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ICP Monthly Market ReportJanuary 2013
Market Updates
• February was a quiet month for i-Qlick as the showroom was closed for many days:– Public holiday for the King’s funeral (Feb 1 & 4)– Chinese New Year holiday (Feb 8 to 13)– i-Qlick staff retreat (Feb 22 to 24)– Meak Bochea pubic holiday (Feb 25)
• Frequent power failures (a few hours a day) affected sales• Market is generally quieter due to the preparation of King’s Funeral (Feb 1 to 4)• i-Qlick carried out Chinese New Year promotions but sales affected by King’s
Funeral• Sunsimexco carried out Chinese New Year promotions (Jan 26 to Feb 7) with
attractive promotions for Sony products• Nikon is aggressively trying to capture market share through attractive offerings
to both dealers and end-customers• Nikon announced launch of “Miss Nikon” competition
i-Qlick Monthly Market Report – February 2013
Top Selling Digital Cameras
i-Qlick Monthly Market Report – February 2013
Brand Item
Retail Price
Cheapesti-Qlick Retail
Pricei-Qlick Dealer
PriceLow HighSony Cyber Shot W610 $79 $104 Lom Or Thmei Canon PowerShot A2300 $78 $140 SabayNas $115 $103 Sony Cyber Shot W620 $88 $125 TK Electric Canon PowerShot A3400 $89 $109 Lom Or Thmei $139 $125 Sony Cyber Shot W630 $119 $125 PC City Comp Sony Cyber Shot W650 $142 Sunsimexco Sony Cyber Shot W690 $199 Sunsimexco Canon PowerShot A810 $72 Lom Or Thmei $89 $82 Canon PowerShot A4000 $95 $129 TK Electric Canon PowerShot A2400 $129 $116
Top Selling DSLR Cameras
i-Qlick Monthly Market Report – February 2013
Brand Item
Retail Price
Cheapesti-Qlick Retail
Pricei-Qlick Dealer
PriceLow HighCanon 60D 18-200mm $1,039 $1,069 Lom Or Thmei $1,360 $1,280 Canon 650D 18 - 55 mm $615 $650 Lom Or Thmei $940 $900 Canon 650D 18 - 135 mm $835 $930 Lom Or Thmei $1,180 $1,240 Canon 60D 18-135mm $919 $942 Lom Or Thmei $1,260 $1,200 Canon 7D Body $959 Lom Or Thmei $1,460 $1,390 Canon 1100D 18-55mm $419 $439 TK Electric $590 $540 Canon 650D Body $529 TK Electric $820 $840 Nikon D90 18-105mm $768 $775 SabayNash Canon 60D Body $655 $950 $870 Nikon D3100 18-55mm $469 $575 Ly Hour
Top Selling DV Cameras
i-Qlick Monthly Market Report – February 013
Brand Item
Retail Price
Cheapesti-Qlick Retail
Pricei-Qlick Dealer
PriceLow HighSony DCR-SX22E $199 Sunsimexco Sony DCR-SX45E $290 Sunsimexco Canon FS406 $225 Lom Or Thmei $329 $303 Sony SR21 $250 Lom Or Thmei Canon FS405 $185 Lom Or Thmei $238 $219 Sony SR68 $282 Lom Or Thmei
Chinese New Year Promo – 19 Jan to 8 Feb
i-Qlick Monthly Market Report – February 2013
Sales Promotion and Activities – Chinese New Year Promo
i-Qlick Monthly Market Report – February 2013
Sales Promotion and Activities – Chinese New Year Promo
i-Qlick Monthly Market Report – February 2013
No Products Usual RSP
Promo DiscountGift for Promotion Units Sold RSP %
1 EOS 6D kit (EF 24-105mm f/4L IS USM) $2,820 $2,790 1.06%
i-Qlick Cap, EOS back-pack, Tripod, Calculator
Mark-X, SD 16GB class 100
2 EOS 7D kit I (EF S15-85IS) $2,150 $1,960 1.06%i-Qlick Cap, EOS back-
pack, Tripod, Calculator Mark-X
5
3 EOS 60D (body) $950 $890 6.32%i-Qlick Cap, EOS back-
pack, Tripod, Calculator Mark-X, SD 16GB class 10
0
4 EOS 60D kit ( EF S18-55 IS ) $1,030 $1,030 0.00%i-Qlick Cap, EOS back-
pack, Tripod, Calculator Mark-X, SD 16GB class 10
0
5 EOS 60D kit ( EF S18-135 IS ) $1,260 $1,150 8.73%i-Qlick Cap, EOS back-
pack, Tripod, Calculator Mark-X, SD 16GB class 10
5
6 EOS 60D kit ( EF S18-200 IS ) $1,360 $1,280 5.88%i-Qlick Cap, EOS back-
pack, Tripod, Calculator Mark-X, SD 16GB class 10
30
7 Power Shot A2300 $115 $99 13.91% SD 4GB, Camera Case, i-Qlick Cap 155
Chinese New Year Promo – Sales Breakdown for i-Qlick Showroom
i-Qlick Monthly Market Report – February 2013
Chinese New Year Promo – Sales Breakdown for i-Qlick Showroom
No Products Usual RSPPromo Discount
Gift for Promotion Units Sold RSP %
8 EOS 600D (body) $720 $640 11.11%i-Qlick Cap, EOS back-pack,
Tripod, Calculator Mark-X, SD 16GB class 10
0
9 EOS 600D kit (EF S18-55IS II) $820 $740 9.76%i-Qlick Cap, EOS back-pack,
Tripod, Calculator Mark-X, SD 16GB class 10
0
10 EOS 600D kit (EF S18-135IS ) $1,050 $950 9.52%i-Qlick Cap, EOS back-pack,
Tripod, Calculator Mark-X, SD 16GB class 10
0
11 EOS 650D (Body) $840 $680 19.05%i-Qlick Cap, EOS back-pack,
Tripod, Calculator Mark-X, SD 16GB class 10
0
12 EOS 650D kit (EF S18-55IS) $940 $770 18.09%i-Qlick Cap, EOS back-pack,
Tripod, Calculator Mark-X, SD 16GB class 10
25
13 EOS 650D kit (EF S18-135IS) $1,240 $1,040 16.13%i-Qlick Cap, EOS back-pack,
Tripod, Calculator Mark-X, SD 16GB class 10
5
i-Qlick Monthly Market Report – February 2013
Chinese New Year Promo – Sales Breakdown for i-Qlick Showroom
No Products Usual RSP
Promo DiscountGift for Promotion Units Sold
RSP %
14 EOS M kit (EF M18-55) $880 $880 0.00% i-Qlick Cup, EOS M casing , SD 16GB class 10 0
15 EOS M kit (EF M22 & adapter) $940 $940 0.00% i-Qlick Cup, EOS M casing , SD 16GB class 10 0
16 EOS M (EF M18-55, M22 & 90EX) $1,030 $1,030 0.00% i-Qlick Cup, EOS M casing ,
SD 16GB class 10 0
17 PIXMA IP 3680 $100 $89 11.00% Calculator AS 120V, Wireless Mouse 10
18 PIXMA MG 3170 $114 $99 13.16% Calculator AS 120V, Wireless Mouse 45
19 Power Shot A3400 IS $139 $122 12.23% SD 4GB, Camera Case, i-Qlick Cap 60
20 Power Shot A4000 IS $158 $122 22.78% SD 4GB, Camera Case, i-Qlick Cap 105
i-Qlick Monthly Market Report – February 2013
Chinese New Year Promo – Sales Breakdown for i-Qlick Showroom
No Products Usual RSP
Promo DiscountGift for Promotion Units Sold
RSP %
21 IXUS 125 HS $229 $179 21.83% SD 4GB, Camera Case, i-Qlick Cap 50
22 IXUS 240 HS $249 $199 20.08% SD 4GB, Camera Case, i-Qlick Cap 0
23 Legria FS405 $238 $189 20.59% SD 16GB class 10, i-Qlick Cap, Legria bag, Tokodoki bag 25
24 Legria FS406 $329 $259 21.28% SD 16GB class 10, i-Qlick Cap, Legria bag, Tokodoki bag 30
25 LASER Shot LBP6650 $540 $350 35.19% Calculator AS 120V, Wireless Mouse 0
26 PIXMA MP237 $79 $69 12.66% Calculator AS 120V, Wireless Mouse 25
27 PIXMA E500 $100 $79 21.00% Calculator AS 120V, Wireless Mouse 40
i-Qlick Monthly Market Report – February 2013
Chinese New Year Promotions with Sunsimexco
i-Qlick Monthly Market Report – February 2013
Valentine’s Day Promotion with Swensens
i-Qlick Monthly Market Report – Feb 2013i-Qlick Monthly Market Report – Feb 2013i-Qlick Monthly Market Report – February 2013
CP+ Exhibition in Japan
i-Qlick Monthly Market Report – February 2013
Participant from Cambodia CTN TV : Mr. Nin Vessna Position : Hard studio of operational
Participant from Cambodia HMHD TV : Mr. Eng LenghongPosition : Vice Presedent
Canon Imaging Academy
i-Qlick Monthly Market Report – February 2013
Canon Imaging Academy
i-Qlick Monthly Market Report – February 2013
Canon Imaging Academy – Student intake for 1Q2013
i-Qlick Monthly Market Report – February 2013
Course/workshop Lecturer No of students
Basic Photography (English) Moni 6
Basic Photography (Khmer) Miller 7
Fashion Photography Zeeshan 5
Outdoor Lighting Jerry 9
Landscape Bunnawath 4
Q-Studio Valentine’s Day Promotion
i-Qlick Monthly Market Report – February 2013
Q-Studio Valentine’s Day Sponsorship with Gloria Jeans
i-Qlick Monthly Market Report – Feb 2013
Paid Ads
i-Qlick Monthly Market Report – Feb 2013
Raksmai Kampuchea Daily Phnom Penh Post
i-Qlick Monthly Market Report – Feb 2013
Paid Ads
i-Qlick Monthly Market Report – Feb 2013
Sabay.com
i-Qlick Monthly Market Report – February 2013
Paid Ads
i-Qlick Monthly Market Report – Feb 2013
Sabay.com
i-Qlick Monthly Market Report – February 2013
Canon in News
i-Qlick Monthly Market Report – Feb 2013
http://news.sabay.com/articles/374230
i-Qlick Monthly Market Report – February 2013
Canon in News
i-Qlick Monthly Market Report – Feb 2013
Sabay.com
http://www.dap-news.com/2011-06-14-02-39-55/58468
i-Qlick Monthly Market Report – February 2013
Canon in News
i-Qlick Monthly Market Report – Feb 2013
Sabay.com
http://www.eworldmagz.com/local-news/gLB9C.html
i-Qlick Monthly Market Report – February 2013
Canon in News
i-Qlick Monthly Market Report – Feb 2013
Sabay.com
i-Qlick Monthly Market Report – February 2013
Canon Product Review
i-Qlick Monthly Market Report – Feb 2013
Electronic World Magazine
Competitor Updates and Activities – Nikon Roadshow at Sorya
i-Qlick Monthly Market Report – February 2013
Nikon Booth at Sorya Shopping Mall. They have product display and photo backdrop for shooting.
Competitor Updates and Activities – “Miss Nikon Pageant”
Grand Prize: USD5000
i-Qlick Monthly Market Report – February 2013
“Happy with SONY” promotion: Buy up to $100 of Sony products and customer will get take part in a lucky draw to go on “Sony Photographic Cruise”
Competitor Updates and Activities – Sunsimexco CNY Promo 26 Jan to 7 Feb
i-Qlick Monthly Market Report – February 2013
i-Qlick Monthly Market Report – February 2013
Competitors’ product reviews
i-Qlick Monthly Market Report – February 2013
Competitors’ product reviews
i-Qlick Monthly Market Report – February 2013
Competitors’ product reviews
CBP Activities for next month
i-Qlick Monthly Market Report – January 2013
• KTH Premium Mall Opening• CCPC Gathering• Khmer New Year Promotions