A PRESENTATION BY:MATTHEW GELLING

Organization Introduction“Real plans, real people, real projects”

Not to be confused with affordable housing, sustainable neighborhood revitalization

HV looks aid in halting the physical and economic deterioration of urban areas

Development Planning, Negotiation, Development and Design, Advice and Management.

Construction Full-service, in-house construction company, acting as general contractor with expertise that spans the entire life cycle of construction

Property Dedicated and experienced staff provide personalized, friendly service through Management leasing, rent collection, compliance, and working closely with Maintenance to

ensure project preservation

Mission Statement and Goals “Be the catalyst for sustainable positive change in neighborhoods through real estate development and community collaboration.”

Quality Dedicated to continuous improvement which is reflected in HV leadership, implementation, operations and standards.

Responsibility Hope to create values, empowered to make a difference and responsible and accountable for all actions

Integritydependable and responsible people committed to being open, transparent, honest and direct in all activities.

Compassion Every business endeavor and initiative should have compassion as one of its objectives. To really solve a problem, there’s no question that cooperation and compassion beat competition.

Services provided by Housing Visions◦ Project identification

Planning and Design

Identifying and securing sources of funding

Property acquisition

Relocation services

Budget preparation

Establishment and monitoring of timetables

◦

Hiring & supervising Development Team

Regulations compliance

Obtaining zoning approvals

Contract negotiation

Construction monitoring

Recording keeping

Project close-out

Organization Introduction Founded 25 years ago, achieved 501-C (3) status

◦ Neighborhood Preservation Company (NPC)◦ Community Housing Development Organization (CHDO)

Began revitalization in Syracuse, spread across NY and into America

Each partnership to develop a new property is unique to the specific project, allowing to incorporate the spirit of the neighborhood.

HV Partners include: Adecco, New England Motor, Freight, National Grid, Tessy Plastics, Berry Plastics, Man Power, Anoplate, CR Fletcher, Wegmans, Contact Community, Resources, Salvation Army, Aspen Denta

Residents All HV properties are designed to house a specific group, some possibilities including..1. Veterans2. Physically disabled3. Developmentally disabled4. Survivors of domestic abuse5. The homeless

Application for Housing Local Community Partner will help with choosing target market

Applications can be found online

Income Guide

Within the Voice, you will find:◦Events Calender◦Residential Meetings◦Job Listings◦Scholarship Offerings◦Etc.

Corporate Culture Housing Visions’ main office is located in the East Syracuse Business Center on East Fayette Street

Operates M - F from 9 am - 5 pm

Other offices are located throughout NYS, generally in areas with HV property

Housing Visions Staff Leadership Ken Craig President & CEO

Rebecca Newman Executive VP and COO

Benjamin Lockwood VP of Business Development

Catherine Muller Director of Administration

Kendra Murphy Director of Property Management

Natalya StepanokController

Rhonda O’Conner Director of Community Engagement

Executive Director: Kenyon Craig One of the original founders of Housing Visions

Education: BA in Civil Engineering from Rensselaer Polytechnic Institute, Masters in Civil Engineering from Lehigh University.

His experience with low income housing tax credits and quality construction has led the way to mixed financing and supportive service projects.

Background includes various financial, planning and management positions with: The Pyramid Companies, Athens Development Inc. Rochester Area Hospitals Corporation, and Xerox Corporation

Currently serves on the board of directors of University Hill Corporation, East Genesee Regent, Inc. and Central New York Technology Development OrganizationInc.

Director of Admission: Catherine Muller

Responsible for overseeing Human Resources, Marketing, Information & Technology, and all Administrative functions.

Previously the Associate Director of Catholic Charities of Onondaga County, has experience working as the HR director of a retail chain

Le Moyne College Alum, BS in Industrial Relations

Board of Directors Maryann Winters Board Chairperson

David Mankiewicz Secretary

Kenyon Craig President& CEO

Donald Hazelmyer Treasurer

Rebecca Newman Executive VP & COO

Note, Housing Visions Unlimited is listed above, the following have their own specific board: Housing Visions Construction, Housing Visions Consultants, Housing Visions Development Group

Measures of SuccessLocation Buildings Units Investment

Syracuse 111 394 $79,561,515

Utica 90 265 $54,164,542

Oswego 28 169 $43,648,518

Auburn 19 47 $11,879,158

Rome 11 33 $7,706,376

Binghamton 8 22 $4,067,335

Cortland 8 30 $8,139,541

Lockport 9 30 $8,600,200

Total Completed 284 990 $217,767,185

Measures of SuccessLocation: Project Buildings Units Investment

Buffalo: Mass Ave Community Homes 16 46 $13,396,303

Albany: Sheridan Hollow Village 17 57 $15,346,183

Niagara Falls: Walnut Avenue Homes 8 41 $12,241,372

Syracuse: Salina Crossing 10 49 $14,849,622

Total Committed 51 193 $55,833,480

Housing Visions Financing◦ Operational funding comes from the following:

◦ Developer fees◦ Construction Contract profit

◦ Property Management Revenue

Strengths and Opportunity As discussed, Housing Visions is a very solid organization.

◦ Able to develop and construct well◦ excel at property management◦ have a great mission in mind with all the work they do.

Opportunities for Housing Visions: expansion into new territories

Weakness: Negative Media Housing Visions needs to develop a better relation with the press

Last news story about Housing Visions:

http://www.localsyr.com/story/d/story/your-stories-update-security-issues-at-vankeuren-s/24079/fveethhZ7EC9-GCe6MwnIQ

Weakness: HousingVisions.org Website needs to be updated to fit the modern times. Trends in society show that people generally avoid large blocks of text, preferring twitter style news and visual stimulants. Update the website to show more interaction for the visitor

No Donate Now button, non profits generally operate on donations of others. Extra revenue never hurt anyone.

Simplify. Make applications easier to find, success and failures (what we've learned) should be highlighted from the initial visit.

Weakness: Lack of Marketing Housing Visions need a new Marketing position in the organization

◦ Brand Development◦ Build Awareness within communities more◦ Grant Writer◦ Event Planner◦ Proactive approach to social media◦ Graphic Design and IT background◦ Apply marketing behaviors into facilitative plans◦ Align with the private sector for advertising and paid media selections

Threats: Internal Effects Must be sure to continue to follow LEED standards for green living

Avoid foreclosure rates, ensure rent payment is prompt

Housing Visions must ensure that they continue to strategically select their locations for construction.

A Look to the Future… Continue to grow their business here in New York State

Expand into the rest of the United States. Future plans include building developments in Ohio, New Jersey, and hopefully one day the entire country.