A Strategic Regional Approach to Help Businesses Survive, Succeed

and Grow in Trumbull, Mahoning and Columbiana Counties

HistoryTaking Care of Business Research

Visited Tennessee to see best practices first-hand

Mass Layoff Planning/Implementation GrantsTargeted IndustriesSingle Point of Contact Model

Selected Customer Relationship Management Software

The BRN MissionThe BRN is here to help regional businesses

survive, thrive and keep and create jobs by bringing an unparalleled strategic and collaborative approach to solving their problems and expanding their opportunities. This client-centered approach transcends individual programs, service silos and bureaucracies to focus on meeting the complete business service needs of the client and delivering measurable results to our clients and communities.

The BRN PartnersLocal governments/government agenciesChambers of CommerceEconomic Development OrganizationsWorkforce development organizationsSchools, universities and training facilitiesSocial services and nonprofitsAny organization with a service, program,

incentive or support that could help a business and its workers survive and succeed.

The BRN Commitment

BRN partner organizations agree to . . .

Buy into and support the BRN philosophy

Actively help set the agenda and promote the Network

Operate confidentially and professionallyKeep up to date on trends, issues and

partner programs

The BRN Building Blocks

A step-by-step process for identifying, targeting and reaching out to regional businesses

Dun & Bradstreet business data

Technology/Collaboration Tools - for managing client prospecting and internal communications with partners

A shared philosophy – a working partnership

The BRN Building Blocks

The award winning Synchronist Business Information System – form managing information gathering, reporting and client customer service phase.

Marketing strategies and materials: The Business Resources Network sub-brand equals easy access for business.

Reports, outcomes and comparatives with individual client and public policy implications.

BRN Results

This past year (July 1, 2009 – present), BRN partners have interviewed 43 businesses in our region

provided a collective follow-up response to 42 of them.

This compares to 33 interviews and collective follow up to 27 companies the prior year.

Interviewed 39 manufacturing companies and 4 in health services

Interviews were conducted with 16 Trumbull County companies, 19 Mahoning County companies and 8 in Columbiana County.

BRN Results

Next Steps

Continue the development of the BRN model Implement Oh-Penn Interstate Regional roll-

out through Walmart GrantEnsure preparedness to roll the model out

statewideEngage 40 new companies in Ohio Maintain active working relationships with

the accumulated 75+ business customers that participated in the BRN process over the past two years

Next Steps

Participate in the North American data study in order to gain comparative data to other regions in the United States

Implement a survey to begin estimating dollar values of collective services and resources provided

Survey BRN Partners to elicit inputSurvey BRN business customers a second time at

the six-month mark Heighten awareness in the community with

political leaders, other stakeholders and the media

Questions?Gene Babik

Business Resource Network Managergene@onestopohio.org

330.965.1787, ext. 7140