I NTERNET C ONNECTIVITY AND U SE IN N EBRASKA : R ESULTS FROM H OUSEHOLD B ROADBAND S URVEY June 22,...
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I NTERNET C ONNECTIVITY AND U SE IN N EBRASKA : R ESULTS FROM H OUSEHOLD B ROADBAND S URVEY June 22, 2010 Presented to the Nebraska Public Service Commission
I NTERNET C ONNECTIVITY AND U SE IN N EBRASKA : R ESULTS FROM H
OUSEHOLD B ROADBAND S URVEY June 22, 2010 Presented to the Nebraska
Public Service Commission Funded by the Nebraska Public Service
Commission through a grant from the Department of Commerce's
National Telecommunications and Information Administration
(NTIA).
Slide 2
S URVEY M ETHODOLOGY 14 page questionnaire mailed in February
and March 2010 Households sampled equally from eight regions of the
state 47% response rate (2910 responses out of 6174 deliverable
surveys) Margin of error = 1.8%
Slide 3
S TUDY H IGHLIGHTS Approximately 4 out of 5 households (81%) in
Nebraska have Internet service Just over three-quarters (76%) of
households have broadband service
Slide 4
D EMOGRAPHICS PLAY A ROLE Certain demographic groups are less
likely than others to have both Internet and broadband service Age
Older persons Household Income Households with lower household
incomes Education Persons with lower education levels Families
Households without children
Slide 5
I NTERNET AND B ROADBAND S ERVICE BY D EMOGRAPHIC F ACTORS
Slide 6
I NTERNET A CCESS AND B ROADBAND S ERVICE V ARIES A CROSS R
EGIONS OF THE S TATE Metropolitan areas are more likely to have
both Internet and broadband service Central Nebraska is the region
least likely to have Internet service or broadband service
Slide 7
I NTERNET A ND B ROADBAND S ERVICE BY R EGION
Slide 8
E CONOMIC D EVELOPMENT D ISTRICT R EGIONS
Slide 9
R EASONS FOR N OT H AVING A B ROADBAND C ONNECTION Cost is
factor for many Some are satisfied with their current connection
particularly older persons Many in the Central Nebraska area say it
is not available
Slide 10
R EASONS FOR N OT C URRENTLY H AVING A B ROADBAND C ONNECTION
Total Older Persons Low Income Central Region It is not available
20%8%1%42% It is too expensive 48%44%61%50% I dont know enough
about it 19%25%44%29% Im satisfied with current connection
25%33%17%21% I dont like choice of service providers available
5%3%0% I cant see the benefit of a broadband connection 1%0% I dont
know 2%3% 0% Other 5%10%5%0% n = 118 for dial-up only users
Slide 11
I NTERNET A CTIVITIES Common Internet activities for households
include: e-mail, checking weather forecasts and reports, using a
search engine, education and research, social networking, and
online banking or bill pay. Broadband users are more likely than
dial-up users to do each activity.
Slide 12
I NTERNET A CTIVITIES BY T YPE OF I NTERNET A CCESS All
Internet UsersDial-up UsersBroadband Users Send or receive
e-mail989599 Check weather reports and forecasts 937094 Use an
online search engine927693 For education or research917393 Get news
online885990 Buy a product online865988 Visit a state or local
government website 846385 Make travel arrangements763578 Watch a
video on videosharing site like YouTube or GoogleVideo 722375
Listening to music723474 Online banking or bill pay703073 Use a
social networking site like Twitter, MySpace, Facebook693571
Slide 13
S ATISFACTION WITH I NTERNET S ERVICE Most households are
satisfied with the reliability, speed and support of their Internet
service. They are less satisfied with the price of their service.
Dial-up users are more likely than broadband users to be satisfied
with the price of their service. Broadband users are more likely
than dial-up users to be satisfied with the reliability, speed and
support of their service.
Slide 14
S ATISFACTION WITH I NTERNET S ERVICE % very or somewhat
satisfied
Slide 15
S ATISFACTION WITH T YPES OF I NTERNET S ERVICES A VAILABLE IN
A REA Opinions are mixed about the types of Internet service
available in their community or area. Just over one-quarter (28%)
are dissatisfied with the services in their area. Residents of the
Southeast region are more likely than residents of other regions to
express dissatisfaction with the types of services available.
Slide 16
S ATISFACTION WITH T YPES OF I NTERNET S ERVICES A VAILABLE BY
R EGION
Slide 17
A DEQUACY OF I NTERNET S ERVICES Majority of Nebraskans believe
Internet services available in their community or area are adequate
for their household or businesses in the community. That perception
changes when asked if they are adequate for attracting new
residents or for future generations. Residents in nonmetropolitan
areas are more likely than residents of metro areas to say the
services are not at all adequate for attracting new residents or
for future generations.
Slide 18
I NADEQUACY OF I NTERNET S ERVICES FOR V ARIOUS I TEMS BY R
EGION Your household Businesses in the community Attracting new
residents Future generations % answering not at all adequate
Central12112227 Lincoln area571419 Northeast1082527 Omaha
area351016 Panhandle1092330 South Central882022 Southeast12152428
West Central1372328 Total771722 Outside city limits 15132534 Within
city limits 451417
Slide 19
A CCESS TO P UBLIC U SE F ACILITIES Most households (75%) have
access to a public use facility where they can use an Internet-
accessible computer for free. Southeast region residents and
Central area residents are less likely to have access to such
facilities.
Slide 20
A CCESS TO P UBLIC U SE F ACILITY BY R EGION
Slide 21
U SE OF C OMPUTERS AT P UBLIC U SE F ACILITIES BY I NTERNET S
ERVICE Households with no Internet access at home use the computer
resources at the public use facility more often than households
with Internet at home.
Slide 22
U SE OF C OMPUTERS AT P UBLIC U SE F ACILITY
Slide 23
A CCESS TO AND U SE OF P UBLIC F ACILITIES BY R ACE American
Indian/Alaska Natives are less likely to have access to a public
use facility. Minority groups are more likely than whites to use
the computer resources at the public use facility.
Slide 24
A CCESS TO AND U SE OF P UBLIC U SE F ACILITIES BY R ACE
Slide 25
A VAILABILITY OF F REE P UBLIC H OTSPOTS Almost one-half (46%)
of households say there are free public Internet hotspots available
in their community. Forty percent dont know if any are available.
Metropolitan areas are more likely than nonmetropolitan areas to
have free public hotspots available. Over one-third (35%) of
Central area residents say there are no free public Internet
hotspots in their community.
Slide 26
A VAILABILITY OF F REE P UBLIC H OTSPOTS BY R EGION
Slide 27
I MPORTANCE OF B ROADBAND A PPLICATIONS Most Nebraskans rate
telehealth applications, online banking, distance learning
opportunities, online government services, and contributing to
economic growth in their community as important broadband
applications.
Slide 28
I MPORTANCE OF B ROADBAND A PPLICATIONS
Slide 29
B ROADBAND P LANNING T EAM M EMBERS Anne Byers Nebraska
Information Technology Commission (NITC) Phone: 402-471-3805
E-mail: [email protected] Connie Hancock UNL Extension Phone:
308-254-4455 E-mail: [email protected] Tim OBrien State of Nebraska
Department of Economic Development Phone: 402.471.3769 E-mail:
[email protected] Charlotte Narjes UNL Center for Applied
Rural Innovation Phone: 402-472-1724 E-mail: [email protected] Becky
Vogt UNL Center for Applied Rural Innovation Phone: 402-329-6251
E-mail: [email protected]