Hong Kong MICE Industry.pdf

8/10/2019 Hong Kong MICE Industry.pdf

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Hong Kong-The Premier MICEDestination


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Hong Kongs MICE Industry

50 venues of various sizes, totalexhibition space 150,000 sqm

In 2012, Hong Kong was named as theBest Business City in the World at the2012 Business Traveller Asia-PacificTravel Awards

Hong Kong was awarded the Best City for

Business Events in CEIs Industry Survey2013 organised by CEI Asiamagazine


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Overnight Arrivals

Business15%


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Overnight Business Arrivals

GeneralBusiness

45%

MICE


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5

1.167

1.606

0

0.5

1

1.5

2008 2012

MICE Arrivals (in million)

37.6 %


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2012 Per Capita Spending (USD)

51 %

Overnight Visitors MICE Visitors

$ 1,002

$ 1,309


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Per Capita Spending of MICE Visitors (USD)

$ 865

$ 1,309

0

200

400

600

800

1000

1200

1400

2008 2012

51 %


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Market Mix of MICE Visitors

Short-Haul

Long-Haul

MainlandChina

25%

30%45%


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A Closer Look at the

ExhibitionIndustry

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contributed HK$40.8 billion to local economy(14 % over 2010)

2%of HKs total GDP

created ~70,000 jobs

Economic Contribution in 2012


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58organising companies held exhibitions in HK

145exhibitions

nearly 60,000exhibitors

over 1.7 billion quality buyers and visitors fromaround the world

HK: 60%

Mainland China: 16.5%

Overseas: 23.5%

total usage of the rental area reached 875,712m

Exhibitions in 2012


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Hong Kong is host to:

5Worlds Largest Fairs

7Asias Largest Fairs

Top Exhibitions


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Organise 35world-class exhibitionsand4 conferences in HK annually

Attracted more than

33,800 exhibitors

683,000buyers

7,000conference attendees

TDC Fairs and Conferences


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Strategic hub with global connection

50 % of worlds population can reach HK within 5 hours

~2900 flights a week to over 165 worldwide destinations

Visa-free for over 160 countries

Gateway to China and key Asian markets

World-class venues

HKCEC: 66,000m exhibition hall space

AWE: 70,000m exhibition space

KITEC: >8,000m exhibition space

Over 170 hotels from luxury to quality budget, withover 68,000 rooms

Business friendly environment

Strengths of Hong Kong


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Promote Hong Kong as the tradefair capital in Asia

Roadshows

Networking events

Publicity campaign

HKTDCs Initiatives


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HKTDC Trade Fairs:

Your Perfect Partner


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The largest fair organizer in Hong Kong

Asias 4thlargest fair organizer in terms

of revenue in 2012 (Source: BSG)

Organizer of 35 fairs in 2012/13

Over 33,000 exhibitors

Over 680,000 trade buyers

HKTDC - Pioneer in Exhibition Industry


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More than 30world-class HKTDC trade fairs,3 ofwhich are worlds largest, and 9 are Asias largest

World-Class Trade Fairs

Gifts &Premium

Fair

ElectronicsFair

(Autumn)

HousewareFair

FashionWeek for

Fall/Winter

ElectronicsFair

(Spring)

FILMARTLicensingShow

Watch &ClockFair

Toys &Games

Fair


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14 UFI-approved Events

Lighting Fair(Spring Edition)

Houseware Fair Gifts & Premium Fair Fashion Week for

Spring / SummerWatch & Clock Fair

Electronics Fair(Autumn Edition)

Lighting Fair(Autumn Edition) Optical Fair

electronicAsia

Fashion Week forFall / Winter

Jewellery FairElectronics Fair(Spring Edition)

Toys and Games Fair Baby Products Fair


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Strong International Mix

Exhibitors

32,124 exhibitors from

81 countries & regions 21

WinningInternationality


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HKTDC Connects Buyers and Suppliers

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World-class

Trade Fairs

Trusted

Online Marketplace

www.hktdc.com

Mobile

ApplicationsAnytime,

Anywhere

Product

MagazinesCovering 20+

Industries

Business

Matching

The HKTDC Integrated Marketing Solutionbrings you a world of genuine buyers


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Tel: (021)-3005 2101

Email: [email protected]

Contact HKTDC Jakarta Office

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Thank you!

Documents

Hong Kong MICE Industry.pdf