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© 2009 IBM Corporation
IBM CloudBurst 2.1An integrated Private Cloud Service Delivery Platform
Martin Menzel, Global Technology Services, IBM EE/A
30 September 2010
© 2009 IBM Corporation22
� Reduce the headaches of integrating and maintaining servers, storage & software
� With a Service Management System that provides:
� Dramatic improvement in time to market
� Clients with what they need when they need it
� Self-service
� Service in hours, not weeks
� The lowest per-unit cost
� Hands-free operation
� Elimination of mundane tasks from skilled personnel
� Turn key Installation, Easy Expansion for Key Workloads
What if you could streamline and automate the way you deliver IT Infrastructure Services?
Active Energy Manager
© 2009 IBM Corporation33
An integrated service management platform with network, servers, storage, Quickstartservices that enables the fastest Private Cloud Deployment Today
Introducing: IBM CloudBurst
Customer Benefits
� Improved time to value - Quickly deliver a private cloud using a preloaded and integrated system
� Improved innovation - Dramatically improve business value and IT’s effect on time-to-market by delivering services faster via automated service delivery while also lowering operating costs
� Decrease IT cost – Maximize capital usage and reduce need for future capital
� Reduce complexity and risk - With automation and standardization the human error factor is minimized.
� Scales to the enterprise – Able to scale and manage additional Platforms and Workloads (x86, UNIX, System z, …)
Single product, single delivery, single installation, single invoice, single support
structure
© 2009 IBM Corporation4
IBM Cloudburst – What’s Inside
Service Automation
IBM Cloudburst
�Orchestration of Cloud operations
�Integration point for service mgmt capabilities
�Service catalog and templates
�Automated provisioning of virtual systems
�Monitor both physical and virtual server environments
Monitoring
� Redundancy built in for high availability
High Availability
�Provide metering and accounting for cloud services
�Enable integration to billing systems if needed
Usage and Accounting
�Enhanced management of the virtual environment
Platform & Virtualization Management
�Energy management of the hardware infrastructure
Energy Management
“Built for Purpose” Cloud Solution
�Preinstalled and configured on IBM hardware
Server, Storage, Network HW
�Improve storage utilization
�Enable multi-tenancy support
Storage and Network Virtualization
© 2009 IBM Corporation5
� Faster Results� Less Risk� Cost Reduction
Jan.
5
June
Jan.
2
3
4
Build from Scratch
Months Days
Pre-Built
Pre-implementation System Sizing
Acquire Components
Installation & Configuration
Testing & Validation
IBM CloudBurst Delivers Results in Days Versus Months
© 2009 IBM Corporation6
Getting Started: Deploying Cloud in the EnterpriseIBM provides options to Customers on how a Cloud Service Delivery infrastructure can be delivered. Which option is right for you?
• Pre-integrated Configurations• Pre-Built at Factory• Integrated Support• 5 day installation• Self contained & expandable to
heterogeneous infrastructure and custom components
• Solution Pricing
• Unlimited Configurations• Custom Build• Product Level Support• Longer installation• Installed to support multiple
platforms and custom components
• Enterprise Pricing
CloudBurst Solution Custom Private Cloud
• Flexibility• Time to Results• Install Base• Workload• Skillset
© 2009 IBM Corporation8
Features Benefits
IBM CloudBurst Delivers from the Factory…
Improve service
Reduce cost
Easy to get started
Production ready
Workloads
Software Development
Test & pre-production
Data Intensive Processing
Examples: SAP, Oracle, Sybase, DB2, Business Intelligence,
Transaction processing
Self Service Portal
Service Catalog
Automation Software
Pre-packaged Automation Templates
Built-in Virtualization
Financial Mgmt, High Availability, Energy Mgmt,
Enterprise Scalability, Security, Storage Mgmt
Single Delivery, Installation & Price
Implementation Services
Single Support
© 2009 IBM Corporation9
� Users can request the services they need, when they need them, for the time they need them
� Eliminates manual processes for requesting resources
Self-Service Portal and Services Catalog
…Improves customer satisfaction by accelerating service delivery and ensuring consistency of services
� Single repository for all cloud services
� Allows end users to use IT services without being an expert in IT
� Supports faster delivery of business services
© 2009 IBM Corporation10
Automation and Pre-Packaged Automation Templates
� Resources can be provisioned in minutes versus weeks
� Resources are provisioned consistently every time
� Resources are quickly returned to pool when no longer needed instead of sitting idle
� Easily customizable by role
� Library of scenarios available for common provisioning tasks
� Web replay to record provisioning tasks once, then share with less-skilled administrators
…Speeds delivery of services via easy-to-use provisioning and reduces skill level required to perform provisioning tasks
© 2009 IBM Corporation11
Metering/Usage Accounting and Energy Management
…Provide data for planning, budgeting, billing and accurate chargeback for services and proactively manage energy usage and reduce footprint
� Generate billing to clients for services delivered based on service usage data
� Provide visibility into the cost of services in order to determine the rate structure
� Understand costs, track, allocate and invoice by department, user and many additional criteria
� Deliver detailed information and reports about the intricate use of shared resources
� Provide visibility into key energy metrics across IT and facility assets
� Identify areas where energy consumption can be reduced
� Provide energy metrics to other management products to drive actions
© 2009 IBM Corporation12
Platform/Virtualization Management
� Monitor and manage physical and virtual resources in same manner
� Dynamically manage virtual workloads to optimize resource usage
� Automatically migrate virtual machines across systems to maintain service levels
� Network isolation via multiple VLANs
…Increases utilization for lower capital expense with improved application availability
© 2009 IBM Corporation13
Storage Virtualization Option (SAN Volume Controller)
…Increases utilization for lower capital expense with improved data availability
� Make better use of existing storage and controlling growth
� Make changes to storage and move data without taking applications down
� Simplify management to provide greater efficiency and productivity for storage management staff
© 2009 IBM Corporation14
QuickStart Services Included
…Private Cloud platform is up and running in 5-8 days, supported by knowledge transfer
Installation & Configuration� Integrate IBM CloudBurst in data center and
network
� Set up users and security profiles
� Configure virtualization resources and self-serve portal
Hands-on Training� Covers broad range of management
considerations
� Addresses administrator and user levels
© 2009 IBM Corporation15
2 ways to extend your IBM CloudBurst environment:
1. Ability to add blade compute servers to your initial IBM CloudBurst environment
2. IBM CloudBurst management server can be used to discover, enroll, manage and use resources across your environment
• Additional licenses required• Could be other x86, POWER and/or System
z resources• Most likely requires GTS or Lab Services
� Enables scalability by leveraging other enterprise resources
IBM CloudBurst is Extensible…
…More effectively manage and leverage your existing capital investment
© 2009 IBM Corporation16
Customer Use Case Example – Live Demo
End Users Service Portal
Service Request Catalog
Provisioning Engine� Workflows� Expert Systems� Scripts
Service Modules � e.g. Metering/
Usage Billing, Monitoring, etc.
Virtualized Cloud Infrastructure
� Easy to access, easy to use Service Request Catalog� Hides underlying complex infrastructure from user and shifts
focus to services provided
� Enables the ability to provide standardized and lower cost services
� Can facilitate a granular level of services metering and billing� Workload standardization eases complexity
© 2009 IBM Corporation17
What’s New with CloudBurst 2.1?
� New Hardware/Software features …• New base blade: HS22V (12 cores) with 72GB of memory• Latest release of VMware (4.1)• 8Gb Fibre Channel infrastructure• SAN Volume Controller (SVC) option• Latest release of Tivoli cloud management stack
� Key Benefits• Support for up to 2X the number of virtual machines vs. previous
release• Easier integration with existing customer SANs via optional SVC• Improved network isolation via multiple VLANs• Between 67% to 250% more uplink bandwidth than competition
(important for moving VMs with vMotion) • Enhanced Web 2.0 interface for workflows provides simplicity• Advanced image management capabilities
© 2009 IBM Corporation18
CloudBurst 2.1 Hardware Configuration Options
� Supports up to 960 VMs*
� One 42U Rack
� Two BladeCenter Chassis
� One 3550M3 Mgmt Server
� 15 to 28 HS22V Blades – 1 cloud management, 14 to 27 compute capacity, optional use of 1 blade for HA
� Redundant 10G Ethernet Networking
� Redundant 1G Ethernet Network for out of band management
� Redundant 8G FC Network
� Includes TOR 8G FC switch
� Two DS3400 - 2 Controllers each
� Up to 6 EXP3000
� Storage Capacity = 48 – 96 600GB SAS (36 – 57.6TB raw)
Large
� One 42U Rack
� One BladeCenter Chassis
� One 3550M3 Mgmt Server
� 5 to 14 HS22V Blades – 1 cloud management, 4 to 13 compute capacity, optional use of 1 blade for HA
� Redundant 10G Ethernet Networking
� Redundant 1G Ethernet Network for out of band management
� Redundant 8G FC Network
� One DS3400 - 2 Controllers each
� Up to 3 EXP3000
� Storage Capacity = 24 – 48 600GB SAS (14.4 – 28.8TB raw)
� One 42U Rack
� One BladeCenter Chassis
� One 3550M3 Mgmt Server
� Four HS22V Blades – 1 cloud management, 3 compute capacity
� Redundant 10G Ethernet Networking
� Redundant 1G Ethernet Network for out of band management
� Redundant 8G FC Network
� One DS3400 - 2 Controllers each
� Storage Capacity = 12 600GB SAS (7.2TB raw)
� Supports up to 460 VMs*� Supports up to 100 VMs*
Medium Small
All Hardware Configurations include PDUs, Keyboard & Monitor, Cables, SFPs
* Based on IBM internal estimates of standard CloudBurst 2.1 blade•HS22V with Intel Xeon 5660 2.8 GHz processors and 72GB memory•Each blade can support up to 36 VMs of 4GB size
•IBM System Storage SAN Volume Controller is an opti on that can be added via on site services•A larger configuration (56 blades) is expected to b e available in 4Q
© 2009 IBM Corporation19
CloudBurst 2.1 Major Hardware Components
3550 M3 – Management Server
BladeCenter H – Cloud Infrastructure
HS22V – Cloud Compute ServersIntel Xeon 5660 2.8 GHz 2P (12 cores) with 72 GB me mory
DS3400 & EXP3000
HS22V – Cloud Management ServerIntel Xeon 5660 2.8 GHz 2P (12 cores) with 72 GB me mory
BNT 10Gb Virtual Fabric Switch Qlogic 20 Port 8Gb SAN Switch
© 2009 IBM Corporation20
CloudBurst 2.1 Major Hardware Components
HS22V – Optional HA ServerESXi 4.1 hypervisorVMware HATivoli TSA-MP
HS22V – Cloud Compute ServersESXi 4.1 hypervisor
HS22V – Cloud Management ServerESXi 4.1 hypervisorTivoli cloud management software:
Self-Service PortalService CatalogProvisioning Automation TemplatesImage ManagementEnergy ManagementUsage & Metering
VMware vCenter 4.1
3550 M3 – Management ServerWindows 2008 Standard Edition R2IBM Systems Director 6.2
Active Energy ManagerNetwork Control
*BladeCenter Open Fabric Manager runs in AMM
© 2009 IBM Corporation21
IBM BladeCenter as a Cloud PlatformHighly resilient, energy and cost efficient
� IBM BladeCenter integration reduces cost and complexity
– Lowers connectivity cost (SAN/LAN) by 44% vs. rack servers
– Eliminates 80+% of all cables
� BladeCenter Open Fabric Manager automates network and storage address virtualization for fast failover recovery and easy expansion
� IBM BladeCenter infrastructure has no single point of failureunlike competition
� BladeCenter H delivers 12% better performance/watt than HP blades* and now features industry’s most efficient (95%) power supplies providing additional potential savings
� HS22V supports ~35% more VMs per blade than standard competitor blades
� BladeCenter H provides 67% to 250% more Ethernet uplink bandwidth than competitor blades which is critical for VM movement (vMotion)
*Edison Group Report, May 2010
© 2009 IBM Corporation22
Customer Success Story : Financial Services Firm – Application Testing
Creating custom configurations reliably for testing business applications was difficult and resource intensive.
Solution
Created a self-service, flexible and secure environment for use by internal developers and testers worldwide to develop, port, test and validate their software on standard systems and middleware.
Key Benefits
• Improved time to market for service provisioning
• Higher quality and reduced costs
• Payback period of 10 months
Projected Business Case Results
� Overall Savings: $2.2M
(over 3-year period)
� Payback Period: 10 months
� Net Present Value (NPV): $1.5M
� Return On Investment (ROI): 435%
Business Challenge
© 2009 IBM Corporation23
Let’s Go!Next Steps:
1. Meet with IBM Client Representative, and IBM Tivoli Service Management seller for a deeper discussion of CloudBurst including a remote demo
2. Participate in a workshop with IBM Technical Services or Lab Services to review cloud implementation plans & considerations
3. Decide if IBM CloudBurst or a Custom solution is right for your client
4. Let us help you create a proposal for your business