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Clare Bowers Internal Communications Manager at ZSL How Yammer is changing the way we communicate at ZSL

How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

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Page 1: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Clare Bowers

Internal Communications Manager at ZSL

How Yammeris changing the way we communicate

at ZSL

Page 2: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Our vision

A world where wildlife thrives

Page 3: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

To inspire, inform and empower people to stop wild animals going extinct

Our purpose

Page 4: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Our science and

conservation

Page 5: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Our Zoos

Page 6: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

1,136,464

1,041,082

Page 7: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Life before Yammer

Page 8: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

No personality

No interaction

opportunity

Silo working

Topdown

commsDifficult to hear from overseas

colleagues

Hidden stories

Formal and

stuffy

Before Yammer

Page 9: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower
Page 10: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower
Page 11: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Manage notifications

Join groups

Friendly & fun

Get tagging Be

involved

Profile picture

Personal responsibility

Approval

Start a poll

Praise

10 tips & tricks

Page 12: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Growing

Page 13: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Behind the scenes

Page 14: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

New arrivals

Page 15: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Overseas

Page 16: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

How to grow a fish!

Page 17: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Feathery Friday

Page 18: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Work in progress

Page 19: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Fundraising Updates

Page 20: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Senior leadership visibility

Page 21: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Call for help

Page 22: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower
Page 23: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

VIDEO KILLED THE RADIO STAR

Page 24: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Generating content

Page 25: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

People

Page 26: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

”I am not ashamed to say that I have had challenges with my own mental health

over the years.”

“I have my demons and although I have come a long way I am still battling. Talking to others and surrounding myself with friends and family really has been the best medicine .”

“I think just knowing you are not on your own is an amazing feeling. It is

comforting to know we are also part of an organisation full of people that support

and understand.”

“Know exactly what you mean. Had issues myself back in 2002.”

“I too have suffered with anxiety and depression at stages during my life. Talking helps, lets start talking about it more and break down the barriers.”

Personal stories

Personal stories

Page 27: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Yammer innumbers

83% messages

read

6 countries

48 Yammer groups

3,724 messages

posted

81% colleagues

joined Yammer

171 videos shared

20,922 likes

Page 28: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

One year on…

Page 29: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

What next?

Page 30: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

A little bit of happiness

Page 31: How Yammer is changing the way we communicate at ZSL · How Yammer is changing the way we communicate at ZSL. Our vision A world where wildlife thrives. To inspire, inform and empower

Thank you

[email protected]