29
1 HopeUnit Helping Other People Excel Now that you’ve completed your First Steps Packet, this is your go to Success Guide for your business. This contains the details for the foundation of success and growth so that you can reach your dreams and achieve your goals! Janelle Alderfer New Consultant Packet 2: Success Guide Packet designed by EdensSite.com

Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

  • Upload
    others

  • View
    0

  • Download
    0

Embed Size (px)

Citation preview

Page 1: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!1

HopeUnit Helping  Other  People  Excel  

Now  that  you’ve  completed  your  First  Steps  Packet,  this  is  your  go  to  Success  Guide  for  your  business.  This  contains  the  details  for  the  foundation  of  success  and  growth  

so  that  you  can  reach  your  dreams  and  achieve  your  goals!    

Janelle Alderfer

New Consultant Packet 2:

Success Guide

Packet designed by EdensSite.com

Page 2: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!2

Introduction

The  Mary  Kay  Mission:    To  achieve  preeminence  in  the  manufacturing,  distribution  and  marketing  of  personal  care  products  by  providing  personalized  service,  value,  convenience  and  innovative  solutions  to  consumer  needs  

through  our  independent  sales  force  

Congratulations  on  becoming  part  of  the  finest  teaching-­‐oriented  skin  care  organization  in  the  world.  As  an  independent  Mary  Key  Beauty  Consultant,  you  have  joined  millions  of  women  around  the  globe  in  a  unique  experience    

Mary  Kay  offers  you:  

• Income  equal  to  your  ambition.  

• Professional  career.  

• Warm  atmosphere  for  personal  growth.  

• New  friends.  

• Exciting  rewards  and  travel.  

Mary Kay Cosmetics was founded in September 1963 by Mary Kay Ash and her son, Richard Rogers. Mary Kay had just retired from a successful career in direct sales, and decided to draw upon this experience to create her own “dream company.”

She wanted it to offer women an unprecedented opportunity for income, with no territories or middlemen to limit earning potential. Advancement and rewards would be based strictly on performance, and the Company’s guiding philosophies would be the golden rule, the “go-give”spirit a commitment to giving, not getting—and the priorities of God first, family second and career third.

Mary Kay had already discovered the perfect product for her dream company: a line of home-produced cosmetics that she had been using for years with excellent results. She decided not to market them in a rushed, impersonal world of retail stores. Mary Kay wanted to teach skin care, the give customers personalized service and a chance to try products before they bought them.

Her unique marking concept was the skin care class, limited to five or six persons, held in the relaxed atmosphere of the home. An independent, professional Beauty Consultant would instruct and guide the guests in a complimentary facial using the Company’s products.

In 1963, Mary Kay and nine other Beauty Consultants formed the sales force of Mary Kay Cosmetics; Inc. Richard Rogers managed the business from a store-front location with two employees and a single shelf inventory.

Today Mary Kay’s dream company has millions of independent Beauty Consultants; a striking headquarters building and its own manufacturing facility in Dallas; five regional distribution centers around the country; operations in Guam, Puerto Rico and the Virgin Islands. Mary Kay has expanded it’s boundaries into international markets with major subsidiaries in Canada, Australia, West Germany, Mexico and Argentina; and retail sales in the billions

Packet designed by EdensSite.com

Page 3: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!3Packet designed by EdensSite.com

Your  Relationship  with  the  Company    

As  a  Mary  Kay  Beauty  Consultant,  you  are  an  independent,  self-­‐employed  business  person.    When  you  sign  your  Beauty  Consultant  agreement,  you  become  an  independent  contractor.    You  will  buy  products  directly  from  the  Company  at  wholesale  prices  and  sell  them  to  your  customers  at  your  retail  prices.  The  difference  between  wholesale  cost  and  your  retail  selling  price  represents  your  gross  profits.      

Even  though  you  are  not  an  employee  of  Mark  Kay  Cosmetics,  as  a  Beauty  Consultant  you  benefit  from  the  Company’s  fine  products,  outstanding  reputation,  name  recognition,  advertising  and  marketing  support  

A  Way  of  Life    

As  an  independent  Mary  Kay  Consultant,  you  are  in  the  business  for  yourself  but  never  by  yourself.  With  Mary  Kay,  you  have  many  resources  to  draw  upon  for  help,  support  and  guidance.  The  Company’s  marketing  plan  leaves  essentially  nothing  to  chance.  It  has  been  proven  successful  by  millions  of  women  with  little  to  no  previous  experience  in  sales.  

Your  weekly  unit  meetings  will  be  a  major  source  of  inspiration,  education,  and  motivation.    Make  it  your  goal  to  attend  every  meeting.  You  will  get  to  know  the  members  of  your  unit  and  experience  the  team  spirit  that  is  so  important  to  success.  Your  unit  will  have  goals  of  its  own  which  you  will  share  as  part  of  a  team.      

As  your  career  progresses,  take  the  opportunity  to  attend  other  unit  functions,  training  workshops,  Career  Conference  and  –  once  a  year—SEMINAR  in  Dallas,  with  its  three  days  of  excitement,  learning,  recognition  and  camaraderie.    

Company-­‐developed  training  aids  are  another  resource  for  your  new  career.  Study  your  “Start  Something  Beautiful”  Magazine  and  DVD  that  comes  in  your  starter  kit  to  help  you  get  started  in  your  career  and  teach  you  how  to  conduct  a  skin  care  class.  You’ll  find  more  information  on  the  videos  in  the  “Mary  Kay  Start  Something  Beautiful”  Magazine.    As  a  Consultant,  you  will  receive  Applause®  magazine  each  month.  Read  it  and  find  recognition,  company  and  product  information,  and  educational  articles.  You’ll  find  more  information  on  the  videos  on  the  Silver  Wings  Program  on  InTouch  

The  Mary  Kay  Image  

In  your  community,  you  are  Mary  Kay.  Upholding  this  positive,  professional  image  will  be  a  satisfying  and  rewarding  experience  for  you.    

Wear  a  dress,  suit  or  skirt  combination  to  skin  care  classes  and  other  Mary  Kay  functions.  “Dressing  for  success”  works.  You  take  yourself  more  seriously  when  you  are  well  dressed  and  groomed,  and  so  do  others.  Many  Consultants  dress  the  Mary  Kay  way  at  home  when  making  business  calls  to  help  them  feel  (and  sound)  more  professional.    

You  will  want  to  uphold  the  highest  standards  in  your  dealings  with  customers  and  sister  Consultants,  as  set  forth  in  the  Mary  Kay  Beauty  Consultants  code  of  ethics.  Read  the  code  and  make  it  your  own.  

Page 4: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!4

Mary  Kay  Beauty  Consultant’s  Code  of  Ethics  

1.   The  golden  rule  and  the  true  “go-­‐give”  spirit  are  practiced  in  all  facets  of  Beauty  Consultant’s  business.          

2.   Using  Company-­‐supplied  literature  and  the  “Start  Something  Beautiful”    Magazine  as  references  ,  the          Mary  Kay  skin  care  program,  other  Mary  Kay  products,  and  all  facts  concerning  a  Mary  Kay  career  are  presented  to  customers  and  to  prospective  Consultants  in  a  truthful,  sincere  and  honest  manner.    

3.   When  serving  any  customer  with  Mary  Kay,  the  Mary  Kay  Beauty  Consultant  always  keeps  in  mind  the          customer’s  needs    

4.   Every  Mary  Kay  Beauty  Consultant  reflects  the  highest  standards  of  integrity,  honesty  and  responsibility        in  dealings  with  customers  or  fellow  Consultants.    

Satisfaction  Guarantee    

Mary  Kay  Cosmetics,  Inc,’s  satisfaction  guarantee  contributes  to  your  good  image  as  a  Mary  Kay  Beauty  Consultant.  This  guarantee  demonstrates  to  your  customers  the  Company’s  –  and  your—commitment  to  fair-­‐dealing  and  customer  satisfaction.      

Read  the  satisfaction  guarantee  and  resolve  to  uphold  it  cheerfully.  By  working  with  your  customers  to  achieve  their  satisfaction,  you  will  be  enhancing  your  own  professional  reputation  and  career.      

“It  is  the  policy  of  the  Mary  Kay  Cosmetics,  Inc.  to  stand  behind  its  products  sold  by  its  independent  Beauty  Consultants,  and  Mary  Kay  Cosmetics  is  confident  consumers  will  find  these  products  satisfactory  in  every  respect”    

“If  for  any  reason,  however,  you  are  not  completely  satisfied  with  any  Mary  Kay  product,  it  will  be  replaced,  without  charge,  cheerfully  exchanged,  or  the  full  purchase  price  refunded  following  its  return  to  your  authorized  Mary  Kay  Beauty  Consultant,  or  if  she  is  longer  active,  to  the  Company  with  proof  of  purchase.”    

(Information  on  how  to  handle  replacements,  exchanges  and  refunds  can  be  found  on  Mary  Kay  InTouch)  

Packet designed by EdensSite.com

Page 5: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!5

Teaching Skin Care The  Mary  Kay  skin  care  class  offers  women  a  unique  way  of  buying  cosmetics.  Customers  gather  in  the  informal,  friendly  surrounding  of  the  home  where  you,  their  professional  Beauty  Consultant,    teach  them  about  basic  skin  care  and  the  application  of  glamour  products  during  a  complimentary  skin  care  class.    

The  guests  will  have  the  time  and  the  opportunity  to  try  the  products  before  buying  them.  They  will  learn  which  products  and  formulas  are  best  suited  to  their  apparent  skin  types.    Because  the  group  size  is  purposely  kept  small,  it  will  prove  to  be  a  personalized  experience  for  each  of  them.    

(We  speak  of  “giving  a  facial”  but,  as  a  Beauty  Consultant,  you  never  actually  touch  faces  of  guests.    To  do  this  might  violate  certain  state  laws.  Instead,  you  demonstrate,  inform  and  teach  your  guests  as  they  give  themselves  facials.)  

The  purpose  of  the  Mary  Kay  skin  care  class  is  to  teach  an  easy-­‐to-­‐follow  program  of  skin  care  and  basic  glamour.  Some  women  buy  cosmetics  without  knowing  how  to  take  care  of  their  skin.  If  they  buy  their  cosmetics  in  a  drug  or  department  store,  it  is  impractical  to  fully  remove  makeup  and  carefully  try  new  products,  even  if  samples  are  available.    

A  small  group  gathering  in  the  home  turns  this  experimentation  into  fun  for  everyone.  The  atmosphere  is  relaxed  and  the  lighting  is  natural.  Each  guest  works  with  the  products  herself,  so  she  will  learn  how  to  achieve  the  same  results  at  home.    

Another  attractive  aspect  of  a  typical  skin  care  class  is  immediate  delivery.  Mary  Kay’s  product  ordering  system  encourages  Consultants  to  keep  plenty  of  basic  skin  care,  skin  supplements  and  glamour  on  hand.    It  also  allow  you  to  inventory  other  products  (fragrances,  sun  protection,  men’s  products  and  limited  edition  items)    or  take  advantage  of  special  option  orders,  ordering  these  products  on  a  smaller  quantity,  “as  needed”  basis.    After  guests  spend  time  learning  to  use  the  products  and  experiencing  the  benefits,  their  motivation  will  be  high.    They  will  buy  more  when  they  know  they  can  take  the  products  with  them  and  begin  their  skin  care  program  right  away  while  what  they  have  learned  is  fresh  in  their  minds.  Immediate  delivery  of  products  demonstrated  at  the  class  offers  you  additional  advantages  in  saving  time  and  expenses  in  arranging  a  later  delivery.  If  a  customer  orders  an  item  you  do  not  have  on  hand,  schedule  her  follow-­‐up  facial  to  coincide  with  her  product  delivery,  after  you  have  received  your  special  option  order.    

The  skin  care  class  is  the  heart  of  the  Mary  Kay  marketing  plan.  It  will  be  your  major  source  of  sales,  additional  class  and  facial  appointments  (called  “bookings”)  and  recruits.      

The  Mary  Kay  skin  care  class,  however,  is  not  an  exercise  in  high  pressure  sales.  Most  Consultants  “tell”  rather  than  “sell”  as  they  explain  why  they  personally  are  pleased  with  products  and  their  Mary  Kay  career.  It  is  the  best  approach  in  each  class  with  the  “go-­‐give”  spirit.  Learn  to  put  your  guest’s  needs  before  your  own  and  you  will  succeed.    

Benefits  of  a  Skin  Care  Class  

•   Personalized  attention          

•   Fun  and  Relaxing  atmosphere          

•   Guests  try  before  they  buy          

•   Guests  work  with  the  products  themselves          

•   Immediate  delivery          Packet designed by EdensSite.com

Page 6: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!6

Conducting a Facial In  some  cases  a  customer  may  prefer  to  have  a  single  facial  (one  person)  or  a  double  facial  (two  people)  rather  than  a  skin  care  class.  The  purpose  of  the  facial  is  to  get  the  customer  started  on  basic  skin  care.  For  this  reason,  you  will  want  to  concentrate  on  the  skin  care  pages  in  the  script  provided  by  your  Recruiter  or  Sales  Director.  Plan  to  concentrate  on  glamour  during  the  customer’s  check-­‐up  facial.  The  individual  or  double  facial  should  run  45  minutes  to  an  hour  maximum.    

Be  sure  to  get  a  referral  from  facial  customers.  This  is  the  key  to  building  your  customer  base.  Stress  to  your  customer  since  she  enjoyed  her  facial  so  much—does  she  have  a  friend  she  thinks  would  also  enjoy  experiencing  a  Mary  Kay  facial?  Coach  your  customer  on  the  benefits  of  sharing  her  check-­‐up  facial  with  four  or  five  friends.    Always  try  and  obtain  a  booking  or  at  least  one  referral.  That  way,  facials  can  be  an  additional  and  profitable  avenue  of  income.    

Perfect  Start  Club  

Make  becoming  a  member  of  the  prestigious  “Perfect  Start”  club  your  first  goal  as  a  Mary  Kay  Beauty  Consultant.  The  accomplishments  necessary  to  join  the  club  and  receive  its  beautiful  pin  are  exactly  those  that  will  get  your  new  career  launched  in  the  best  possible  way.    

Qualifying  for  the  “Perfect  Start”  club  is  your  first  step  in  advancement  with  Mary  Kay  Cosmetics.  You  will  find  the  requirements  for  each  step  are  based  solely  on  performance,  and  each  will  bring  you  new  recognition,  rewards  and  greater  income  potential    

To  become  a  member  of  the  “Perfect  Start”  club,  you  must:  

• Study  and  complete  your  “Perfect  Start”  script  

• Observe  three  skin  care  classes  or  observe  two  classes  and  view  the  “Mary  Kay  Skin  Care  Class”  video  on  the  DVD  provided  in  your  starter  kit  

• Book  eight  skin  care  classes    

• Hold  at  least  five  classes  within  two  weeks  of  receiving  your  starter  kit  

Talk  with  your  recruiter  or  Director  and  she  will  happily  work  with  you  to  fulfill  the  “Perfect  Start”  requirements.  You  will  find  a  “Perfect  Start”  worksheet  in  the  back  of  this  workbook  which  you  should  use  to  list  information  about  the  classes  you  observe,  book  and  hold.  When  you  have  completed  the  requirements,  have  your  recruiter  check  your  worksheet  to  become  a  part  of  the  “Perfect  Start”  club.  You  can  look  forward  to  your  Director  awarding  your  “Perfect  Start”  charm  at  a  unit  meeting,  with  your  sister  Consultants  there  to  applaud  your  accomplishment.  Wear  it  proudly.  This  will  be  the  first  of  many  times  your  achievements  are  recognized  in  Mary  Kay—from  your  unit  meetings  to  awards  night  at  Seminar.    

(For  more  information  about  advancement  opportunities,  refer  to  your  Start  Something  Beautiful”  Magazine)  

Packet designed by EdensSite.com

Page 7: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!7

Booking The appointments you make for skin care classes and individual facials are called bookings. They are the lifeline of your business as a Mary Kay Beauty Consultant. In order to introduce Mary Kay products and obtain orders (and later reorders), you must hold classes, and to hold classes, you must first book them.

As simple as it sounds, perhaps the most important advice for booking is not to pre-judge. You will never know if someone will say “yes” until you ask. As with everything in Mary Kay, success in booking is mainly a question of attitude. Greet every prospective hostess with enthusiasm, self-confidence and a positive attitude, and you will have plenty of bookings!

Everyone you know is a booking prospect. In your First Steps Packet, you wrote down at least 25 names. These will be your 1st booking prospects. Congrats,  these  are  your  first  booking  prospects.  From  this  list,  book  eight  classes  for  your  first  step  toward  a  perfect  start.  Each  of  these  classes,  in  turn,  you  will  bring  new  booking  prospects.  Before  you  know  it,  you’ll  be  on  your  way.    

Put  a  star  beside  the  names  of  your  best  prospects.  Decide  which  ones  to  telephone  and  which  to  talk  with  in  person  (you  even  have  social  networking).  Review  your  schedule  and  set  aside  a  specific  time  for  telephone  calls.  Wear  a  dress,  suit,  or  skirt  combination  to  add  confidence  to  your  voice.  You  take  yourself  more  seriously  when  you  dress  professionally  and  so  do  others.  

Sample Booking Script You  might  find  the  following  script  helpful  in  calling  the  people  on  your  list.    It  has  been  proven  successful  by  many  Consultants.    This  may  sound  silly,  but  practice  your  script  in  front  of  a  mirror  and  remember  to  smile  :)  

When  you  use  this  script,  chat  with  the  person  for  a  minute  and  then  tell  them  why  you  are  calling.    Say  this  script,  straight  through,  without  pausing  for  a  response.    You  want  her  to  react  to  the  whole  of  what  you  are  saying,  not  the  parts.  That  way,  she  will  understand  that  your  request  is  made  on  a  professional  basis.  

Booking  Script:  

"Let  me  tell  you  why  I'm  calling,    I  am  SO  excited  because  I  have  just  decided  to  start  my  own  Mary  Kay  business  and  as  part  of  my  training,  I  will  hold  5  skin  care  classes  in  the  next  2  weeks.    The  company  recommends  that  we  be  very  selective  with  the  women  we  choose,  since  they  will  literally  be  the  foundation  of  my  new  business.    So  they  suggest  we  look  for  people  who  are  outgoing,  friendly,  sharp  and  supportive.    And  (name),  I  immediately  thought  of  you.    Is  there  any  reason  why  you  couldn’t  be  one  of  my  first  5  practice  skin  care  classes?    I  think  you'd  be  great!    All  you  have  to  do,  is  invite  some  girlfriends  and  have  3-­‐4  friends  over  for  a  complimentary  facial  and  I'll  do  the  rest.    Which  is  best  for  you,  the  beginning  or  end  of  the  week?    Etc...  

By  phrasing  your  request  in  such  a  personal  and  positive  way,  you  will  significantly  enhance  the  likelihood  of  a  "yes"  response.    Presenting  two,  specific,  positive  alternatives  at  the  end  ("first  part  of  the  week  or  last"  or  "afternoon  or  evening"  instead  of  "maybe  this  week  or  next?  or  "what  time  of  day")  further  encourages  an  affirmative  answer.    This  is  a  technique  you  will  find  very  useful  in  booking,  closing  the  sale  and  recruting.  

Even if the response is a "no," don’t be discouraged. Often a "no" is really a request for more information. And if not, you never would have known the answer without trying! Go on to the next person on your list.

Packet designed by EdensSite.com

Page 8: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!8Packet designed by EdensSite.com

Overcoming Objections  When  the  woman  you  are  talking  with  hesitates  or  says  “no”,  there  are  usually  many  different  thoughts  running  through  her  mind  at  once.  Here  are  some  common  objections  you  may  encounter  and  how  to  respond  to  them:  

I’M  TOO  BUSY    

I  know  exactly  how  you  feel,  everyone’s  life  is  crazy  these  days!  That’s  one  of  the  main  reasons  I  called  you!  First  of  all,  I  love  working  with  busy  people  because  they  are  the  ones  who  are  out  there  making  things  happen  and  they  need  to  LOOK  GREAT  while  they  are  doing  it.  And  secondly,  I’ve  found  that  so  many  of  my  extremely  busy  customers  appreciate  the  CONVENIENCE  OF  THE  SERVICES  I  PROVIDE.  I’m  pretty  sure  that  I  can  SAVE  you  BOTH  TIME  AND  MONEY.  Is  there  any  reason  why  we  couldn’t  get  together  so  that  you  could  see  what  I  do?  I  think  you  might  be  pleasantly  surprised  by  what  I  have  to  offer  you.    

I  USE  BRAND  X    

That’s  great!  I’m  so  GLAD  you  told  me  that.  It  shows  me  that  YOU  UNDERSTAND  THE    

IMPORTANCE  of  proper  skin  care  and  YOU  ARE  WILLING  to  spend  some  time  and  money  on  it.  (Brand  X)  has  some  very  good  products!  That  is  all  the  more  reason  that  I  would  VALUE  YOUR  OPINION  on  our  newest  skin  care  line.  I’m  not  asking  you  to  give  up  your  (Brand  X),  but  I  WOULD  LOVE  FOR  YOU  TO  COMPARE  what  you  are  currently  using  to  what  we  have  to  offer  and  just  give  me  your  opinion.    

MARY  KAY  IS  TOO  EXPENSIVE!    

I’m  SO  GLAD  you  told  me  that  you  feel  that  way.  That  seems  to  be  a  common  misconception  among  a  lot  of  people.  What  I’m  finding  recently  is  that  many  of  the  women  who  are  coming  into  my  office  to  try  Mary  Kay  are  now  telling  me  that  they  are  surprised  at  how  INEXPENSIVE  Mary  Kay  is.  Actually,  we  are  right  in  the  middle  of  the  road.  We  are  not  as  cheap  as  what  you  would  buy  off  the  wall  at  Walmart,  but  most  of  the  time  we  are  far  less  expensive  than  the  more  upscale  department  store  brands.  But  let  me  assure  you,  there  is  NO  BETTER  QUALITY  AT  ANY  PRICE.  May  I  ask  what  you  are  currently  using  as  far  as  a  skin  care  program?  (listen)  Well,  I  can  certainly  understand  why  you  think  Mary  Kay  would  be  expensive  compared  to  that,  but  do  you  know  what  I’ve  found?  I’ve  found  that  most  of  my  clients  end  up  SPENDING  A  LOT  LESS  MONEY  when  they  take  advantage  of  ALL  THE  SERVICES  I  OFFER.  They  have  TOP  QUALITY  products  which  have  ALL  BEEN  PERSONALIZED  JUST  FOR  THEM  AND  ARE  100%  GUARANTEED.  THEY  HAVE  FEWER  ITEMS  AND  THEY  USE  EVERYTHING  THEY  HAVE!  Plus,  don’t  forget  the  opportunity  to  receive  GREAT  DISCOUNTS  through  our  great  HOSTESS  and  REFERRAL  programs.  Do  you  see  how  having  your  own  personal  skin  care  and  beauty  consultant  (whose  services  are  FREE)  could  really  be  quite  economical  for  you?  (listen)    

You  know  (name)  I’m  not  asking  you  to  BUY  Mary  Kay  today,  all  I’m  asking  you  to  do  is  TRY!  If  you  haven’t  had  that  opportunity  recently,  I  would  consider  it  a  GREAT  PRIVILEGE  to  be  able  to  introduce  you  to  what  we  have  to  offer.  IF  AFTER  TRYING  IT  you  still  feel  that  Mary  Kay  would  not  be  worth  the  investment,  then  I  will  totally  respect  your  decision.  All  I’m  asking  is  that  you  give  me  a  chance  to  serve  you.  Is  that  fair?  (listen)  What  does  your  calendar  look  like  over  the  next  two  weeks?    

MARY  KAY  MAKES  ME  BREAK  OUT!    

Thank  you  for  telling  me  that.  I’m  so  sorry  you  had  a  bad  experience  in  the  past.  Can  you  tell  me  what  happened?  (You  want  to  find  out  if  the  situation  was  resolved  to  her  satisfaction  at  the  time.  If  it  wasn’t,  help  her  resolve  it  NOW  before  

she  actually  purchase  products  and  become  unhappy  after  a  period  of  time?  (which  indicates  more  of  a  formula  

Page 9: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!9

you  proceed).  Ask  her  questions  like:  Did  she  have  an  immediate  allergic  reaction  to  something  she  tried  at  a  class  or  did  she  actually  purchase  products  and  become  unhappy  after  a  period  of  time?  (which  indicates  more  of  a  formula  related  issue).  Did  she  let  her  consultant  know  about  the  problems  she  was  having?  Did  she  work  with  her  on  it?  Was  she  able  to  get  her  money  back?  Does  she  still  have  any  of  the  products?  Is  she  aware  that  you  can  still  honor  our  100%  guarantee?    

Tell  me,  (name)  do  you  consider  yourself  to  have  sensitive  skin?  Has  anything  like  this  ever  happened  with  any  other  products  that  you’ve  tried?  (If  she  says  “yes”,  then  empathize  with  her  that  it  must  be  very  difficult  for  her  to  have  such  a  problem.  Ask  her  if  she  has  found  anything  that  she  can  use.)  Then  proceed  with:  (name)  I  can  certainly  understand  why  you  would  be  hesitant  to  try  Mary  Kay  again  after  having  that  kind  of  experience  in  the  past.  But  I  have  found  that  if  anyone  does  have  trouble  with  a  product,  IT  IS  NOT  THE  NAME  “MARY  KAY”  she  is  allergic  to.  It  is  a  single  ingredient  in  one  particular  product  or  it  is  a  formula  adjustment  issue.  There  is  no  possible  way  you  could  be  allergic  to  the  entire  Mary  Kay  line  because  there  are  far  too  many  products  and  formulas  available.  If  you  would  be  willing  to  work  with  me,  we  could  start  out  with  a  product  line  that  you  are  not  afraid  of,  like  our  satin  hands  or  our  fabulous  private  spa  sets,  and  we  could  just  “test  market”  on  the  inside  of  your  arm  with  what  ever  you  wanted  to  try.  Our  products  keep  changing  all  the  time  and  I  am  so  excited  to  show  you  everything  that  we  have  to  offer  right  now.  I  would  consider  it  such  a  privilege  to  have  the  chance  to  introduce  you  to  the  “new”  Mary  Kay.  I  just  know  there  will  be  something  YOU’LL  LOVE!  What  does  your  schedule  look  like?    

I  DON’T  WEAR  MAKE-­‐UP!    

You  are  my  FAVORITE  kind  of  person  to  work  with!  Mary  Kay  is  primarily  about  skin  care  and  the  less  time  we  have  to  spend  on  glamour,  the  better  I  like  it!  I  never  used  to  wear  any  makeup  either,  but  I  found  that  I  fell  in  love  with  the  skin  care  program  right  away.  When  you  don’t  take  the  time  to  wear  cosmetics,  good  skin  care  becomes  even  more  important!  I  would  LOVE  TO  GET  YOUR  OPINION  of  our  PERSONALIZED  PRODUCTS!  Tell  me,  do  you  consider  your  skin  to  be  dry,  normal,  combination  or  oily?  Does  it  change  much  from  season  to  season?  Is  there  any  particular  thing  about  it  that  you  would  like  to  change  if  you  could?  GREAT!  When  can  we  get  together?  This  week  or  the  week  after?  (You  also  can  suggest  body  care,  satin  hands  and  lips,  sunless  tanning  etc.  if  they  are  unresponsive  to  facial  skin  care  needs).    

LET  ME  CHECK  WITH  MY  FRIENDS  AND  I”LL  GET  BACK  WITH  YOU    

That  would  be  GREAT,  but  you  know  what  would  work  even  better?  My  schedule  is  so  busy  and  I  know  yours  is  too.  Why  don’t  we  set  up  a  tentative  time  that  will  work  for  us,  and  if  it  works  for  a  few  of  your  friends,  fine.  WE’LL  NEVER  FIND  A  TIME  THAT  WORKS  FOR  EVERYONE.  The  ones  who  can’t  make  it  can  set  up  their  own  time  to  get  together  with  me  and  I  will  give  YOU  referral  credit  on  whatever  they  buy.  This  way  we  at  least  have  a  time  slot  reserved.  I  have  Mondays  and  Wednesdays  available.  Which  works  better  for  you?    

Book  Within  the  Next  Two  Weeks  

Focus  your  booking  efforts  2  weeks  out.    Do  not  concern  yourself  with  classes  any  further  in  the  future.    The  skin  care  classes  and  facials  you  book  for  the  coming  week  will  produce  bookings  for  the  following  weeks  and  so  on.    Classes  booked  3  or  more  weeks  ahead  of  time  run  a  greater  risk  of  being  postponed  or  cancelled.  

Remember:  Concentrate  on  2  weeks  at  a  time  

Don’t  worry  about  booking  more  classes  then  you  can  comfortably  schedule.    You  will  probably  find  that  if  you  book  eight  classes  you  will  hold  five.    If  you  overbook  and  the  classes  do  hold,  you  can  ask  a  sister  consultant  or  your  Sales  Director  to  fulfill  your  commitment  to  the  hostess.    This  is  called  a  dovetail.    As  dovetailer,  you  should  receive  15%  of  the  retail  sales  from  the  classes.    The  consultant  who  holds  the  class  will  keep  any  bookings.    This  technique  is  

Packet designed by EdensSite.com

Page 10: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!10

If  a  person  on  your  list  is  not  able  to  hostess  a  skin  care  class,  ask  her  if  she  knows  of  someone  who  might  be  interested.    This  is  called  a  referral.    Booking  from  referrals  can  be  a  major  source  of  both  skin  care  class  and  facial  appointments.  

Make  it  a  habit  to  ask  for  referrals.    At  your  skin  care  classes,  you  will  want  to  ask  both  your  hostess  and  the  guests.    You  will  also  want  to  inquire  about  referrals  when  you  call  your  customers  to  check  on  their  satisfaction  with  the  products,  schedule  a  second  facial  or  discuss  a  reorder.  This  is  what  our  Unit  uses  as  a  fun  referral  game  at  parties:    

Referral  Script:  Hi  Aimee!  My  name  is  Janelle  Alderfer  and  I  am  Emily  Fredericks  friend  and  Mary  Kay  beauty  consultant.  She  had  a  facial  with  me  this  weekend  (  or  whenever  the  facial  was  held)  and  I  asked  her  if  she  knew  of  anyone  who  deserved  some  pampering  and  she  said  you  did!!  So  she  has  a  gift  waiting  for  you  :)  Just  text  me  back  so  that  I  know  I  have  the  right  number  and  I  will  explain  

your  gift!    

Once  they  respond:  Ok  great  so  here  is  what  your  gift  includes:an  anti  aging  spa  facial  with  skin  care  customized  to  your  skin  type  and  an  exfoliating  lip  and  hand  treatment!  Customized  foundation  matching  and  a  quick  dash  out  the  door  color  look  because  nobody  has  an  hour  to  do  their  makeup  these  days!  I  also  have  a  gift  certificate  for  you  :)  What  works  better  for  you,  a  weeknight  or  a  weekend?  

After  they  book:    So  you  won  the  $10  gift  card,  but  I  can  bump  it  up  to  $30  if  you  have  3  friends  join  you  or  $100  if  you  want  to  take  advantage  of  my  hostess  credit.  So  what's  better  for  you,  $30  or  $100?

Packet designed by EdensSite.com

Name PhoneBest Way to Reach Text / Call

(Circle One)

1 ( ) Text Call

2 ( ) Text Call

3 ( ) Text Call

4 ( ) Text Call

5 ( ) Text Call

6 ( ) Text Call

7 ( ) Text Call

8 ( ) Text Call

9 ( ) Text Call

When you list the names and phone numbers of your friends or family members, they will receive a fabulous

free makeover.

Fabulous

CONTEST: Be the FIRST to Fill in all lines and win a fabulous gift!

Free Makeover to your friends and Family!

9 ( ) Text Call

10 ( ) Text Call

11 ( ) Text Call

12 ( ) Text Call

13 ( ) Text Call

14 ( ) Text Call

15 ( ) Text Call

16 ( ) Text Call

17 ( ) Text Call

18 ( ) Text Call

19 ( ) Text Call

20 ( ) Text Call

Your Full Name: _________________________________ Date:____________________Your Full Name: _________________________________ Date:____________________Your Full Name: _________________________________ Date:____________________Your Full Name: _________________________________ Date:____________________

Please be assured that I treat each friend or family member with the utmost care and respect! Thank

you for supporting my small business!

Referrals

Page 11: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!11

Coaching Coaching  prepares  your  hostess  to  hold  an  enjoyable  and  profitable  skin  care  class.    You  will  want  to  explain  her  role  as  a  hostess,  give  her  helpful  literature,  answer  questions,  and  build  her  enthusiasm!  

Effective  coaching  will  significantly  increase  your  class  sales  by    making  your  hostess  an  active  business  partner.    Your  personal  attention  will  reinforce  her  commitment  to  hold  the  class  as  scheduled  and  help  her  successfully  prepare  for  it.    Her  participation  involves  inviting  guests,  seeking  orders  from  those  unable  to  attend,  and  helping  you  to  identify  booking  and  recruiting  prospects.  

In  coaching,  you  will  also  assist  your  hostess  in  setting  a  goal  for  herself  by  explaining  hostess  credit  and  determining  what  gift  or  products  she  would  like  to  earn.  

             You  have  3  main  opportunities  for  coaching  a  skin  care  class  hostess:  

•   When  you  book  her  skin  care  class  (preliminary  coaching)          

•   When  you  call  to  ask  for  the  guest  list  (telephone  coaching)          

•   When  you  arrive  at  her  house-­‐30  minutes  before  the  class  (kitchen  coaching)          

The  3  opportunities  are  typically  separated  by  a  few  days  and  each  builds  upon  the  previous  one.    Preliminary  coaching  gives  you  an  opportunity  to  explain  her  role  as  your  business  partner  and  establish  what  she  needs  to  do  in  order  to  have  a  successful  party.  

In  your  Telephone  coaching,,  you  can  spend  more  time  helping  her  with  the  guest  list  if  she  is  having  difficulties.    When  you  arrive  at  her  home,  you  will  want  to  review  the  coaching  points  covered  previously  and  then  go  on  to  discuss  booking  and  recruiting  prospects  among  the  guests.    This  is  Kitchen  coaching.  

             Hostess  Packet  should  include:  

1.   Hostess  brochure  explaining  hostess  credit-­‐  included  in  Starter  Kit            

2.   Look  Book  so  she  can  see  what  she  wants  to  earn  for  free  and  for  getting  outside  orders          

3.   Sales  tickets  for  outside  orders          

4.   Business  Card          

5.   Team  Building  brochure  (optional)          

Preliminary  Coaching    

When  you  book  a  hostess  in  person,  be  sure  to  write  her  name,  address  and  phone  number  in  your  datebook  and  give  her  a  hostess  packet.  If  you  book  them  over  the  phone,  deliver  or  mail  her  packet  right  away.    These  are  the  main  points  you  want  to  cover  with  her  when  giving  her  the  hostess  packet    

1.   Be  enthusiastic!    Let  her  know  how  fun  the  party  is  going  to  be!!!    If  you  are  excited,  she  will  be  excited  :)))))  

2.   Help  her  come  up  with  ideas  of  who  to  invite  (inviting  20-­‐30  women  will  result  in  about  4-­‐5  guests)  

3.   Tell  her  that  you  will  call  her  in  2  days  (telephone  coaching)  to  ask  for  her  guest  list    Packet designed by EdensSite.com

Page 12: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!12

CoachingContinued 4.   Show  her  sales  tickets,  the  Look  Book  and  any  other  literature.    Explain  that  any  orders  she  turns  in  at  the  

time  of  the  class  will  count  towards  her  hostess  credit.                

5.   Help  her  set  of  a  goal  of  how  much  she  would  like  to  earn  in  hostess  credit  and  what  she  would  need  to  do  in  order  to  earn  that  amount  

6.   Ask  her  who  she  thinks  out  of  the  guests  coming,  would  like  to  book  a  party  or  would  be  a  possible  recruit.  

7.   Make  sure  the  hostess  knows  that  you  are  committed  to  being  there  for  her  rain  or  shine  and  that  you  know  you  can  count  on  her  too.    Let  her  know  that  if  for  some  reason  you  are  unable  to  come,  you  will  send  someone  equally  as  good  in  your  place.    Let  her  know  how  important  she  is  to  your  business  and  how  much  you  appreciate  her!  

Pre-­‐Profiling  

Once  you  receive  your  guest  list  from  the  hostess,  you  will  want  to  contact  each  guest  2-­‐3  days  prior  to  the  party,  via  text  or  call,  to  gather  some  information  from  them  to  help  you  prepare  for  the  party  and  start  to  build  a  relationship  with  each  guest.      

Here  is  a  sample  script  to  use  when  pre-­‐profiling:  

  Hi  Allison!  My  name  is  Janelle  Alderfer  with  Mary  Kay  and  I  will  be  doing  Mary's  party  on  Saturday.    I  am  so  excited  that  you  are  coming!!  I  just  have  a  few  questions  for  you  about  your  skin    so  that  I  know  just  what  to  have  set  up  for  you:     1.  Would  you  say  your  skin  is  normal,  dry,  oily  or  combo?     2.  Have  you  ever  tried  MK  products  before?  If  so,  how  long     ago?     3.  Do  you  have  any  specific  skin  care  concerns  such  as  anti-­‐   aging,  blemishes,  large  pores  ext?     4.  Will  anyone  be  joining  you?    If  so,  I  will  have  a  little  gift  for     you  for  bringing  a  friend  and  helping  Mary  get  as  much     hostess  credit  as  possible  :)  

Pre-­‐profiling  each  guest  helps  you  to  prepared  each  persons  spot  ahead  of  time  with  the  correct  skincare  formula  and  it  also  reminds  the  guest  of  the  party!    This  is  also  the  start  of  your  relationship  with  her  and  leads  to  higher  attendance  at  parties.    In  the  unlikely  situation  that  the  hostess  is  uncomfortable  giving  her  guests  contact  information,  you  can  have  the  hostess  ask  each  guest  these  questions  and  then  get  back  to  you  with  their  answers.  

Packet designed by EdensSite.com

Page 13: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!13

CoachingContinued  Hostess  Credit    

Hostess  credit  is  your  way  of  saying  "thank  you"  to  your  hostess  for  having  a  skin  care  class  in    her  home  (or  at  our  studio)  It  builds  goodwill  and  helps  make  her  an  enthusiastic  partner.    By  coaching  her  well  and  offering  hostess  credit,  you  will  find  that  your  hostess  will  respond  with  referrals  and  good  "word  of  mouth"  advertising  among  her  friends.    Hostess  credit  puts  your  hostess  goals  in  line  with  your  own:  more  bookings  and  increased  sales  benefit  both  of  you.  

Reminder  Card  

If  your  hostess'  skin  care  class  is  more  than  5  days  away,  send  her  a  reminder  card  to  reinforce  your  coaching  and  her  commitment.    These  can  be  made  up  by  with  you  some  card  stock  or  you  can  purchase  generic  postcards  off  MK  Connections.  

Managing Your Business As  a  Mary  Kay  Beauty  Consultant,  you  are  an  independent  business  person,  responsible  for  managing  your  own  business.    At  first  glance,  this  may  not  seem  as  much  fun  as  holding  your  skin  care  classes  and  facial  and  making  new  friends  through  booking  and  recruiting,  but  it  has  its  own  reward  in  more  income  for  you.    Proper  money  management  is  essential  to  any  business.  

Your  primary  source  of  income  as  a  consultant  will  be  from  the  sale  of  products.    You  will  be  purchasing  these  products  directly  from  the  company  at  wholesale  prices  and  selling  them  to  your  customers  at  retail  prices.      

Establishing  good  business  habits  and  learning  time  and  money  management  techniques  will  increase  both  your  potential  income  and  your  actual  profit  or  "take  home  pay."    All  businesses  require  paperwork  and  to  help  you  with  yours,  Mary  Kay  Cosmetics  has  developed  forms  and  materials  to  make  record  keeping  easy,  fast,  and  efficient.  

As  Mary  Kay  stresses,  "You  are  in  business  for  yourself  but  never  by  yourself,"  and  that  also  applies  to  learning  how  to  manage  your  business.    Your  recruiter  and  Sales  Director  will  be  of  great  help  to  you  in  organizing  your  new  business.    Others  helped  them  get  started,  and  they  are  ready  to  help  you  in  the  best  "go-­‐give"  spirit.  

Packet designed by EdensSite.com

Page 14: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!14

Your  Three  Roles  

Your  management  concerns  can  be  divided  into  three  basic  areas;  time  management,  money  management  and  customer  service  management.    These  areas  correspond  to  the  three  main  roles  you  play  as  an  independent  business  person:  

  *President  (self  and  time  management)-­‐  Sets  goals,  makes  plans,  organizes  activities,  manages  time  

  *Treasurer  (money  management)-­‐  Makes  deposits  in  business  bank  account,  keeps  track  of  income  and       expenses,  plans  inventory  purchases  

  *Beauty  Consultant  (customer  service  management)-­‐Holds  skin  care  classes  and  facials,  books,  recruits  and       provides  consistent  follow-­‐up  service.        

In  this  section,  we  will  focus  on  your  roles  as  President  and  Treasurer-­‐on  time  and  money  management.    You  have  been  learning  about  your  role  as  Beauty  Consultant  throughout  this  workbook,  and  you  will  continue  to  improve  on  these  skills  as  you  gain  more  and  more  experience  serving  your  customers.    

These  business  materials  will  help  you  wear  the  hats  of  president  and  treasurer:  

1.   Datebook.  

2.   Weekly  plan  sheets.  

3.   "Six  most  important  things  I  must  remember  to  do  tomorrow"  lists.  

4.   Sales  tickets.  

5.   Sales  record  envelopes.  

6.   Weekly  Accomplishment  sheets.  

All  these  materials  can  be  ordered  from  the  Company.  Used  consistently,  they  will  make  it  easier  for  you  manage  your  business  and  keep  useful  records.  If  you  remember  to  "keep  it  simple,  and  do  it  now"  you  will  have  a  daily  visual  reminder  of  your  Mary  Kay  business  activity  and  income.  

The  secret  is  to  do  something  for  your  Mary  Kay  business  every  day.  Be  consistent  in  your  effort  and  you  will  have  the  immense  satisfaction  of  seeing  your  business  -­‐  and  your  income-­‐  steadily  grow!  

Time Management Your  most  valuable  resource  as  an  independent  business  person  is  time.  Every  consultant  starts  with  the  same  24  hours  in  a  day;  how  you  use  that  time  determines  your  success.  The  key  elements  in  effective  time  management  are  goal-­‐setting,  working  in  an  organized  manner,  planning  and  setting  priorities.  

1.  Set  Goals.  Be  very  clear  and  specific  about  what  you  are  working  toward,  then  you  can  plan  how  to  get  there.  review  your  reasons  for  joining  Mary  Kay  and  what  you  hope  to  accomplish.  

Now  formulate  these  intentions  as  specific  goals.  Keep  them  simple,  realistic  and  concrete,  but  make  yourself  "stretch".  What  do  you  plan  to  do  with  your  earnings?  How  soon?  

Packet designed by EdensSite.com

Page 15: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!15

My  short-­‐term  goals:  (example:  new  carpeting,  home  entertainment  center,  car  down  payment:  in  one  month,  in  three  months,  etc.)    

_________________________________________________________________________________________________  

My  long-­‐term  goals:  (example:(  children's  college,  vacation  home,  sailboat,  etc.)    

_________________________________________________________________________________________________  

Make  your  goals  as  much  of  a  visual  experience  as  possible.  Post  them  where  you  will  see  (and  read)  them  everyday-­‐  perhaps  on  your  refrigerator  or  mirror.  Better  yet,  cut  out  pictures  illustrating  them  and  create  your  own  "Goal  Poster".  Share  your  goals  with  your  sister  Consultants.  Their  encouragement  will  you  reach  them.  

To  start  your  own  personal  plan  of  action,  indicate  below  the  number  of  hours  you  have  to  spend  on  Mary  Kay  activities  each  week.  Also  indicate  the  income  goal  you'd  like  to  achieve  each  week.    

Number  of  hours  each  week:  ________________________________  

Weekly  income  goal  :  ______________________________________  

2.  Organize.  Begin  by  establishing  a  work  area  in  your  home  for  your  Mary  Kay  business:  a  place  to  make  phone  calls,  keep  records  and  supplies,  and  to  store  inventory.  You  will  want  a  desk  or  table,  perhaps  a  cardboard  accordion  file  to  hold  forms  and  literature  and  some  shelves  for  inventory.  

Get  into  the  habit  of  using  your  datebook  at  skin  care  classes  to  schedule  more  classes,  and  to  organize  your  time.  It  is  a  wonderful  tool  for  keeping  track  of  all  activities  each  day  of  the  week.  Don't  limit  it  to  business  appointments:  include  family  and  personal  activities.  You  can  also  use  your  datebook  to  keep  track  of  income  and  for  noting  incidentals  expenses  and  mileage.  Jot  down  even  the  smallest  of  business  expenses  (such  as,  cotton  balls):  they  mount  up  and  are  usually  tax-­‐deductible.  

Packet designed by EdensSite.com

Page 16: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!16

Keep  your  datebook  with  you  at  all  times,  so  you  can  write  down  appointments  and  obligations  at  the  moment  you  make  them.  A  busy  datebook  enhances  your  professional  image  when  you  show  it  to  a  prospective  hostess  for  choosing  a  booking  date.  

3.  Plan.  If  you  "plan  to  work  and  work  your  plan"  you  will  accomplish  more.  Mary  Kay  points  out  that  most  of  us  carefully  plan  our  vacations,  but  let  our  work  days  just  ramble  along  

Then  map  out  all  the  major  activities  you  can  for  the  week:  

• Family  time.  

• Church  and  school  activities.  

• Unit  meetings.  

• Skin  acre  classes  and  facials.  

• Orientation  training.  

• Telephone  time  (reorders  and  referrals).  

• Deliveries.  

• Club  meetings,  recreational  activities.  

• Personal  time,  errands,  etc.  

• Training  workshops.  

as  you  fill  out  your  weekly  plan,  you  will  discover  errands  and  activities  that  can  be  coordinated  and  combined  to  save  you  time.  Planning  helps  you  organize  and  balance  your  time.  Do  it  for  a  few  weeks,  and  you  will  find  that  you  are  accomplishing  more  without  feeling  rushed  or  pressured.  

Post  your  weekly  plan  sheet  in  a  prominent  place  in  your  home  so  your  family  will  know  where  you  will  be  during  the  week.  Include  your  phone  numbers  with  your  appointments,  should  your  family  need  to  contact  you  in  an  emergency.  Does  the  number  of  hours  for  your  Mary  Kay  business  correspond  to  your  goal  

4.  Establish  priorities.  As  you  plan  your  time,  plan  to  use  it  wisely.  Prioritize  the  tasks  that  you  must  do  yourself.  Look  for  ways  to  delegate  other  routines  activities  which  you  do  not  need  to  do  personally.  

For  example,  it  is  better  to  hire  someone  todo  the  housework  whom  you  pay  with  the  income  from  a  two  hour  class  than  spend  the  day  doing  it  yourself.  

Many  consultants  pay  their  children  to  help  them  with  time-­‐consuming  tasks,  such  as  putting  labels  on  products,  stamping  literature  with  your  name  and  phone  number  and  unpacking  merchandise  orders.  

Use  your  "six  most  important  things  I  must  do  tomorrow"  list  to  make  each  day  productive  and  satisfying.  It  is  a  guaranteed  system  for  helping  you  accomplish  your  most  important  tasks  (space  is  also  provided  in  your  datebook  for  this  purpose).  Here  is  how  to  use  it.    

• At  the  end  of  the  day,  write  down  the  six  most  important  things  you  have  to  do  the  next  day.  

• Put  them  in  order  of  importance.  

Packet designed by EdensSite.com

Page 17: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!17

• Begin  with  first  and  stick  with  it  until    you  can  go  no  further,  then  go  on  to  the  second.  

• When  you  finish  a  task,  cross  it  off  and  enjoy  your  sense  of  accomplishment.  

• Carry  over  the  tasks  you  didn't  finish  to  the  next  day.  

Now,  take  a  moment,  and  using  the  list  provided,  write  down  your  priority  tasks  for  tomorrow.  

Money Management Your  most  important  steps  in  money  management  are  to  open  a  separate  bank  account,  and  keep  accurate  up-­‐to-­‐date  expenses  and  income  records.  The  forms  provided  in  your  showcase  will  greatly  simplify  record  keeping.  

Open  a  Separate  Business  Account  

Nothing  will  make  your  money  management  easier  than  to  have  a  separate  bank  account  for  your  Mary  Kay  business.  By  not  mixing  business  and  personal  funds,  you  will  have  a  true  picture  of  your  income.  It  will  help  you  know  when  to  take  profits  and  make  it  easier  for  you  to  keep  track  of  your  business  expenses.  You  may  want  to  put  "Beauty  Consultant"  or  "Special  Account"  on  your  new  checks.      Please  don't  use  the  words  "Mary  Kay"  ,  "Mary  Kay  Cosmetics",  or  "MK".  

Deposit  all  your  Mary  Kay  income,  including  cash  sales  and  sales  tax  in  your  business  account  (many  Consultants  call  it  their  "pink  account")  .  Your  deposits  will  become  an  official  record  of  income  for  tax  purposes.  Using  this  account,  as  much  as  possible,  for  paying  business  expenses  gives  you  a  record  of  each  item  for  tax  purposes  and  greatly  simplifies  paperwork.  

Many  Consultants  carry  petty  cash  for  their  business  expenses  in  an  envelope  separate  from  their  own  funds.  Replenish  this  petty  cash  with  funds  from  your  business  account.  Remember  to  pay  only  your  business  bills  with  your  business  account.  After  your  business  is  on  a  profitable  making  basis,  you  will  write  yourself  a  pay  check  from  this  account.  Spend  that  money  as  you  wish.  

All  businesses  need  capital  to  start  up  and  run  on.  Some  new  Consultants  prefer  to  start  their  business  account  with  a  bank  loan  for  their  initial  inventory  purchase.  This  helps  establish  credit  for  them  and  reinforces  money  management  discipline.  

As  you  hold  skin  care  classes,  you  can  pay  back  the  loan  and  buy  more  inventory  from  your  class  income,  and  your  business  will  be  firmly  established  

You  can  also  order  your  initial  inventory  with  your  Master  Card  or  Visa.  You  may  wish  to  use  a  separate  MasterCard  or  Visa  charge  account  for  your  business.  A  Mary  Kay  Chase  Visa  is  available  for  Mary  Kay  Beauty  Consultants.  Learn  more  online  on  Mary  Kay  InTouch.  This  charge  card  can  be  used  to  charge  your  wholesale  product  order  when  you  need  to  increase  your  inventory.  They  can  also  be  used  to  charge  your  miscellaneous  business  expenses.      

Using  a  credit  card  will  allow  you  to  place  your  order  when  YOU  want  to  .  This  is  especially  important  during  valuable  product  promotions  and  Company  contest.  For  maximum  benefits,  order  the  day  after  your  statement  closing  day  each  month.  This  gives  you  the  maximum  amount  of  time  to  pay  off  the  balance  through  retail  sales,  and  helps  you  to  establish  a  regular  order  cycle  each  month.  Using  a  credit  card  exclusively  for  business  expenses  also  helps  keep  track  of  expenses  and  any  interest  paid.    

Packet designed by EdensSite.com

Page 18: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!18

Don’t  forget,  however,  to  keep  track  of  inventory  and  purchases,  particularly  when  using  credit  card  to  order  product  from  the  Company.  You  don’t  want  to  endanger  your  credit  rating  by  exceeding  the  credit  limit  on  your  credit  card.      

All  credit  card  orders  will  be  authorized  by  the  company  when  your  order  is  placed.  If  authorization  is  denied,  you  will  not  receive  credit  for  contests  or  production  for  that  order  until  an  alternate  form  of  payment  is  received  or  your  authorization  clears.  For  this  reason,  be  sure  to  keep  track  of  your  credit  balance  and  place  credit  card  orders  at  least  a  week  before  deadlines,  if  possible,  so  any  problems  can  be  cleared  in  time  for  you  to  receive  credit.      

Keep  Income  and  Expense  Records    

Many  Consultants  use  two  large  envelopes  each  month  for  income  and  expense  records.  At  the  end  of  the  year,  the  records  you  have  collected  in  these  envelopes  will  provide  the  information  you  need  for  calculating  income  tax.    

Recruiting

When  you  recruit,  you  share  the  wonderful  opportunities  of  a  Mary  Kay  career  with  others.  You  also  enhance  your  own  opportunities  for  professional  satisfaction,  advancement  and  income,  as  you  will  receive  a  4  percent,  9  percent  and  13  percent  based  on  your  personal  recruits’  wholesale  purchases  from  the  Company  as  long  as  both  you  and  your  recruits  are  active.  You  will  find  thorough  information  about  this  commission  in  your  Advance  Brochure  on  Mary  Kay  Intouch  under  Resources.    

Recruiting  brings  you  the  pleasure  of  working  with  business  associates  of  your  choice  in  a  special  relationship-­‐right  from  the  beginning  of  your  new  career.  You  will  have  the  fun  of  sharing  ideas,  information  and  training  with  them.  And,  in  addition,  you  have  the  opportunity  to  earn  the  use  of  a  VIP  car.    

Just  as  your  recruiter  and  Director  will  help  you,  so  will  you  have  the  opportunity,  as  Mary  Kay  says,  “to  take  a  new  recruit  by  the  hand  and  show  her  how”    

 The  unique  aspects  of  a  Mary  Kay  way  of  life  will  help  you  in  recruiting.  Remember,  with  Mary  Kay  there  is  no  need  for  prior  experience  in  sales  and  your  hours  are  completely  flexible.  Even  with  the  many  roles  a  woman  is  called  upon  to  fulfill  today,  there  is  still  time  for  Mary  Kay:  as  a  full-­‐time  career,  part  time  job  or  even  a  second  job.      

 After  all,  what  other  company  considers  your  priorities  (and  those  of  your  recruits)  to  be  God,  family  and  career  -­‐  in  that  order?    

 Begin  Recruiting  Today    

You  will  find  recruiting  prospects  everywhere:  among  your  friends,  relatives  and  acquaintances;  at  skin  care  classes  and  facials;  among  persons  with  whom  you  might  casually  discuss  your  Mary  Kay  career.  Your  recruiting  prospect  will  be  the  kind  of  person  you  would  be  proud  to  have  accompany  you  to  your  next  skin  care  class.      

 Begin  now  with  the  people  you  listed  as  booking  prospects.  Go  back  and  review  that  list.  Who  might  like  to  share  your  career?  Who  has  been  looking  for  a  job?  Who  might  need  extra  income?  Who  would  benefit  from  the  motivation  and  personal  growth  that  a  Mary  Kay  career  offers?    

Put  another  star  or  “happy  face”  beside  the  names  of  the  recruiting  prospects  on  your  list.  When  you  talk  with  them,  simply  explain  what  has  made  you  enthusiastic  about  a  career  with  Mary  Kay.  Chances  are,  they  will  respond  to  the  same  opportunities.      

Packet designed by EdensSite.com

Page 19: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!19

Have  you  heard  remarks  like  these?    

“My  job  is  so  boring.”    

“No  one  appreciates  me.”    

“I  just  love  working  with  people.”      

“Nine  to  five  jobs  just  aren’t  for  me.”      

“I  really  need  opportunity  for  more  advancement  in  my  job.”    

“I  love  challenges.”    

“You  really  seem  to  love  what  you  do.”    

“I  wish  ‘they’  would  pay  me  what  I’m  worth.”    

“It’s  so  difficult  to  juggle  my  job  and  family  responsibilities.”    

“I’m  looking  for  a  job  with  plenty  of  self-­‐fulfillment  and  opportunity    for  growth.”    

Listen  carefully  for  opportunities  to  tell  how  a  Mary  Kay  career  solves  these  problems.    

 Bring  a  friend  to  Unit  Meeting    

Invite  a  friend  to  accompany  you  to  your  unit  meeting  and  introduce  her  to  your  Director.  Participating  in  the  enthusiasm,  helpful  atmosphere,  and  fun  of  a  unit  meeting  is  perhaps  the  best  introduction  possible  to  Mary  Kay  for  a  Prospective  recruit.    

You  will  be  making  a  special  effort  to  attend  each  week’s  unit  meeting.  Why  not  make  it  another  goal  to  invite  one  friend  to  accompany  you  each  week?    

Study  your  “Start  Something  Beautiful”    and  Silver  Wings  Program  on  Mary  Kay  InTouch  to  build  your  knowledge  about  your  career  and  the  advancement  opportunities  available  to  you  and  your  new  recruits.  The  more  you  build  on  your  own  knowledge,  the  better  you  will  be  able  to  pass  it  on  to  others.      

Four-Point Recruiting Pan As  you  hold  more  and  more  skin  care  classes,  you  will  find  them  to  be  your  main  source  of  recruits.  Approach  each  class  with  the  goal  of  recruiting  one  person  from  it  (book  two  and  recruit  one)  and  follow  Mary  Kay’s  four-­‐point  recruiting  plan:    

1.   Before  every  class,  ask  your  hostess,  “Who  is  coming  today  who  might  be  interested  in  doing  what  I  do?”  You  will  want  to  follow  up  after  the  class,  during  your  individual  consultations.      

2.   Put  on  a  heartfelt,  enthusiastic  recruiting  talk  during  the  opening  remarks  of  your  class.  You  may  want  to  tell  your  own  story  of  why  you  became  a  Beauty  Consultant  and  what  is  has  meant  to  you.    

3.   Select  one  person  at  the  class  (the  outstanding  personality  present)  and  offer  her  your  career.    

4.   Offer  the  hostess  a  merchandise  gift  for  any  person  she  suggests  who  becomes  a  Consultant.  Don’t  forget  to  ask  her!    

Packet designed by EdensSite.comPacket designed by EdensSite.com

Page 20: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!20

When Observing Your First Class Appearance:  Your  appearance  determines  the  first  impression  you’ll  make!  Double-­‐check  your  makeup,  hair,  nails  and  hose.  Always  wear  a  dress,  suit  or  skirt  combination  to  skin  care  classes.  You  are  a  professional  Beauty  Consultant  and  you  want  to  project  this  image!    

ReConfirming  a  class:  Please  telephone  the  Beauty  Consultant  a  few  hours  prior  to  the  class  you  are  to  observe.  Should  the  skin  care  class  have  been  postponed  since  she  last  talked  with  you,  this  call  will  eliminate  the  Consultant’s  having  to  contact  you  or  you  making  an  unnecessary  trip.    

Class  arrival  time:  If  you  do  not  accompany  the  experienced  Consultant  from  her  home  and  you  arrive  at  the  hostess’s  home  before  she  does,  it  is  recommended  that  you  wait  in  your  car  until  the  Consultant  arrives.  That  way,  you  won’t  be  going  into  the  hostess’s  home  without  first  being  properly  introduced.  When  the  Consultant  arrives,  you  can  act  as  her  assistant  by  helping  her  take  her  cases  in  and  unpack.  As  well,  you  should  help  her  clean  her  case  and  put  everything  back  in  order  after  the  skin  care  class.      

Where  to  sit  at  the  class:  You  should  select  a  chair  where  you  can  observe  the  Consultant  at  all  times  but  not  be  in  a  place  that  interferes  with  her  class  procedure.      

Conversation:  While  you  are  observing,  please  refrain  from  questions  and  comments.  Only  one  Consultant  should  be  conducting  the  class!  Even  if  you  think  the  Consultant  forgot  something  or  your  opinion  differs,  it  is  better  to  make  notes  of  questions  and  ask  her  after  the  class.  Take  lots  of  notes!  

The Sales Ticket At  the  end  of  the  class,  the  guests  will  have  the  opportunity  to  purchase  products  from  you.  You’ll  use  the  sales  ticket  (included  in  your  Starter  Kit)  to  record  information  about  each  customer,  the  date,  items  purchased  and  their  prices,  the  sales  tax,  any  applicable  fees  and  the  total  amount  purchased.  It  is  your  sales  record.  Here’s  what  you  should  do  with  each  copy  of  the  sales  ticket.    (The  customer  gets  the  last  2  pieces  of  the  sales  ticket).  

•   The  original  (pink  copy)  is  for  your  files.    

•   Part  2  is  also  the  consultant  copy.      

•   Part  3  is  an  additional  copy  for  the  customer  if  needed  (has  Notice  of  Cancelation  on  back)    

•   Part  4  and  the  back  page  can  be  given  to  the  customer-­‐  (4  has  the  Notice  of  Cancelation  and  the  last  page  has  the  guarantee  printed  on  it.      

It’s  also  a  good  idea  to  transfer  the  guests’  purchases  to  the  back  of  their  customer  profile  so  that  you  have  a  record  of  what  products  they’re  using  for  future  follow-­‐up.  for  record  keeping  purposes,  you  can  use  the  hostess’  sales  ticket  to  record  the  product  or  hostess  gift  selected.    

You’ll  want  to  keep  your  copies  of  the  sales  ticket  for  each  class  clipped  together  until  you  fill  our  your  Weekly  Accomplishment  Sheet.  Here  is  what  a  sales  ticket  looks  like  after  you’ve  made  a  sale:    

 CC#  and  exp  date  goes  in  the  boxes  on  the  upper  right  hand  side  if  they  would  like  to  pay  with  a  credit  card.    Otherwise,  they  make  a  check  out  to  you  or  pay  cash.    (or  a  little  of  each  :)  

Packet designed by EdensSite.com

Page 21: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!21

Power Start Plus Tracking

Use  Sales  Tickets  for  all  of  your  customer  orders!  Fill  it  out  in  it's  entirety  to  be  able  to  provide  

your  customers  the  best  customer  service!    

Always  get  your  customers’  signature  when  they  pay  with  a  

debit  or  credit  card.  

Weekly Accomplishment Sheet The  Weekly  Accomplishment  Sheet  provides  you  with  an  organized  way  to  keep  track  of  your  weekly  business.  It  allows  you  to  summarize  income  from  appointments,  Internet  sales,  reorders,  the  Preferred  Customer  Program  

and  miscellaneous  sales.  One  side  of  the  Weekly  Accomplishment  Sheet  gives  a  picture  of  the  past  week’s  activities  and  income.  This  should  be  done  online  each  week  and  emailed  to  your  Sales  Director.  

Congratulations!! You  have  completed  your  New  Consultant  Training  and  are  ready  to  build  a  strong,  sustainable,  profitable,  

business.  

Enjoy  the  journey!  There  will  be  ups  and  downs,  its  part  of  building  any  business,  but  it  is  more  about  how  you  deal  with  those  ups  and  downs  that  will  determine  your  future.  My  one  piece  of  advice  that  I  could  give  to  you:  

Never  Give  Up!!!  I  am  so  excited  to  work  with  you  along  the  way  :)  

The  following  pages  are  tracking  sheets  and  additional  guides  to  help  you  be  

successful,  as  well  as  a  page  of  motivation  and  inspiration  for  you.  

Hope  &  Belief,Your  Proud  Sales  Director  

Janelle

Page 22: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!22

Power Start Plus Tracking

Pack

et d

esig

ned

by E

dens

Site

.com

15  Faces  in  your  first  2  weeks,  earn  the  Perfect  

Start  Charm!

30  Faces  in  your  first  month,  earn  the  Power  

Start  Charm!

Complete  your  Power  Start  &  share  the  opportunity  with  at  least  6  people,  earn  

the  Power  Start  Plus  Charm!  

Page 23: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!23Packet designed by EdensSite.com

Pearls of Sharing Tracking In  your  first  month  of  your  new  Mary  Kay  business,  you  can  earn  the  beautiful  pearl  earrings,  pearl  bracelet  &  pearl  

necklace  for  sharing  the  opportunity  and  building  your  personal  team!  Mary  Kay  Ash,  our  company  founder,  asked  us  that  we  PASS  IT  ON.  By  participating  the  Pearls  of  Sharing  Program,  you  will  be  passing  on  Mary  Kay’s  Legacy  and  will  

be  building  your  business  at  the  same  time!    

Share  the  opportunity  with  three  people,  earn  your  PEARL  EARRINGS!  

NAME:               DATE       Interest  Level  

____________________________________   ______________________                      1    2    3    4    5  

 ____________________________________   ______________________                      1    2    3    4    5  

____________________________________   ______________________                      1    2    3    4    5  

     

Share  the  opportunity  with  three  more  people,  earn  your  PEARL  BRACELET!  

NAME:               DATE       Interest  Level  

____________________________________   ______________________                      1    2    3    4    5  

 ____________________________________   ______________________                      1    2    3    4    5  

____________________________________   ______________________                      1    2    3    4    5  

When  you  have  your  first  team  member,  you  will  complete  your  set  and  earn  your  PEARL  NECKLACE!  

NAME:  __________________________________________  DATE:  __________________________  

Page 24: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!24

Name PhoneBest Way to Reach Text / Call

(Circle One)

1 ( ) Text Call

2 ( ) Text Call

3 ( ) Text Call

4 ( ) Text Call

5 ( ) Text Call

6 ( ) Text Call

7 ( ) Text Call

8 ( ) Text Call

9 ( ) Text Call

When you list the names and phone numbers of your friends or family members, they will receive a fabulous

free makeover.

Fabulous

CONTEST: Be the FIRST to Fill in all lines and win a fabulous gift!

Free Makeover to your friends and Family!

9 ( ) Text Call

10 ( ) Text Call

11 ( ) Text Call

12 ( ) Text Call

13 ( ) Text Call

14 ( ) Text Call

15 ( ) Text Call

16 ( ) Text Call

17 ( ) Text Call

18 ( ) Text Call

19 ( ) Text Call

20 ( ) Text Call

Your Full Name: _________________________________ Date:____________________Your Full Name: _________________________________ Date:____________________Your Full Name: _________________________________ Date:____________________Your Full Name: _________________________________ Date:____________________

Please be assured that I treat each friend or family member with the utmost care and respect! Thank

you for supporting my small business!

Page 25: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!25

MA

RY

KAY

WEE

KLY

PLA

N S

HEE

T(H

OJA

DE

PLA

NEA

CIO

N S

EMA

NA

L)N

AME

(NO

MB

RE)

: __

____

____

____

____

____

____

____

____

____

_W

EEK

OF

(SEM

ANA

DE)

: __

____

____

____

____

____

____

____

_

©19

94, 1

997

Mar

y Ka

y In

c., D

alla

s, T

X 75

248

Prin

ted

in U

.S.A

.En

glis

h 77

72/S

pani

sh 7

773

B97

SUN

DAY

MO

ND

AY

TUES

DAY

WED

NES

DAY

THU

RSD

AYFR

IDAY

SATU

RD

AY(D

OM

ING

O)

(LU

NES

)(M

ARTE

S)(M

IER

CO

LES)

(JU

EVES

)(V

IER

NES

)(S

ABAD

O)

6:00

7:00

8:00

9:00

10:0

0

11:0

0

12:0

0

1:00

2:00

3:00

4:00

5:00

6:00

7:00

8:00

9:00

10:0

0

Page 26: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!26Packet designed by EdensSite.com

The$KEY$Questions$$Proects$Info:$

Name:$_____________________________________________

Telephone:$_________________________________________$

Email:$_____________________________________________

via$Sean$Key,$May$5,$2012$revamped$and$edited$by$EdensSite$122014

Date:$$____________________________________________$

Time:$____________________________________________

1.$Tell$me$a$little$more$about$yourself$(i.e.,$family,$job,$hobbies,$etc.).$**Note$to$Consultant**$Be$mindful$of$what$is$mentioned$first$&$most$often.$

Refer$to$Exhibit$A:$DISC$for$Team$builders.$______________________________________________________________________________$

________________________________________________________________________________________________________$

2.$What$do$you$like$mot/least$about$your$current$job?___________________________________________________________$

________________________________________________________________________________________________________$

3.$What$puts$a$smile$on$your$face?$$__________________________________________________________________________$

________________________________________________________________________________________________________$

4.$Tell$me$about$a$time$when$you$feel$successful.$What$did$you$like$most$about$that?$$________________________________$

________________________________________________________________________________________________________$

5.$FastOforward$a$year$O$what$unfulfilled$dream$would$you$like$to$have$come$true$that$you’re$not$living$now?$Where$are$you$

with$achieving$that$goal?$__________________________________________________________________________________$

________________________________________________________________________________________________________$

6.$Let$me$tell$you$a$little$about$myself$&$why$I$love$I$do!$________________________________________________________$

________________________________________________________________________________________________________$

7.$What$did$I$share$with$you$$that$impressed$you$the$most$today?_________________________________________________$

________________________________________________________________________________________________________$

8.$If$you$knew$that$we$could$teach$you$everything$you$need$to$know,$is$there$any$reason$why$you$wouldn’t$give$this$a$try?$

________________________________________________________________________________________________________$

________________________________________________________________________________________________________$

Fill$out$the$Beauty$Agreement$and$Schedule$Orientation$:)$Or,$if$she$says$not$now,$invite$her$to$the$next$Success$Event.$

INTRODUCTION:$

$I$have$some$basic$questions$for$you.$

$There$is$no$right$answer$O$just$the$honest$one.$

$And$know$that$I$will$love$you$regardless.$

Agenda$for$the$Call:$Introduction,$KEY$Questions,$Close$

Note$to$Consultant:$$

• Listen$MORE,$talk$LESS.$Remember:$W.A.I.T$(Why$am$I$Talking?)$

• Relate$the$responses$to$some$aspect$of$the$Mary$Kay$business$opportunity$based$on$

the$DISC$chart.$(i.e.,$if$she$talks$about$her$family,$then$focus$on$how$her$own$Mary$

Kay$business$will$allow$her$to$provide$for$or$spend$time$with$her$family.$$

• When$presented$with$objections,$flip$it$and$focus$on$‘selling’$the$prospective$team$

member$her$own$dream$O$that$she$has$communicated$to$you$during$this$interview.

Page 27: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!27

Your Career Opportunity

Packet designed by EdensSite.com

Packet designed by EdensSite.com

Page 28: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!28Packet designed by EdensSite.com

Your Career Opportunity Your Career Opportunity No where else will you find a company that will give you the support we will. We offer: Quality Training Self Employment Benefits Program Company Promotions and Prizes Direct Support to Your Customers

Areas of Income Several avenues of income are available to you. By setting your financial goals, you can start your own

path to success.

Skin Care Classes and Facials _________% - The highest direct sales commission paid in the United States. An average class is approximately $ _______________ A class is approximately ____________ hours. Average income per hour is $ ______________. Reorders _________% - Our product is consumable like sugar or bread, so reorders become a large part of our income. An average customer (using the TimeWise skin care plus a few glamour items) will reorder approximately every _______ months or $ ___________ within a year. Dovetails _________% - When you are unable to hold a class, another consultant will hold it and pay this dovetail fee directly to you since you actually booked the class. This area of income gives you the freedom to put your family before your business. This also gives you the opportunity to double book. Recruiting This is paid directly from the company in the form of a commission check. It is never taken out of the new recruit’s pocket. This will continue for as long as the recruit and recruiter are active with the company. __________% - ___________ qualified recruits __________% - _____ or more recruits __________% is possible. Car You and your team can earn a beautiful new car. Directorship __________% - Director’s commission is paid to the unit director from the company based upon the unit’s monthly wholesale production. It comes in the form of a bonus check—never taken from the consultant’s pocket. Becoming a Director can be the most exciting and challenging time of your career.

Page 29: Hope Unit NC Packet 2 Success Guidehopeunit.weebly.com/uploads/7/4/6/2/7462854/hope... · !6 Conducting a Facial In,some,cases,a,customer,may,prefer,to,have,a,single,facial(one,person)or,a,double,facial(two,people)rather,

!29

Motivation & Inspiration Not  only  is  it  important  to  stay  plugged  into  our  Unit  Meetings,  Special  Events  and  Company  Events,  but  it  is  just  as  important  to  stay  plugged  in  when  you’re  at  home  and  on  the  go!  Below  are  incredible  motivational  and  inspirational  conference  calls,  books,  cds,  etc  for  you  to  check  out.  Just  15  minutes  or  more  a  day  of  something  inspirational  will  change  your  business.    

Million  $  Message  

Learn  from  Top  Directors  who  are  all  daughters  of  National  Sales  Directors!  Save  this  call  number  and  access  code  in  your  cell  phone  to  dial  in  daily  when  you’re  on  the  go!    New  Calls  Monday-­‐Saturday,  about  15  minutes  each.  These  are  INCREDIBLE  calls  with  tips  and  motivation  from  the  best  in  our  business,  you  won’t  want  to  miss  these  daily  calls.    

Call  Number    (641)  715-­‐3900  Access  Code:  44336#    

Pearl  Power  Call  

Learn  from  Top  Directors  and  National  Sales  Directors  in  the  Pearl  Seminar!  Learn  tips  and  tricks  to  help  your  business,  stay  motivated  and  learn  it  right  from  the  top  of  our  company!    

Call  Number    (641)  715-­‐3900  Access  Code:  27616#  

Suggested  Audio  or  Books:  

The  Mary  Kay  Autobiography  which  comes  in  your  Starter  Kit  

The  Mary  Kay  Way  by  Mary  Kay  Ash  

Audio  Trainings  on  InTouch,  under  the  Education  tab  

Incite  CD  Series,  a  monthly  subscription  you  can  sign  up  for  under  MK  Media  Source  on  InTouch.  Each  month,  you’ll                            receive  two  FABULOUS  CD’s  with  training  from  National  Sales  Directors  in  our  company.    

Packet designed by EdensSite.com