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IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

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Page 1: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan™ Filament Tape 8930

Value Priced Utility Filament Tape

Page 2: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan™ Filament Tape 8930 Product Description

• Glass filament reinforced tape • Applications are light duty strapping,

bundling and reinforcing applications• Synthetic rubber resin adhesive with

good adhesion to most fiberboard surfaces, and a variety of plastic and metal surfaces

• Tensile Strength - 100 lbs/in width• Adhesion to Steel - 75 oz./in width

Page 3: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan™ Filament Tape 8930 Product Description

• Scotch brand polypropylene film backing

• Thickness of 4.3 mil• Sizes

– Widths of 9mm, 12mm, 19mm, 25mm, 38mm, 50mm, and 75mm

– All lengths of 50 meters

Page 4: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan® Filament Tape 8930• Customer Applications

– Light duty pallet unitizing• Customers use tape product to unitize

and stabilize pallet loads of packaged products for warehousing. Tape stabilizes pallet when it is moved around internally by fork-lifts and pallet jacks in distribution centers before being shipped to customers or other distribution facilities

– Light duty box closing– General bundling

Page 5: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan® Filament Tape 8930

• Distribution Benefits – Channel can increase tape sales and profits

with new value priced filament tape introduction.

– This product can compete with price and value of low-end competitive tape products such as Intertape RG 300 and RG285, along with Tesa 53317

– Tartan® filament tape 8930 will assort in pallet quantities within the 3M-Matic 5-pallet Buy and General Line 5-pallet Large Buy

Page 6: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan® Filament Tape 8930• Call to action for Sales Specialists

– Target competitive RG300, RG285 and Tesa 53317 accounts in territory

– Assist Channel Specialist with distributor sales meetings and help create a list of target competitive accounts

– Make sales calls with distribution on target accounts identified by distribution and update the opportunities in CMT. Close sales in CMT source code 3032

Page 7: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan® Filament Tape 8930

• Call to action for Channel Specialists – Introduce product at distributor sales

meetings using channel presentation– Investigate what general industrial

filament tape is stocked by distributor – Gain a pallet stocking order at

distribution

Page 8: IATD Packaging Business Unit 3 Tartan™ Filament Tape 8930 Value Priced Utility Filament Tape

IATD Packaging Business Unit3

Tartan® Filament Tape 8930• What’s in it for Sales/Channel

Specialist – This product will help position 3M as a

"player" in the low-end competitive filament tape business

– With this well-respected Tartan brand product gaining sales at a distributor, 3M sales of other products will grow as we receive additional mind-share due to being overall supplier of choice

– Tartan® filament tape 8930 is in channel basket of 3M products