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Case Study
“CHINA - Legal Growing Pains in a Land of Opportunity”
Summary:
With leading economies of the world in dire shape, China now has become a crucial engine
of global growth — sooner than anyone had imagined. While developed countries remain in a
quagmire, China keeps roaring ahead.
But, China from here on is going to become more difficult. The post-crisis self-
confidence of the Chinese government, companies and people is soaring to the point where it
strikes many outsiders as hubristic. Today, some foreign companies in China wonder how long
they will be welcome. While smaller foreign consumer-goods makers, retailers and lower-tech
companies seem largely to fly below the radar, others feel they are being watched carefully.
China is making greater demands — especially on foreign companies with proprietary
knowhow and cutting-edge technologies. Competition is already brutal. To build a winning
business in China, foreign multinationals must now plan even more meticulously — as well as make
tangible contributions to the host country’s continued economic development.
A Land Of Opportunity:
Typically, they have been anxious to take advantage of new opportunities in one or more
of the following areas:
Market Potential: China has just over 1.3bn people, and economic growth has
lifted many millions of them into the middle class. Hundreds of millions more,
although desperately poor, appear to be looking at a better future.
Market Performance: Rapid economic growth has increased purchasing power,
which has translated into increased consumer spending.
Infrastructure: China is in a multiyear program to build its infrastructure; it will
invest trillions of dollars on highway, airports, seaports, dams, power plants, and
communication networks.
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Resources: China has a well educated population and immense pool of productive
labor while wage rates remain far below those in many other countries about 1/3 of
the Mexican and 1/25 of the U.S. rate.
Strategic Positioning: More and more companies consider investment and
operation in china as fundamental elements of their global strategies.
China attractiveness as a business destination continuous to suffer from an array of political
and legal complications that await any would be investor or entrepreneur. China have unique and
political and legal environments make local operations a complex and often frustrating process.’
China’s political and legal system foster time consuming busy work and tend to stake the odds
against foreigners who are bold enough to forge ahead in the face of an elaborate bureaucracy.
That this power struggle has a long tradition is evident in a sixteenth-century Chinese
saying “The mightiest dragon cannot crush the local snake.” What this means is that, even though
the central government in Beijing may appear to be all powerful, its practical reach is limited by
the politics of local bureaucracies.
Looking from the outside in, however, you can see that China has made great strides in
stabilizing its legal environment. Unfortunately, the willingness to modernize doesn’t ensure that
all problems immediately disappear. China still faces some fundamental challenges, including
legislative gaps, hazy interpretation, lax enforcement and philosophical disagreement.
Collectively, political biases, legal shortcomings, and philosophical legacies have
contributed to the weak or arbitrary enforcement of laws in China.
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1).What are the factors that support the phrase “China- The land of opportunity”?
With a GDP growing at more than 8 percent a year, China is world’s largest growing
economy, and it has joined US as one of the two locomotives powering the global economy.
The incentives to invest in china are compelling. More than 600,000 ventures are set up by
companies from around world, exceeding $800 billion. New opportunities are in many areas andfive key features are as below:
Market potential:
China has just over 1.3 billion people, and economic growth has lifted many millions into
middle class. Many Chinese market are still in the early- or mid – growth stage of product life
cycle.
Market performance:
Rapid growth has increased purchasing power. China has doubled real income per capita
in just 9 years which is substantially good compared to other developed countries.
Infrastructure:
China will invest trillions of dollars on highway, airports, seaports, dams, power plants,
and communication network.
Resources:
China has well-educated population and an immense pool of productive labour while wage
rates remains far low.
Strategic positioning:
More and more companies consider investment and operation in china as fundamental
elements of their global strategies.
2) COMPARING CHINESE ECONOMIC CONDITIONS WITH THAT OF
UNITED STATES:
Under the direct control of the Communist party from 1949 to 1979, China’s economy was
autarkic i.e. adhering the notion that contact with foreigners would corrupt the nation’s political
structure and pollute its cultural life, the government prohibited foreign investment and restricted
foreign trade. However, near 1970s Chinese leadership began to rethink its economic posture and
realized by 1978 that it was economically lagging behind much of the rest of the world, and hence
took first step towards economic modernization by enacting the Law on Joint Ventures using
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Chinese and Foreign Investment. Since then, Chinese economic policy has been characterized by
step-by-step liberalization and gradual entry into the world of foreign trade and investment, still
the Communist Party maintains and absolute monopoly on political power.
However, the country’s economy is shaped by free market principles, it has been growingat more than 8% GDP a year, China is now the world’s second largest economy and it has
joined the United States as one of the two locomotives powering the global economy;
between 2001 and 2006., the two nations accounted for 60% of global growth.
By the first quarter of 2007, the $12.5 trillion US economy was sputtering while the $2.5
trillion Chinese economy was expanding at a rate of 11.1%. If the same pace continues,
China will replace the United States as the world’s largest economy, both in nominal and
real terms within next two decades.
Some economists note that as America and Britain industrialized in the nineteenth century,
they took 50 years to double real income per capita; essentially, China has achieved the
same increase in just 9 years.
China has a well – educated population and an immense pool of productive labour while
wage rates remain far below those in many countries about 1/3 of the Mexican and 1/25 of
the US rate.
Some observers argue that, when it comes to doing business in China, the number one rule
is to throw away the rule book. In particular, foreign investors are advised to abandon the
notion that Western ideas will automatically work in China.
In the West, for instance, a basic principle hold that’s you can form a corporation “for any
valid business purpose”. This principles does not exist in China. If you want to incorporate
in China, the government wants to know – in excruciating details – such basics as who you
are, what you want to do, and, of course, how much you intend to invest.
“Chinese legislation is chock-full of ambiguities,” says one Beijing based lawyer, who
thinks it will take 10 to 15 years to iron out most of the wrinkles. Others are a little more
pessimistic about the time frame, comparing the state of the present Chinese legal system
with that of the United States in the 1920s – an antiquated composite of statues and legal
precursors that took over 80 years to modernize.
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The United States has been the world’s biggest economy since 1871, but that top ranking is
now under threat from China. The Asian giant has achieved economic growth averaging 10% since
it initiated market reforms in 1978 and, in the process, lifting almost half of its 1.3 billion
population out of poverty and becoming the undisputed second-largest economy. China’s gross
domestic product (GDP) – in terms of current prices and market exchange rates – was estimated
by the IMF at approximately $8.25 trillion in 2012, which is just over 50% of US GDP of
approximately $16 trillion for the same year. While that is a significant gap that may take China
many years to close, using another measure known as Purchasing Power Parity (PPP), China is
forecast to race past the U.S. in just a few more years.
While the Chinese economy may be poised to surpass the U.S. on a PPP basis in less than five
years, the U.S. will continue to be well ahead on most indicators related to living standards and
quality of life. However, China’s surging economic clout may result in the country increasingly
challenging the U.S. on a number of fronts, including diplomacy and military.
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3) How are market realities affecting China adversely? Comment on each
criteria in brief.
A market reality refers to the current economic as well non-economic situations prevailing in the
Chinese market; it also includes systems, traditions and rules & regulation followed in the China.
China’s attractiveness as a business destination continues to suffer from an array of political and
legal complications. China’s unique political and legal environments make local operations a
complex and often frustrating process.
There are some factors or we can say tradition of china which can be considered as market realities.
These are as follows:s
Politics and bureaucracy
The mighty dragon and the local snake
The legal system
The matter of intellectual property
Corruption
POLITICS AND BUREAUCRACY:
China is following bureaucratic system. According t o many foreign investors china’s treacherous
business terrain is due to this bureaucratic system that relies on political agendas rather than legal
statutes as a means of regulating business activity. Politics also includes “rule of man” in china,
which means a centralised leadership which is making already complicated system more
bureaucratic. Foreign investors have to suffer due to the complex procedure to be followed in
starting up a business. Another factor that acts as a hindrance is politics. There is a very lengthy
process to be followed in getting business approval. The Chinese government approves only those
firms which offer sufficient benefits to China.
THE MIGHTY DRAGON AND THE LOCAL SNAKE
The mighty dragon refers to the central government and the local snake refers to the local
officials. Both the parties are affecting china adversely because there is a continuous conflict going
n between these parties. Local officials are in favour of protecting the local firms and factory.
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Therefore, when central government tries to investigate any unfair practices local government
party usually do not support this, which ultimately results into the slow grow of China.
THE LEGAL SYSTEM
Till 1978 China had no formal legal system, after also when it introduced a legal system
that was not much effective. China still faces some fundamental challenges, including legislative
gaps, hazy interpretation, lax enforcement, and philosophical disagreement. Currently for example
no comprehensive bankruptcy law protects business; recent draft legislation favours closing down
debt ridden enterprises than protecting creditors. Nor there is any effective way of resolving
contract disputes. Another point that is affecting China adversely in terms of legality is the
fundamental difference in the conception of legality in society. western counties follow “rule of
law” whereas china follows “rule of man” and thus to a system that equates the decision of oneman , whether emperor party, local bureaucrat , with the law. Both bureaucrats’ ad agencies are
ceded the authority to make the decision without being subject o a transparent system of checks
and balances.
THE MATTER OF INTELLECTUAL PROPERTY
One area of controversy in China is about intellectual property- the general term for
intangible property rights resulting from intellectual effort and including such asset as patents,
trademarks, and copyrights. Western companies often complaint that China’s industrial surge or
growth is being powered by the sophisticated theft of the intellectual property. Another reason
related to this matter is that all patents were owned by the government before China begun to put
intellectual-property laws in place, and any company willing to share could share it, thus the
dominance of government and easy sharing of patent act as hindrance in growth of China.
CORRUPTION
Government role is pervasive in China. It takes part into all level of business affairs, mix
n an underdeveloped legal system with a habit of lax enforcement and the martial temptations of
an emerging capitalist society, and you have a prescription for corruption. As it stand, many
investors would be in China face many question concerning property and procedures for which
Chinese government has furnished few solution. Many foreign companies routinely bribe and
attempts to steak property while struggling to establish clear titles to land and physical equipment.
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4) Will China continue to attract foreign firms in future?
Multinationals’ future in China varies greatly depending on industry, company size
and indeed on the individual company concerned. But some general observations
can be made. First, companies are counting on China to deliver more. But not all are planning to
plough in more investment in the name of higher returns. Almost half (49%) of all the survey
respondents said that the fallout from the global rest, companies are investing into china with the
hope of “China will deliver more global revenue.”
While smaller foreign consumer-goods makers, retailers and lower-tech companies seem
largely to fly below the radar, others feel they are being watched carefully. China is making
greater demands — especially on foreign companies with proprietary knowhow and cutting-edge
technologies. Competition is already brutal. To build a winning business in China, foreign
multinationals must now plan even more meticulously — as well as make tangible contributions to
the host country’s continued economic development.
Image of China that emerges from this case study is an outsized potential, Boundless
ambition and increasing complexity. The relentless rise of the China market remains one of the
most important global business stories today. But how this story ends will not be the same for all
MNCs. That will depend on how well each company writes its own subplot.
5) Suggest ways of improving Chinese economic and political conditions and
there by constructive changes in International business environment changes
at large.
China’s unique political and legal environments mak e local operations a complex and often
frustrating process. Layers of bureaucratic authority should be reduced in order to make it
smoother and more effective.
Lengthy review process and narrow criteria for determining sufficient benefits to china
should be broadened.
Western companies in china often complain that china’s industrial surge is being theft by
the sophisticated theft of their intellectual- property. Concrete steps must be taken in order to
rectify this distrust amongst the in investors.
Many foreign companies routinely battle bribes and attempts to steal property while
struggling to establish clear titles to land and physical equipment. A transparent and just system
should be established to fight corruption.
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Bibliography:
1) Daniels John D., Radebaugh Lee H., Sillivan Daniel P., Salwan Prashant, “International
Business- Environment & Operations”, 12th edition, Pearson Publicstions, New-Delhi,
India
Weblinks
1) http://www.investopedia.com/articles/investing/032013/us-vs-china-battle-be-largest-
economy-world.asp
2) http://www.theguardian.com/news/datablog/2013/jun/07/china-us-how-superpowers-
compare-datablog
3) http://www.heritage.org/research/reports/2011/04/the-united-states-vs-china-which-
economy-is-bigger-which-is-better