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1 12 October 2009 HP NonStop Marketing and Solutions Update VNUG 2009 Diana Cortes NonStop Marketing Manager

HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

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Page 1: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

1 12 October 2009

HP NonStopMarketing andSolutionsUpdate

VNUG 2009

Diana CortesNonStop Marketing Manager

Page 2: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Agenda• From TNS to Blades: A Perspective on Tandem• NonStop Operational and Product Highlights• Recent Major Wins• NonStop Solutions Update−Modius Data Center Infrastructure Management−PDSG and Syndromic Surveillance

• Marketing Highlights

Page 3: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

3 12 October 2009

From TNS toBlades: APerspective onTandem

Page 4: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

4

What do you do when…• There is a 45% drop in the DOW• A major war is winding down• UK real estate prices are in a free fall• Bank bailouts do not seem to be working

….WELL, you get inyour new car:

Page 5: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

5

Well – OK – it’s a micro bus• Turn the radio on with

ABBA (the new groupwho just won theEUROVISION contest)

• …and drive downSand Hill road inSilicon Valley

• …to invest $50,000dollars in a newcompany

• …which would latership you

Page 6: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

6

The Dandi Data…..

1974, it was a verygood year..

The TANDEM Computer: TNS IThe Redundant ComputersThe Dandi Data

Page 7: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

7

The TANDEM was a “dandy” soto speak….

• 96K Bytes Main Memory• 0.7 MIP processor• 10MB disk drives• Full function ASYNCH

controller• Advanced TAL compiler for

“roll your own”multi-threadedNonStop programs

…and whathappened to thatcomputer?….

Page 8: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

8

The first Nonstop CUSTOMER…• In the same year of this

car• There was a bank• Who had a

“technology center….”• Which purchased a

Tandem Nonstop 16• For the advanced

solution of…….• A company telephone

book!

Page 9: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

9

Each Tandem came with a promise• To treat application uptime with as much as, or more importance than,

the customer does• To define “down” as application not available to the USER• To carry forward applications to new systems seamlessly• To be the platform for customers and partners to offer

un-heard of applications− 24 hour access to your money through ATMs− Electronic stock trading− 911 emergency service− Be able to talk on a mobile phone – anytime – anywhere

• (…well sorry about that one)

Page 10: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

10

Now, since 1974 there have beena few changes

Memory is a bit bigger By a factor of 500,000:1

CPU Floor space Efficiency

slightly betterBy a factor of 10,000:1

Disks hold a little more data By a factor of 30,000:1

Data storage does not take up asmuch floor space

By a factor of 3,000,000:1

Few more communicationprotocols and ports

By a factor of 100,000:1

Page 11: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

11

But standing here in 2009 – the promise ofTandem has never changed

• Relentless focus on availability and scalability thatis proven every day in the Financial Services,Communications, Media and Entertainment,Manufacturing and other industries

• Investment protection of applications across systemchanges, chip changes, and a host of otherimprovements

• Marshalling of resources to enable new solutionsin new industries, for example Healthcare andPublic Sector

Page 12: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

That promise has been maintained –and enhanced over the last 35 years!

NonStop server environment

Software Transformation

Open Source

High Level

Unique NonStop Value add

Investment protection

Hardware Transformation

Common chipsets

Blades

Storage

I/O infrastructure

Communications

“Leverage HP for lowest cost”

NonStop value

24/7 application availability

Massive and linear scale

Fully virtualized

100% NonStop Just like 1974… But WAY BETTER

Page 13: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

13 12 October 2009

NonStopOperationaland ProductHighlights

Page 14: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

First-ever 24/7 mission-criticalcomputing system built withbladed modularity and standards

Integrity NonStop BladeSystem

Double the performance

Half the footprint

100% NonStop

Page 15: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

4Q05

1Q06

2Q06

3Q06

4Q06

1Q07

2Q07

3Q07

4Q07

1Q08

2Q08

3Q08

4Q08

1Q09

2Q09

3Q09

NonStop product adoption

NS Series

NS Blades

S Series

Page 16: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

25% lower

Compared to z10

0

0.001

0.005

0.006

0.007

0.008

0.009

0.010

0.011

0.012

$ Cost/transaction

IBM

Z9

HP NSB

Blades drive breakthrough TCOadvantage versus z9 and z10

**TCOincludes basiccost,application costand downtimecost

Source: Trendsin IT ValueReport, 2009,Standish GroupInternational,Inc.IB

MZ10

NS

BLA

DES

Page 17: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

HP NonStop tops IBM and Sun forServer of the Year 2008

The HP Integrity NonStopNB50000c BladeSystemtopped IBM’s z10Business Class mainframeand Sun’s SPARCEnterprise T5440 server

Page 18: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

NonStop Multi-core roadmap (J-Series)2012201020092008

NB50000c

Dual-coreBladeSystem

Quad-coreBladeSystem

N-coreBladeSystem

NS2000

Dual-corerack mount

2011

Rack mount

refresh

Page 19: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

A modern application environment,with NonStop fundamentals

Future product plans, dates, and functionality are subject to change without notice

Differentiate Networkaccess

SOAinfrastructure

Open sourceJava

frameworks

Businesslogic Database

Transparent Scalability

Transparent FaultTolerance

DevelopApplication

programmingmodels

Open Source Java FrameworksApache Tomcat

Certified Java SE Platform (JDK and JRE)SOA Infrastructure (SOAP, XML, HTTP, WSDL)

EC

LIPSE

DeployApplicationinfrastructure

NonStop TS/MP

NonStop OS

Page 20: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

20 12 October 2009

Recent MajorWins

Page 21: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Context: HP Payments Credentials586 Customers In 78 Countries

Page 22: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Major wins – Financial ServicesGlobal bank based in UK- New ATM environment on NonStop Blades- Move applications off legacy mainframe

environment.Global bank based in Netherlands- Upgrade of ATM on POS environment for

increased capacity- Reduce floor space and power consumptionGlobal credit card company based in US- Upgrade to epsAuthorization service provider based in Japan- Upgrade of credit card authorization

network switch- Increased performance and capacityOnline bank based in Australia- Established NonStop as strategic payments

platform on ACI Base24T

Page 23: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

NonStop continues to dominate thepayments market; example ACI

Forty-nine BASE24 upgrades & BASE24-eps new wins in lasttwo quarters

Three new BASE24/Integrity NonStop BladeSystemMainframe Modernization projects

Performance Testing of BASE24 on Integrity NonStopBladeSystem is completed showing excellent performance

100% win rate in competitive tenders in installed base

Page 24: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Major wins - CommunicationsMultiple Wireless companies based in

NA, EMEA and APJ- GSM and CDMA HLRs- Mobile Value Added Services- Very strong ramp for Carrier-Grade BladesMajor Mobile operator in Japan- Massive Messaging ServicePan-African mobile telecomm company

in South Africa- First cellular network in South Africa- Upgrade to Blades to support new applicationsFastest-growing mobile operator in India- Powered up, running and app in place in 6

days- Full production with nearly 1M subs in 60 daysMajor US Satellite Operator- First blades deployment for ODS in

telecommunications

Page 25: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Rasselstein Modernization Journey

Situation Manufacturing Execution Systems running in two HP Integrity

NonStop systems using RDF for backup

Challenge Protect investment into bespoke MES application Pool of developers familiar with TAL, Cobol shrinking

Solution Java and Service Oriented Architecture application

developed in conjunction with partner CommitWork New modern architecture to be applied to entire environment

module by module

Initial Results First step implementing a modernized, proactive forward

looking quality management system Prototype of quality application implemented with

OmnivoBase from CommitWork in 4 weeks Unified user Interface, increased usability of legacy

applications Complete middleware independence by leveaging J2EE with

ORACLE/WLS

Page 26: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

26 12 October 2009

NonStopSolutionsUpdate

Page 27: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

27 12 October 2009

PDSG andSyndromicSurveillanceproject at Stateof Montana,US

Page 28: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

28

HP Partnership withPatriot Data Solutions Group

• Founded in 2002

• Headquartered in San Diego, CA

• Wholly owned subsidiary of PatriotScientific Corporation (PTSC), acquiredin 2008

• Industries Served− Justice and Public Safety

− Healthcare

− Defense and National Security

• Products and Services− CDX

• Data Exchange Solution

• Target: Defense, Justice, Public Safety,and Healthcare

− Iameter

• Clinical Quality Improvement (CQI)Solutions

• Target: Healthcare

− Professional Services

Page 29: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

CrossfloDataExchange

Server

2009

HP

Tech

nolo

gy

Foru

m

• Best of class standards based data sharingtechnology

• Uses Java/J2EE “run anywhere” codeplatform

• Services Oriented Architecture (SOA)ensures flexibility

• Compatibility with national data sharingstandards

• Publish and Subscribe model for securedata sharing

• Non-disruptive installation, small softwarefootprint

Crossflo DataExchange (CDX) Platform

Page 30: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Montana Health Information ExchangeSyndromic Surveillance Defined

Syndromic Surveillance is …• The ongoing, systematic sharing, aggregation,

analysis, interpretation, and application of near-real time indicators that can detect naturallyoccurring or bioterrorist pathogens.

•Detection of disease patterns in their earliestpre-epidemic phase.

Page 31: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Montana Health Information ExchangePilot Project Participants

12 October 2009

Kalispell Regional

Medical Center

Community

Medical Center

Benefis Healthcare

Billings Clinic

MT DPHHS

NCHCI

Page 32: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

32

Montana Health Information Exchange ProjectStatus and Future Applications

• Technology verified and data sharing occurring asplanned

• Expand Syndromic Surveillance

• Bi-directional clinical data sharing

• Intra-facility data sharing (i.e. radiology,laboratory, pharmacy, etc.)

• Fully scalable HIE capabilities

Page 33: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

33 12 October 2009

Modius DataCenterInfrastructureManagement(DCiM ™)

Page 34: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

DCiM monitors IT & site infrastructure todeliver savings

Site infrastructureIT

DCiM™

Power

Cooling

DCiM provides holistic monitoring of power, coolingand other data center facilities equipment.

Page 35: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Modius DCiM advantages• Monitor any type, size or number of

data centers

• Intelligence continuously calculatesefficiency – PUE

• Capacity planning based oncontinuous history

• Fault tolerant primary monitoring for thetier 3/4 data center

• Comprehensive webbased dashboards

• Text or image based alarming

• Integrates with help desks & eventmonitors

• Easy to add devices with noprogramming

• Secure encrypted data flow

• Works fast out-of-the-box, in days

Page 36: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

36 12 October 2009

DCiM ImpactAvailability, Capacity & Efficiency• Improve availability

− Avoid problems, reduce MTTR and reduce risk

• Improve power and cooling efficiency

− Lower energy bills by 20-30%

− Reduce site infrastructure management costs

− Reduce costs by 10%-15%

− Capture site infrastructure engineer know-how

− Increase automation

− Reduce just-in-case maintenance

− Extend equipment life

• Avoid capital expense costs

− Plan and manage capacity better tomaximize ROI

• Achieve payback in under 9 months

Page 37: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

37 12 October 2009

NonStopMarketingHighlights

Page 38: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

NonStop 35th Anniversary plans• Press release in late November timeframe−Anniversary date is November 29th

• External web presence−HP.com−Connect− Linked In Real Time View group and Connect Blog

• In country celebrations to be scheduled Nov’09 –Apr’10

• New collateral including customer case studies,partner and customer quotes

Page 39: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

Upcoming Events• 2009 Premier NonStop Community Event EMEA

by Connect/GTUG/HPNovember 18th and 19th

• HP Communications World - Telco & Media eventGermany, HamburgDecember 16th -18th

• HP T@WSpring 2010

• Connect Global NonStop SummitFall 2010 – Northern California

Page 40: HP NonStop Marketing and 2009/11_HP - HP...9 Each Tandem came with a promise • To treat application uptime with as much as, or more importance than, the customer does • To define

40 12 October 2009