Home Features

National Association of REALTORS®

2013 Home Features

Survey

National Association of REALTORS®

Profile of Buyer’s Home

Feature Preferences

2013

NATIONAL ASSOCIATION OF REALTORS®

Research Division

March 2013

The 2013 National Association of REALTORS® Profile of Buyers' Home Features Preferences 2

2013 Profile of Buyer’s Home Feature Preferences

Contents

Introduction ..................................................................................................................... 3

Characteristics of Homes Purchased ............................................................................... 3

Home Buyer’s Search for a Home With Particular Features ............................................. 4

Home Buyer’s Search for a Home With Particular Rooms ................................................ 5

Home Buyer’s Preferred Home Compared to Home Purchased ........................................ 6

Undertook Home Improvement Project Within 3 Months of Home Purchase ................... 6

Methodology ................................................................................................................. 6

List of Exhibits .................................................................................................................. 7

Exhibits ............................................................................................................................ 9


INTRODUCTION

Buyers have many options when it comes to the type, location, and size of home they are going to purchase. These decisions are influenced by age, household composition, presence of children in the home, and budget. However, even within these specifications, buyers may still have to weigh purchasing a home with new appliances versus buying one with a slightly larger kitchen and older appliances, or a home with an attic versus a home with a basement—among a myriad of other choices. The survey of buyers’ home feature preferences aims to dig deeper into what features and rooms are important to the recent home buyer. For example, whether or not the buyer purchased a home with a specific feature, and if they did not purchase a home with that feature how much more they would be willing to spend for their home to have that feature or room. The survey captures buyers who purchased a home between 2010 and 2012. Once a home purchase is completed, many buyers decide to make the home fit their ideal needs by remodeling. Differences in the types of improvements are evident between those buyers who purchased newer homes versus older homes. The survey and report also take a look at the home improvements that buyers undertook during the first three months of ownership. The information gathered from this survey confirms many of the observations real estate professionals make each day when working with home buyers. More importantly, however, the information gleaned from this survey provides insights into the priorities of home buyers. This information can be used by REALTORS® and other real estate professionals to assist home buyers who are searching for a home, including first-time buyers or buyers transitioning to a new location. The analysis in this report will also help home sellers and real estate professionals evaluate the desirability of various features when marketing a home for sale. CHARACTERISTICS OF HOMES PURCHASED Home buyers vary by age, family composition, household income, region, and numerous other individual characteristics. As buyers differ, their home choices, square footage, age of home, and home feature preferences vary. The typical home recently purchased was 1,860 square feet in size. Repeat buyers, buyers of new homes, married buyers and those with children under the age of 18 in the home typically purchased larger homes. The typical home purchased was built in 1996. First-time home buyers and single female buyers tended to buy older homes, while buyers who purchased in the South and buyers who purchased higher priced homes tended to buy newer homes. The typical buyer bought a home with three bedrooms and two full bathrooms. . About half of homes purchased were on a single level, while two-fifths were on two levels. Seventy-eight percent of home buyers had a garage. Garages were more popular among buyers of new homes, homes in the Midwest, and homes in the suburbs. More than half of homes purchased had a fireplace. Fireplaces were most common in higher priced homes, homes in resort or recreation areas, and in detached single-family homes. Forty-one percent of homes had basements, which could be finished, partially finished or unfinished. Finished basements were more popular among single males, younger home buyers, and buyers in the Northeast and Midwest.


HOME BUYERS SEARCH FOR A HOME WITH PARTICULAR HOME FEATURES Among the 33 home features home buyers were surveyed on, only one home feature was considered very important by more than half of all buyers—central air conditioning. Sixty-five percent of all buyers considered central air conditioning very important. The next most important home feature to recent buyers was a walk-in closet in the master bedroom, which was considered very important by 39 percent of recent buyers. Choosing a home that has cable, satellite TV, and/or is Internet-ready, and has an ensuite master bathroom were close followers at 37 percent and 34 percent, respectively. There were many regional and demographic differences in the most popular features. For example, buyers in the South placed higher importance on central air conditioning, having a home less than five years old, and having a home in a wooded lot with many trees, compared to other regions. Buyers in the Northeast placed higher importance in having hardwood floors than other regions. By age, buyers 55 and older placed a much higher importance on having a single-level home, and a slightly higher importance on having a water view than other age groups. Single females also placed a higher importance on a single-level home, while single males and married couples placed higher importance on having new kitchen appliances. Single males also were more likely to want a home less than 5 years old and to have 9-foot (or greater) or cathedral ceiling. There were vast difference among buyers who have children under 18 in the home and those who do not. For example, 23 percent of those with children considered it very important to buy a home with a single or partially finished basement, compared to just 11 percent of those who did not have children in the home. Not surprisingly, when it came to purchasing a home with the 33 home features, the most popular feature that was in the home was a central air conditioning system. However, this is tied with buyers who purchased a home that was cable, satellite TV, and/or Internet-ready — 94 percent of buyers who considered this at least somewhat important did buy a home with these features. The next most common feature was an eat-in kitchen. Among buyers who found this at least somewhat important to their home purchase, 89 percent did purchase a home with an eat-in kitchen. Buyers were asked if they did not buy a home with a particular feature if that feature has value to them, and then asked how much more they would be willing to spend on a home with this particular feature. The two most common features buyers would be willing to spend more on were air conditioning and new kitchen appliances. Sixty-nine percent of buyers who did not purchase a home with air conditioning would be willing to pay more for a home with this feature. The typical buyer would be willing to pay $2,520 more for a home with air conditioning. Sixty-nine percent of buyers who did not purchase a home with new kitchen appliances would be willing to pay more for a home with this feature. The typical buyer would be willing to pay an additional $1,840 for a home with new kitchen appliances. The features that had the highest dollar value buyers were willing to pay more for were having a waterfront property and having a home that was less than five years old. Thirty-two percent of buyers would be willing to pay more for a home with that was a waterfront property and the typical dollar


amount the buyer would pay is $5,420. Forty percent of buyers would be willing to pay more for a home that was less than five years old and the typical dollar amount the buyer would pay is $5,020. HOME BUYERS SEARCH FOR A HOME WITH PARTICULAR ROOMS Home buyers were also asked about the importance they place on 12 different rooms in a home: living room, laundry room, bedroom on main level, dining room, family room/rec room/media room, den/study/home office/library, basement, utility/mud room, attic, sun room, exercise room, and in-law suite. The living room had the most importance among all buyers. As was seen among the individual home features, there are regional, demographic, and house-type differences among buyers’ preferences on different rooms within the home. Repeat buyers placed a higher priority on a bedroom on the main level, as did buyers who purchased a new home. Buyers in the Northeast placed more importance on a home with a dining room. Buyers under 55 most preferred a a home that had a basement compared to other age groups.. Buyers who were aged 35 to 54 placed the highest amount of importance on a laundry room compared to buyers of other age groups. Buyers with children in the home placed a higher importance on finding a home with a family room/rec room/media room and basement than buyers who did not have children, while buyers who did not have children place a higher importance on having a bedroom on the main level compared to buyers with children. When buyers did purchase a home, about nine in ten who found these rooms at least somewhat important did purchase a home with a living room, bedroom on the main level, dining room, laundry room, basement, and an attic. The least common room purchased – even though the feature was at least somewhat important to the buyer—was an in-law suite; only 51 percent of buyers purchased a home with this room. Buyers were asked if they did not buy a home with a particular room if that room has value to them and, if so, how much more they would be willing to spend on a home with this particular room. The two most common rooms buyers would be willing to spend more on were a laundry room and a den/study/home office/library. Sixty-three percent of buyers who did not purchase a home with a laundry room would be willing to pay more for a home with this room. The typical buyer would be willing to pay $1,590 for a home with a laundry room. Forty-four percent of buyers who did not purchase a home with a den/study/home office/library would be willing to pay more for a home with this room. The typical buyer would be willing to pay $1,920 for a home with a den/study/home office/library. The rooms that had the highest dollar value that buyers were willing to pay more for were a basement and an in-law suite. Thirty-three percent of buyers would be willing to pay more for a home with a basement and the typical dollar amount the buyer would pay is $3,200. Twenty percent of buyers would be willing to pay more for a home with an in-law suite with the typical dollar amount the buyer would pay $2,920.


HOME BUYERS PREFERRED HOME COMPARED WITH HOME PURCHASED Ninety-seven percent of home buyers were satisfied with their recent home purchase. When buyers were asked more details on the satisfaction in their home buying experience, buyers reported an overall level of satisfaction. However, the majority of buyers did want more or larger closets and more storage. Forty-four percent of buyers would prefer a larger kitchen, and 38 percent would prefer a larger home overall. Similarly, 33 percent would prefer a newer home, and 28 percent both would like more bathrooms and more bedrooms. Very few buyers would prefer less storage, closets, a smaller home, smaller kitchen, fewer bedrooms, fewer bathrooms, or an older home. UNDERTOOK HOME IMPROVEMENT PROJECT WITHIN 3 MONTHS OF HOME PURCHASE Fifty-three percent of buyers did undertake a home improvement project within three months of their home purchase. Buyers who purchased older, previously-owned homes were the most likely to undertake a home improvement project. Seventy-three percent of those who purchased a home that was built in 1920 or earlier did make a home improvement soon after buying the home, compared to only 33 percent of those who purchased a home built between 2010 and 2012. The buyer typically spent $4,550 on home improvement projects within the first three months of moving into a home. Buyers who purchased homes that were the newest and the oldest spent the most on home improvement projects—typically more than $5,000, while buyers who purchased homes built between 1921 and 2009 spent the least. Remodeling the kitchen was the most common home improvement project among recent buyers—47 percent of buyers who did undertake a home improvement project remodeled the kitchen. Bathrooms were a close second at 44 percent. Forty-one percent of buyers who made home improvements added or replaced lighting, and 37 percent added or replaced appliances soon after owning the home. METHODOLOGY In October of 2012, a sample of households that had purchased any type of residence real estate during 2010 to 2012 and still owned the property were surveyed. The survey sample was drawn from a representative panel of U.S. households monitored and maintained by an established survey research firm. A total of 2,005 qualified households responded to the survey. Households were sampled to meet age and income quotas representative of all home buyers drawn from the 2011 NAR Profile of Home Buyers and Sellers.

List of Exhibits

Exhibit 1 CHARACTERISTICS OF HOMES PURCHASED

Exhibit 2 CHARACTERISTICS OF HOMES PURCHASED, BY REGION

Exhibit 3 CHARACTERISTICS OF HOMES PURCHASED, BY AGE OF HOME BUYER

Exhibit 4 CHARACTERISTICS OF HOMES PURCHASED, BY ADULT COMPOSITION OF HOUSEHOLD AND CHILDREN

IN HOME

Exhibit 5 CHARACTERISTICS OF HOMES PURCHASED, BY TYPE OF HOME

Exhibit 6 CHARACTERISTICS OF HOMES PURCHASED, BY FINAL PURCHASE PRICE OF HOME

Exhibit 7 CHARACTERISTICS OF HOMES PURCHASED, BY LOCATION OF HOME PURCHASED

Exhibit 8 HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS "VERY

IMPORTANT"


IMPORTANT", BY REGION


IMPORTANT", BY AGE


IMPORTANT", BY ADULT COMPOSITION OF HOUSEHOLD AND CHILDREN IN HOME


IMPORTANT", BY TYPE OF HOME


IMPORTANT", BY FINAL PURCHASE PRICE OF HOME


IMPORTANT", BY LOCATION OF HOME PURCHASED

Exhibit 15 HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES

Exhibit 16 HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES, BY AGE

Exhibit 17 HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES, BY ADULT COMPOSITION OF

HOUSEHOLD AND CHILDREN IN HOME

Exhibit 18 HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES, BY TYPE OF HOME

Exhibit 19 HOME BUYERS WILLING TO PAY MORE FOR DESIRED FEATURES

Exhibit 20 HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY IMPORTANT"

Exhibit 21 HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY IMPORTANT",

BY REGION


BY AGE


BY ADULT COMPOSITION OF HOUSEHOLD AND CHILDREN IN HOME


BY TYPE OF HOME


BY FINAL PURCHASE PRICE OF HOME


BY LOCATION OF HOME

The 2013 National Association of REALTORS® Profile of Buyers' Home Features Preferences

Exhibit 27 HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS

Exhibit 28 HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS BY AGE

Exhibit 29 HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS BY ADULT COMPOSITION OF

HOUSEHOLD AND CHILDREN IN HOME

Exhibit 30 HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS BY TYPE OF HOME

Exhibit 31 HOME BUYERS WILLING TO PAY MORE FOR DESIRED ROOMS

Exhibit 32 HOME BUYERS PREFERRED HOME COMPARED WITH HOME PURCHASED

Exhibit 33 HOME BUYERS PREFERRED HOME COMPARED WITH HOME PURCHASED, BY ADULT HOUSEHOLD

COMPOSITION AND CHILDREN IN HOME

Exhibit 34 HOME BUYERS PREFERRED HOME COMPARED WITH HOME PURCHASED, BY AGE OF HOME BUYER

Exhibit 35 SATISFACTION WITH HOME PURCHASE

Exhibit 36 UNDERTOOK HOME IMPROVEMENT PROJECT WITHIN 3 MONTHS OF HOME PURCHASE

Exhibit 37 UNDERTOOK HOME IMPROVEMENT PROJECT WITHIN 3 MONTHS OF HOME PURCHASE, BY YEAR

HOME WAS BUILT

Exhibit 38 AMOUNT SPENT ON HOME IMPROVEMENT PROJECTS

Exhibit 39 AMOUNT SPENT ON HOME IMPROVEMENT PROJECTS, BY YEAR HOME WAS BUILT

Exhibit 40 AREAS OF HOME WORKED ON WITHIN 3 MONTHS OF HOME PURCHASE


CHARACTERISTICS OF HOME PURCHASED

Exhibit 1

CHARACTERISTICS OF HOMES PURCHASED

(Medians, except percentages)

All Buyers

First-time

Buyers

Repeat

Buyers

New

Homes

Previously

Owned Homes

Size of home (sq ft) 1,860 1,745 2,000 2,200 1,800

Year home was built 1996 1990 1998 2010 1986

Number of levels

One 51% 47% 54% 44% 54%

Two 41 45 38 49 38

Three or more 8 8 8 7 8

Number of bedrooms

One 3% 3% 2% 3% 3%

Two 17 17 17 11 19

Three 47 49 45 43 48

Four 26 24 25 31 24

Five or more 8 7 9 12 7

Number of full bathrooms

One 21% 29% 15% 9% 25%

Two 59 57 61 61 59

Three or more 20 14 24 30 16

Number of half bathrooms

None 55% 52% 57% 42% 59%

One 40 43 38 48 38

Two or more 5 5 4 10 3

Number of fireplaces

None 42% 46% 40% 37% 44%

One 47 45 49 47 47

Two 9 8 9 13 8


Garage 78% 75% 80% 85% 76%

Basement

Finished 19% 21% 17% 24% 17%

Partially finished 10 12 9 8 11

Unfinished 12 13 11 10 13

Previously owned 75% 75% 75% 0% 100%

Buyers Of



Exhibit 2

CHARACTERISTICS OF HOMES PURCHASED, BY REGION


Northeast Midwest South West

Size of home (sq ft) 1,850 1,800 2,000 1,800

Year home was built 1985 1985 2002 1994

Number of levels

One 25% 49% 59% 60%

Two 59 42 36 35

Three or more 16 10 4 6

Number of bedrooms

One 4% 2% 2% 3%

Two 19 17 15 18

Three 42 51 47 45

Four 27 23 28 25

Five or more 8 7 8 8


One 32% 33% 13% 16%

Two 54 51 63 65



None 44% 52% 59% 58%

One 51 41 37 38Two or more 5 7 4 4


None 43% 45% 43% 40%

One 46 45 47 49

Two 9 9 8 10


Garage 75% 85% 73% 82%

Basement

Finished 33% 29% 12% 11%

Partially finished 16 22 5 5

Unfinished 28 24 4 4

Previously owned 75% 81% 70% 78%

Region



Exhibit 3

CHARACTERISTICS OF HOMES PURCHASED, BY AGE OF HOME BUYER


Under 35 35-54 55 or older

Size of home (sq ft) 1,820 2,000 1,750

Year home was built 1998 1996 1995

Number of levels

One 43% 45% 68%

Two 49 45 27

Three or more 8 10 5

Number of bedrooms

One 3% 2% 4%

Two 14 14 24

Three 48 42 51

Four 28 31 16

Five or more 8 11 5


One 22% 22% 19%

Two 61 54 63

Three or more 17 24 18


None 50% 48% 69%

One 44 47 28Two or more 6 5 3


None 41% 40% 48%

One 49 48 44

Two 8 10 8

Three or more 2 2 1

Garage 81% 80% 73%

Basement

Finished 22% 21% 12%

Partially finished 12 12 8

Unfinished 15 12 9

Previously owned 74% 73% 78%

Age of Home Buyer



Exhibit 4

CHARACTERISTICS OF HOMES PURCHASED, BY ADULT COMPOSITION OF HOUSEHOLD AND CHILDREN IN HOME


Single

Male

Single

Female

Married

Couple

Unmarried

Couple Other

Children under

18 in home

No children

in home

Size of home (sq ft) 1,600 1,460 2,000 1,800 2,000 2,100 1,700

Year home was built 1996 1986 1999 1987 1989 1998 1993

Number of levels

One 52% 64% 48% 55% 52% 40% 60%

Two 41 31 42 41 42 49 34

Three or more 7 5 9 4 6 10 6

Number of bedrooms

One 10% 8% 2% 2% 2% 1% 4%

Two 26 30 13 22 23 8 25

Three 40 47 46 52 46 42 50

Four 19 12 30 18 23 36 18

Five or more 6 3 9 7 8 14 3


One 33% 34% 16% 30% 23% 17% 25%

Two 50 55 61 52 62 60 59

Three or more 17 11 22 19 15 23 16


None 60% 62% 53% 58% 63% 45% 63%

One 36 34 42 39 33 49 34Two or more 5 5 5 4 2 6 4


None 50% 59% 38% 46% 49% 35% 48%

One 41 37 50 42 47 52 43

Two 8 3 10 12 5 11 7

Three or more 2 0 2 1 0 2 1

Garage 70% 65% 82% 70% 74% 83% 74%

Basement

Finished 26% 16% 19% 14% 14% 24% 14%

Partially finished 14 9 10 15 14 11 10

Unfinished 10 8 13 12 15 13 12

Previously owned 68% 83% 73% 82% 73% 73% 77%

Adult Composition of Household Children in Home



Exhibit 5

CHARACTERISTICS OF HOMES PURCHASED, BY TYPE OF HOME


Detached

single-family

home

Apartment/condo

building with 5 or

more units

Townhouse

or row house

Duplex-apartment

condo in 2-4 unit

structure Other

Size of home (sq ft) 2,000 1,200 1,720 1,400 1,200


Number of levels

One 50% 76% 24% 62% 91%

Two 43 20 55 29 9


Number of bedrooms

One 1% 19% 4% 8% 7%

Two 11 58 37 39 42

Three 49 20 46 35 44

Four 30 3 10 12 3



One 20% 31% 20% 22% 39%

Two 58 68 60 63 61



None 54% 64% 29% 79% 86%

One 41 31 65 19 12Two or more 5 5 6 3 2


None 38% 67% 47% 57% 83%

One 50 30 46 39 15

Two 10 2 5 5 2


Garage 84% 45% 74% 60% 7%

Basement

Finished 20% 6% 24% 11% 2%




Type of Home



Exhibit 6

CHARACTERISTICS OF HOMES PURCHASED, BY FINAL PURCHASE PRICE OF HOME


Less than

$100,000

$100,000

to

$149,999

$150,000

to

$199,999

$200,000

to

$249,999

$250,000

to

$299,999

$300,000

to

$349,999

$350,000

to

$399,999

$400,000

to

$499,999

$500,000

or more

Size of home (sq ft) 1,380 1,660 1,870 2,020 2,300 2,500 2,600 2,730 3,200

Year home was built 1982 1991 1997 2000 2001 2003 2003 2001 2002

Number of levels

One 71% 61% 53% 45% 34% 29% 32% 33% 29%

Two 25 31 42 48 56 59 56 48 52

Three or more 4 8 5 7 11 12 12 19 19

Number of bedrooms

One 6% 2% 2% 2% 2% 1% 1% 2% 1%

Two 28 17 14 15 12 7 8 11 9

Three 49 61 53 46 36 33 39 33 30

Four 14 17 28 30 38 43 40 40 31

Five or more 3 4 3 7 13 16 13 14 29


One 42% 22% 16% 13% 12% 8% 9% 14% 4%

Two 52 72 69 67 57 53 47 44 45

Three or more 6 6 15 20 31 39 44 42 51


None 73% 66% 60% 47% 46% 33% 34% 30% 28%

One 24 32 37 46 51 62 59 61 57Two or more 3 2 3 7 4 5 6 9 15


None 69% 51% 38% 31% 36% 19% 20% 24% 13%

One 27 45 54 58 52 70 67 48 49

Two 4 4 8 10 11 9 9 23 28

Three or more 1 0 0 1 1 2 4 6 10

Garage 54% 75% 87% 91% 89% 92% 89% 93% 89%

Basement

Finished 12 13 17 19 20 28 24 28 39

Partially finished 10 8 13 11 10 9 14 14 9

Unfinished 12 13 10 15 15 12 18 10 6

Previously owned 86% 84% 74% 76% 63% 66% 62% 59% 54%

Final Purchase Price of Home



Exhibit 7

CHARACTERISTICS OF HOMES PURCHASED, BY LOCATION OF HOME PURCHASED


Small town

Rural

area

Urban-Central

city

Suburb-

Subdivision

Resort-Recreation

area

Size of home (sq ft) 1,700 1,800 1,670 2,000 1,800


Number of levels

One 57% 63% 51% 46% 47%

Two 35 33 38 47 39


Number of bedrooms

One 3% 3% 7% 1% 6%

Two 19 16 26 12 35

Three 53 52 41 45 31

Four 22 23 20 31 20



One 32% 26% 29% 13% 16%

Two 56 58 58 62 51

Three or more 13 16 13 25 33


None 62% 65% 48% 51% 61%

One 36 33 43 44 33Two or more 3 3 9 5 6


None 50% 52% 46% 36% 29%

One 43 39 41 53 55

Two 7 8 11 9 10


Garage 73% 63% 72% 88% 63%

Basement

Finished 18% 1% 21% 20% 16%




Location of Home Purchased



Exhibit 8

(Percent of Respondents)

All buyers

First-time

buyers

Repeat

buyers

New

homes

Previously

owned homes

Structural CharacteristicsSingle level home 24% 17% 29% 28% 23%Fully or partially finished basement 16 18 15 21 15Home less than 5 years old 16 14 17 47 59-foot (or greater)/cathedral ceilings 13 14 13 29 8One or more fireplaces 13 13 14 25 9Extra-wide doorways 9 10 9 20 5Usable/easily accessible attic 9 10 7 18 6Bay windows 7 9 6 16 4Handicap accessible (ramp, no steps, etc.) 6 6 5 11 4Skylights 5 6 5 14 2Home more than 100 years old 3 5 2 4 3

SystemsCentral air conditioning 65% 58% 70% 75% 61%Cable/Satellite TV-ready/Internet 37 37 37 57 31Air filtration system 18 22 15 31 14Water treatment/filtration system 17 20 14 30 12Monitored security system 14 16 13 26 10

Interior Design FeaturesWalk-in closet in master bedroom 39% 36% 41% 63% 31%Ensuite master bath 34 27 39 51 28New kitchen appliances 29 28 30 61 19Eat-in kitchen 24 23 25 36 20Hardwood floors 24 25 23 37 19Granite countertops 20 19 21 40 14Kitchen island 19 19 19 38 13Stainless steel appliances 17 18 17 36 11Whirlpool bath 9 9 9 20 5Wet/dry bar 5 6 4 12 3

Neighborhood FeaturesWooded lot/many trees 17% 16% 18% 25% 15%Open lot/few trees 12 15 11 19 10Water view 8 6 9 15 6Waterfront property 5 4 6 9 4Corner lot 5 7 4 11 3Cul-de-sac lot 5 6 5 10 4On or near golf course 3 3 2 6 1

Buyers Of

HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS "VERY IMPORTANT"



Exhibit 9



Structural CharacteristicsSingle level home 16% 20% 28% 26%Fully or partially finished basement 27 28 11 8Home less than 5 years old 13 13 21 129-foot (or greater)/cathedral ceilings 15 10 16 11One or more fireplaces 16 12 13 12Extra-wide doorways 11 6 10 9Usable/easily accessible attic 11 6 11 5Bay windows 10 6 7 6Handicap accessible (ramp, no steps, etc.) 5 5 6 6Skylights 8 3 6 5Home more than 100 years old 3 5 3 3

SystemsCentral air conditioning 48% 66% 79% 52%Cable/Satellite TV-ready/Internet 39 33 42 32Air filtration system 19 13 22 16Water treatment/filtration system 21 12 19 14Monitored security system 14 9 19 12

Interior Design FeaturesWalk-in closet in master bedroom 33% 28% 49% 36%Ensuite master bath 29 25 42 32New kitchen appliances 32 22 36 25Eat-in kitchen 30 21 27 17Hardwood floors 31 22 25 17Granite countertops 21 15 24 17Kitchen island 21 15 22 16Stainless steel appliances 19 13 20 15Whirlpool bath 8 8 11 7Wet/dry bar 7 5 5 3

Neighborhood FeaturesWooded lot/many trees 16% 17% 20% 13%Open lot/few trees 14 10 14 12Water view 7 7 10 6Waterfront property 6 5 7 3Corner lot 4 5 7 5Cul-de-sac lot 4 4 7 5On or near golf course 3 2 3 2

HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS "VERY


Region



Exhibit 10



Structural CharacteristicsSingle level home 11% 21% 42%Fully or partially finished basement 19 19 10Home less than 5 years old 14 17 169-foot (or greater)/cathedral ceilings 13 15 12One or more fireplaces 11 15 13Extra-wide doorways 8 12 7Usable/easily accessible attic 9 11 5Bay windows 7 10 5Handicap accessible (ramp, no steps, etc.) 4 6 7Skylights 5 8 3Home more than 100 years old 4 4 2

SystemsCentral air conditioning 62% 65% 67%Cable/Satellite TV-ready/Internet 35 38 38Air filtration system 21 19 13Water treatment/filtration system 18 19 13Monitored security system 12 17 12

Interior Design FeaturesWalk-in closet in master bedroom 35% 44% 36%Ensuite master bath 30 37 34New kitchen appliances 28 33 26Eat-in kitchen 21 30 20Hardwood floors 25 28 17Granite countertops 18 24 18Kitchen island 19 24 13Stainless steel appliances 16 23 11Whirlpool bath 9 11 6Wet/dry bar 6 7 2

Neighborhood FeaturesWooded lot/many trees 15% 19% 17%Open lot/few trees 12 15 9Water view 5 8 11Waterfront property 4 6 6Corner lot 5 7 4Cul-de-sac lot 6 6 4On or near golf course 2 3 4

Age of Home Buyer

HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS

"VERY IMPORTANT", BY AGE



Exhibit 11


Single

Male

Single

Female

Married

Couple

Unmarried

Couple Other

Children under

18 in home

No children

in home

Structural Characteristics

Single level home 18% 31% 24% 16% 33% 15% 32%

Fully or partially finished basement 16 13 17 15 15 23 11

Home less than 5 years old 21 11 17 10 9 16 15

9-foot (or greater)/cathedral ceilings 21 8 14 10 8 15 12

One or more fireplaces 10 8 14 16 8 16 11

Extra-wide doorways 11 8 10 4 6 12 7

Usable/easily accessible attic 13 7 9 9 3 11 7

Bay windows 12 5 8 3 6 10 5

Handicap accessible (ramp, no steps, etc.) 10 9 4 6 12 6 6

Skylights 9 4 6 3 5 7 4Home more than 100 years old 2 3 4 3 4 2

Systems

Central air conditioning 56% 59% 67% 58% 59% 64% 65%

Cable/Satellite TV-ready/Internet 41 38 38 30 33 38 37

Air filtration system 22 13 18 20 20 22 15

Water treatment/filtration system 18 13 17 18 11 21 14Monitored security system 16 14 15 9 11 16 13

Interior Design Features

Walk-in closet in master bedroom 38% 29% 42% 35% 24% 41% 37%

Ensuite master bath 25 25 37 29 21 36 33

New kitchen appliances 32 21 31 24 26 32 27

Eat-in kitchen 22 21 26 19 20 30 19

Hardwood floors 23 20 24 25 23 27 21

Granite countertops 24 11 22 14 18 24 18

Kitchen island 19 8 21 17 11 24 15

Stainless steel appliances 18 10 19 14 9 22 14

Whirlpool bath 12 6 10 5 2 12 7Wet/dry bar 10 4 5 3 2 7 3

Neighborhood Features

Wooded lot/many trees 20% 12% 18% 15% 9% 19% 16%

Open lot/few trees 12 8 14 11 9 14 11

Water view 13 6 8 7 2 8 8

Waterfront property 8 4 6 3 3 5 5

Corner lot 8 5 6 2 0 6 5

Cul-de-sac lot 4 4 6 2 3 7 4

On or near golf course 5 2 3 0 0 2 3

HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS "VERY IMPORTANT",

BY ADULT COMPOSITION OF HOUSEHOLD AND CHILDREN IN HOME

Adult Compostition of Household Children in Home



Exhibit 12


Detached

single-family

home

Apartment/condo

building with 5 or

more units

Townhouse

or row

house

Duplex-apartment

condo in 2-4 unit

structure Other





Type of Home

HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS "VERY IMPORTANT", BY TYPE OF

HOME



Exhibit 13


Less than

$100,000

$100,000

to

$149,999

$150,000

to

$199,999

$200,000

to

$249,999

$250,000

to

$299,999

$300,000

to

$349,999

$350,000

to

$399,999

$400,000

to

$499,999

$500,000

or more


Single level home 31% 23% 24% 17% 22% 23% 19% 22% 20%

Fully or partially finished basement 11 13 16 10 21 20 29 25 31

Home less than 5 years old 10 11 16 11 22 23 29 26 23

9-foot (or greater)/cathedral ceilings 9 8 9 10 16 22 27 21 32

One or more fireplaces 7 5 14 14 16 17 26 24 28

Extra-wide doorways 7 4 6 4 11 16 17 14 27

Usable/easily accessible attic 6 4 9 7 12 10 13 10 20

Bay windows 5 3 5 4 9 13 14 13 21

Handicap accessible (ramp, no steps, etc.) 7 4 4 5 5 6 5 7 10

Skylights 4 2 3 3 7 7 7 13 20Home more than 100 years old 3 2 5 5 1 1 5 5 4

Systems

Central air conditioning 57% 69% 69% 66% 69% 68% 69% 58% 63%

Cable/Satellite TV-ready/Internet 29 35 39 30 44 40 50 47 56

Air filtration system 16 17 17 15 19 16 21 18 31Water treatment/filtration system 14 14 15 13 19 17 21 22 38Monitored security system 10 10 13 10 15 18 17 22 35


Walk-in closet in master bedroom 26% 31% 42% 40% 47% 51% 58% 49% 56%

Ensuite master bath 21 26 37 32 38 48 60 41 56

New kitchen appliances 20 22 33 25 36 35 52 41 45

Eat-in kitchen 18 18 20 19 30 36 44 31 42

Hardwood floors 15 17 19 21 29 32 46 38 49

Granite countertops 11 8 20 19 27 28 45 36 46

Kitchen island 11 10 14 15 22 30 45 28 44

Stainless steel appliances 9 9 16 14 26 21 41 27 38

Whirlpool bath 7 3 8 4 9 9 21 18 26Wet/dry bar 4 2 4 1 4 5 9 10 19

Neighborhood FeaturesWooded lot/many trees 15% 14% 18% 16% 15% 19% 22% 13% 31%

Open lot/few trees 12 9 10 13 9 15 16 15 24

Water view 7 4 8 4 7 9 10 9 23

Waterfront property 5 3 6 2 4 5 10 5 15

Corner lot 5 4 5 5 6 7 7 2 12

Cul-de-sac lot 5 2 4 4 5 9 8 10 13

On or near golf course 2 2 3 1 3 4 7 3 4


HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS "VERY IMPORTANT", BY FINAL PURCHASE PRICE OF

HOME



Exhibit 14


Small

town

Rural

area

Urban-Central

city

Suburb-

Subdivision

Resort-

Recreation area





HOME SEARCHERS WHO THOUGHT FINDING HOME WITH PARTICULAR FEATURE WAS "VERY IMPORTANT", BY

LOCATION OF HOME PURCHASED




Exhibit 15

(Percent of Respondents Among Buyers Who Thought Feature Was Somewhat or Very Important)

All buyers

First-time

buyers

Repeat

buyers

New

homes

Previously owned

homes





HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES

Buyers Of



Exhibit 16



Structural CharacteristicsSingle level home 81% 84% 91%Fully or partially finished basement 74 80 74Home less than 5 years old 73 77 819-foot (or greater)/cathedral ceilings 81 88 90One or more fireplaces 81 88 96Extra-wide doorways 60 66 73Usable/easily accessible attic 66 75 80Bay windows 64 68 85Handicap accessible (ramp, no steps, etc.) 43 53 66Skylights 56 70 87Home more than 100 years old 44 36 44

SystemsCentral air conditioning 91% 94% 97%Cable/Satellite TV-ready/Internet 91 96 97Air filtration system 71 73 65Water treatment/filtration system 66 67 70Monitored security system 63 73 78

Interior Design FeaturesWalk-in closet in master bedroom 81% 87% 91%Ensuite master bath 79 85 90New kitchen appliances 76 75 75Eat-in kitchen 84 88 92Hardwood floors 80 84 83Granite countertops 72 77 76Kitchen island 69 78 75Stainless steel appliances 67 78 73Whirlpool bath 51 64 62Wet/dry bar 52 69 81

Neighborhood FeaturesWooded lot/many trees 64% 76% 79%Open lot/few trees 78 83 91Water view 50 54 73Waterfront property 46 49 56Corner lot 50 56 76Cul-de-sac lot 59 59 74On or near golf course 47 58 89

HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES, BY AGE

Age of Home Buyer



Exhibit 17


Single

Male

Single

Female

Married

Couple

Unmarried

Couple Other

Children under

18 in home

No children

in home


Single level home 89% 89% 86% 89% 87% 78% 91%

Fully or partially finished basement 74 78 76 78 87 77 76

Home less than 5 years old 67 74 79 74 73 76 77

9-foot (or greater)/cathedral ceilings 75 84 88 85 71 84 89

One or more fireplaces 76 77 90 93 87 89 87

Extra-wide doorways 56 67 68 65 39 63 69

Usable/easily accessible attic 52 76 74 80 71 72 74

Bay windows 65 70 71 66 50 70 69

Handicap accessible (ramp, no steps, etc.) 59 72 51 50 50 50 59

Skylights 63 54 67 92 67 68 68Home more than 100 years old 33 33 44 45 0 38 46

Systems

Central air conditioning 92% 93% 94% 94% 92% 93% 95%

Cable/Satellite TV-ready/Internet 90 94 94 98 100 94 95

Air filtration system 75 59 71 80 48 71 70

Water treatment/filtration system 67 62 66 81 50 68 66Monitored security system 70 69 72 72 68 71 72


Walk-in closet in master bedroom 75% 82% 88% 84% 89% 87% 86%

Ensuite master bath 71 79 86 82 84 84 84

New kitchen appliances 73 74 76 73 81 74 77

Eat-in kitchen 78 83 89 88 92 86 89

Hardwood floors 76 80 83 79 90 82 82

Granite countertops 63 64 78 69 77 77 73

Kitchen island 73 57 77 70 57 74 75

Stainless steel appliances 63 57 75 76 93 72 73

Whirlpool bath 46 47 62 57 33 62 54Wet/dry bar 58 56 65 61 75 64 63


Wooded lot/many trees 75% 75% 74% 72% 53% 71% 76%

Open lot/few trees 65 77 86 91 74 82 85

Water view 42 62 60 69 0 54 63

Waterfront property 43 46 51 55 25 48 52

Corner lot 59 63 57 63 50 54 63

Cul-de-sac lot 48 45 66 62 33 64 61

On or near golf course 57 43 67 71 0 54 72


HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES, BY ADULT COMPOSITION OF HOUSEHOLD AND CHILDREN IN

HOME



Exhibit 18


Detached

single-family

home

Apartment/condo

building with 5 or

more units

Townhouse

or row

house

Duplex-apartment

condo in 2-4 unit

structure Other


Single level home 86% 92% 78% 85% 92%

Fully or partially finished basement 77 50 86 57 67

Home less than 5 years old 77 76 70 95 56

9-foot (or greater)/cathedral ceilings 88 72 84 94 60

One or more fireplaces 88 71 90 100 83

Extra-wide doorways 65 71 68 89 40

Usable/easily accessible attic 74 42 84 71 50

Bay windows 70 54 70 60 100

Handicap accessible (ramp, no steps, etc.) 53 69 46 62 80

Skylights 68 54 71 70 75Home more than 100 years old 44 50 8 33 0

Systems

Central air conditioning 94% 92% 97% 92% 96%

Cable/Satellite TV-ready/Internet 94 98 95 93 94

Air filtration system 70 71 68 80 69

Water treatment/filtration system 68 62 68 65 58Monitored security system 71 68 78 79 40


Walk-in closet in master bedroom 86% 86% 86% 83% 87%

Ensuite master bath 85 83 80 86 81

New kitchen appliances 74 75 90 73 57

Eat-in kitchen 89 83 77 73 88

Hardwood floors 84 77 71 84 46

Granite countertops 75 82 77 71 50

Kitchen island 77 75 74 60 69

Stainless steel appliances 73 68 75 92 14

Whirlpool bath 59 56 63 67 50Wet/dry bar 65 42 62 80 0


Wooded lot/many trees 75% 56% 64% 77% 93%

Open lot/few trees 83 78 89 89 90

Water view 54 74 72 80 78

Waterfront property 51 42 50 44 50

Corner lot 59 61 58 55 33

Cul-de-sac lot 62 47 73 71 71

On or near golf course 63 67 57 63 100

HOME BUYERS THAT PURCHASED HOME WITH DESIRED FEATURES, BY TYPE OF HOME

Type of Home



Exhibit 19

(Percent of Respondents Among Buyers Who Bought Home Without Feature)

Percent willing to pay

more

Median amount willing to

pay for feature

Structural CharacteristicsSingle level home 22% $3,670Fully or partially finished basement 39% $3,880Home less than 5 years old 40% $5,0209-foot (or greater)/cathedral ceilings 24% $1,670One or more fireplaces 40% $1,400Extra-wide doorways 22% $1,300Usable/easily accessible attic 30% $1,520Bay windows 25% $1,280Handicap accessible (ramp, no steps, etc.) 15% $1,550Skylights 27% $1,280Home more than 100 years old 9% $4,140

SystemsCentral air conditioning 69% $2,520Cable/Satellite TV-ready/Internet 35% $1,260Air filtration system 38% $1,350Water treatment/filtration system 39% $1,280Monitored security system 37% $1,260

Interior Design FeaturesWalk-in closet in master bedroom 60% $1,350Ensuite master bath 49% $2,030New kitchen appliances 69% $1,840Eat-in kitchen 40% $1,770Hardwood floors 54% $2,080Granite countertops 55% $1,620Kitchen island 48% $1,370Stainless steel appliances 41% $1,850Whirlpool bath 38% $1,390Wet/dry bar 19% $1,420

Neighborhood FeaturesWooded lot/many trees 29% $1,720Open lot/few trees 16% $1,630Water view 32% $3,860Waterfront property 32% $5,420Corner lot 20% $2,490Cul-de-sac lot 23% $2,330On or near golf course 12% $3,710

HOME BUYERS WILLING TO PAY MORE FOR DESIRED FEATURES



Exhibit 20


All buyers

First-time

buyers

Repeat

buyers

New

homes

Previously

owned homes

Living room 55% 56% 54% 58% 54%

Laundry room 47 45 49 59 43

Bedroom on main level 41 30 49 49 39

Dining room 39 42 38 47 37

Family room/rec room/media room 35 35 35 47 30Den/study/home office/library 26 24 28 39 22Basement 23 24 21 24 22Utility/mud room 16 15 16 28 11Attic 14 15 13 21 11Sun room 7 6 7 13 5Exercise room 4 6 3 11 2In-law suite 4 5 3 8 3

Buyers Of

HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY IMPORTANT"



Exhibit 21



Living room 60% 57% 54% 50%Laundry room 42 47 52 44Bedroom on main level 31 39 49 38Dining room 48 34 42 34

Family room/rec room/media room 39 35 36 30

Den/study/home office/library 30 20 30 22Basement 40 45 12 9Utility/mud room 14 14 21 10Attic 18 14 17 5Sun room 8 6 9 4Exercise room 4 3 5 3In-law suite 4 2 5 3

Region

HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY




Exhibit 22



Living room 58% 56% 50%

Laundry room 46 51 44

Bedroom on main level 25 39 63

Dining room 43 42 32

Family room/rec room/media room 40 38 24

Den/study/home office/library 21 29 27Basement 25 26 16Utility/mud room 14 16 16Attic 14 15 12Sun room 5 7 9Exercise room 4 6 2In-law suite 4 5 2

HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS

"VERY IMPORTANT", BY AGE

Age of Home Buyer



Exhibit 23


Single

Male

Single

Female

Married

Couple

Unmarried

Couple Other

Children under

18 in home

No children

in home

Living room 50% 58% 55% 55% 58% 60% 51%

Laundry room 34 40 51 45 36 51 44

Bedroom on main level 34 47 41 34 56 32 49

Dining room 35 30 41 39 39 46 34

Family room/rec room/media room 22 22 39 29 26 44 27

Den/study/home office/library 28 19 28 21 23 28 24Basement 18 15 24 25 21 29 17Utility/mud room 16 12 17 12 14 17 14Attic 14 8 15 13 11 15 13Sun room 12 7 7 3 2 7 7Exercise room 9 3 4 4 6 5 4In-law suite 6 3 4 2 8 6 3


HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY IMPORTANT", BY ADULT

COMPOSITION OF HOUSEHOLD AND CHILDREN IN HOME



Exhibit 24


Detached

single-family

home

Apartment/condo

building with 5 or

more units

Townhouse

or row house

Duplex-apartment

condo in 2-4 unit

structure Other

Living room 55% 61% 47% 46% 54%



Dining room 41 35 30 32 24Family room/rec room/media room 38 19 27 17 3

Den/study/home office/library 28 17 16 15 10Basement 25 5 15 15 2Utility/mud room 17 5 7 6 15Attic 16 4 7 11 0Sun room 7 5 3 9 3Exercise room 4 5 2 8 0In-law suite 4 3 2 2 0

HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY IMPORTANT", BY TYPE OF HOME

Type of Home



Exhibit 25


Less than

$100,000

$100,000

to

$149,999

$150,000

to

$199,999

$200,000

to

$249,999

$250,000

to

$299,999

$300,000

to

$349,999

$350,000

to

$399,999

$400,000

to

$499,999

$500,000

or more

Living room 52% 56% 56% 47% 57% 54% 62% 52% 67%

Laundry room 38 47 50 45 49 58 66 50 54

Bedroom on main level 43 42 45 33 45 40 39 38 40

Dining room 31 31 42 38 46 44 51 46 61

Family room/rec room/media room 20 28 37 38 40 48 49 48 57

Den/study/home office/library 18 16 23 26 35 37 45 36 48Basement 14 18 22 24 32 27 34 31 35Utility/mud room 13 14 15 9 17 23 23 22 23Attic 9 14 16 14 15 15 14 17 23Sun room 6 3 5 4 7 9 16 7 19Exercise room 3 2 4 3 5 9 7 5 10In-law suite 3 2 3 5 4 8 5 6 8


HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY IMPORTANT", BY FINAL PURCHASE PRICE

OF HOME



Exhibit 26


Small

town Rural area

Urban-Central

city

Suburb-

Subdivision

Resort-Recreation

area

Living room 53% 53% 58% 55% 45%



Dining room 34 38 41 42 31


HOME BUYERS WHO THOUGHT FINDING HOME WITH PARTICULAR ROOMS WAS "VERY IMPORTANT", BY

LOCATION OF HOME




Exhibit 27


All buyers

First-time

buyers

Repeat

buyers

New

homes

Previously

owned homes

Living room 97% 96% 97% 95% 97%



Dining room 92 87 95 93 91


HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS

Buyers Of



Exhibit 28



Living room 95% 97% 99%

Laundry room 87 90 91

Bedroom on main level 88 92 96

Dining room 88 91 96

Family room/rec room/media room 80 83 81

Den/study/home office/library 64 75 77Basement 88 89 89Utility/mud room 64 67 71Attic 83 89 96Sun room 45 60 67Exercise room 52 62 55In-law suite 45 55 53

Age of Home Buyer

HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS BY AGE



Exhibit 29


Single

Male

Single

Female

Married

Couple

Unmarried

Couple Other

Children under

18 in home

No children

in home

Living room 92% 97% 96% 97% 98% 97% 97%

Laundry room 78 85 91 87 89 90 89

Bedroom on main level 86 93 83 96 88 89 95

Dining room 84 93 92 89 93 91 92

Family room/rec room/media room 71 71 83 80 86 84 78Den/study/home office/library 65 66 74 72 59 68 76Basement 85 89 89 83 95 89 88Utility/mud room 65 54 70 62 65 69 66Attic 76 91 90 87 86 88 90Sun room 47 47 61 54 71 58 58Exercise room 52 68 55 71 83 59 55In-law suite 48 57 50 31 88 53 47


HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS BY ADULT COMPOSITION OF HOUSEHOLD AND CHILDREN IN

HOME



Exhibit 30HOME BUYERS THAT PURCHASED HOME WITH DESIRED ROOMS BY TYPE OF HOME


Detached

single-family

home

Apartment/condo

building with 5 or

more units

Townhouse

or row house

Duplex-apartment

condo in 2-4 unit

structure Other

Living room 97% 95% 96% 100% 98%



Dining room 92 97 90 95 77

Family room/rec room/media room 84 61 74 56 45

Den/study/home office/library 73 64 68 67 67Basement 90 52 91 88 67Utility/mud room 70 39 42 58 63Attic 90 39 81 100 0Sun room 58 47 50 67 60Exercise room 58 61 33 71 100In-law suite 54 33 30 20 0

Type of Home



Exhibit 31

(Percent of Respondents Among Buyers Who Bought Home Without Room)

Percent

willing to

pay more

Median amount

willing to pay for

feature

Living room 34% $1,960

Laundry room 63% $1,590

Bedroom on main level 26% $2,560

Dining room 39% $1,890

Family room/rec room/media room 43% $2,520

Den/study/home office/library 44% $1,920Basement 33% $3,200Utility/mud room 33% $1,550Attic 27% $1,690Sun room 32% $2,120Exercise room 22% $1,740In-law suite 20% $2,920

HOME BUYERS WILLING TO PAY MORE FOR DESIRED ROOMS



Exhibit 32

HOME BUYERS PREFERRED HOME COMPARED WITH HOME PURCHASED

(Percentage Distribution)

All

buyers

First-time

buyers

Repeat

buyers

New

homes

Previously

owned homes

Home buyer's preferred home is: Newer 33% 39% 28% 15% 39% Older 4 4 3 2 4 Neither, satisfied w/ home purchase 63 56 69 83 57

Home buyer's preferred home is: Larger 38% 49% 29% 33% 39% Smaller 4 5 4 5 4 Neither, satisfied w/ home purchase 58 47 67 62 57

Home buyer's preferred home has: More bedrooms 28% 37% 21% 25% 29% Fewer bedrooms 2 2 2 3 2 Neither, satisfied w/ home purchase 70 60 77 71 70

Home buyer's preferred home has: More bathrooms 28% 35% 23% 20% 31% Fewer bathrooms 3 3 2 5 2 Neither, satisfied w/ home purchase 69 62 75 75 68

Home buyer's preferred home has:

More/larger closets 52% 61% 46% 49% 54%

Fewer/smaller closets 2 2 1 3 1 Neither, satisfied w/ home purchase 46 36 54 49 46


More storage 55% 61% 50% 52% 56%

Less storage 2 2 1 4 1 Neither, satisfied w/ home purchase 43 37 49 44 44


Larger kitchen 44% 54% 37% 39% 46%

Smaller kitchen 1 2 1 3 1

Neither, satisfied w/ home purchase 55 45 62 59 53

Buyers Of



Exhibit 33


Single

Male

Single

Female

Married

Couple

Unmarried

Couple Other

Children under

18 in home

No children

in home

Home buyer's preferred home is: Newer 33% 34% 33% 39% 27% 36% 30%

Older 8 3 4 2 2 4 3 Neither, satisfied w/ home purchase 59 63 64 59 71 60 67

Home buyer's preferred home is: Larger 41% 37% 37% 44% 41% 43% 33% Smaller 6 5 4 5 2 5 4 Neither, satisfied w/ home purchase 53 59 59 51 58 52 63

Home buyer's preferred home has: More bedrooms 28% 26% 28% 31% 27% 36% 22% Fewer bedrooms 5 3 2 2 2 2 2 Neither, satisfied w/ home purchase 68 71 71 67 71 62 77

Home buyer's preferred home has: More bathrooms 28% 26% 27% 35% 33% 32% 25% Fewer bathrooms 6 2 3 2 0 3 2 Neither, satisfied w/ home purchase 66 72 70 63 67 65 73

Home buyer's preferred home has: More/larger closets 46% 53% 52% 62% 53% 57% 48% Fewer/smaller closets 4 1 1 2 0 2 1 Neither, satisfied w/ home purchase 50 46 47 35 47 41 51

Home buyer's preferred home has: More storage 52% 58% 54% 57% 53% 60% 51% Less storage 4 1 1 3 0 2 1 Neither, satisfied w/ home purchase 44 41 45 41 47 39 48

Home buyer's preferred home has: Larger kitchen 44% 41% 44% 44% 55% 50% 39% Smaller kitchen 4 3 1 1 0 2 1 Neither, satisfied w/ home purchase 52 56 55 55 45 48 60


HOME BUYERS PREFERRED HOME COMPARED WITH HOME PURCHASED, BY ADULT HOUSEHOLD COMPOSITION AND CHILDREN

IN HOME



Exhibit 34



Home buyer's preferred home is: Newer 39% 34% 25% Older 5 4 2 Neither, satisfied w/ home purchase 57 62 73

Home buyer's preferred home is: Larger 49% 37% 26% Smaller 4 6 3 Neither, satisfied w/ home purchase 47 57 71

Home buyer's preferred home has: More bedrooms 40% 27% 16% Fewer bedrooms 2 2 2 Neither, satisfied w/ home purchase 58 71 82

Home buyer's preferred home has: More bathrooms 37% 28% 18% Fewer bathrooms 3 3 2 Neither, satisfied w/ home purchase 60 69 80

Home buyer's preferred home has: More/larger closets 60% 53% 43% Fewer/smaller closets 3 1 0 Neither, satisfied w/ home purchase 37 47 56

Home buyer's preferred home has: More storage 60% 54% 49% Less storage 3 1 0 Neither, satisfied w/ home purchase 37 44 51

Home buyer's preferred home has: Larger kitchen 54% 43% 34% Smaller kitchen 3 1 1 Neither, satisfied w/ home purchase 43 56 65

HOME BUYERS PREFERRED HOME COMPARED WITH HOME PURCHASED, BY AGE OF HOME

BUYER

Age of Home Buyer



Exhibit 35

SATISFACTION WITH HOME PURCHASE


All buyers

Very satisfied 63%

Somewhat satisfied 34

Somewhat dissatisfied 3

Very dissatisfied 0

Very satisfied, 63%

Somewhat satisfied, 34

Somewhat dissatisfied, 3

Very dissatisfied, 0

SATISFACTION WITH HOME PURCHASE (Percentage Distribution)



Exhibit 36

UNDERTOOK HOME IMPROVEMENT PROJECT WITHIN 3 MONTHS OF HOME PURCHASE


All buyers

First-time

buyers

Repeat

buyers

New

homes

Previously owned

homes

Yes 53% 52% 54% 35% 59%

No 47% 48% 43% 65% 41%

Buyers Of

53% 52% 54%

35%

59%

47% 48%

43%

65%

41%

0%

20%

40%

60%

80%

All buyers First-time buyers Repeat buyers New homes Previously ownedhomes

UNDERTOOK HOME IMPROVEMENT PROJECT WITHIN 3 MONTHS OF HOME PURCHASE (Percentage Distribution)

Yes No



Exhibit 37


1920 or

Older

1921 and

1950

1951 and

1975

1976 and

1990

1991 and

2000

2001 and

2009

2010 and

2012

Yes 73% 59% 68% 63% 49% 51% 33%

No 27% 41% 35% 37% 52% 49% 67%

UNDERTOOK HOME IMPROVEMENT PROJECT WITHIN 3 MONTHS OF HOME PURCHASE, BY YEAR HOME WAS

BUILT

Year Home was Built

73%

59%

68%

63%

49% 51%

33%

27%

41%

35% 37%

52% 49%

67%

0%

20%

40%

60%

80%

100%

1920 or Older 1921 and 1950 1951 and 1975 1976 and 1990 1991 and 2000 2001 and 2009 2010 and 2012

UNDERTOOK HOME IMPROVEMENT PROJECT WITHIN 3 MONTHS OF HOME PURCHASE, BY AGE OF HOME


Yes No



Exhibit 38

AMOUNT SPENT ON HOME IMPROVEMENT PROJECTS


All buyers

First-time

buyers

Repeat

buyers

New

homes

Previously

owned homes

$1,000 or less 17% 19% 16% 13% 18%

$1,001-$5,000 37 40 35 34 37

$5,001-$10,000 21 21 21 20 22

$10,001-$25,000 16 15 16 22 15

$25,001-$50,000 6 4 8 10 6

More than $50,000 3 2 3 1 3

Median (dollars) $4,550 $4,170 $4,870 $5,690 $4,410

Buyers Of



Exhibit 39

AMOUNT SPENT ON HOME IMPROVEMENT PROJECTS, BY YEAR HOME WAS BUILT


1920 or

Older

1921 and

1950

1951 and

1975

1976 and

1990

1991 and

2000

2001 and

2009

2010 and

2012

$1,000 or less 10% 26% 15% 18% 15% 18% 18%

$1,001-$5,000 38 31 39 34 42 38 32

$5,001-$10,000 23 21 24 17 19 23 24

$10,001-$25,000 15 7 15 19 17 15 18

$25,001-$50,000 8 10 4 9 6 4 8

More than $50,000 8 5 4 2 2 2 1

Median (dollars) $5,560 $4,080 $4,570 $4,710 $4,330 $4,320 $5,090

Year Home was Built



Exhibit 40

AREAS OF HOME WORKED ON WITHIN 3 MONTHS OF HOME PURCHASE

(Percentage of Respondents)

All buyers

First-time

buyers

Repeat

buyers

New

homes

Previously

owned homes

Kitchen 47% 49% 45% 28% 50%

Bathroom(s) 44 45 44 29 48

Bedroom(s) 38 41 36 26 40

Living room 31 32 30 21 33

Family room 18 19 17 19 18

Basement 14 16 13 20 13

Garage 13 13 13 15 13

Home office 12 11 13 14 12

Attic 6 6 6 3 7

None of these 1 0 2 1 2

Lighting 41% 42% 39% 30% 43%

Appliances 37 39 35 22 40

Landscaping 34 35 34 34 34

Floor coverings 32 33 31 16 35

Fencing 14 15 13 12 15

Windows 13 16 11 9 14

Monitored security system 12 13 11 19 11

Additional storage 10 10 10 16 9

Central air conditioning 10 9 10 8 10

Roof 9 11 8 11 9

Patio 9 9 9 13 8

Deck 9 8 9 14 8

Siding or exterior finishes 8 9 7 8 8

Porch 6 7 6 11 5

None of these 13 12 14 15 12

Buyers Of


Documents

Home Features