Hindustan Ppt Finalise

7/18/2019 Hindustan Ppt Finalise

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FAULTY GUIDE:FAULTY GUIDE:

SUBMITTED BY: MRS. UPASANA KANCHANSUBMITTED BY: MRS. UPASANA KANCHAN

ABHINANDAN MALHOTRA ABHINANDAN MALHOTRA

PG-1PG-1

2014-20162014-2016


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A newspaper is a written publication containing news, information and

advertising, usually printed on low-cost paper called newsprint.

Supplementary sections may contain advertising, comics, coupons, and other

printed media.

Features a newspaper may include are:

Editorial opinions

Comic strips and other entertainment, such as crosswords, Sudou and

horoscopes

!eather news and forecasts

An advice column

Critical reviews of movies, plays, restaurants, etc.

A humor column


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'"Hindustan''is published by #industan $edia %entures &imited. Earlier it was part of #'

$edia &tdgroup, which spun off its #indi business into a separate company named

#industan $edia %entures &imited in (ecember )**+. t rans as the second largest-read

daily in the country.

#industan has + editions across the #indi belt. 'hey are spread across (elhi, ihar

/0atna, 1aya and hagalpur2, 3harhand /4anchi, and (hanbad2, 5ttar 0radesh

/&ucnow, %aranasi, $eerut, Agra, Allahabad, 1orahpur, areilly, $oradabad, Aligarh,

and 6anpur2 and 5ttarahand /(ehradun, #ardwar, #aldwani2. Apart from these, the paper

is also available in ey towns lie $athura, Saharanpur, Fai7abad.

#industan in addition to high-8uality reportage also aspires to become an ally to its

readers in their 8uest for success. 'he ambition for the brand is to become the partner of

progress for the youth in the #indi belt.


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'o understand the perception of the consumer towards

#industan #indi newspaper.

A study of present and potential various maret

of daily newspapers.

'o find out the level of satisfaction levels

provided by #industan #indi newspaper to theconsumer.


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Nayi Dishayen

A career and education supplement that guides students and helps them

pick the right career for themselves.

Tan Man

A product that suggests convenient and effective ways todevelop and maintain a healthy lifestyle to readers. Tan-Man offers guidance

on a healthy lifestyle through a wide range of topics like Food

e!ercise. meditation and work life #alance


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Anokhi

A magazine with a content mix ranging from recipes, health tips,

fashion, family to kids upbringing. Anokhi empowers the woman from

the Hindi belt to do more with her life.

Movie Magic

A peek into the world of glamour. Movie Magic brings gossip and

happenings from the movie and television world right into the living

rooms of the readers.


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A very high segment of people goes for the daily newspaper.

%eople like it are very much #ecause of it give the ma0or informationa#out in an around.

Most of the people are agree that 1industan is giving add value to theirlife #ecause they are a#le to read news easily with in limited time.

%eople are more attracted towards the column $uva and Desh news.

,onsumers thinking that 1industan gives Fair news as compare to other1indi newspaper.

Mostly people having the neutral feeling for 1industan 1indi news paper.


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Those who are giving daily news give them special services.

&ffort should #e done for developing the concept of good

relationship with consumers.

The price policy should #e low of ads in comparison to other news.

%rice should #e low to print the ads.


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This survey was done to indentify various pro#lem and level of

identify various pro#lems and level of satisfaction of consumer so

that efforts might done to satisfy them which would result in

#uilding long term relationship #etween the customer and company.

Due to delivery in customer need and e!pectations it #ecome a

different task to satisfy every customer therefore to satisfy each

and every customer the important of #uilding relationship with

them e!isted. For this purpose a num#er of 2uestions were asked to

find out #ehavior of customer. This research is also done to know

the views of the customer towards the services and 2uality provided

to them #y 1industan.


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Hindustan Ppt Finalise