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8/3/2019 Health Promotion (Emellia)
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By;
Noor Emellia Jamaludin
807852
Msc. in Occupational Safety and
Health Management (MOSH)
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Definition
Introduction
Principles of health promotion
Importance areas for consideration in healthpromotion
Examples of health promotion activities
References
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“An apple a day keeps
the doctor away…”
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Health promotion is the process of enabling
people to increase control over, and to
improve their health.
It is a positive concept emphasizing personal,social, political and institutional resources,
as well as physical capacities.
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Health promotion is any combination of
health, education, economic, political,
spiritual or organizational initiative designed
to bring about positive attitudinal,behavioral, social or environmental changes
conducive to improving the health of
populations.
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Government at both local and national levels
has a unique responsibility to act
appropriately and in a timely way to ensure
that the „total‟ environment, which isbeyond the control of individuals and groups,
is conducive to health.
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The five key principles of health promotion
as determined by WHO are as follows:
Health promotion involves the population as a
whole in the context of their everyday life,
rather than focusing on people at risk from
specific diseases.
Health promotion is directed
towards action on the determinants or cause of
health. This requires a close co-operationbetween sectors beyond health care reflecting
the diversity of conditions which influence
health.
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Health promotion combines diverse,
but complementary methods or approaches
including communication, education, legislation,
fiscal measures, organizational change,
community change, community development andspontaneous local activities against health
hazards.
Health promotion aims particularly
at effective and concrete public participation.This requires the further development of
problem-defining and decision-making life skills,
both individually and collectively, and the
promotion of effective participation mechanisms.
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Health promotion is primarily a societal and
political venture and not medical service,
although health professionals have an important
role in advocating and enabling health
promotion.
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Building a healthypublic policy
Creating supportiveenvironments
Developing personal skills
Strengthening
community action
Reorientating health
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Built healthy public policy
Directing them to be aware of the health
consequences of their decisions and to accept
their responsibilities for health.
Health promotion policy requires the
identification of obstacles to the adoption of
healthy public policies in non-health sectors, and
ways of removing them. The aim must be to
make the healthier choice the easier choice forpolicy makers as well.
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Create supportive environments
Changing patterns of life, work and leisure have
a significant impact on health. Work and leisure
should be a source of health for people.
The way society organizes work should help
create a healthy society.
Health promotion generates living and working
conditions that are safe, stimulating, satisfying
and enjoyable.
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Strengthen community actions
At the heart of this process is the empowerment
of communities - their ownership and control of
their own endeavors and destinies.
This requires full and continuous access to
information, learning opportunities for health, as
well as funding support.
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Develop personal skills
Enabling people to learn, throughout life, to
prepare themselves for all of its stages and to
cope with chronic illness and injuries is essential.
This has to be facilitated in school, home, work
and community settings.
Action is required through educational,
professional, commercial and voluntary bodies,
and within the institutions themselves.
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Reorient health services
The responsibility for health promotion in health
services is shared among individuals, community
groups, health professionals, health service
institutions and governments.
Reorienting health services also requires stronger
attention to health research as well as changes in
professional education and training.
This must lead to a change of attitude andorganization of health services which refocuses
on the total needs of the individual as a whole
person.
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Alcohol
Smoking
Breastfeeding
Mental health Physical activity
Drug
Sexual healthHealthy diet
Women health
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HE programs current and future. Retrieved on 3 October 2011fromwww.infosihat.gov.my/.../HE%20Programme%20Current%20and%2...
Health Promotion Program. Retrieved on 4 October 2011 fromwww.healthpromotion.ie/
Health Promotion Concept. Retrieved on 4 October 2011 fromwww.infosihat.gov.my/.../Health%20Promotion%20Concept.ppt
Health Promotion. Retrieved on 4 October 2011 fromwww.who.int/topics/health_promotion/en/
What is Health Promotion?. Retrieved on 4 October 2011 fromwww.healthpromotionagency.org.uk/Healthpromotion/Health/section...
Malaysian Health Promotion Board Act 2006. Retrieved on 18October 2011 fromwww.agc.gov.my/Akta/Vol.%2014/Act%20651.pdf
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