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HUAWEI TECHNOLOGIES CO., LTD. www.huawei.com Smart Device, Simple World Tor Slørdal Sales Manager

Huawei - Android satsning v/Tor Slørdal

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Page 1: Huawei - Android satsning v/Tor Slørdal

HUAWEI TECHNOLOGIES CO., LTD.

www.huawei.com

Smart Device, Simple World Tor Slørdal Sales Manager

Page 2: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTOR Page 2HUAWEI TECHNOLOGIES CO., LTD.

Page 2Page 2

A Glance at Huawei

Contract sales: US$ 30.2B with 30% YoY growth

2010 contract sales is expected to reach US$36B

Sustainable Growth Serving Top Operators

Bell CanadaComcast

SprintTelus

Verizon

BelgacomBritish Telecom

Deutsche TelekomFT/Orange

KPNOTE

Portugal TelecomSFR

SwisscomTDC

Telecom ItaliaTelefonica

Telekom AustriaTelenor

TeliaSoneraVodafone

Wind/Infostrada

OrangeMTN

VodafoneAmerica MovilOi/TelemarTelefonica

Telmex

EtisalatSaudi Telecom

Zain

MTSSvyazinvestVimpelCom

China MobileChina TelecomChina Unicom

Bharti AirtleBSNL

Hutchison WhampoaKDDI

KT CorpNTT

SingTelSK Telecom

SoftbankTelstra

Serving 48 of the world's top 50 operators 1/3 of the world's population

HUAWEI (Headquarters)

R&D Centers

Global Operations95,000+ employees worldwide

22 regions & 100+ branch offices17 R&D centers, 45% R&D staff

36 training centers

Customer Service Centers

2007 2005 2006 2008 2009

Contract sales (US$ in

billions) Contract sales % from int’l markets

0

5

10

15

20

25

11

8.2

58%

65%

72%

16

23.3

30

75%

30.2

CARG: 39%

35

2010E

36

66%

Page 4: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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H2 2009 H1 2010 H2 2010

Android Device Portfolio

Basic

Entry

Premium

“Simply Beautiful”

Esp U850

0 Bar

Touch

3.2’’ HVG

A 3.2M

Jun

“Always Connected”

Aug

Juni U8300

QWERTY Touch

2.x’’ QVGA 3.2M

“Affordable Touch”

May

Ivy U8110 Bar

Touch 2.8’’

QVGA 3.2M

U8220 Full

touch Androi

d2.1 3.2M

Jan

U8230 Full

touch Androi

d2.1 3.2M

Jan

Titan U8800 Full

touch Androi

d2.1 5M

Jan

HID S7 Full

touch Android

2.1

Jan

“Affordable Touch”

May

Serlina

U8100 Bar

Touch 2.8’’

QVGA 3.2M

1st Android 2.2 entry

model May

Ideos Bar

Touch 2.8’’

QVGA 3.2M

Page 5: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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Android Phone Unique Selling Point

SRSHuawei Designed

Emotion UI

Huawei Designed

Emotion UI

Froyo 2.2OS Froyo 2.2OS High-PerfHW Platform

High-PerfHW Platform

3D Dunamic UI

Multi contact phonebook

Voice Recognization

Multi Email account

PC Feeling Chrome

HSDPA7.2Mbps

528MHz

Wifi

GPS

G-sensor

Infinite Canvas

Zero-click Widgets

Customizable scenes

Integrated Contacts

Page 6: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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Page 7: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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U8150 IDEOS

Form Factor | Round, Coopers DesignDivide Part | Chrome Frame and blue battery coverDetails | Blue color, refinement camera design

Chrome frame compare with blue high glossy coverChrome Deco make the Lens more bigElegant & Fashion

Page 8: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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U8150 A&B Version SpecificationRadio Interface : • EDGE/GSM/GPRS: 850/900/1800/1900 MHz• UMTS 900/AWS/2100MHz• Or UMTS 850/1700/1900/2100MHz• HSDPA 7.2MbpsDisplay:• 2.8” QVGA (320x240) TFT Capacitive Touch • 262K colors• Auto rotate (G-sensor)Imaging:• 3.2 Megapixel Camera FFConnectivity:• WiFi 802.11b/g/n• BT 2.1 (A2DP)• MicroUSB (High Speed USB)Others :• A-GPS/Compass• 5-way navigation pad

Memory:Internal Memory: 256MB RAM+512MB NAND,200MB AvailableExpand slot: Up to 16GB

Sensor:• Proximity Sensor • Ambient light sensor

Internet:• Android’s Native browser• Streaming Audio & Video• support more markup (XHTML/HTML)

Applications:• GMS (Google Maps / Google Search / Gmail etc.)Dimension:104 × 54.8 × 13.5mmBattery:1200mAh

Page 9: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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U8800 – “HD Flagship Android Phone”

Vivid pleasure!• High quality video in best display

• SRS professional audio effect

• No need an alternative MP4 player

Emotion 3D UI! ( 2011 2nd release )

• Android 3D UI

• Smooth operation

• Intuitive interaction with multi-touch

Fast speed with Stylish ID!• Powerful chipset & HSPA+

• Less than 12mm thin with large screen

• Stylish and Comfortable shape

• Quality feeling

Connect to your world!• Link to internet anywhere

• Keep social network anytime

• Infinite expansion possibilities with open platform

“Technology Seekers”

Huawei Flagship Android phone with HD video

Page 10: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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Internet:• Google Chrome Lite browser• Streaming Audio & Video

Multimedia:• 5 Mega pixel Camera AF with Flash• 720p high quality Video recording and playback• 3.5mm Audio Jack • FM radio• SRS professional audio effect

Applications:• GMS (like Google Mail, Google talk, Youtube )• Google Maps with street view• Integrated phonebook with SNS (like Facebook)• E-book reader: Aldiko • Smart search Local & Internet : Servo Search• Office & PDF reader: DataViz

Display:• 3.8” WVGA (800x480) TFT Capacitive Touch• Support multi-touch• 262k colors• Auto rotate (G-sensor)

Size/Weight:• 120 Length, 62.8 Width, 11.4mm Thin • about 130 gr

Connectivity:• WiFi 802.11b/g/n• BT 2.1 (A2DP)• Micro USB (High Speed USB)• A-GPS/Compass• TV-out• Micro SD card slot (support up to 32GB)

Operating System:• Android Éclair

Battery:• 1500mAh Lithium Polymer

Commercial Availability: Nov-2010

Key Value Proposition:• High quality video with 720p• 3.8 inch screen Connect to your world• High spec for good experience

Primary Target Segment:• Technology seekers (25-55 years old)

Segment Characteristics:

The joy of technology is speed and intelligence

Innovative products are tools for work and objects for life

Style through performance

Email with Microsoft® Exchange. ActiveSync® with push email as well as calendar and contact sync.

Java Support

Radio Interface Capabilities:

EDGE 850/900/1800/1900UMTS 900/2100HSPA+ 14MbpsHSUPA 5.76MbpsCustomized per Customer/Region

“Technology Seekers”

Selling Point- Froyo with multi-touch- High quality video with 720p- Stylish ID with 11.4mm thin

U8800 – “HD Flagship Android Phone”

Page 11: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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…HiD S7 HiD S7

Android @ home, help operator transfer from Pipe to Service Provider

7 inch 800×480 touch Screen

Android Open OS

Qualcomm Snapdragon processor

720P and Hi-Fi Audio and Video experience

Google Market

Web browsing

Multi-technology content sharing

Open OS, Same experience in different device

Add content and service into Pipe, make pipe more valuable

Home internet device – Infotainment Center

Page 12: Huawei - Android satsning v/Tor Slørdal

HISILICON SEMICONDUCTORHUAWEI TECHNOLOGIES CO., LTD.

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Thank You!