Home Line Survey

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survey on consumer behaviour

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  • Customer Name Date Store Discovery Club No. Mobile No1 Nithin 23.08.2015 1015 No 94484480302 Mohan lal 23.08.2015 1015 99005905133 shameer 23.08.2015 1015 3015324225 99169921704 Benice 23.08.2015 1015 30157498358041641410755 Pooja Raju 23.08.2015 1015 97311743826 Manu 23.08.2015 1015 81054463717 munira 23.08.2015 1015 96199498808 chandan 23.08.2015 1015 77605360519 raja gopal 23.08.2015 1015 9880617609

    10 indresh 23.08.2015 1015 988012669811 biju 23.08.2015 1015 3015322955 994523551112 priyanka 23.08.2015 1015 3015072915 830884593813 shelin 23.08.2015 1015 3002608507 988625658714 david 23.08.2015 1015 994508113915 parth 23.08.2015 1015 741102737516 kiran 23.08.2015 1015 998976712117 ravi 23.08.2015 1015 889205220418 lakshmi 23.08.2015 1015 302084624619 aseet 23.08.2015 1015 990257166520 manish 23.08.2015 1015 301712796421 puneeth kumar 23.08.2015 1015 994524362022 akshay 23.08.2015 1015 3017832613 966339718223 sumith kapoor 23.08.2015 1015 3012804732 903650052024 sowbagya 23.08.2015 1015 702236203825 anwar 23.08.2015 1015 963388893926 thimmesh 23.08.2015 1015 903508099527 amit kumar 23.08.2015 1015 3016545851 953577877828 karthikeya 23.08.2015 1015 3017724653 991611070729 madawan 23.08.2015 1015 3017724000 812399000030 prasanna 23.08.2015 1015 3020736926 962084849231 mohammad 23.08.2015 1015 3017127709 962088884532 sindhu 23.08.2015 1015 3017126842 962026579233 yogesh 23.08.2015 1015 3017129234 888435900034 amitha . N 23.08.2015 1015 3017128699 998664501535 nagendra 23.08.2015 1015 998688155436 sachin 23.08.2015 1015 3020846188 963280825837 raju 23.08.2015 1015 855366388038 muthuraman 23.08.2015 1015 3017124581 805002554339 thomas 23.08.2015 1015 973930202040 samir ahmed 23.08.2015 1015 3017834221 819711351441 jayaram 23.08.2015 1015 959181910142 nanda kumar 23.08.2015 1015 860010063043 kamakshi 24.08.2015 1015 948124194444 ramesh 24.08.2015 1015 3020570396 9035199158

  • 45 sandeep 24.08.2015 1015 3014505550 886189300046 lekha 24.08.2015 1015 3002873093 988606158747 adhithi 24.08.2015 1015 962033304948 sister anny 24.08.2015 1015 953594310849 eva 24.08.2015 1015 3016551545 994513333650 raja lakshmi 24.08.2015 1015 3013470152 94481900080

  • Q1 Customer Q1 What is your marital status?1 a2 b3 a4 b5 b6 a7 b8 b9 a

    10 a11 a12 b13 a14 a15 a16 b17 a18 b19 a20 a21 a22 a23 b24 a25 b26 a27 b28 a29 a30 a31 b32 a33 a34 a35 a36 b37 b38 b39 a40 b41 b42 a43 b44 a

  • 45 a46 a47 a48 a49 a50 b

  • Q1 Customer - all -

    Q1 What is your marital status?a b Total Result

    a. Married b. UnmarriedQ1 What is your marital status? 31 19

    a. Married; 62%

    b. Unmarried; 38%

    Q1 What is your marital status?

  • a. Married; 62%

    b. Unmarried; 38%

    Q1 What is your marital status?

  • Q2 Customer Q2 What is your Family size?1 a2 b3 c4 d5 d6 d7 d8 c9 b

    10 c11 b12 c13 c14 d15 c16 d17 c18 d19 c20 b21 b22 c23 b24 d25 c26 a27 c28 b29 a30 a31 d32 c33 d34 c35 d36 c37 a38 d39 b40 d41 b42 c43 c44 a45 b46 c47 a

  • 48 d49 d50 c

  • Q2 Customer - all -

    Q2 What is your Family size?a b c d Total Result

    a. 2 b. 3 c. 4 d. 4+Q2 What is your Family size? 7 10 18 15

    a. 2; 14%

    b. 3; 20%

    c. 4; 36%

    d. 4+; 30%

    Q2 What is your Family size?

  • Total Result

    a. 2; 14%

    b. 3; 20%

    c. 4; 36%

    d. 4+; 30%

    Q2 What is your Family size?

  • Q3 Customer Q3 What is your Profession?1 b2 b3 c4 b5 d6 a7 d8 a9 b

    10 b11 a12 d13 b14 a15 a16 b17 a18 b19 b20 b21 a22 a23 b24 c25 b26 b27 c28 b29 b30 b31 c32 b33 b34 d35 c36 b37 a38 b39 a40 c41 b42 c43 c44 b

  • 45 b46 d47 b48 b49 d50 d

  • Q3 Customer - all -

    Q3 What is your Profession?a b c d

    a. Student b. Working c. BusinessQ3 What is your Profession? 10 25 8

    a. Student; 20%

    b. Working; 50%

    c. Business; 16%

    d. Home Maker; 14%

    Q3 What is your Profession?

  • Total Result

    d. Home Maker7

    a. Student; 20%

    b. Working; 50%

    c. Business; 16%

    d. Home Maker; 14%

    Q3 What is your Profession?

  • Q4 Customer Q4 What kind of interior is done in your house?1 a2 b3 b4 a5 b6 b7 b8 b9 b

    10 a11 b12 c13 b14 b15 b16 a17 c18 a19 b20 b21 b22 b23 c24 b25 a26 a27 a28 b29 a30 b31 b32 b33 b34 b35 a36 c37 b38 b39 b40 b41 b42 a43 a44 b

  • 45 a46 a47 a48 a49 b50 a

  • Q4 Customer - all -

    Q4 What kind of interior is done in your house?a b

    a. TraditionalQ4 What kind of interior is done in your house? 17

    a. Traditional; 34%

    b. Modern; 58%

    c. Others; 8%

    Q4 What kind of interior is done in your house?

  • c Total Result

    b. Modern c. Others29 4

    a. Traditional; 34%

    b. Modern; 58%

    c. Others; 8%

    Q4 What kind of interior is done in your house?

  • a. Traditional; 34%

    b. Modern; 58%

    c. Others; 8%

    Q4 What kind of interior is done in your house?

  • Q5 Customer Q5 Do you purchase from any store other than HyperCITY?1 a2 d3 d4 a5 a6 d7 d8 d9 a

    10 a11 b12 b13 d14 a15 b16 a17 b18 a19 b20 b21 a22 a23 b24 a25 d26 a27 d28 a29 d30 a31 b32 a33 b34 a35 b36 a37 b38 b39 a40 b41 a42 d43 a44 a

  • 45 a46 a47 a48 a49 d50 c

  • Q5 Customer

    Q5 Do you purchase from any store other than HyperCITY?a

    Q5 Do you purchase from any store other than HyperCITY?

    a. Big Bazaar; 50%

    b. Lifestyle; 26%

    c. Star Bazaar; 2%

    d. Reliance ; 22%

    Q5 Do you purchase from any store other than HyperCITY?

  • - all -

    b c d Total Result

    a. Big Bazaar b. Lifestyle c. Star Bazaard. Reliance 25 13 1 11

    a. Big Bazaar; 50%

    b. Lifestyle; 26%

    c. Star Bazaar; 2%

    d. Reliance ; 22%

    Q5 Do you purchase from any store other than HyperCITY?

  • a. Big Bazaar; 50%

    b. Lifestyle; 26%

    c. Star Bazaar; 2%

    d. Reliance ; 22%

    Q5 Do you purchase from any store other than HyperCITY?

  • Q6 Customer Q6 How frequently do you purchase from HyperCITY?1 a2 b3 b4 a5 a6 d7 d8 a9 a

    10 a11 d12 d13 d14 a15 a16 d17 a18 c19 d20 c21 c22 d23 c24 a25 a26 a27 b28 a29 b30 a31 c32 c33 d34 c35 d36 c37 d38 d39 d40 c41 a42 a43 a44 a

  • 45 a46 a47 b48 c49 b50 a

  • Q6 Customer

    Q6 How frequently do you purchase from HyperCITY?a

    Q6 How frequently do you purchase from HyperCITY?

    a. Monthly; 42%

    b. Once in 3 months; 12%

    c. Once in 6 months; 20%

    d. Occasionally; 26%

    Q6 How frequently do you purchase from HyperCITY?

  • - all -

    b c d Total Result

    a. Monthly b. Once in 3 months c. Once in 6 months d. Occasionally21 6 10 13

    a. Monthly; 42%

    b. Once in 3 months; 12%

    c. Once in 6 months; 20%

    d. Occasionally; 26%

    Q6 How frequently do you purchase from HyperCITY?

  • a. Monthly; 42%

    b. Once in 3 months; 12%

    c. Once in 6 months; 20%

    d. Occasionally; 26%

    Q6 How frequently do you purchase from HyperCITY?

  • Q7 Customer Q7 Which brand do you prefer to buy?1 f2 a3 f4 a5 f 6 f7 a8 f9 a

    10 a11 c12 b13 c14 a15 a16 a17 a18 c19 c20 d21 a22 a23 a24 f25 f26 a27 f28 a29 f30 f31 f32 b33 f34 b35 f36 b37 f38 a39 e40 c41 f42 f43 f44 f

  • 45 a46 a47 f48 f49 f50 f

  • Q7 Customer - all -

    Q7 Which brand do you prefer to buy?a b c

    a. Bombay Dyeing b. PorticoQ7 Which brand do you prefer to buy? 17 4

    a. Bombay Dyeing; 34%

    b. Portico; 8%c. Swayam; 10%d. Ebano; 2%e. Avorio; 2%

    f. Brand has no importance; 44%

    Q7 Which brand do you prefer to buy?

  • d e f f Total Result

    c. Swayam d. Ebano e. Avorio f. Brand has no importance5 1 1 22

    a. Bombay Dyeing; 34%

    b. Portico; 8%c. Swayam; 10%d. Ebano; 2%e. Avorio; 2%

    f. Brand has no importance; 44%

    Q7 Which brand do you prefer to buy?

  • Q8 Customer Q8 What is the influential factor to buy Home Linen?1 b2 e3 a4 a5 c6 b7 e8 b9 b

    10 c11 b12 a13 d14 b15 b16 f17 f18 a19 b20 e21 b22 c23 a24 a25 b26 a27 f28 d29 b30 c31 b32 d33 e34 d35 b36 b37 b38 a39 b40 b41 a42 e43 d44 c45 b46 b47 c

  • 48 c49 d50 b

  • Q8 Customer123456789

    1011121314151617181920212223242526272829303132333435363738394041424344454647

  • 484950

  • Q8 What is the influuential Factor to buy Home Linen ?abaadbbbbcbdbb aaadfcbbeebbcddabdbdbbbfebbbbbbba

  • bbb

  • Q8 Customer

    Q8 What is the influential factor to buy Home Linen?a

    Q8 What is the influential factor to buy Home Linen?

    a. Offer; 16%

    b. Quality; 54%

    c. Reasonable Price; 6%

    d. Design; 14%

    e. Brand; 6% f. Recommended by Friends and Relatives; 4%

    Q8 What is the influential factor to buy Home Linen?

  • - all -

    b c d e f

    a. Offer b. Quality c. Reasonable Price d. Design e. Brand8 27 3 7 3

    a. Offer; 16%

    b. Quality; 54%

    c. Reasonable Price; 6%

    d. Design; 14%

    e. Brand; 6% f. Recommended by Friends and Relatives; 4%

    Q8 What is the influential factor to buy Home Linen?

  • Total Result

    f. Recommended by Friends and Relatives2

    a. Offer; 16%

    b. Quality; 54%

    c. Reasonable Price; 6%

    d. Design; 14%

    e. Brand; 6% f. Recommended by Friends and Relatives; 4%

    Q8 What is the influential factor to buy Home Linen?

  • Q9 Customer Q9 What is your Average budget to purchase Home Linen?1 c2 c3 c4 c5 d6 b7 c8 b9 c

    10 c11 c12 c13 d14 b15 b16 b17 d18 c19 c20 c21 c22 d23 c24 d25 c26 c27 c28 d29 c30 c31 c32 d33 d34 c35 d36 c37 c38 d39 c40 d41 c42 d43 c44 c

  • 45 c46 c47 a48 b49 b50 c

  • Q9 Customer

    Q9 What is your Average budget to purchase Home Linen?a

    Q9 What is your Average budget to purchase Home Linen?

    a. Less than Rs.500; 2%b. Rs.500 - Rs.1000; 14%

    c. Rs.1000 - Rs.2000; 60%

    d. More than Rs.2000; 24%

    Q9 What is your Average budget to purchase Home Linen?

  • - all -

    b c d Total Result

    a. Less than Rs.500b. Rs.500 - Rs.1000c. Rs.1000 - Rs.2000d. More than Rs.20001 7 30 12

    a. Less than Rs.500; 2%b. Rs.500 - Rs.1000; 14%

    c. Rs.1000 - Rs.2000; 60%

    d. More than Rs.2000; 24%

    Q9 What is your Average budget to purchase Home Linen?

  • a. Less than Rs.500; 2%b. Rs.500 - Rs.1000; 14%

    c. Rs.1000 - Rs.2000; 60%

    d. More than Rs.2000; 24%

    Q9 What is your Average budget to purchase Home Linen?

    Customer DetailsQ1Chart for Q1Q2Chart for Q2Q3Chart for Q3Q4Chart for Q4Q5Chart for Q5Q6Chart for Q6Q7Chart for Q7Q8Chart for Q8Q9Chart for Q9