HOTEL REPORT JULY 2018 - tcaabudhabi.ae · 28.0 17.4 15.0 18.7 12.4 13.9 9.9 30.7 28.1 21.7 16.7 15.0 14.5 14.4 10.6 India China Saudi Arabia Philippines UK United States Egypt Jordan

HOTEL REPORTJULY 2018

28August,2018

Dearfriends,

TheJulyfiguresforhotelperformanceallowustoreflectonsomerecentcollectivesuccessandatthesametimeaffordanopportunitytotakestockandbereadyforthechallengeofthenextsixmonths.

Thankstoallyourcombinedefforts,AbuDhabicontinuesontracktosetanewbenchmarkvisitorfigurefortheyear.FortheperiodbetweenJanuaryandJuly2018,wecanreporta5.1%increaseinthenumberofhotelguestsstayinginAbuDhabicomparedwiththesameperiodin2017.Intotal,421,000hotelguestswererecordedintheemirate’s162hotelsandhotelapartmentscomparedto402,000ayearago.

Testamenttotheemirate’sgrowingappealtointernationalvisitors,non-UAEguestsstayingatourhotelsregisteredanincreaseof5.1%fortheperiodbetweenJanuaryandJuly2018comparedtothesameperiodin2017.ThelatestfiguresalsoshowthattheJulyarrivalsaredrivenbyincreasesinuptakefromSaudiArabia,theUnitedStates,andIndia,withthesecountriespostingsignificantpercentagegrowth,respectivelycontributing21,700,14,500,and30,700guests.WhencomparingYTD2018,Chinarecordedanimpressiveincreaseof13.8%,India17.8%andtheUnitedStates24.6%ontheyear.

TheinfluxofadditionalSaudiguestscannaturallybeattributedtothestartofthesummervacationwithAbuDhabihostingAbuDhabiSummerSeason(ADSS)andthisbeingakeyfactortheemiratehosting24.5%moreguestsfromKSAoverJuly2017.ThisgrowthinnumbersisindicativeofAbuDhabi’songoingeffortstostrengthentieswiththeKingdomofSaudiArabiaandattractanincreasednumberofSauditravellers.

Theemirate’spopularityamongstChinesevisitorsrecoveredinJuly2018andregisteredasmallgrowthof0.3%.WhileIndiaisthelargestoverseasmarketforthismonth,ChinastillrepresentsAbuDhabi’slargestsourceofinternationalguestsin2018todatewithatotalof242,700arrivals,a13.8%increasefortheyear.

Onalesspositivenote,UKnumbersregisteredadeclineof19.6%inJuly2018comparedtoJuly2017.Conversely,itstillmaintainsahealthypositionasoneofthetopthreeoverseassourcemarketsforguests,withanoverall8.5%increaseonayear-to-datebasis.

Intermsofmainvisitationpurpose,vacationsandbusinesstourismstilllead,growingat50%and31%respectivelyinJuly2018comparedtothesamemonthin2017.Onayear-to-datebasis,thefiguresareconsistent,withvacationsandbusinessrecording51%and30%respectively,withhealthycontributionsfromMICEandshopping,amongothers.

Regionallyspeaking,hotelguestnumberswerepositiveforthemonthinAbuDhabiCity(4.4%),AlAin(4.6%)andAlDhafra (28.2%).OccupancyRateswerealsoinpositiveterritoryinallthreeregions(4.3%,7.9%and9.3%respectively).

WhilewehaverecordednotableachievementsinJuly,wemustcontinuetoworktogetherinthefaceofchallenges.RevenueperAvailableRoom(RevPAR)improvedonlyslightlybyaround0.02%comparedtoJuly2017.HotelTotalRevenuesandAverageRoomRate(ARR)havenotmoved.Thisistherealityofourchallenge;yeartodate,HotelRevenuesaredown3.6%,ARRisdown6.4%andRevPARisdown4.3%.

AsweheadintotheWinterseasonwithseveralfestivalsandeventslinedup,DCTAbuDhabiwillmaintainthemomentumwehavealreadygeneratedin2018,withourtraditionallystrongline-upofeventssuchasAbuDhabiFoodFestivalandtheFormulaOneEtihadAirwaysGrandPrixaddingimpetustoourefforts.

Yourssincerely,Saif SaeedGhobashUndersecretary,DepartmentofCulture&Tourism– AbuDhabi

PAGE 1

HOTEL GUESTS

OVERALL PERFORMANCE

PAGE 2

PERFORMANCE BY REGION PAGE 3

PERFORMANCE BY STAR RATING PAGE 4

UPCOMING EVENTS PAGE 5

DCT NEWS PAGE 6

GLOSSARY PAGE 7

TABLE OF CONTENTS

JULY 2018

2017 2018

OVERALL PERFORMANCE

OCCUPANCY RATE

AVERAGE LENGTH OF STAY (ALOS-DAYS)

HOTEL TOTAL REVENUE (MILLION UAE)

AVERAGE ROOM RATE (UAE)

REVENUE PER AVAILABLE ROOM (UAE)

HOTEL GUESTS (000)

419 406 465 438 346 340 421 0 0 0 0 0

396352

414 445369

320402 432 420 404 427 475

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

75% 78% 80% 78% 62% 56% 64% 0% 0% 0% 0% 0%

75% 77% 75% 76%65%

52%62% 66% 71%

79% 83% 79%


2.7 2.6 2.7 2.7 2.6 2.4 2.3 0.0 0.0 0.0 0.0 0.0

2.7 2.7 2.6 2.5 2.52.3 2.3 2.4 2.5 2.8 2.7 2.5


471 471 542 498 368 299 339 0 0 0 0 0

505 535 510 522408

294 327 334395

533676

582


362 365 366 360 297 271 276 0 0 0 0 0

378457

362 381309 288 281 275 302

383515 421


272 286 293 282 184 151 177 0 0 0 0 0

285352

271 290

201150 173 181

214

302426 331


1

162 Hotels with 31,545 roomsYTD (JAN- JUL)

JULY 2018

From Previous Year

From Previous Year

From Previous Year

From Previous Year

From Previous Year

From Previous Year

+5.1%

+2.3%

+2.3%

-3.6%

-6.4%

-4.3%

2.5 2.6

2017 2018

3,101 2,988

2017 2018

356 333

2017 2018

245 234

2017 2018

69% 70%

2017 2018

2,698 2,835

2017 2018

213.3

193.0

138.3

87.6

104.7

91.2

87.6

72.4

242.7

227.3

150.2

109.1

98.9

95.3

88.7

83.5

China

India

UK

United States

Philippines

Egypt

Saudi Arabia

Germany

2.1

1.3

2.8

3.7 3.8

1.8

2.62.2

4.7

2.11.5

2.8

3.8

3.1

1.9

2.82.2

4.6

TOP NON-UAE NATIONALITIES (000)

% Change

HOTEL GUESTS

From Previous Year

HOTEL GUESTS HOTEL GUESTS

From Previous Year

139,629 153,235

262,223 268,040

2017 2018

845,073 845,633

1,852,971 1,988,872

2017 2018

27.7

28.0

17.4

15.0

18.7

12.4

13.9

9.9

30.7

28.1

21.7

16.7

15.0

14.5

14.4

10.6

India

China

Saudi Arabia

Philippines

UK

United States

Egypt

Jordan

2

ALOS BY NATIONALITY (DAYS)

TRIP MAIN PURPOSE

Vacations Business Mice VFR Shopping Others

% Change

Non UAEUAE

2.0

2.7

1.2

2.11.7

3.3

3.9

2.5 2.31.9

2.8

1.5

2.11.7

3.9

2.9 2.8 2.7

JULY 2018

JULY 2018 YTD (JAN- JUL)

421,275 2,834,505

10.5%

0.3%

24.5%

10.8%

-19.6%

17.0%

3.9%

6.8%

13.8%

17.8%

8.5%

24.6%

-5.6%

4.5%

1.2%

15.3%

2018

JULY 2017 JULY 2018 YTD 2017 YTD 2018

JULY 2018 YTD 2018

+4.8% +5.1%

50%

31%

7%

6%4% 3%

51%

30%

7%

6%4%

2%

GUESTS

OCCUPANCY RATE

ALOS DAYS

REVENUES (M AED)

ARR (AED)

REVPAR (AED)

PERFORMANCE BY REGION

GUESTS

OCCUPANCY RATE

ALOS DAYS

REVENUES (M AED)

ARR (AED)

REVPAR (AED)

27%

12%

8%

6%

5%

5%

UAE

China

Saudi Arabia

India

UK

Germany

28%

9%

8%

6%

4%

4%

UAE

China

India

UK

United States

Philippines

ABU DHABI132 Hotels with

27,833 rooms

AL AIN19 Hotels with

2,505 rooms

AL DHAFRA11 Hotels with

1,207rooms

3

ABU DHABI Al AIN Al DHAFRA

Actual % Change vs Previous Year Actual

% Change vsPrevious Year Actual

% Change vs Previous Year

ABU DHABI Al AIN Al DHAFRA

Actual % Change vsPrevious YTD



SUPPLY AND TOP NATIONALITIES - YTD

JULY 2018

JULY 2018

YTD (JAN- JUL) 2018

48%

9%

5%

3%

3%

3%

UAE

Oman

India

Egypt

Saudi Arabia

Philippines

369,968

66%

2.4

306.7

276

182

4.4%

4.3%

0.8%

4.5%

-0.7%

3.6%

41,671

60%

1.8

23.0

261

157

4.6%

7.9%

0.7%

-7.2%

-6.9%

0.4%

9,636

36%

2.1

8.8

331

120

28.2%

9.3%

-1.6%

-2.4%

-21.8%

-14.5%

2,503,982

73%

2.7

2,701.2

329

240

5.2%

3.2%

2.9%

-3.2%

-6.4%

-3.4%

248,662

56%

2.0

166.3

284

160

2.0%

-3.4%

0.5%

-11.8%

-13.1%

-16.0%

81,861

43%

2.1

120.6

608

263

11.3%

-10.8%

-13.2%

-1.1%

7.6%

-4.1%

2018

PERFORMANCE BY STAR RATING

HOTEL GUESTS (000)

OCCUPANCY RATE (%)

ARR (AED)

155146

68

15 12 6

162 156

69

18 11 5

5 Star 4 Star 3-1 Star Deluxe Superior Standard

50%

71% 66%75%

66% 67%

52%

74% 69%78% 73% 76%


394

215179

316

225 195

394

203 172

307

210 186


1,111

878

460

119 89 42

1,209

941

455

121 76 32


62%73% 71%

77% 73% 72%65%

74%69%

82%74% 76%


524

262215

339

242210

495

231191

310

215 186


5 Star 4 Star 3 -1 Star

Deluxe Superior Standard

31%

13%

7%

5%

5%

5%

UAE

China

UK

India

Germany

United States

36%

6%

6%

6%

5%

4%

UAE

India

United States

Saudi Arabia

UK

Philippines

30%

8%

8%

5%

4%

4%

UAE

China

India

UK

Philippines

Egypt

24%

14%

7%

5%

5%

3%

UAE

India

Philippines

Egypt

Pakistan

UK

35%

12%

5%

5%

4%

4%

UAE

India

Philippines

Saudi Arabia

Egypt

Pakistan

19%

13%

9%

7%

6%

5%

UAE

India

Philippines

Pakistan

Egypt

Saudi Arabia

HOTEL GUESTS (000)

4

46 HOTELS13,112 ROOMS



DELUXE


SUPERIORSTANDARD


11 HOTELS616 ROOMS

JULY 2018

TOP NATIONALITIES YTD - 2018

JULY 2017 JULY 2018 YTD 2017 YTD 2018

UPCOMING EVENTS

5

For detailed list of events please check https://abudhabievents.ae/en/Pages/default.aspx

JULY 2018

AUGUST 2018

SEPTEMBER 2018

https://abudhabievents.ae/en/Pages/default.aspx

DCT ABU DHABI NEWS

6

JULY 2018

DCT Abu Dhabi Attends ExecutiveSummit at Google HQ: A delegationled by DCT Abu Dhabi attended anexclusive executive summit recentlyheld at the Google headquarters inMountain View, California, USA. Theevent offered DCT Abu Dhabi and itspartners, Etihad Airways, Miral,ADNEC, and Aldar , the opportunity toexplore Google’s main campus as wellas give exclusive insight into the techgiant’s work culture, technology, andinnovations.

DCT Abu Dhabi leads trade meeting with Australian delegation:During the first week of July, DCT Abu Dhabi and Etihad Airwaysorganised a promotional tour that raised the bar for trade events inAustralia. This has been effectively done by offering ‘gold leaf-infused’ welcome drinks, a spectacular chocolate model of theSheikh Zayed Grand Mosque and unique interactive ways to learnabout the capital of the UAE as a potential destination. The‘Discover Abu Dhabi’ Roadshow included events in major Australiancities namely, Brisbane, Melbourne and Sydney.

Sessions were organised around the

unique working culture at Google,

digital brand building and various

Google travel products, as well as

trends that are shaping the industry.

Google also organised an exclusive

presentation by Visit California, as a

way of sharing experiences among

tourism boards, with particular

emphasis on organisational structure,

objectives and marketing strategy.

Abu Dhabi Summer Season: In response to popular demand, theAbu Dhabi Summer Season (ADSS) has been now extended untilAugust 31. UAE residents and visitors will continue to enjoyunbeatable deals and promotions in addition to a host of activitiesand performances across the Emirate. Visitors and residents alsohave the chance to try their hand and win a host of exciting prizesand deals as they ‘Unbox the Amazing’ at participating malls.

Abu Dhabi Explores Future Collaborations with Saudi Tourism

Sector: In collaboration with Etihad Airways and the Aviation Sector

Development Committee (ASDC), the Department of Culture and

Tourism – Abu Dhabi (DCT Abu Dhabi) successfully hosted a

delegation of 11 key stakeholders and senior travel experts from

the Kingdom of Saudi Arabia. The high-level trade meeting focussed

on ways to leverage opportunities and address challenges as Abu

Dhabi aims to attract 5.5 million visitors by end of 2018, of which

Saudis make up a significant number.

DCT Abu Dhabi Wins PATA Accolade for Best Destination Campaign:

DCT Abu Dhabi has been awarded a top honour at the annual Pacific

Asia Travel Association Awards for its destination brand campaign. The

winners of the 2018 PATA Grand and Gold Awards were announced by

organisers, with DCT Abu Dhabi triumphing in the Gold category after

an independent judging committee consisting of fourteen senior

executives from the travel, tourism and hospitality sectors recognised

the ‘Your Extraordinary Story’ campaign as a winner in the “Marketing

– Secondary Government Destination”.

GLOSSARY

7

JULY 2018

Disclaimer: All rights are reserved regarding the data contained in the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) attached report.

The content and data included in the report are subject to alteration with the emergence of more accurate data or the acquisition of the full required data, in accordance with the requirements of the data updating process or audit conducted in accordance with UAE legislation and procedures.

DCT Abu Dhabi shall not be held accountable to the requestor or any other parties regarding alterations made to the data or information contained in this report as a result of the updating process, the conducted audit, the emergence of new data obtained from partners' overseas sources, or in any other case.

Number of rooms available during the month covered by the report excluding out-of-order (a room status term indicating that a room is scheduled for maintenance, refurbishment, deep cleaning, etc.)

Available rooms for sale

Occupied rooms

Occupancy Rate, %

Hotel Guests

Guests Nights

Average Lengthof Stay (ALOS)

Total revenues

Average room(daily) rateARR/ADR

Revenue peravailable room

RevPAR

Number of rooms used on a daily basis including complimentary rooms.

Occupancy is the percentage of available rooms that are occupied, calculated by dividing the number of occupied rooms by the available rooms.

Number of guests staying in the hotel including those who occupied complimentary or non-revenue generating rooms either for day-stay or overnight-stay.

Number of night guests spent in the hotel regardless of the type of rooms they occupy.

Average number of nights guests spent in a single stay, calculated by dividing guest nights by hotel guests.

Revenue generated by hotels from all their operations, including service charge and taxes.

A ratio that indicates average room rate and to what extent rooms are being up-sold or discounted; calculated by dividing room revenue by the number of occupied rooms. (excludes complimentary & house use)

Revenue per Available rooms, calculated by dividing the total revenues by total rooms in hotel minus out-of-service rooms

Documents

HOTEL REPORT JULY 2018 - tcaabudhabi.ae · 28.0 17.4 15.0 18.7 12.4 13.9 9.9 30.7 28.1 21.7 16.7 15.0 14.5 14.4 10.6 India China Saudi Arabia Philippines UK United States Egypt Jordan