PowerPoint Presentation
HT MEDIA
HistorySeptember 26, 1924 :- This date marked the august
beginnings of Hindustan Times with Mahatma Gandhi, the Father of
the Nation inaugurating the newspaper.2006 :- Fever 104 FM is
launched, in technical collaboration with the Virgin Group.2007 :-
Mint, the business paper in partnership with the Wall Street
Journal was launched in Delhi and Mumbai. In the internet space,
Hindustantimes.com was relaunched and Livemint.com was
introduced.2008 :- Firefly e-Ventures, an HT Media Company launched
its first portal for job seekers, Shine.com; and a social
networking website Desimartini.com.
Indian based Mass Media company.It has holdings in print,
electronic and digital media.Headquartered in Delhi, India. It has
printing facilities at 19 locations in the country with an
installed capacity of 1.5 million copies per hr.Hindustan Times
(English) & Hindustan (Hindi) have a combined circulation of
3.7 million copies and a readership base of 36.6 million readers to
the credit.
BOARD OF DIRECTORSChairperson Shobhna BhartiyaCEO Rajiv
VermaDirectors KN Memani , NK Singh , Ajay Relan Whole time
Directors Priyavrat Singh, Shamit Bhartiya.
StrengthsOpportunitiesThreatsWeaknesses
Finance On a consolidated basis, their Total Revenue reached
2,142 Crore in FY2013, driven Print Advertising Revenues at 1,529
Crore, Circulation Revenues at 223 Crore and Radio Revenues at 78
Cr.Digital revenues also contributed to revenue growth and reached
54 Cr in FY2013. EBITDA improved to 376 Crore in FY2013 and EBITDA
margin improved to 18% from 17% in FY2012 mainly due to strict cost
control initiatives.
Human ResourcesThe Company provides an equitable work
environment that fosters collaboration, openness, high performance,
teamwork and shared values.HR initiated a number of people-centric
programs during the year, with an aim to ready the organisation
towards Digital Transformation. The Company took a holistic
approach to build and sustain teams for the core businesses and in
parallel, redefine the HR processes for the digital organisation.
As on March 31 2015, the Company had 3,382 employees on its
rolls.
Print SegmentHindustan TimesWith strong readership of 4.52
million, Hindustan Times (HT) retained its dominant position in the
English newspaper segment nationally. With readerships of 2.3
million and 1.44 million, HT retained its No.1 position in
Delhi-NCR region and No.2 position in Mumbai respectively. Its
circulation has reached 1 million copies in Delhi and 0.46 million
copies in Mumbai.
MintMint retained its No.2 position among business dailies with
a readership base of 0.3 million. Mint Asia, which is pub`lished
once a week from Singapore, was extended to Kuala Lumpur. Within a
short span of time, it has received good response for its
India-centric content.HindustanWith a combined readership of 14.75
million, Hindustan is the second largest newspaper in india. It
also retained its No.1 position in Bihar, Jharkhand and
Uttarakhand. With an addition of over 2 Lac copies in FY15,
Hindustan raised its circulation to 2.6 million copies. Uttar
Pradesh and Kanpur in particular, led this growth.
Radio SegmentFever 104 is the undisputed leader in Delhi. In
Mumbai, it is the fastest growing station with leadership share. In
Bengaluru, it remained the No.1 Bollywood station. Kolkata station
has been repositioned as Dada of Entertainment with Bollywood,
Tollywood & Sports focus.
Digital SegmentShine.comShine.com, Indias fastest growing jobs
site retained its No.2 position in the job portal segment.
Currently, it has over 1.5 crore strong database of job seekers and
over 2,20,000 job openings on the site. During this year, it
launched a portal exclusively for IT jobs (tech.shine.com) and
ventured into e-learning offerings for candidates and substantially
increased its new client countHTCampus.comHTCampus.com is the
Companys subsidiarys online education venture that provides
engaging and meaningful content on colleges and courses to
prospective students. It currently hosts content for more than
35,000 Institutes across categories. HTCampus.com supports
education institutes across the entire admission life cycle and has
further strengthened its position in the Online Education Space
Growth Strategy AnalysisBasic Competitive StrategyThe success of
a media company depends on its reach in the masses. The company
should focus on providing high quality content using differentiated
operations to attract as many readers /viewers as possible.
Complementary Strategy Options
Employ strategic alliance and collaborative partnershipsAcquire
other companies mainly to increase regional presenceUse
complementary media like internet (e-papers)
These options will help the company to grow using its own
strengths and by utilizing the complementary strengths of its
collaborators.
International Expansion InitiativesCountries like United States,
England, Australia etc has a notable population of Indians who can
be extremely willing consumers of indian newspapers, radio channels
etc. HT media can use the opportunity and form alliance with a
local media house of the particular country and offer services with
distinctively Indian flavors to this customer segment.
Factors supporting HT Medias growth StrategyStrong brand
EquityLarge scale operationsModern technology infrastructure and
large printing capacityStrong financialsMedia industry
potential
Recommendations
THANK YOU
