How Does It Work?

BBB Landing Page

Google Search Results

Keyword Search

Search Engine Solution (SES) Sponsorship

BBB has an exclusive partnership with Google. BBB places a Sponsored Link with Google, applying industry specific keywords. Appropriate keywords are carefully determined by a BBB Search Engine Specialist and a Google Advisor. When your business joins the SES program your business becomes part of the BBB Sponsored Link.

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Consumers enter search term via Google. For example, “Roofers Victoria.”

Exclusive Partnership

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Google generates search results. BBB’s Sponsored Link is guaranteed to appear in top 3 links on Google search results page. Vancouver Island consumers looking for businesses in your industry will see the link.

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Clicking on the BBB Sponsored Link directs traffic to an exclusive Google landing Webpage for participating sponsors.

For example, customers click on the link and move through to a random list of BBB Accredited Roofers participating in this program.

Your Business Review5

Customers can then click on your business listing which will take them directly to your BBB Business Review. Your Business Review provides details about your business including your contact information, map & directions and your BBB rating. It’s no problem if you don’t have a website. Your BBB Business Review becomes your web presence.

*Trademark of the Council of Better Business Bureaus used under license.