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IDAHO HIGHWAY SAFETY SUMMIT 2011
April 21, 2011
THE 1999 FACTS
278 people died in traffic crashes.
183 motor vehicle occupants ages 4 and older were not restrained (77%).
The national seat belt use rate was 70% while Idaho’s rate was 57%.
Our expenditures totaled $1.3 million.
START SMART: BUCKLE YOUR BELT SUMMIT 2000
THE 2000 FACTS
276 people died in traffic crashes.
169 motor vehicle occupants ages 4 and older were not restrained (76%).
Idaho’s seat belt use rate was 58%.
Our expenditures totaled $1.4 million.
2002
2002 SEAT BELT BROCHURE
THE 2002 FACTS
264 people died in traffic crashes.
135 motor vehicle occupants ages 4 and older were not restrained (62%).
Idaho’s seat belt use rate was 63%.
Our expenditures totaled $2.03 million.
PARTNERSHIPS - CALOUB HUTTASH
2003 SEAT BELT LAW SIGNING
DARLENE ROOT STORY
2004 AWARD WINNING BILLBOARD
GOVERNORS HIGHWAY SAFETY SUMMIT
TOWARD ZERO DEATHS
TRAFFIC SAFETY RESOURCE PROSECUTOR
THE 2005 FACTS
275 people died in traffic crashes.
126 motor vehicle occupants ages 4 and older were not restrained (66%).
Idaho’s seat belt use rate was 76%.
Our expenditures totaled $4.49 million.
2006 REGIONAL LEL PROGRAM
2006 SEAT BELT BILLBOARD
2006 EMPTY SHOES EVENTS
30
8 FFY 2007 MOBILIZATIONS
EIGHT MOBILIZATION COVERING 117 DAYS… Impaired Driving
December 15th – January 1st
March 11th – March 17th
June 24th – July 4th
August 11th – September 4th
… Seat Belt
November 13th – 26th
May 21st – June 3rd
… Aggressive Driving
June 10th – June 23rd
July 15th – July 28th
CLICK IT, DON’T RISK IT!
ITSC 32June 1, 2006
THE 2007 FACTS
252 people died in traffic crashes.
114 motor vehicle occupants ages 4 and older were not restrained (65%).
Idaho’s seat belt use rate was 78.5%.
Our expenditures totaled $2.55 million.
9 FFY 2008 MOBILIZATIONS
Seat BeltsNovember 12-25May 20-June 2
Impaired DrivingNovember 12-25Dec 17 – Jan 2
Mar 12 -19July 2-7
Aug 20 – Sept 3Aggressive
DrivingApril 18 – 27
July 18 - 27
BIGGEST KILLERS IN IDAHO
2008Total Fatals 232DUI 97Aggressive 100Belts 107Distracted 72Youth 39MC 29
SVROR 117
Toward Zero Deaths, Every Life Counts
Mission - Zero traffic deaths on Idaho roads
Fewer than 200 annual traffic deaths by 2012
2009 – SHSP GOALS
KEY ELEMENTS TO SUCCESS
Continued focus on behavioral safety
Make it local
Address infrastructure with
• RSA’s,
• Black spot treatment
• Safety corridors
• Systematic approach
Market Toward Zero Deaths, Every Life Counts
Fatalities by Year 1999-2010.p...
2010 PROGRESS2008 2009 2010
Total 232 226 209DUI 97 74 96Aggressive 100 106 88Belts 107 88 73Distracted 72 60 60Youth 39 43 31MC 29 34 28
SVROR 117 103 108