HIMSS Virtual Briefi ngsHIMSS Virtual Briefi ngsHIMSS Virtual Briefi ngsHIMSS Virtual Briefi ngsHIMSS Virtual Briefi ngsHIMSS Virtual Briefi ngs

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HIMSS Virtual Events for Executives

VIRTUAL BRIEFINGS

HIMSS14 ONLINE

VIRTUAL CAREER FAIR

VIRTUAL CONFERENCE

VIRTUAL EVENT SPONSORS generate sales leads and align their products and services with HIMSS-created content and speakers.

DATE TOPIC EVENT TYPE

January 8, 2014Supply Chain (part two of a three part series)

Webinar

January 15, 2014

Value of Health IT (Pre-HIMSS14)

Virtual Briefing

January 22, 2014

ICD-10 (Pre-HIMSS14) Virtual Briefing

January 29, 2014

eNursing Informatics Institute (Pre-HIMSS14)

Virtual Briefing

February 25, 2014

HIMSS14 Online

March 19, 2014

Supply Chain (part three of a three part series)

Webinar

March 26, 2014

Value of Health IT (Post-HIMSS14)

Virtual Briefing

DATE TOPIC EVENT TYPE

April 2, 2014 ICD-10 (Post-HIMSS14) Virtual Briefing

April 9, 2014eNursing Informatics Institute (Post-HIMSS14)

Virtual Briefing

April 23, 2014Physicians Informatics Institute (Post-HIMSS14)

Virtual Briefing

May 7, 2014 Career FairVirtual Conference

May 14, 2014 mHealth Virtual Briefing

May 21, 2014 Interoperability Virtual Briefing

June 4, 2014 Virtual ConferenceVirtual Conference

HIMSS Virtual Events Calendar, 2014 Preview

HIMSS Virtual Briefi ngsOne day online events, each with a common theme.

HIMSS Virtual Briefi ngsA� liate your company with topic-specifi c HIMSS created content and generate sales leads online!

Affi liate your company with topic-specifi c HIMSS-created content and generate sales leads online!

HIMSS Virtual Briefi ngs are one day online events, each with a common theme. Each HIMSS Virtual Briefi ng consists of multiple online sessions, created and hosted by HIMSS. The virtual environment allows for chat discussion around the particular topics for group interaction.

Work Sites

64% Hospital/Multi-Hospital System/IDN

5% Government/Military/VA

16% Healthcare Consulting including Vendors

14% Other (Academic/Association/Regional Extension Center/Student)

64%5%

16%

14%

Job Titles

13% CEO, CIO, CFO, COO, Partner39% Senior Staff/Mgmt/Director/ Dept. Head19% Clinical Staff/Pharmacy29% Other (Titles given include Student/Education/Association/Eldercare/Medical Billing/Consultant)

52% Less Than $50 Million

14% $51 - $100 Million

9% $101 - $200 Million

10% $201 - $500 million

15% More than $500 Million

Organizational Budget

39% 52%

• Exclusive exposure opportunity • Affi liation with HIMSS-created content on a pressing industry topic• Full branding around HIMSS-created educational content during

the day of the event• Logo on all promotional materials sent to targeted audience

segments• Ability to post white papers, videos or case studies in the virtual

totebag of the virtual environment• Chat/networking functionality online• Opportunity to present a session if desired• Minimal time investment for big results• Access to full contact information and demographics of all

registrants and attendees for unlimited use - an average of 300 registrants!

Highlights and Benefi ts of theseSINGLE-SPONSORED Virtual Briefi ngs:

Average attendee profi le:

Virtual Briefi ngs Key Metrics

• Average of 2+ hours spent in environment

• 346 average number of people who attended at least one presentation

• 473 average number of document / link views

13%

19% 14%

9%

10%

15%

29%

HIMSS Virtual Briefi ngs

Contact your area sales manager for more information:

TRI-STATE AREAVincent Biunnovincent.biunno@himssmedia.com201.666.2118

WEST/MIDWESTKelly Laidlerkelly.laidler@himssmedia.com(312) 867-1473

NEW ENGLANDRegina Dexterregina.dexter@himssmedia.com(603) 204-0709

MID-ATLANTICMike Coonmike.coon@himssmedia.com(814) 580-8191

SOUTH/SOUTHEASTCathleen Martindalecathleen.martindale@himssmedia.com(727) 376-2900

MIDWESTSteve Loerchsteve.loerch@himssmedia.com(847) 498-4520 ext. 3006

WESTGordon Huntgordon.hunt@himssmedia.com(949) 366-3192

WASHINGTON, D.C.SOUTH/SOUTHEASTRandy Knottsrandy.knotts@himssmedia.comOffi ce: 630.790.0737 Mobile: 312.933.4700

RECRUITMENT/UNIVERSITIESAllison Pilitsisallison.pilitsis@himssmedia.com207.688.6270 ext. 219

SPECIAL PROJECTSMaryrose Whittakermaryrose.whittaker@himssmedia.com207.688.6270 ext. 245

Sponsorship includes:• Exclusivity: Single sponsorship of event• Branding in environment: One 468 x 60 pixel ad and one 234 x 60 pixel ad• Education session: If desired, include your 30 minute session as part of the agenda• Thought leadership: Two content assets in totebag. Each will be tracked for view/download. • Branding to extensive audience: Logo on promotional material• Lead generation: Complete list of all attendees, including full demographics and contact information• Connectivity: Chat with participants online

PLUS:• You’ll receive an average of 300 registrants! Requests to fi lter registrants may result in additional fees

Single Sponsor Rate: $22,000

Single Sponsor & Session Rate: $25,000

Content Extension Piece: $4,500 additional (Up to 1500 words and 2 1/2 pages designed.)We’ll summarize your educational session content and complement with eye-catching design elements to provide an excellent follow up tool for your sales team or future lead generation campaign.(Reprints available at additional charge)

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HIMSS Virtual Briefi ngs

HIMSS14 Online Opportunities

February 23-27, 2014

For those who can’t travel to Orlando for the HIMSS14 Annual Conference & Exhibition,and for those who want an online reference after - there’s HIMSS14 Online!

HIMSS14 OnlineAnnual conference access at your fi ngertips.

HIMSS Virtual BriefingsHIMSS14 Online

At HIMSS14 Online, attendees will attend on-demand sessions, access educational content and interact in individual and group chats, as well as other social engagement tools.

During and after HIMSS14 Orlando, online attendees will experience: • Live simulcast of keynote sessions • Exclusive on-demand sessions covering the year’s hottest topics • Live interviews and news coverage from HIMSS14 Annual Conference • On-demand e-sessions: in 2013, there were twelve 20 minute multi-media education module • Group chat in the online networking lounge. Moderated chat will be part of agenda.

Virtual Conference attendees are looking for educational and actionable information from INDUSTRY SOLUTION PROVIDERS

In 2013, over 2,700 attendees registered to look for educational and actionable information from industry solution providers. And attendance is expected to grow in 2014.

For those who can’t travel to Orlando for the HIMSS14 Annual Conference & Exhibition, and for those who want an online reference after – there’s HIMSS14 Online!

Job Title

16%

35%13.4%

20%

12%

Worksite

20% more than $500 million10% $201 - $500 million7% $101 - $200 million12% $51 - $100 million46% less than $50 million

Organizational Budget

43% 20%

HIMSS13 Online Attendee Profile

13%

13%

6%10%

7%

12%46%

25%

43% Hospital/Healthcare System13% Clinical Group Practice/Other Provider6% Government/Military13% Healthcare Consulting Firm25% Other (includes academic, financial, payers, associations, life sciences, vendors, banks and non-specified)

16% CTO/CIO/CPofIT_IS/CMIO/CNIO/CSO/CCIO/CEO/CFO/COO35% Senior Staff/Mgmt/Director/Dept. Head13.4% Clinical Staff/Pharmacy12% Consultant/Programmer20% Other (includes educators, students, government employees, sales)

HIMSS14 Online brings highlights of the Annual Conference experience online together with exclusive sessions and interaction.

Deliver your content to those who can’t be in Orlando and to attendees once they get home.

Session, Video and Other Content Marketing:

• Your pre-recorded 30-minute education session (or two 15 minute) included in Education Center as part of the agenda. Your logo will be included. • Your educational content such as videos, white papers and case studies (up to ten) will be included in both your sponsor space as well as Resource Center • Choose your best two pieces of content to be included in the Virtual Totebag • Include your videos in your sponsored area • Video interview or demo recorded from HIMSS14 exhibit hall (or alternate location) will be included within conference content — 2 minutes

Lead Generation:

• Full HIMSS14 Online registration list with contact information, including email and demographics ✔ Registration delivered two weeks prior to event ✔ Attendee list delivered on March 3 ✔ Final attendee list delivered on March 31 ✔ Information on who attended each on-demand session (topic specific) • Lead capture of all visitors who access your content, including your session. Includes all contact information and demographics. Data portal available for convenient usage for full 90 days. • Continued registrant capture for a full 90 days

HIMSS14 Online

All-Access Package (6 available)

A variety of cost-effective sponsor packages are available for every budget and marketing objective.

59% of the audience either makes

or influences the purchase

decisions for their organization

Brand Exposure:

• Your company designated as a lead sponsor on all pre-event and in-show promotional materials, including:✔ Company logo, with link on site

✔ All email promotion to generate registration

✔ Print advertising in Healthcare IT News January and February 2014

✔ Log in page

✔234 x 60 rotating ad on every page of the HIMSS14 online environment

✔ 125 x 125 rotating ad in HIMSS14 Online networking lounge

✔ Audience engagement email marketing in advance of the show

✔Audience engagement marketing throughout the 90 days

Net Sponsorship Rates: • $7,500 HIMSS14 conference exhibitors • $10,000 Non-exhibitors

HIMSS14 Online

For details and package pricing, please contact:Maryrose Whittakermaryrose.whittaker@himssmedia.com(207) 688-6270 ext. 245

All-Access Package

A variety of cost-eff ective sponsor packages are availablefor every budget and marketing objective.

Brand Exposure:

• Your company designated as a lead sponsor on all pre-event and in-show promotional materials, including:

Video and Other Content Marketing: • Your educational content such as white papers and case studies (up to six) will be included in both your sponsor space as well as Resource Center • Include your videos in your sponsored area

Lead Generation: • Final attendee list delivered on March 31 • Capture of all visitors who access your content. Includes all contact information and demographics. Data portal available for a full 90 days • Continued lead capture for a full 90 days.

Brand Exposure: • Your company designated as a lead sponsor on all pre-event and in-show promotional materials, including: ✔ Company logo, with link on site ✔ Print advertising in Healthcare IT News January and February 2014

Net Sponsorship Rates: • $1,900 HIMSS14 conference exhibitors • $2,900 Non-exhibitors

“All-Access Package” and “Access Package” opportunities o� er the benefi ts of: • No booth staffi ng needed • Your content promoted through direct initatives

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