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Hillary Lyons Associates - Leadership SymposiumMarch 29, 2011
Every nonprofit should have a website and social media that actually furthers its mission -- not just
describes it…
Hillary Lyons Associates - Leadership SymposiumMarch 29, 2011
Presented by:Allan Pressel, CEO/founder
CharityFinders877-456-3210
© CharityFinders, proprietary & confidential, not for reproduction
Decide which social media platforms to use
Social networking FaceBook MySpace Twitter LinkedIn Second Life
© CharityFinders, proprietary & confidential, not for reproduction
Photo sharing Flickr SnapFish
Video sharing YouTube Vimeo
© CharityFinders, proprietary & confidential, not for reproduction
Blogging MoveableType Blogger.com WordPress Technorati BlogGrader
Other Social bookmarking (delicious.com) Submit articles (digg.com)
© CharityFinders, proprietary & confidential, not for reproduction
Attract new constituents/awareness
Build communities Educate Foster issue discussion Promote e-advocacy Recruit volunteers Raise funds
e.g., American Cancer Society’s “Relay For Life”
Hold events Audio streaming Video streaming Interactive discussions Games Workshops Exhibits (e.g.,
Exploratorium) Simulations
Elicit referrals Attract board
members Increase
membership
© CharityFinders, proprietary & confidential, not for reproduction
Allan Pressel, CEO/founder
www.CharityFinders.com
877-456-3210
641 21st St.Hermosa Beach, CA 90254
