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receipt trakr Helping you manage and track your spending

Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

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Page 1: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

receipt trakr

Helping you manage and track your spending

Page 2: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

What problem are wetrying to solve?

receipt trakr

Page 3: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

As it stands, anyone who is running a small business, from freelancer designers to plumbers, has to keep hold of all the receipts they collect from any purchase they make through the business. They then have to go through the arduous process of copying all of those receipts into a spreadsheet to pass on to their accountant.

Why is this a problem?• It’s an extremely time consuming task, and when it’s your business, time

equals money.

• If receipts get lost or damaged to the point they are no longer legible, they cannot go through the business which means you lose out in the VAT returns.

• Storing dozens of receipts a week in drawers, cupboards and shoe boxes is difficult to manage and maintain. This also makes tracking down individual receipts a difficult task.

• More importantly, no-one wants to spend their time doing any the above.

The problem

receipt trakr

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What’s already on the market?

receipt trakr

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Competitors Offering PlatformOverview Easy of use Pricing

1Tap Receipts

Receipt scanner with automatic data extract, accountant accessibility and streamlines the self-assessment process.

Very intuitive, great walk-through, tool tips and guides.

iOS and android. ‘Freemium’ 10 free scans a month, premium is on offerfor £29.99.

Mobile document scanning, OCR (Optical Character Recognition), cloud storage, hooks into ‘Receipt Bank’, HMRC functionality, PDF/CSV export, income tax calculator, email BCC integration.

EvernoteScannable

Scannable captures the paper in your life quickly and beautifully, transforming it into high-quality scans ready to save or share.

Simple and easy to use. Sole purpose it to scan documents.

iOS. Free.Mobile document scanning, OCR (Optical Character Recognition), cloud storage, hooks into evernote, cloud storage.

Dropbox

Dropbox is the place for your photos, docs, videos, and other files. Files you keep in Dropbox are safely backed up and you can get to them from all your devices.

Very intuitive. Responsive web, Windows and macOS, iOS and android.

Free model, Standard, Advanced, Enterprise.

Cloud storage, desktop sync, file sharing and collaboration, mobile document scanning.

Expensify

Expense report management, receipt tracking, and business travel. Snap a photo of your receipt using SmartScan and Expensify takes care of the rest.

Easy to use. Some of the loading and processing states are slow and you just end up inputting the data yourself which isn’t too bad.

Responsive web, iOS and android.

$5 pu/pm, corporate - $9 pu/pm, custom option.

Mobile document scanning, captures expenses through human input, categories and group for reports, messaging, travel expenses functionality, cloud storage.

Manage and automate your business costs and expenses on the go.

Fairly simple app, easy enough to use. When uploading an image, you get stuck on the upload screen.

Responsive web, iOS and android.

Free.Mobile document scanning, OCR (Optical Character Recognition), cloud storage, PDF/CSV export, email BCC integration.

Receipt Bank

receipt trakr

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• 1Tap Receipts is a great app that covers the majority of the bases when it comes to helping small businesses with their receipts. This surprised me as I’ve never heard of it or come across it before.

• 1Tap and Receipt Bank would be my direct competition if I was to focus my product on small businesses.

• Expensify has some great functionality, but it built around more of an enterprise model so I don’t believe it would be direct competition.

• There are dozens of ‘mobile scanning’ apps out there, but Evernote’s ‘ Scannable was the only one I found that uses OCR (Optical Character Recognition).

• 1Tap has everything, but there must be a reason for it not having many downloads. I’m hoping it’s not because there isn’t the demand for a product like this. My user research should shed some light on this.

• If we were to focus on designing and building the core functionality well, and marketing the app in the right way, we could still make an impact in the market.

What did I learn?

receipt trakr

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What are people saying?

receipt trakr

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I find it extremely time consuming, and to me time it money.- Martin

I keep all of my business receipts in a shoe box.- Judith

I trust printed copies more.- Martin

I worry the internet is going to break.- Judith

I couldn’t return it because I couldn’t find the receipt.- Julia

I hate having to do it!- Tom

receipt trakr

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• Every business owner I spoke to is currently having to copy their receipts into a spreadsheet, and they all spoke quite strongly about their frustrations of having to do it.

• Everyone I spoke to also experienced not being able to find an old receipt for an item that needed returning, and they either couldn’t get a full refund, or couldn’t return the item at all.

• Some users seemed to prefer the security of a physical paper receipt compared to a digital one which surprised me.

• The first two points are in-line with my original assumptions, but the third point has highlighted to me that the users will need to be re-assured that the app is safe and secure.

Key insight from the user research

receipt trakr

Page 10: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

Constructing our primary persona

receipt trakr

Page 11: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

WILLIAM

KEY CHARACTERISTICS

GOALS

FRUSTRATIONS

William is a 34 year old business owner from East London. He is recently married with has a two year daughter with another on the way. Most of his work is focused in London doing plumbing and maintenance contracts for management companies which has really grown his business in the last 24 months. He is very tech savvy and is always looking for the next gadget to get his hands on. He runs his life and his business from his phone, whether that be booking events in his calendar, setting weekly reminders to make sure he takes the bins out, to managing his three email addresses.

William has recently been struggling to keep a good balance between work and home due to the increased workload, so he has been looking at ways to streamline the way he works. During the day it is all about work for him and making sure his clients are happy, and only when he gets home from a full day of work can he really tackle anything for his own business.

• Hard working and takes a great deal of pride in any work he does• Tech savvy• Highly ambitious and always looking for new ways to improve the way he works

• Continue to grow his business at the same pace as it has in the last couple of years• Employ another plumbing engineer and office assistant to manage the day to day running of the business• Reduce the amount of time he spends in the office so that he can spend more of his time with his family

• Doing office admin after getting home from a full days work• Manually inputting all of the businesses receipts into a excel spreadsheet for his accountant• Losing receipts for expensive items which means he will not be able to claim back the VAT from HMRC

Time is money, and it take up too much of my time

Business Owner, London Plumbing Ltd

- Martin

receipt trakr

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The problem statement... redefinedHow can we help business owners and professionals securely manage, catalogue and input the data from their receipts so that they can save time and money?

receipt trakr

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Crafting the first chapter of the story

receipt trakr

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receipt trakr

1. William is a plumber fixing a leaky sink.

2. He has to buy some new fittings for this job.

3. He buys the items on his business account. This receipt needs to be passed onto his accountant.

4. He uses our app to scan his receipt from his phone.

5. All of the data from the receipt has been copied and saved.

6. Our app will automatically send Williams accountant a .CSV file every month.

The story

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receipt trakr

Userflow 1 - Uploading a new receipt

Userflow 2 - Searching for a previously uploaded receipt

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Pen to paper, it’s time to wireframe

receipt trakr

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receipt trakr

Some initial wireframes exploring the idea

Page 18: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

receipt trakr

You have just popped into Costa Coffee on your way to work to pick up your morning coffee, and you quickly want to upload your receipt to ‘Receipt Trakr’ before you forget.

The scenario

Page 19: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

Making the move to digital

receipt trakr

Page 20: Helping you manage and track your spendingres.cloudinary.com/general-assembly-profiles/image/...Expense report management, receipt tracking, and business travel. Snap a photo of your

receipt trakr

You have just popped into Costa Coffee on your way to work to pick up your morning coffee, and you quickly want to upload your receipt to ‘Receipt Trakr’ before you forget.

Scenario 1

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receipt trakr

One of your new monitors in your office has decided to stop working which you only bought a couple of months ago. You want to find the receipt for this monitor so that you can return it to Argos. You can remember that it could between £200 - £300 and that you bought it in November.

Scenario 2

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• The date of purchase was missing from both of the receipt details screen which is a key piece of information.

• Users were finding the filters within the search functionality confusing and out of place. Most implied that they wouldn’t use them unless they really had to.

• One user suggested a ‘batch’ feature on the camera for when a user has multiple receipts to upload.

• Some users also found the language used in a couple of labels unclear.

• One user is currently using a similar application, but preferred this concept vbecause of its easy to use and it has monthly stats at the top of the screen.

• The app was well received by everyone that tested it, and they all bought into the idea.

Key feedback from user testing

receipt trakr

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Stepping it up tohigh fidelity

receipt trakr

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receipt trakr

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receipt trakr

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receipt trakr

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receipt trakr

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Thank you

marvelapp.com/52026i7

receipt trakr

@Jamie_Beech�[email protected]!