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© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice HP Cloud @Discover Press Conference December 11, 2013

HP Cloud @Discover Press Conference December 11, 2013

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© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice

HP Cloud @Discover Press Conference December 11, 2013

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 2

The Cloud Enterprises Rely On

Bill Veghte Executive Vice President and General Manager Enterprise Group

© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Maturity of cloud journeys

More mobile devices and applications

More storage, compute and

bandwidth needs

More sophisticated risks & threats

Pressure on IT has increased

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 4

Enterprises shifting to a hybrid cloud model

Build & operate Consume

Private Cloud

Managed Cloud

Traditional Public Cloud

Service Level Agreements (SLAs) Availability, Security, Performance, Compliance, Cost

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 5

Key considerations

Shape • Regulations • Size • Complexity Speed • Skills & maturity • Legacy assets • Budget

Desired outcomes

• Agility

• Speed to innovation

• Lower costs

• New net revenue

Defining the enterprise cloud journey

Consume

Deployment

and / or

Build

cloud journey

Enterprise

and / or Existing

New

Applications

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 6

Build & operate Cloud services

Consume Cloud services

Services Software Hardware

Consistency Architecture Portability Consumption

Confidence Security Management Scalability

Choice Delivery model Platform Partner

HP Cloud: the cloud enterprises rely on

Managed Cloud Public Cloud

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 7

HP Cloud momentum

1. Enterprise customers with more than 1,000 employees 2. The Forrester Wave: Private Cloud Solutions, Q4 2013

250+ partners are certified and driving business 37%

of Fortune 100 companies run HP Converged Cloud

1900+

60%+

enterprise customers rely on HP Cloud1

(as of Q313)

y/y growth

Forrester Research rates HP as the sole leader in private cloud solutions2

Kerry Bailey, SVP HP Cloud Worldwide Go-to-Market

Customer Panel:

Justin Arbuckle, Chief Architect, GE Capital

Patrick Debus-Pesquet, CTO, Numergy

Saar Gillai, SVP & GM HP Cloud

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 10

We help customers on their hybrid cloud journey

Plan and implement their

cloud journey

Build and operate their cloud

Consume and deploy workloads

in the cloud

Manage and support their hybrid cloud

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 11

But hybrid does bring some challenges

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 12

HP makes hybrid seamless for customers

Making Hybrid Real

Enterprise-grade Easy to deploy, manage, scale & support

Open, Heterogeneous User Centric

13

What we are announcing @ Discover

Plan & Implement

Build & Operate

Manage & Support

Next-generation HP CloudSystem

Hybrid Cloud Management Platform

Virtual Private Cloud (VPC) Portfolio

Hybrid Cloud Design Professional Services

HP Flexible Capacity

Consume & Deploy

Introducing: Next-generation Cloud System The Industry’s best private cloud just got better

Speed & Agility

15

Plan and implement your cloud journey

Build and operate your cloud Consume and deploy

workloads in the cloud Manage & support your

hybrid cloud

Next-Generation HP CloudSystem with Cloud OS

HP’s flagship offering for building and managing private clouds; an easy-to-deploy, enterprise-grade platform for infrastructure and application cloud services.

What is it?

• Build your private cloud in HOURS instead of days or weeks with NEW appliance model, consumer-inspired user interface, simplified management tools and faster deployment process

• Integrates the latest version of Cloud Service Automation (CSA) 4.0 with new self-service portal

• New Administration Console integrated with HP OneView

• Now powered by Cloud OS with OpenStack

• Bursting to new third-party public clouds: Azure, Arsys, SFR

What’s New?

Customers can buy CloudSystem today and seamlessly upgrade to the next generation in 1H 2014

Availability

Private Cloud Managed Cloud Public Cloud

Introducing: HP Flexible Capacity On-premise IT benefits with cloud economics

On-demand Economics

17

Plan and implement your cloud journey

Build and operate your cloud Consume and deploy

workloads in the cloud Manage & support your

hybrid cloud

HP Flexible Capacity

Increase capacity

Decrease capacity

Pay only for what you use

Business application

Forecasted capacity

Local buffer

An on-premise solution of enterprise-grade infrastructure with cloud economics, including pay-for-use and instant scalability of server, storage, networking and software capacity

What is it?

• Now supports existing customer third-party equipment for heterogeneous IT environments

• Bursting from CloudSystem to FC “buffer” for instant, on-demand capacity from private cloud

• Enables customers to retain control and security for new or legacy workloads, while reducing latency and managing data location

What’s New?

Worldwide Today

Availability

Introducing: HP Hybrid Cloud Management Platform A common, simplified management solution for hybrid, heterogeneous IT

Management & Orchestration

19

Plan and implement your cloud journey

Build and operate your cloud Consume and deploy

workloads in the cloud Manage & support your

hybrid cloud

HP Hybrid Cloud Management Platform

An industry-leading hybrid cloud management solution that supports heterogeneous environments, reduces operational cost, and delivers secure, compliant cloud services

What is it?

• Complete management solution including lifecycle management, advanced security and compliance, end-to-end performance management and comprehensive reporting

• Features new version of HP Cloud Service Automation (CSA) 4.0

• New enhanced consumer interface and self-service portal

• Native support for OpenStack and TOSCA standard

What’s New?

Worldwide today.

CSA 4.0 is generally available January 2014

Availability

20

New Self-service Marketplace Portal

Introducing: HP Virtual Private Cloud Portfolio VPC solutions to meet your needs from OpenStack public cloud to customized, managed service

Bridge to Cloud

22

Plan and implement your cloud journey

Build and operate your cloud Consume and deploy

workloads in the cloud Manage & support your

hybrid cloud

HP Virtual Private Cloud (VPC) Portfolio:

A suite of VPC solutions to meet compliance and business needs, from basic public cloud to customizable, managed service VPC, providing control of a private cloud in a shared cloud environment

What is it?

New version of HP’s proven Managed VPC: • Now with choice of virtual or physical configurations, hypervisor,

multiple tiers of storage, and network connectivity

• Supports SAP HANA appliance for big data workloads

• Option for 99.999% SLA

New VPC on HP Public Cloud, based on OpenStack technology, and featuring the same easy self-service and pay as you go capabilities.

What’s New?

Available today through customer account managers and hpcloud.com

Availability

Introducing: New Hybrid Cloud Design Professional Services Expert design services to help you create just the right cloud that is implementation ready

Advise, Transform & Manage

24

Plan and implement your cloud journey Build and operate your cloud Consume and deploy workloads in the

cloud Manage & Support your hybrid cloud

HP Hybrid Cloud Design Professional Services

Public Cloud

Private Cloud

Managed Cloud Traditional

Business Process

Professional Services to help customers design a cloud solution that fits their technical, organizational and business requirements.

What is it?

• New Hybrid Design Capability

• Cloud High-level Design and Cloud Detailed Design

• Ready to implement!

What’s New?

• Worldwide Today through HP’s global team of enterprise consultants

Availability

25

The HP Promise to Customers

Consistency

Confidence

Choice

“The right solution for your cloud journey” • Common platform across hybrid environment

• Best-in-class portfolio of solutions & services

• Easy workload portability & management

“A trusted partner who knows your business” • Enterprise & open source heritage

• One hand to shake

• Recognized leader in hybrid cloud

“The cloud your way” • No vendor lock-in, open, standards based

• Multiple delivery models

• Heterogeneous

Enterprise grade

Hybrid

© Copyright 2013 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Thank You

Making technology work for you.