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PLUS POINTSGreat Ambience (Seating & Dcor)Price Parity with CompetitionWell maintained and clean interiorsWok Layout and Ordering ChartsHighlighting the fact that no MSG and artificial colors are used in food prep

SCOPE FOR IMPROVEMENTVisibility IssueStore Faade / Signage blocked by ATMName of the Store at the top and not at the sideTrain staff about cuisine nuances and possible customer queriesDish Recommendations and Suggestions to customers are vital

CONTINUEDMenu Card layout needs to be polishedNo mention of Wok in the menu card

PROMOTIONAL ACTIVITIESGet the mall to endorse the restaurantPut up good feedback about the restaurant by customers outside the movie theaterRedemption of parking charges to customers with a bill of more than xyz rupeesOrganize a small treasure hunt on weekends / public holidays related to our food / cuisine (with a little gift at the end)

CONTINUEDIntroduce an affordable meal box for mall employeesHome Delivery to nearby corporate parks (Eg. MindSpace)Enlisting brands online on food listing / food review sites (requires constant follow-up) (Eg. Zomato,Foodpanda,Just eat etc.)Tie ups with Corporate Houses

CONTINUEDLive Kitchen at event venuesCampaign to promote cuisine through trivia and eating techniques (eg. use of chopsticks)Use of social media platforms for real time interaction and engagement with customersStart a loyalty program for customers.