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8/10/2019 Ict 214 Technopreneurship 126924 148116
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BEE4613 Technopreneurship
TechnopreneurshipTechnopreneurship
BEE4613BEE4613
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SyllabusSyllabus
Chapter 1:Chapter 1:Technopreneur & TechnopreneurshipTechnopreneur & Technopreneurship
Chapter 2Chapter 2 Business Opportunities: Identifcation,Business Opportunities: Identifcation,
Evauation & !eectionEvauation & !eection
Chapter 3Chapter 3
Innovation and TechnopreneurshipInnovation and Technopreneurship
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Chapter 4Chapter 4 "or#s o$ Business Entities, %euations and"or#s o$ Business Entities, %euations and
Business !upport !'ste#Business !upport !'ste#
Chapter (Chapter ( Business )anBusiness )an
Chapter 6Chapter 6
*anae#ent o$ a !#a Business*anae#ent o$ a !#a Business
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Chapter +Chapter + *aretin*aretin
Chapter -Chapter - Operations *anae#entOperations *anae#ent
Chapter .Chapter . "inancia )an"inancia )an
Chapter 1/Chapter 1/ Issues on TechnopreneurshipIssues on Technopreneurship
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AssessmentAssessment
Test 1Test 1 : 1(0: 1(0
Test 2Test 2 : 1(0: 1(0
)resentation)resentation : 3/0: 3/0Business )an %eportBusiness )an %eport : 4/0: 4/0
"ina Ea#"ina Ea# : /0: /0
TOTALTOTAL : 100%: 100%
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e!erencese!erences
ii iT* Entrepreneurship !tud' roupiT* Entrepreneurship !tud' roup52//4 752//4 7"un#amentals o!"un#amentals o!EntrepreneurshipEntrepreneurship8 )earson )rentice8 )earson )rentice9a9a
iiii )eter "rucer 51..3 7)eter "rucer 51..3 7$nnoation an#$nnoation an#EntrepreneurshipEntrepreneurship8 9arperBusiness8 9arperBusiness
iiiiii ;Chan r 52//1 7The BusinessThe Business
'lannin& (ui#e'lannin& (ui#e8, ?dvantae @uest8, ?dvantae @uest)u=ications)u=ications
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Sub)ect assi&nmentSub)ect assi&nment
Business proposaBusiness proposa
A ? roup consists o$ #a 6 students? roup consists o$ #a 6 students
A %eister roup #e#=ers%eister roup #e#=ers
CEO#anaerCEO#anaer
A Brain stor#in sessionBrain stor#in session
T'pe o$ =usinessT'pe o$ =usiness
T'pe o$ productT'pe o$ product Co##ercia vaueCo##ercia vaue
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*o+ &reat +e are,*o+ &reat +e are,
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Are they anyAre they any
businessbusinessopportunitiesopportunities
!rom this!rom this
scenery,scenery,
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*o+ about this messy room,*o+ about this messy room,
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BEE4613 Technopreneurship
*o+ about communication in#ustry,*o+ about communication in#ustry,
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*o+ about airlines in#ustry,*o+ about airlines in#ustry,
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BEE4613 Technopreneurship
/hy +e nee# an/hy +e nee# an
entrepreneur,entrepreneur,
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Identi$' ho #an' o$Identi$' ho #an' o$
A Business ite#s 5e have to pa'DBusiness ite#s 5e have to pa'D
A onF=usiness ite#s 5$ree o$ chareDonF=usiness ite#s 5$ree o$ chareD
A Inside this ecture roo#GGGInside this ecture roo#GGG
)ercentaeDGGG)ercentaeDGGG
0 H0 H Business ite#s A nonF=usiness ite#sBusiness ite#s A nonF=usiness ite#s
1//01//0
Business ite#sBusiness ite#s
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EntrepreneurEntrepreneur
TechnopreneurTechnopreneur
$ntrapreneur $nnoator$ntrapreneur $nnoatorana&erana&er
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Earlier 2ie+points 1005Earlier 2ie+points 1005
170s8170s8
The ord entrepreneur co#es $ro#The ord entrepreneur co#es $ro#
"rench ord"rench ord 9entrepren#re9entrepren#re
;;Entrepren#re
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EntrepeneurEntrepeneur
EntrepreneurEntrepreneur inestsinests,, trans!ormstrans!ormsand #aes 5and #aes 5pro=t or losspro=t or loss
%ichard Cantion, "rench econo#istJ%ichard Cantion, "rench econo#istJ
A In other ords, oods are =ouht at aIn other ords, oods are =ouht at a
certain price, vaue is added ='certain price, vaue is added ='
trans$or#in 5trans$or#in 5the least bein& tothe least bein& to
repac.repac. the oods, and the oods are the oods, and the oods arethen sod at an uncertain pricethen sod at an uncertain price
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77The tas o$The tas o$ !ormin& an or&anisation!ormin& an or&anisation$or$or commercial purposescommercial purposes88
?da# !#ith 1.++J?da# !#ith 1.++J
In his =oo,In his =oo, Wealth of NationsWealth of Nations
77The a=iit' toThe a=iit' to !oresee potential!oresee potential
throu&h chan&es in the economythrou&h chan&es in the economy
and toand to act on the #eman# therebyact on the #eman# therebycreate#create#88
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77The entrepreneur as said toThe entrepreneur as said to
in>uence society by !ormin&in>uence society by !ormin&
enterprisesenterprisesand as in turnand as in turn
inKuenced =' societ' to reconiseinKuenced =' societ' to reconiseneeds and to $uf throuh si$uneeds and to $uf throuh si$u
#anae#ent o$ resources8#anae#ent o$ resources8
>ean Ba=tiste !a', 1./3, "rench>ean Ba=tiste !a', 1./3, "renchEcono#istJEcono#istJ
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77Entrepreneurs areEntrepreneurs are economiceconomic
a&entsa&entshoho trans!orm resourcestrans!orm resources
into &oo#s an# sericesinto &oo#s an# serices, there=', there='
creatin an environ#ent conducivecreatin an environ#ent conduciveto industria roth8 Car *ener,to industria roth8 Car *ener,
1-+1,1-+1, Principles of EconomicsPrinciples of EconomicsJJ
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!ource: avid 99ot Entrepreneurship!ource: avid 99ot Entrepreneurshipe Lenture Creation Eneood CiMs,e Lenture Creation Eneood CiMs,
>: )renticeF9a 1..2, p(>: )renticeF9a 1..2, p(
en&ers o#el o! 2alue5A##e#Trans!ormation o! esources
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77Entrepreneurship is aEntrepreneurship is a creatiecreatie
#estruction !orce#estruction !orcethat sees thethat sees the
destruction o$ usua a's o$ doindestruction o$ usua a's o$ doin
thins =' the introduction o$thins =' the introduction o$ ne+ne+improe# +aysimproe# +ays88
>oseph !chu#peter, 1.34, ?ustrianJ>oseph !chu#peter, 1.34, ?ustrianJ
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EntrepreneurshipEntrepreneurshipis ais a processprocessand theand the entrepreneur is anentrepreneur is an
innoatorinnoatorho uses processes toho uses processes to
chaene eistin nor#s viachaene eistin nor#s viaco#=inations o$ ne resources andco#=inations o$ ne resources and
#ethods in co##erce#ethods in co##erce
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TechnopreneurTechnopreneur
The' are entrepreneurs ho usedThe' are entrepreneurs ho used
7technoo'8 as their driven $actor in7technoo'8 as their driven $actor in
trans!ormin& resources intotrans!ormin& resources into
&oo#s an# serices&oo#s an# serices, creatin an, creatin anenviron#ent conducive to industriaenviron#ent conducive to industria
roth8Droth8D
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$nnoations$nnoationsareare not con=ne# tonot con=ne# to
tan&ible pro#uctstan&ible pro#ucts=ut aso=ut aso inclu#einclu#e
serices an# processes?serices an# processes?AThe continuous i#prove#ent in fnanciaThe continuous i#prove#ent in fnancia
sectorsector
A Cit' =an, ?ir ?siaDCit' =an, ?ir ?siaD
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Entrepreneur see# to =e theEntrepreneur see# to =e the
startersstartersand #anaers theand #anaers the
!ollo+ers!ollo+ers
A Initia', entrepreneurs aso assu#e theInitia', entrepreneurs aso assu#e the
roe o$ #anaer, =ut ater theroe o$ #anaer, =ut ater the
#anaeria roes are deeated to the#anaeria roes are deeated to the
#anaers#anaers *anaers do*anaers do not start businessesnot start businesses,,
the' on'the' on' mana&emanaðe#the#
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In the ord o$ corporate =usiness,In the ord o$ corporate =usiness,
intrapreneursintrapreneurse#ere as thate#ere as that
=reed ho is a=reed ho is a cross bet+eencross bet+een
mana&ers an# entrepreneurs?mana&ers an# entrepreneurs?AThe'The' +or. !or the corporation+or. !or the corporation=ut are=ut are
iven theiven the tas. o! startin& ne+tas. o! startin& ne+
enturesentures
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?n' @uestionsG?n' @uestionsG
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;hat Is EntrepreneurshipG;hat Is EntrepreneurshipG
ature o$ Entrepreneurship
It is a socioFecono#ic pheno#enon
Enine o$ econo#ic roth
Creator o$ eath and e#po'#ent
;hat is EntrepreneurshipG
It is a creative and innovative hu#an act
?=iit' to create and =uid a vision $ro# practica'
nothin Lision reNuires iinness to tae cacuated riss
It is a discipine, hence it can =e earned A )eter rucer
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efnition o$ Entrepreneurshipefnition o$ Entrepreneurship
Entrepreneurship is the ability to create and build a
visionfrom practically nothing. Fundamentally, it is a
human, creative act.It is the application of energy toinitiating and building an enterprise or organization, rather
than just watching or analyzing. This vision reuires a
willingness to ta!e calculated ris!s" both personal and
financial, and then to do everything possible to reduce the
chances of failure.
Entrepreneurship also includes the ability to build an
entrepreneurial or venture teamto complement your (the
entrepreneur)own s!ills and talents. It is the !nac! for
sensing an opportunitywhere others see chaos,
contradiction, and confusion. It is possessing the !now#
howto find, marshal and control resources, often owned
by others.$
%rofessor &effrey Timmons '())*+
Entrepreneur ?re *ade andEntrepreneur ?re *ade and
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Entrepreneur ?re *ade andEntrepreneur ?re *ade and
ot Bornot Born
The entrepreneurialmystique? Its not magic,
its not mysterious and ithas nothing to do with thegenes It is a discipline !nd
li"e any discipline, it can #elearned$
D)eterrucer
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;h' )eope Beco#e Entrepreneurs;h' )eope Beco#e Entrepreneurs,
efnition o$ an entrepreneur A "rench ord 7entreprende8
#eanin o =eteenP or enter to undertaeP ? person houndertaes to oraniQe, #anae and assu#e riss o$ =usiness
9o peope =eco#e entrepreneur G A B' ecessit' and
Opportunit', esin and e$aut
Triered =' !ocia isruption or Interruption8
Entrepreneurs are created in ood and =ad econo#ic ti#es
?chieve#ents and "inancia %eards $or an Entrepreneur
*an' =eins =ut $e #ae it
h h
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;ho ?re The EntrepreneursG;ho ?re The EntrepreneursG
'ara#i&m shi!ters innoators an# opportunists
@ creatie #estroyers
ey chan&e catalysts an# a&ents
/ealth an# employment creators
Economic en&ine #riers
ey actors o! the alaysian Economy
Entrepreneurs are ma#e an# not born @
entrepreneurial propensity
ou can be the entrepreneur 5 i! you hae +hat
it
ta.es 'eople +ho li.e to be their o+n boss
'eople +ho has eCperience# a ;social
#isruption
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Entrepreneuria Traits 51Entrepreneuria Traits 51
*ost I#portant $or !uccess:
Innovative & Opportunistic
;iinness to tae ris
Initiative !e$ reiance
)erseverance 5eep tr'in to achieve so#ethin
eed to achieve
!e$ confdence
E t i T it 52E t i T it 52
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BEE4613 Technopreneurship
Entrepreneuria Traits 52Entrepreneuria Traits 52
Important for Success:
Leadership
Competitiveness
Good physical health
Creative
High level of energy
Versatility
i i 53E t i T it 53
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Entrepreneuria Traits 53Entrepreneuria Traits 53
Least Important for Success:
Ability to get along
Patience
Well organied
!esire for money
"olerate uncertainty
#eed for po$er
#eed for affiliation
iMerence Beteen erence Beteen
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iMerence Beteen erence BeteenEntrepreneurship ?nd !#aEntrepreneurship ?nd !#a
BusinessBusiness
Entrepreneurship
Innovation
"ast roth
Lision
E#po'#ent creation
*one' #ain #achine
9iher ris
!#a Business
Ritte innovation
!tatic roth
Ritte vision
"a#i' =usiness
Earnin a iveihood
Ro or #ini#u#
ris
E hi ! i iE t hi !t ti ti
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! !ituation
?=out 1 #iion =usinesses are $or#ed each 'ear in the
!
Beteen +/ to -/0 $aied the frst 'ear o$ startFup
1/0 to 2/0 ast throuh the net ( 'ears
Lenture invest#ent 1:1/ success rate
Lenture capitaists epects =eteen ( to 1/ ti#es return
Source : S Statistics
Entrepreneurship !tatisticsDEntrepreneurship !tatisticsD
o Sou
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BEE4613 Technopreneurship
6 in a #iion ith a hih tech =usiness idea eventua'
=eco#es a success$u co#pan' that oes pu=ic I)O
"eer than 2/0 o$ the $unded startsFup o pu=ic
Banruptcies occur $or 6/0 o$ the hih tech co#panies that
succeed in ettin venture capita
Lenture capita investors on a are part o$ the startFup ='
the ti#e it oes pu=ic: +/ 0 o$ hardare co#panies, 6/0
o$ so$tare co#panies and (/0 o$ internet co#panies
!ource: ! !tatistics
Entrepreneurship !tatisticsEntrepreneurship !tatistics
o Sou
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*aa'sian !ettin &
o=a !cenario
*aa'sia: Enterprisin Cuture*aa'sia: Enterprisin Cuture ? d?nd
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*aa'sia: Enterprisin Cuture*aa'sia: Enterprisin Cuture?nd?nd
ationation
Econo#ic )aradi# !hi$ts 1.(/s to 2///s ;aasan 2/2/
*inistr' $or Internationa Trade & Invest#ent F !*IEC
*inistr' $or Entrepreneurs & CoF/perative eveop#ent
*uti#edia !uper Corridor A + "aships
*!C !tatus )riviees & Incentives
!tron Econo#ic roth & !ocia Innovation
%apid In$rastructure eveop#ent
Industr' )ro#otion o$ Entrepreneurship: Enterprise (/ ?ards, Ernst &
Soun *aa'sian Entrepreneur o$ the Sear ?ard, Lenture 2//2, *!CFI9R
Business )an Co#petition, *?LC?)Ps Crade Invest#ent )rora##e
%SC &l hi ' li ti
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%SC &lagship 'pplications
()*usiness
"elehealth
Smart Schools %ultipurpose Card
+,! Cluster
(lectronic Government
World$ide%anufacturing We-
*orderless %ar.eting
Centre
"echnopreneur
!evelopment
*aa'sia Econo#ic Trans$or#ation*aa'sia Econo#ic Trans$or#ation
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*aa'sia Econo#ic Trans$or#ation*aa'sia Econo#ic Trans$or#ation& rivers& rivers
1996
!ource : *aa'siaPs ationa Econo#ic ?ctionCounci
Labour-driven
Labour-driven
Investment-driven
Productivity-driven
Knowledge-driven
1960 19951970 190
Primary!ommodities
Assembly-ty"e#anu$acturing
#edium-tec%#anu$acturing
& 'ervices
(ig%-tec%#anu$acturing& 'ervices
Knowledge-based
)005 )0)0
'G+IC/L"/+( 0 P+I%'+1 C2%%2!I"1'G+IC/L"/+( 0 P+I%'+1 C2%%2!I"1
I#!/S"+I'L 0 I%P2+" S/*S"I"/"I2#I#!/S"+I'L 0 I%P2+" S/*S"I"/"I2#
"(CH#2L2G1 0 &2+(IG# !I+(C" I#V""(CH#2L2G1 0 &2+(IG# !I+(C" I#V"
HIGH "(CH#2L2G1 0 S(+VIC(SHIGH "(CH#2L2G1 0 S(+VIC(S
KNOWLEDGE BASED / INTELLECTUAL CAPITALKNOWLEDGE BASED / INTELLECTUAL CAPITAL
IT? Li i
00 Com)etitive
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IT? Lision
Social
Econom
ic
ICT
asme
ans
Now
Connectivit o!netwo"#s
E$%ita&le access toin!o"mation
C%lt%"e o! lea"nin'In!o"mation lite"ate
ICT as a secto" In!o"mation ascommo(it Inf
ormati
on
Socie
ty
Em)owe"e( citi*ens Sel!+"e'%latin' Sel!+cont"olle( ,oste"in' c"eativit Incl%sive societ
St"on' !amilies
-al%e c"eationt."o%'. #nowle('e)"o(%cts an(in(%st" 3n
o$led
ge
Societ
y
Inform
ation
Socie
ty
00
Unite( Develo)e( 1 sec%"e St"on' mo"al an(et.ical val%es
Democ"atic an( li&e"alTole"ant 1 P"o'"essive
Com)etitive2(namic2 "o&%st 1"esilient
,ai" 1 e$%ita&le(ist"i&%tion o!wealt.
Knowle('eeconom
Civil
Societ
y
3no$
ledge
Socie
ty
Inform
ation
Socie
ty
S
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In!o"mation1
Comm%nicationTec.n
olo'
ICT as a
SECTO3
ICT as an
ENABLE3
Innovation !o"
WEALT4
C3EATION
Innovation !o"
BALANCED
SOCIETAL
DE-ELOP5ENT
Innovation !o"
GOOD
GO-E3NANCE
5alasia6s
ICT7D
)"o'"am !o"
Innovatin'
towa"(s a
K+nation
In
(%st"
Societ
Gove"n
+ment
K+econom
K+societ
,o" &alance( (evelo)ment t."o%'. innovation2 t.e 8ICT7D ,"amewo"#6 s.own2 w.ic. ("aws
on t.e )"inci)les .i'.li'.te( t.%s !a"2 can &e %se( as a '%i(e9
St"ate'ic ,"amewo"#
"ra#in the !trateic ICT %&
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"ra#in the !trateic ICT %&?enda: !trateic Intent
Innoation !or /EALT* FEAT$ODF All sectors o! the alaysian economy creatin& alue an#+ealth throu&h success!ul participation in the emer&in&.no+le#&e5#rien &lobal economy
F ey !ocus: no+le#&e5#rien economy
$nnoation !or BALADFEG SOF$ETAL GE2ELO'EDTA $nclusie community #eelopment throu&h proision o!
li!e chan&in& $FT applications
A ey !ocus: no+le#&e society
$nnoation !or (OOG (O2EDADFEA "oster !orm o! accountability an# transparency in the
process o! &oernance that enhance the Huality o! li!e o!alaysians
A ey !ocus: 'articipatin& in &oernance !or Huality o! li!e
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