Hortonworks Powering the Future of Data… - Dell EMC … · 30-11-2016 · Hortonworks Powering the Future of Data ... Analysis Machine Data Defect ... , social media, forums and

1 ©HortonworksInc.2011– 2016.AllRightsReserved

HortonworksPoweringthe FutureofData…SimonGregoryVicePresidentEasternEurope,MiddleEast&Africa


EMBRACEANOPENAPPROACH

MASTERTHEVALUEOFDATA

EVERYBUSINESSISADATABUSINESS

3 ©HortonworksInc.2011– 2016.AllRightsReserved3 ©HortonworksInc.2011– 2016.AllRightsReserved

PaymentTracking

DueDiligence

SocialMapping

ProductDesign M&ACall

AnalysisMachineData

DefectDetecting

FactoryYields

CustomerSupport

BasketAnalysis Segments

CustomerRetention

SentimentAnalysis

OptimizeInventories

SupplyChain

Cross-Sell

VendorScorecards

AdPlacement

OPEXReduction

HistoricalRecords

MainframeOffloads

DeviceDataIngest

Rapid Reporting

DigitalProtection

Dataasa

Service

FraudPrevention

PublicData

Capture

INNOVATE

RENOVATE

EXP LORE OPT IM I Z E TRANS FORM

ACT IVEARCH IVE

ETLONBOARD

DATAENR ICHMENT

DATAD ISCOVERY

S INGLEV IEW

CyberSecurity

DisasterMitigation

InvestmentPlanning

AdPlacement

RiskModeling

ProactiveRepair

InventoryPredictions

NextProductRecs

PRED ICT IVEANALYT ICS


PaymentTracking

DueDiligence

SocialMapping


AnalysisMachineData

DefectDetecting

FactoryYields

CustomerSupport


CustomerRetention

SentimentAnalysis

OptimizeInventories

SupplyChain

Cross-Sell

VendorScorecards

AdPlacement

OPEXReduction

HistoricalRecords

MainframeOffloads

DeviceDataIngest

Rapid Reporting

DigitalProtection

Dataasa

Service

FraudPrevention

PublicData

Capture

INNOVATE

RENOVATE


ACT IVEARCH IVE

ETLONBOARD

DATAENR ICHMENT

DATAD ISCOVERY

S INGLEV IEW

CyberSecurity

DisasterMitigation

InvestmentPlanning

AdPlacement

RiskModeling

ProactiveRepair


NextProductRecs


MUSTDOtomakemoderndataapplicationspossible


PaymentTracking

DueDiligence

SocialMapping


AnalysisMachineData

DefectDetecting

FactoryYields

CustomerSupport


CustomerRetention

SentimentAnalysis

OptimizeInventories

SupplyChain

Cross-Sell

VendorScorecards

AdPlacement

OPEXReduction

HistoricalRecords

MainframeOffloads

DeviceDataIngest

Rapid Reporting

DigitalProtection

Dataasa

Service

FraudPrevention

PublicData

Capture

INNOVATE

RENOVATE


ACT IVEARCH IVE

ETLONBOARD

DATAENR ICHMENT

DATAD ISCOVERY

S INGLEV IEW

CyberSecurity

DisasterMitigation

InvestmentPlanning

AdPlacement

RiskModeling

ProactiveRepair


NextProductRecs


PowerfulmeanstoOPTIMISEcurrent

business



PaymentTracking

DueDiligence

SocialMapping


AnalysisMachineData

DefectDetecting

FactoryYields

CustomerSupport


CustomerRetention

SentimentAnalysis

OptimizeInventories

SupplyChain

Cross-Sell

VendorScorecards

AdPlacement

OPEXReduction

HistoricalRecords

MainframeOffloads

DeviceDataIngest

Rapid Reporting

DigitalProtection

Dataasa

Service

FraudPrevention

PublicData

Capture

INNOVATE

RENOVATE


ACT IVEARCH IVE

ETLONBOARD

DATAENR ICHMENT

DATAD ISCOVERY

S INGLEV IEW

CyberSecurity

DisasterMitigation

InvestmentPlanning

AdPlacement

RiskModeling

ProactiveRepair


NextProductRecs


PathwaytoTRANSFORMforstrategicadvantage

andnewrevenuestreams


PowerfulmeanstoOPTIMISEcurrent

business

TheDataJourneytoSafeRoads


Progressive’sJourney

ProgressiveWantedtoIngestIoTDatatoPredictRiskforitsUsage-basedInsuranceProduct

ProgressiveSnapshotoffersusage-basedinsurancethroughanin-carsensorthattransmitsIoTdrivingdataSensorscollectuptosixmonthsofdatafromdriversandthedataisarchivedforyears,perregulatoryrequirementsProgressive’sexistingsystemswerenotscalingefficientlyIttook5–7daystotransformonly25%ofavailableUBIdata


Progressive’sJourney

RewardingSaferDriversandImprovingTrafficSafety

Snapshotplug-indevicescapturedrivingdetail,100%storedinHDP,ingestedin2-3days

Morethan12billionmilesdrivenstored

Throughawebapp,customerscanreviewtheirowndrivingdetailandimprovetheirsafety

Snapshotandusage-basedinsurancedrove$2.6billionin2014Progressivepremiums,growingsincethen

Innovate

Renovate

ClaimsNotesMining

IndividualDrivingHistories

Usage-BasedInsurance(UBI)

WebLogAnalysis

OnlineAdPlacement

SensorDataIngest

PREDICTIVEANALYTICS

A C T I V EA R C H I V E

D A T AD I S C O V E R Y



E T LO N B O A R D

SafeRoads

TheJourneytoSaferGlobalTravel


Prescient’sJourney

PrescientNeededtoRapidlyIngestSecurityDatafromTensofThousandsofSourcesandAnalyzeitQuicklytoProtecttheSafetyofGlobalTravelers

PrescientisariskmanagementcompanywithitsrootsintheUSfederalsectorAsitdevelopedcommercialproductsforthecivilianmarket,PrescientchoseApacheNiFi toingestdatasourcesthatindicatetravelerriskdowntothestreetlevelPrescientiscurrentlyingestingdatafrom49,500unstructuredsourceslikeRSSfeeds,newsfeeds,socialmedia,forumsandblogs,usinghumanstoidentifyfalsepositivesInitially,thegeospatialanalystscouldproduceoneassessmentevery3-4daysPrescientneededacost-effectivewaytostoretherawdataforsubsequentpost-collectionanalyticsthatwouldfurtherstrengthentheirproductportfolio


Prescient’sJourney

ProvenanceMetadata

Threat-ProximityMobileAlerts

GlobalThreatMap

StreamingThreatIngest

ThreatAssessments

RapidIngest&MachineLearningDeliverAccurate,LocalTravelerWarnings

HDFingests49,500datasources

Richdataingest,real-timealertsanddeephistoricalanalysisincreaseanalystoutputby700%

HDFconnectsPrescient’son-prem/cloudhybridarchitecture

HDPstores5petabytesofdatainterconnectedtoEMCtech

Sparkmachine-learningalgorithmspromiseadditionalefficiencies

Innovate

Renovate SafeGlobalTravel

PREDICTIVEANALYTICS

E T LO N B O A R D


E T LO N B O A R D


S I N G L EV I E W

“Weknowthatwhenwedefineahigh-threatareainagivenareaoftheworld,thatitisunderpinnedbyveryspecificdatasources.It’sdata-driven,andwecanpointtothosesources—ifeverasked—andsay,‘Here’swhy.’”

MikeBishop,ChiefSystemsArchitect,Prescient

SecurityThreatArchive

D A T AE N R I C H M E N T


TheDataJourneytoEfficientEnergySystems


Centrica’sJourney

CentricaDeliversEnergy,ServicesandCustomerSatisfactionwithaSingleViewofitsCustomerHouseholds

Ã AleadingenergyandservicescompanywithbrandsincludingBritishGas&HiveÃ Traditionalplatformswereunabletocopewiththevariety,volumeorspeedofdata

comingintothebusinessÃ Centricaaimedtoreducecosts,streamlineprocessesandremovesiloesthatinhibited

analysts’abilitytorecognizelargerpatternsacrossthebusinessÃ InvestmentinHortonworkstechnologiesalignedwithcompanyfocusoncustomer

satisfaction


Centrica’sJourney

SmartMeterData

EDWOffload

SmartMeterMobileApp

StreamingIngest

ProductCross-Sell

BuildingaData-DrivenEnergyUtilityBusiness

Self-serviceanalyticsfor3millioncustomersinUK&NorthAmerica

HDPandHDFsimplifyITestate

Ingestof300GB/dayrationalizesmaintenancework

Personalizedcustomercommunicationsreplacedimpersonalup-sellmessages

LegacyEDWsdecommissioned

Innovate

Renovate

EfficientHomes


D A T AE N R I C H M E N T

P R E D I C T I V EA N A L Y T I C S

S I N G L EV I E W


E T LO N B O A R D

S INGLEVIEW

S I N G L EV I E W

P R E D I C T I V EA N A L Y T I C S

On-siteDataCapture

EngineerSchedule

Optimization

TailoredServices

CustomerSentimentAnalysis


Theconnecteddataplatform


Hortonworks:ConnectedDataPlatform

DATAATRESTDATAINMOTION

ModernDataApplications

HortonworksDataFlow

HortonworksDataPlatform

INTERNETOF

ANYTHING

PERISHABLEINSIGHTS

HISTORICALINSIGHTS

ACTIONABLEINTELLIGENCE


TheConnectedDataSuiteDeliverstheFutureofData

Ã Morethan1,000oftheworld’sleadingcompaniessubscribetoHDPtomanagetheirdataatrest,includingmorethanhalfoftheFortune100

Ã ThosewhostartedwithHDParenowaddingHDFtomakedataingesteasier

Ã TheConnectedDataSuitegivesyouthepowerofbothHDPandHDFfromDAY1andletsyoubuildalong-termBigDatastrategythatgainsmomentumwithmoredata

Ã Wewantourcustomerstobeginwiththatsuccessinmind


FullycertifiedwithEMCIsilon technologyStandardmodelandROIforEDWoffload.

Clickstream

Web&Social

Geolocation

Sensor& Machine

Server Logs

EXIS

TIN

G S

OU

RC

ES

ERP

CRM

COMPUTE

DATA SERVICES

OPERATIONAL SERVICES

HORTONWORKS DATA PLATFORM

HADOOP CORE

Business AnalyticsBusiness Analytics

Visualization& DashboardsVisualization& Dashboards

IT Applications

NEW

SO

UR

CES

2

3

1

Data MartsData Management

5NFS, SMB,HTTP, Swift

ISILON

4

ETL/ELT OFFLOAD

ACTIVE ARCHIVE

SEMI/UNSTRUCTURED DATA ANALYTICS

MULTI-PROTOCOLACCESS

ENTERPRISE-GRADE DATA MANAGEMENT

1

2

3

4

5

New Data Flow

Current Data Flow

Legend

OFFLOAD


AboutHortonworks

TheLeaderinConnectedDataPlatformsÃ PubliclytradedonNASDAQ:HDPÃ HortonworksDataFlowfordatainmotionÃ HortonworksDataPlatformfordataatrestÃ Poweringnewmoderndataapplications

PartneringforCustomerSuccessÃ Leaderinopen-sourcecommunity,focused

oninnovationtomeetenterpriseneedsÃ Unrivaledsupportsubscriptions

©HortonworksInc.2011– 2016.AllRightsReserved

Foundedin2011

Original24Architects,Developers,OperatorsofHadoopfromYahoo!

1000+EMP LO Y E E S

1500+ECO S Y S T EM P A R T N E R S


StartYourCustomersJourneywithHortonworks

1. ScheduleajointcustomerusecaseworkshopwiththeHortonworksteam

2. AssessyourBigDatamaturity– hortonworks.com/get-started/big-data-scorecard/

3. DownloadHortonworksSandbox– hortonworks.com/sandbox

4. Subscribeforsupport– hortonworks.com/services/jumpstart/

5. JoinHortonworksCommunityConnection – hortonworks.com/community/

6. FollowtheHortonworksblog– hortonworks.com/blog/


ThankYou&Questions

Documents

Hortonworks Powering the Future of Data… - Dell EMC … · 30-11-2016 · Hortonworks Powering the Future of Data ... Analysis Machine Data Defect ... , social media, forums and