal a critical mass

of talent and individuals necessary for

the effi cient, speedy and profi table

application of video-EEG technologies

in the target market.

2011 Undergraduate Division WINNERS

University of OklahomaFaculty Advisor: Jim WheelerTeam Leader: Amy HendersonTeam Members: Ashley Zumwalt, Mimi Nguyen, Kaelyn Lu

Vita Rhythm has developed a medi-

cal device to treat heart failure. The

AdvaHeart is a left ventricular assist

device that helps eject blood from the

left ventricle of a weakened heart. It

is smaller and more easily and safely

implanted in patients.

Oklahoma City UniversityFaculty Advisor: Robert GreveTeam Leader: Michael RoselleTeam Members: Feng Dong, David Scott, Patrick Kennedye

Th ere’s no textbook for the i2E Fellows program. It’s a hands-on, real world experience in which students earn $6,000 while working for 10 weeks at an Oklahoma entrepreneurial company on projects designed around the skills each student brings to the position. For students, the Fellowship off ers a realistic look at the challenges faced by entrepreneurs in building a business from the ground up while contributing to its success. Businesses receive help with short-term business projects, as well as a 10-week association with a possible future full-time employee. Laura Medcalf, a senior computer science major from East Central University in Ada, will put her programming and social media skills to work this summer in online mar-keting campaigns for Oklahoma City-based Mintiva. Th e Fellowship will provide Laura with an insider’s perspective on the day-to-day operations of a startup company.

“I’m hoping it will be a learning experience on the entre-preneurship side because some day I may want to start my own company,” she said. “I’m very excited about the Fellows program.” Nine Oklahoma college students served i2E Fellowships in the program’s fi rst two years. It is underwritten by the Greater Oklahoma City Chamber, the Oklahoma Medical Research Foundation, the city of Oklahoma City, the Presby-terian Health Foundation, the Oklahoma Business Round-table and the Economic Development Administration. Th is year, seven students in addition to Laura have been named as i2E Fellows. Th e students were selected from among 37 who submitted Fellowship applications after in-terviews with i2E professionals and entrepreneurs for whom they will be working.

2011 Fellows

Orgil Batsaikhan, MBA and Master of Fi-nance candidate at the University of Tulsa.Company: Consolidated Networks Corp.Project: Orgil developed statistical mod-els to optimize Consolidated Networks’ technical support services to school districts and government agencies across the United States. Alexis Caron, MBA graduate at Okla-homa City UniversityCompany: Consolidated Networks Corp.Governor’s Cup teams: Lenio Medical, 2010; TerraCoda Software, 2011Project: Alexis develops Consolidated Net-works’ partner relationship program, recruit-ing software and content providers for the company’s engineered network solutions.

Arun Kumar, MBA graduate at Okla-homa City UniversityCompany: WeGoLook.comGovernor’s Cup team: CrowdLure, 2011.Project: Arun assists WeGoLook.com on launching, tracking and evaluating multiple new social media marketing initiatives. Laura Medcalf, senior Computer Science major at East Center UniversityCompany: MintivaProject: Laura manages and grows Mintiva’s social media marketing cam-paigns and provide return-on-investment analysis on those efforts. Audrey Metzier, MBA Candidate at Oklahoma City UniversityCompany: Otologic Pharmaceutics

Project: Audrey performs capital develop-

ment for Otologic along with project manage-

ment on competitive analysis and creation of

compelling business presentations.

Anthony Moorehead, MBA candidate at Oklahoma City UniversityCompany: i2E, Inc.Project: As a Spring 2011 Business Fel-low for i2E, Anthony worked with i2E’s business advisory and operations teams on business plan review and consulting and new i2E initiative projects. Lucas Rice, junior Industrial Engineering major at the University of OklahomaCompany: i2E, Inc.Governor’s Cup team: UniPHI, 2010Project: An Investment Fellow for i2E, Lucas works with the investment team on fi nancial modeling, market and competi-tive analysis and business plan revisions. Howard Haines, Ph.D. candidate in Entre-preneurship at the University of OklahomaCompany: i2E, Inc.Project: Howard assists i2E staff with reporting, process design and providing venture advisory services to its clients.

First Place: $20,000 LumiDX

Second Place: $10,000Vita Rhythm

Third Place: $5,000Dreamcatcher Services, LLC

20 i&E Summer 2011 Summer 2011 i&E 21

i2E FELLOWS:ULTIMATE LEARNING EXPERIENCE

Page 24: i&E Magazine Summer 2011

In the real world, ideas don’t make it far without input from industry experts. Each competing team will sit down for a 20 minute interview where you will be probed on your knowledge of the concept and you can ask the panel for advice. Teams will be interviewed based on their industry category rather than academic division. There is no presentation, no handouts, no guests … just the team and the panel. This is more than a casual discussion … $25,000 in prize money is on the line. After the last interview, each panel will rank the teams with the top-ranked team in each category winning $5,000. The ranking will later be used to establish a cumulative score that will help determine which teams advance to the oral competition.

First up is the Who Wants to Be an Entrepreneur workshop. Designed for college students, this is a no-cost, one-day course on all the es-sentials of entrepreneurship, from researching a concept, writing a business plan, making fi nancial projections and pitching your concept. Next, you need to determine an innovative product, process or service around which to build a business plan – then carefully select up to 6 team members from diverse academic disciplines and fi nd a faculty advisor or team mentor who can guide you. You also will want to take advantage of an oppor-tunity to have your idea reviewed by venture development professionals.

22 i&E Summer 2011 Summer 2011 i&E 23

Governor’s Cup 2012

The Rewards

Winners of the Governor’s Cup competition will be announced at a gala Awards Dinner before an audience of 500. The top two teams in each division will go on to compete in the Tri-State Competition in Las Vegas, where an additional $90,000 will be awarded. That’s more than $250,000 in cash prizes – plus scholarships – that will be awarded. But the sum of all the parts of the Governor’s Cup is bigger than the cash or even the bragging rights. It is networking, job opportunities, life-long relationships and an experience that will help guide you as you

continue your journey down the entrepreneur’s path.

The Governor’s Cup Business Plan competition is evolving to bring you more in 2012 … more opportunities to hone your idea with a professional review, more teams moving forward to the presentation round and more cash prizes – nearly 40 awards up for grabs – totaling $154,000. So here’s the big picture:

With research and writing complete, now it’s time to submit your plan on-line. Written business plans will be judged by investment, business and community leaders, who will score the plans and provide feedback that can be used by teams to improve their presentation should they advance to the next round. Scores from the business plan judging will be paired with rankings from the Interviews, and cumulative scores will be used to determine the 24 semifi nalists – 12 Graduate and 12 Un-dergraduate. This round is worth $36,000, with each team that advances earning $1,000 and advisors/mentors $500 each.

The PresentationIt all comes down to this with $80,000 on the line. As one of 24 semifi nalist teams you will make a 20-minute investor presentation about your business opportunity. Your delivery, content and ability to fi eld tough questions by the judges will earn you the opportunity to advance to the fi nal round of presentations. Finalists will be announced at a networking reception at the conclusion of the semifi nalist round of presentations. The judges’ comments will be provided after the announcements so teams can review that evening and prepare for the next day’s fi nal round. A representative from each of the fi nalist teams will also make a 90-second pitch worth an additional $5,000. Simultaneous to the oral presentations will be interviews for the Oklahoma Business Roundtable Paulsen Award, which provides two students with a $5,000 scholarship that can be used for tuition on any Oklahoma college campus.

www.okgovernorscup.org

The Interview

The Prep

The Plan

teams moving forward to the presentation round and more cash prizes – nearly

Page 25: i&E Magazine Summer 2011

In the real world, ideas don’t make it far without input from industry experts. Each competing team will sit down for a 20 minute interview where you will be probed on your knowledge of the concept and you can ask the panel for advice. Teams will be interviewed based on their industry category rather than academic division. There is no presentation, no handouts, no guests … just the team and the panel. This is more than a casual discussion … $25,000 in prize money is on the line. After the last interview, each panel will rank the teams with the top-ranked team in each category winning $5,000. The ranking will later be used to establish a cumulative score that will help determine which teams advance to the oral competition.

First up is the Who Wants to Be an Entrepreneur workshop. Designed for college students, this is a no-cost, one-day course on all the es-sentials of entrepreneurship, from researching a concept, writing a business plan, making fi nancial projections and pitching your concept. Next, you need to determine an innovative product, process or service around which to build a business plan – then carefully select up to 6 team members from diverse academic disciplines and fi nd a faculty advisor or team mentor who can guide you. You also will want to take advantage of an oppor-tunity to have your idea reviewed by venture development professionals.

22 i&E Summer 2011 Summer 2011 i&E 23

Governor’s Cup 2012

The Rewards

Winners of the Governor’s Cup competition will be announced at a gala Awards Dinner before an audience of 500. The top two teams in each division will go on to compete in the Tri-State Competition in Las Vegas, where an additional $90,000 will be awarded. That’s more than $250,000 in cash prizes – plus scholarships – that will be awarded. But the sum of all the parts of the Governor’s Cup is bigger than the cash or even the bragging rights. It is networking, job opportunities, life-long relationships and an experience that will help guide you as you

continue your journey down the entrepreneur’s path.

The Governor’s Cup Business Plan competition is evolving to bring you more in 2012 … more opportunities to hone your idea with a professional review, more teams moving forward to the presentation round and more cash prizes – nearly 40 awards up for grabs – totaling $154,000. So here’s the big picture:

With research and writing complete, now it’s time to submit your plan on-line. Written business plans will be judged by investment, business and community leaders, who will score the plans and provide feedback that can be used by teams to improve their presentation should they advance to the next round. Scores from the business plan judging will be paired with rankings from the Interviews, and cumulative scores will be used to determine the 24 semifi nalists – 12 Graduate and 12 Un-dergraduate. This round is worth $36,000, with each team that advances earning $1,000 and advisors/mentors $500 each.

The PresentationIt all comes down to this with $80,000 on the line. As one of 24 semifi nalist teams you will make a 20-minute investor presentation about your business opportunity. Your delivery, content and ability to fi eld tough questions by the judges will earn you the opportunity to advance to the fi nal round of presentations. Finalists will be announced at a networking reception at the conclusion of the semifi nalist round of presentations. The judges’ comments will be provided after the announcements so teams can review that evening and prepare for the next day’s fi nal round. A representative from each of the fi nalist teams will also make a 90-second pitch worth an additional $5,000. Simultaneous to the oral presentations will be interviews for the Oklahoma Business Roundtable Paulsen Award, which provides two students with a $5,000 scholarship that can be used for tuition on any Oklahoma college campus.

www.okgovernorscup.org

The Interview

The Prep

The Plan

teams moving forward to the presentation round and more cash prizes – nearly

Page 26: i&E Magazine Summer 2011

24 i&E Summer 2011 Summer 2011 i&E 25

i2E, Inc.www.i2E.org

i2E has been a primary source of concept, seed stage and start-up capital for Oklahoma’s high growth companies for more than a decade. The rigorous approach of our services has built a reputation for producing companies that are well positioned for investment capital. i2E and its partners have developed a series of investment funds that target companies at particular stages of the business lifecycle and also complement Oklahoma angel investors and venture capitalists. We also provide venture advisory and entrepreneurial development services.

The results speak for themselves: Clients enjoy job, revenue and capital growth significantly higher than the state average. The state benefits from new globally competitive businesses, high quality jobs and an enhanced quality of life.

OCASTOklahoma Center for the Advancement of Science and Technologywww.ocast.staste.ok.us

As the state’s only agency whose sole focus is technology, OCAST is a small, high-impact agency funded by state appropriations and governed by a board of directors with members from both the private and public sector. OCAST works in partnership with the private sector, higher education, CareerTech and the Oklahoma Department of Commerce.

U.S. Economic Development Administrationwww.eda.gov

This year, the U.S. Economic Development Administration (EDA) marks 45 years of public service, with a mission of leading the federal economic development agenda by promoting competitiveness and preparing American regions for growth and success in the worldwide economy. EDA is an agency within the U.S. Department of Commerce that partners with distressed communities throughout the United States to foster job creation, collaboration and innovation.

Greater Oklahoma City Chamberwww.okcchamber.com

The Greater Oklahoma City Chamber works to create value-added membership opportunities and a business climate that attracts new businesses and enhances growth and expansion opportunities for existing business.

City of Oklahoma Citywww.okc.gov

The City of Oklahoma City’s mission is to provide leadership, commitment and resources to achieve its vision by offering a clean, safe and affordable City; providing well managed and maintained infrastructure; excellent stewardship of public assets and a variety of cultural, recreational and entertainment opportunities, as well as creating and maintaining effective partnerships to promote employment opportunities and individual and business success.

Oklahoma Business Roundtablewww.okbusinessroundtable.com

The Oklahoma Business Roundtable, formed in 1991, is a 501(c)(6) nonprofit corporation. The Roundtable’s mission is to encourage and promote Oklahoma’s economic development. The Roundtable accomplishes this by providing critical private funding in support of the economic development efforts of the Governor and Oklahoma Department of Commerce by encouraging business investment and jobs in Oklahoma.

Oklahoma Medical Research Foundationwww.omrf.org

Founded in 1946, the Oklahoma Medical Research Foundation is one of the nation’s oldest and most respected nonprofit biomedical research institutes. Located in Oklahoma City, OMRF fosters a worldwide reputation for excellence by following an innovative cross-disciplinary approach to medical research.

PARTNERS

Presbyterian Health Foundationwww.phf.com

The Presbyterian Health Foundation is a major contributor to medical research and education in Oklahoma. In 1996, it began the PHF Research Park, believing that a science-based company with patented products discovered in the medical research laboratory of the University of Oklahoma ought to be launched here Oklahoma.

Oklahoma Manufacturing Alliancewww.okalliance.com

The Alliance is a not-for-profit organization providing a variety of support to Oklahoma industry. Through a network of Manufacturing Extension Agents and Applications Engineers, the Alliance provides hands-on resources for improving productivity, increasing sales and reducing costs.

The Donald W. Reynolds Foundationwww.dwreynolds.org

The Foundation is a national philanthropic organization founded in 1954 by the late media entrepreneur for whom it is named. Headquartered in Las Vegas, Nevada, it is one of the 50 largest private foundations in the United States.

OKLAHOMA EPSCoRThe Oklahoma Experimental Program to Stimulate Competitive Researchwww.okepscor.org

Oklahoma EPSCoR’s central goal is to increase the state’s research competitiveness through strategic support of research instruments and facilities, research collaborations and integrated education and research programs. They are funded through a three-year (FY2005-2008) $6 million Science Foundation Research Infra-Structure Improvement Grant matched by an additional $3 million from the Oklahoma State Regents for Higher Education.

Oklahoma Department of Commercewww.okcommerce.gov

The Oklahoma Department of Commerce is the primary economic development entity in the state. Its mission is to increase the quantity and the quality of jobs in Oklahoma. It accomplishes that mission that through the following means:

· Business Attraction, Creation and Retention· Community Development· Knowledge-Based Industry Development· Workforce Development, Recruitment and Retention

U.S. Department of Treasurywww.treasury.gov

The Treasury Department is the executive agency responsible for promoting economic prosperity and ensuring the financial security of the United States. The Department is responsible for a wide range of activities such as advising the President on economic and financial issues, encouraging sustainable economic growth, and fostering improved governance in financial institutions.

State Small Business Credit Initiativewww.treasury.gov/resource-center

The Small Business Jobs Act of 2010 created the State Small Business Credit Initiative, which was funded with $1.5 billion to strengthen state programs that support lending to small businesses and small manufacturers. The State Small Business Credit Initiative is expected to help spur up to $15 billion in lending to small businesses. Under the State Small Business Credit Initiative, participating states will use the federal funds for programs that leverage private lending to help finance small businesses and manufacturers that are creditworthy, but are not getting the loans they need to expand and create jobs.

Page 27: i&E Magazine Summer 2011

24 i&E Summer 2011 Summer 2011 i&E 25

i2E, Inc.www.i2E.org

i2E has been a primary source of concept, seed stage and start-up capital for Oklahoma’s high growth companies for more than a decade. The rigorous approach of our services has built a reputation for producing companies that are well positioned for investment capital. i2E and its partners have developed a series of investment funds that target companies at particular stages of the business lifecycle and also complement Oklahoma angel investors and venture capitalists. We also provide venture advisory and entrepreneurial development services.

The results speak for themselves: Clients enjoy job, revenue and capital growth significantly higher than the state average. The state benefits from new globally competitive businesses, high quality jobs and an enhanced quality of life.

OCASTOklahoma Center for the Advancement of Science and Technologywww.ocast.staste.ok.us

As the state’s only agency whose sole focus is technology, OCAST is a small, high-impact agency funded by state appropriations and governed by a board of directors with members from both the private and public sector. OCAST works in partnership with the private sector, higher education, CareerTech and the Oklahoma Department of Commerce.

U.S. Economic Development Administrationwww.eda.gov

This year, the U.S. Economic Development Administration (EDA) marks 45 years of public service, with a mission of leading the federal economic development agenda by promoting competitiveness and preparing American regions for growth and success in the worldwide economy. EDA is an agency within the U.S. Department of Commerce that partners with distressed communities throughout the United States to foster job creation, collaboration and innovation.

Greater Oklahoma City Chamberwww.okcchamber.com

The Greater Oklahoma City Chamber works to create value-added membership opportunities and a business climate that attracts new businesses and enhances growth and expansion opportunities for existing business.

City of Oklahoma Citywww.okc.gov

The City of Oklahoma City’s mission is to provide leadership, commitment and resources to achieve its vision by offering a clean, safe and affordable City; providing well managed and maintained infrastructure; excellent stewardship of public assets and a variety of cultural, recreational and entertainment opportunities, as well as creating and maintaining effective partnerships to promote employment opportunities and individual and business success.

Oklahoma Business Roundtablewww.okbusinessroundtable.com

The Oklahoma Business Roundtable, formed in 1991, is a 501(c)(6) nonprofit corporation. The Roundtable’s mission is to encourage and promote Oklahoma’s economic development. The Roundtable accomplishes this by providing critical private funding in support of the economic development efforts of the Governor and Oklahoma Department of Commerce by encouraging business investment and jobs in Oklahoma.

Oklahoma Medical Research Foundationwww.omrf.org

Founded in 1946, the Oklahoma Medical Research Foundation is one of the nation’s oldest and most respected nonprofit biomedical research institutes. Located in Oklahoma City, OMRF fosters a worldwide reputation for excellence by following an innovative cross-disciplinary approach to medical research.

PARTNERS

Presbyterian Health Foundationwww.phf.com

The Presbyterian Health Foundation is a major contributor to medical research and education in Oklahoma. In 1996, it began the PHF Research Park, believing that a science-based company with patented products discovered in the medical research laboratory of the University of Oklahoma ought to be launched here Oklahoma.

Oklahoma Manufacturing Alliancewww.okalliance.com

The Alliance is a not-for-profit organization providing a variety of support to Oklahoma industry. Through a network of Manufacturing Extension Agents and Applications Engineers, the Alliance provides hands-on resources for improving productivity, increasing sales and reducing costs.

The Donald W. Reynolds Foundationwww.dwreynolds.org

The Foundation is a national philanthropic organization founded in 1954 by the late media entrepreneur for whom it is named. Headquartered in Las Vegas, Nevada, it is one of the 50 largest private foundations in the United States.

OKLAHOMA EPSCoRThe Oklahoma Experimental Program to Stimulate Competitive Researchwww.okepscor.org

Oklahoma EPSCoR’s central goal is to increase the state’s research competitiveness through strategic support of research instruments and facilities, research collaborations and integrated education and research programs. They are funded through a three-year (FY2005-2008) $6 million Science Foundation Research Infra-Structure Improvement Grant matched by an additional $3 million from the Oklahoma State Regents for Higher Education.

Oklahoma Department of Commercewww.okcommerce.gov

The Oklahoma Department of Commerce is the primary economic development entity in the state. Its mission is to increase the quantity and the quality of jobs in Oklahoma. It accomplishes that mission that through the following means:

· Business Attraction, Creation and Retention· Community Development· Knowledge-Based Industry Development· Workforce Development, Recruitment and Retention

U.S. Department of Treasurywww.treasury.gov

The Treasury Department is the executive agency responsible for promoting economic prosperity and ensuring the financial security of the United States. The Department is responsible for a wide range of activities such as advising the President on economic and financial issues, encouraging sustainable economic growth, and fostering improved governance in financial institutions.

State Small Business Credit Initiativewww.treasury.gov/resource-center

The Small Business Jobs Act of 2010 created the State Small Business Credit Initiative, which was funded with $1.5 billion to strengthen state programs that support lending to small businesses and small manufacturers. The State Small Business Credit Initiative is expected to help spur up to $15 billion in lending to small businesses. Under the State Small Business Credit Initiative, participating states will use the federal funds for programs that leverage private lending to help finance small businesses and manufacturers that are creditworthy, but are not getting the loans they need to expand and create jobs.

Page 28: i&E Magazine Summer 2011

26 i&E Summer 2011

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