How to Make Mobile Ecommerce Simpler For Consumers

For consumers, browsing through online stores on smartphones can be quite a tedious process. It often results in frustration due to long load times, complicated web forms, hard to navigate websites, poor organization and other various factors that contribute to reasons why your mobile ecommerce website is failing to keep the consumer’s attention due to difficulties in the overall experience. Mobile ecommerce is still a fairly new concept and there are still many kinks for many Companies that practice it have to face every day. Mobile marketing is extremely

important and a huge area for companies to tap into since more and more people are using smartphones for browsing as well as mobile apps. This is why it is very important not to fall into the category of companies that have poorly designed websites.

Here are a few suggestions that may help while creating your mobile ecommerce

website:

Navigation

Make sure that the type of navigation you have is versatile enough to suit everyone.

Some people are swipers and some people are searchers. People who love to swipe

will appreciate the ability to swipe through graphics and deals available. People who

like to search will appreciate a working search bar that will take them directly to the

product or page that they were looking for.

Use Special Features

Ensure that your mobile ecommerce website makes good use of all the wonderful

features of mobile ecommerce such as shopping carts for mobile, barcode readers,

geo-targeting, and so on.

Have a nice design

Make sure that your ecommerce website has an appropriate and easy to navigate

design, with large graphics where they are necessary and simplified content so that

it all fits neatly within the screen. Make sure buttons are responsive and corresponds

with the needs of a person browsing on a smartphone. Check how well your website

works across a wide variety of technologies such as smartphones (both iPhones and

Androids) as well as tablets and iPads. It also helps to do a test of completing a

purchase. Another great idea is to browse through other ecommerce websites, such

as with larger brand names and see what the competition is doing. Finally, remember,

it is all about the consumer experience!

You can easily get creative and unique ecommerce web designing solutions from a

reputed web development company and experience their services to meet your

desired goals. You can found more information here -

https://www.imediadesigns.ca/2015/10/21/how-to-make-mobile-ecommerce-simpler-

for-consumers/