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7/30/2019 Hrm Case Ppt Final
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Company: Astar
CEO: Edward Bennett
Area of concern: To decide successionplan for Astar
By: Group cShalini srivastava
Vaibhav kumarAshis bharti
Ravindra kumarKaushal kant
Govinda kumar
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8 major characters : Edward Bennett
Current CEO of Astar Enterprises
Public Face of the company
Dynamic speaker
Tripled companys size in last 15 years
Tom Calloway
Non Executive chairman of Astar enterprises
Former CEO of Puritan Bancorp
Strong working relationship with Bennett
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Gail Thompson Astars veteran senior Vice President of human
resources
called for chalking out list of potential CEOs
Vincent Dalton Astars former Vice Chairman
called for chalking out list of potential CEOs
Fred Henderson
member of the nominating committee worked as senior executive at Luton industries
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1. Tom Terrell
Vice chairman, age 62
Joined Astar in 1982 Head of national operations (1995-2001)
Head of acquisition integration (2001-2004)
Vice chairman (2004 to present)
Successfully integarted 3 acquisition integration Excellent project management skills
Strong financial skills
Deep knowledge of products, customers, profit drivers
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Age- 48 President, Astar Products Consumer Group, North America
Joined Astar in 1998
Led GDIs acquisition and integration ofPhyllo foods
Largely responsible for double digit growth in sales and operating profit
Key contributor toAstars acquisition strategy
Result oriented, strong leadership skills
Sets high performance standards
Needs to increase collaboration with peers
Extremely competitive but can be reined in Currently working to ensure success of newly hired executives in his
organisation
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Age 50
Executive Vice President, Corporate Services
Joined Astar in marketing communications department in 1988
Since 2000, responsible for range of functions
Led a highly effective chain management effort (1998-2002)
Two time finalist for investor relation societys award Exceptionally poised, articulate and effective
Excellent administrative skills
High quality standards
Strong people management and development skills Understand the needs of customers, shareholders, employees and
external groups
Working to increase understanding of field operations as well as visibilityin the industry
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Age 42
Senior vice president sales and marketing , NorthAmerica
Creative marketing mind
Able to operate strategicaly, and tact
Able to leverage customer relation
B.S., Business Administration (1986)
Served as member of the Church Stone GlobalMarketing Committee
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About Astar
Consumer products company
Head quartered at Northern New Jersey
The company had more than tripled in
size under Bennetts past 15 yearleadership
Current revenue forecast was $3 billion
Currently launched home cleaning andlaundry care goods as well as personalhygiene and skin care product.
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Contd
expanding business internationally
Begun setting up regional sales andservice unit around the world
Established supply sources in the fareast and Australia
Carrying a much higher level of debt
than in the past
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Problem
Its several products were beginning tocome under regulatory scrutiny
Its untamed hair color had provoked adebate about the accuracy of its labeling
Edward Bennett was whole and sole todeal with any problem
Not any concrete decision for successionplanning
Bennett wants Tom Terrell as his successorbut other board members do not agree toit.
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Recommendations
Bennett should also concentrate onsuccession planning apart from the newstrategy they are working on as no one
can predict his future. Every time selecting a new successor
kills time.
So Tom Terrell should not be
considered. Marianne Klein should be the new
successor
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Contd
Select Marianne Klein to be the successor as: done many researches in market,
Corporate communications and Investor's relations
She has excellent administrative skills, strong people management and development
skills. she is most importantly Collaborative, works
well on Cross Functional initiatives. Also Sheunderstands the needs ofcustomers,shareholders, employees andexternal groups.
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Contd
After the finalization of successor Astaremployers should concentrate on newstrategy and issue related to untamed
colour. which has provoked the accuracyof labelling, and a few consumer groupshad questioned the company's disposal
of certain manufacturing waste.
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Example:
Tata group has done their successionplanning to restore the faith of its investorand employees
Steve Jobs took some time off theorganisation due to ill health. This alonewas of great concern to investors, perhapsbecause they could not trust anyone else
to run the organisation.This shows the dangers of placing toomuch emphasis on one individual....