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REGD. OFFICE:
54, Mamta A- Wing, A.M. Marg,
Prabhadevi, Mumbai-400025
Phone: 022-66661314
Website: www.3hdmedia.com
enriching rich media
E-mail: [email protected]
HR (CSR) CHALLENGE
About 3HD Media:
3HD Media is an online digital media agency. Since we are a digital media agency we
believe that the world is changing faster than we can imagine and we are now living in a
brand new world in which mass communication is being replaced with mass
customization. Since the world is changing rapidly we have made a survey from various
Management schools all over the world and have come to the conclusion that the below
mentioned skills are the most important for any HR student to challenge & succeed in
this brand new world in which we are living . Following are the basic skills required for
HR students.
● Ability to motivate others● Strong presentation, communication, and interpersonal skills● Mentoring/coaching experience● Analytical skills● General business understanding● Basic understanding of change management and organizational processes● Analytical and quantitative skills● Ability to understand how business results ultimately tie to human performance● Basic understanding of the Human and Organizational Performance generalist
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role
Hence keeping in mind all the above skills we have designed the below mentioned “Live Projects”
to enable you to practice each of the above skills during your Internship.
● Job Location: Anywhere In India. Location will be decided by you
● Interns can form their own group or can work individually
Accountability Matrix:
Since Interns can either work from home and the city of
their choice we have designed an accountability matrix that
will be monitored by our HR (Interns) Department
Each Intern should report on a daily basis either by phone
or email as to what activity they have carried out on a daily
basis regarding the project they have selected. This will
also help the Interns to solve any of their queries that may
arise during their project.
Project on a Corporate Social Responsibility (CSR) activity
This Project is based on a Corporate Social Responsibility (CSR) activity mainly
designed for HR Students .
Events for a Cause: (Jobs For Every Indian )
Today there are more than 100 million educated unemployed Indians
with an unemployment rate of close to 10%. In order to bridge this gap we
at 3HD Media have taken up this cause and plan to offer jobs through the
mobile phone to every unemployed Indian.
Our facebook link: www.facebook.com/jobsforeveryindian
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Students can choose any one of the three optionsgiven below We expect you to use your own social
media or digital media strategies in any options toachieve your target
THINK Out OF
the Box
Option 1:Use offline mediums
You can use any 5 of the following offline mediums to get the database.
For the above mentioned CSR activity each student should collect a minimum target
of 2000 contact details of those candidates who are interested to find a Job as
Helpers (peons, delivery boys etc.) , Domestic Helps ( Housemaids, baby –sitters), Cooks, Drivers, Salesman, Computer/Data Entry Operators, Carpenters , Electricians, Painters ,Security, Plumbers, Mason etc.
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How could you collect the database?
1. Contact local Government Employment Bureau’s in your city or visit their
websites.
2. Contact Private Employment Bureau
3. Sarpanch websites or Panchayats Websites (The reason we have mentioned
Sarpanch and Panchayat because they normally have a list of unemployed
people in their area)
4. Government of India Rural Employment Guarantee Schemes websites (The
reason we have mentioned because these are the type of people who are
looking out for the above mentioned jobs )
5. Contacting local NGO ‘s and social organization who help the underprivileged
society, they also maintain a database of candidates who are in need of a job.
The details to be collected in the following manner
Name of the
Candidate
Mobile No. Type of Job Name of the
City
Option 2:
Visiting Corporate Companies
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In most Corporate companies today CSR is a part of HR and hence this challenge.
Since you are a HR professional you have to get at least one Corporate Company who
would be interested in supporting the above mentioned social cause but the total
number of corporates you have to visit in your city and give your presentation to is a
minimum of 15 corporates.
Enclosed PPT which covers details about the events and why are we are organizing
these events.
Each event will cost Rupees 50,000/- per city so you have to get at least one
Corporate Company who would come in as a Sub Title Sponsor for these
events.
We plan to organize events all over the country to collect the database of employees
who would like to have blue colored jobs like Helpers (peons, delivery boys etc.) ,
Domestic Helps( Housemaids, baby–sitters), Cooks, Drivers, Salesman,
Computer/Data Entry Operators, Carpenters , Electricians, Painters ,Security,
Plumbers, Mason etc.
The data of the companies you will visit should be submitted to our office in the following manner
Name & address of the Company:
Name , Email Id & Telephone Number of CSR Manager:
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Option 3:
Doing a small Survey
Incase if you cannot succeed in collecting the above mentioned data then you can use
an offline method as mentioned below.
For the above mentioned CSR activity each student should collect a minimum target
of 1000 contact details of those candidates who are interested to find a job. You could collect this database by doing a small survey in a backward area and start
collecting the details of Helpers (peons, delivery boys etc.) , Domestic Helps ( housemaids, baby –sitters), Cooks, Drivers, Salesman, Computer/ Data Entry Operators, Carpenters , Electricians, Painters ,Security, Painters, Plumbers, Mason etc.
The details to be collected in the following manner
Name of theCandidate
Mobile No. Type of Job Name of theCity
Kindly Note:
For all the above 3 options the contact numbers submitted by
the Interns will be verified completely by our verification
department and Certificate will be issued only to those interns
who have submitted accurate numbers .
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Certificate of Achievement
Help Desk (24 hours)
If you have any difficulty regarding this Marketing Project just give us a call on
022-66661314.
Or email us at [email protected]
Wish you all the best…
Thanking You,
Ms. Romila Machado
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