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EPICA - 65 rue Jean-Jacques Rousseau - 92150 Suresnes - France Tel: + 33 (0) 1 42 04 04 32 - Fax: + 33 (0) 1 45 06 02 88 - [email protected] - www.epica-awards.com EPICA is a division of MAYDREAM S.A. (capital of 817,131) - 411 475 114 RCS Nanterre – VAT number: FR56 411 475 114 PRESS RELEASE HEINEKEN RECEIVES FIRST EPICA BRAND TRIBUTE AWARD AMSTERDAM – November 20 2014: Epica has awarded its first ever Brand Tribute to Heineken. The new award was created to recognize brands that are committed to supporting innovative work and have inspired outstanding creativity over the years. The award will be presented to the Dutch brand at the Epica Awards ceremony in Amsterdam. Heineken has won 16 Epica Awards over the last five years, including six gold awards and the Grand Prix in 2011 for its “Open Your World” campaign, from Wieden + Kennedy. The ceremony will take place at the Koepelkerk (Kattengat 1, Amsterdam) – a deconsecrated 17 th century church – on Thursday November 20 from 7.30pm. Gianluca Di Tondo, Senior Director Global Heineken® Brand, commented: “The Epica award recognizes our continued focus on innovation and creativity that drives business performance. We continually strive to find new and surprising ways to engage with our consumers across the globe and to do so in a way that only Heineken can. Our talented internal team, combined with our network of agency partners, ensure that we continue to produce ground-breaking work. The bar keeps getting higher and higher! We thank Epica for this prestigious award.” Epica Editorial Director Mark Tungate said: “When we decided to hold our ceremony in Amsterdam, we wanted to find a way of honouring Heineken, which has been a consistent Epica winner over the years and a familiar sight in our annual Epica Book. So the annual Brand Tribute prize was born. Heineken is a brand that inspires agencies to do award-winning work.” Epica is the only global creative award judged by journalists from the marketing and communications press. The Amsterdam event is hosted by Epica’s Dutch partner, Marketing Tribune magazine.

Heineken draft press release - Epica Awardscdn.epica-awards.com/media/pressreleases/159/heineken-receives... · Title: Microsoft Word - Heineken draft press release.docx Author: Mark

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Page 1: Heineken draft press release - Epica Awardscdn.epica-awards.com/media/pressreleases/159/heineken-receives... · Title: Microsoft Word - Heineken draft press release.docx Author: Mark

EPICA - 65 rue Jean-Jacques Rousseau - 92150 Suresnes - France Tel: + 33 (0) 1 42 04 04 32 - Fax: + 33 (0) 1 45 06 02 88 - [email protected] - www.epica-awards.com

EPICA is a division of MAYDREAM S.A. (capital of € 817,131) - 411 475 114 RCS Nanterre – VAT number: FR56 411 475 114

                 PRESS RELEASE HEINEKEN RECEIVES FIRST EPICA BRAND TRIBUTE AWARD AMSTERDAM – November 20 2014: Epica has awarded its first ever Brand Tribute to Heineken. The new award was created to recognize brands that are committed to supporting innovative work and have inspired outstanding creativity over the years. The award will be presented to the Dutch brand at the Epica Awards ceremony in Amsterdam. Heineken has won 16 Epica Awards over the last five years, including six gold awards and the Grand Prix in 2011 for its “Open Your World” campaign, from Wieden + Kennedy. The ceremony will take place at the Koepelkerk (Kattengat 1, Amsterdam) – a deconsecrated 17th century church – on Thursday November 20 from 7.30pm. Gianluca Di Tondo, Senior Director Global Heineken® Brand, commented: “The Epica award recognizes our continued focus on innovation and creativity that drives business performance. We continually strive to find new and surprising ways to engage with our consumers across the globe and to do so in a way that only Heineken can. Our talented internal team, combined with our network of agency partners, ensure that we continue to produce ground-breaking work. The bar keeps getting higher and higher! We thank Epica for this prestigious award.”

Epica Editorial Director Mark Tungate said: “When we decided to hold our ceremony in Amsterdam, we wanted to find a way of honouring Heineken, which has been a consistent Epica winner over the years and a familiar sight in our annual Epica Book. So the annual Brand Tribute prize was born. Heineken is a brand that inspires agencies to do award-winning work.” Epica is the only global creative award judged by journalists from the marketing and communications press. The Amsterdam event is hosted by Epica’s Dutch partner, Marketing Tribune magazine.

Page 2: Heineken draft press release - Epica Awardscdn.epica-awards.com/media/pressreleases/159/heineken-receives... · Title: Microsoft Word - Heineken draft press release.docx Author: Mark

EPICA - 65 rue Jean-Jacques Rousseau - 92150 Suresnes - France Tel : + 33 (0) 1 42 04 04 32 - Fax : + 33 (0) 1 45 06 02 88 - [email protected] - www.epica-awards.com

EPICA est une division de MAYDREAM SA au capital de € 817 131 - 411 475 114 RCS Nanterre - TVA Intracommunautaire : FR56 411 475 114

For further information contact: Richard Fuehrer, General Manager, Epica [email protected] Lucia Ongay, Awards Coordinator, Epica [email protected]